OKMG in Mosman Park, Western Australia, Australia | Marketing agency

OKMG

Locality: Mosman Park, Western Australia, Australia

Phone: +61 1300 936 564

Address: 608-610 Stirling Highway 6012 Mosman Park, WA, Australia

Website: https://okmg.com

Likes: 3202

Add/Update information

Reviews

Tags

• Marketing agency
• Photography and videography
• Advertising agency

25.01.2022 OKMG Knowledge - Why Setting Your KPIs for PPC Campaign is a Successful Key Step Key performance indicators (KPIs) are a tool through which a company can measure its progress. Now, the savviest marketers use pay-per-click (PPC) marketing to grab the best return for their marketing outlay, and KPIs happen to be an essential component of a successful PPC campaign... Read more: https://bit.ly/2E6VfPS

25.01.2022 With demands for transparency growing, businesses that are deemed trustworthy and reliable win the favour of consumers. Find out how to build or improve the credibility of your business. ... #bestadvice #consumercorrelations #business See more

25.01.2022 Edith Cowan College | The Buzz - Your Guide to Campus Life ECC wanted to showcase the vibe on ECCs campus in a unique way by creating approachable and enjoyable video content that the student audience actually wants to watch. Shot and produced by OKMGs in-house production team.

24.01.2022 Distinguished Homes - Distinguished Homes homes approached OKMG because they felt the standard of work produced by the builder far exceeded that which was portrayed online by the brand. We worked with them to transform their digital presence with a custom, ground-up website build. See full website here: distinguishedhomes.com.au

22.01.2022 Pride WA In early 2019, OKMG partnered with Pride WA to provide PR, marketing and sponsorship services for the volunteer organisation and its premier event PrideFEST. The annual month-long festival provides a platform for WAs sexually and gender diverse community to celebrate and share their fabulous art and culture with the entire state.... #okmg #okmgagency #perthdigital

21.01.2022 Finding Opportunities from Threats Here are some actions that you do have control over to plan for your business growth long-term: Display Community Concern... Dont look for solutions that leverage the current situation overtly, brainstorm ways to demonstrate how youre helping your community. This will grow your local support and increase buy-in long term, people give support to those who do the same for them. Plan for Longer Term Pay-Offs Not every discount must be One Day Only! Guide your customers towards supporting you from home; reviews, social proofing and word of mouth are timeless. Utilise a referral program or offer valid for 3-6 months and stockpile new customer opportunities for a later date. Learn New Methods of Communicating Online There are so many avenues online to communicate, and now is the time to learn how to utilise them. Your audience still wants to hear from you, all it takes is to adapt and learn one or two new methods. Link to our blog, 4 New Ways to Communicate Online: https://bit.ly/3bDiuzN

21.01.2022 Dimattina Coffee - Single Origin Quiz OKMG developed a single webpage quiz with Dimattina Coffee which allows customers to enter their preferred tasting notes to show them which single-origin coffee suits them. Qualifying leads in this way allowed us to drastically increase our funnel conversion rate by showing expertise and guiding customers towards the ideal product for them.... Want to know how you can qualify your leads and increase conversion rates? Get in contact today. Take the quiz here: https://www.dimattinacoffee.com.au/quiz/

20.01.2022 A rebrand can be an exciting way to breathe new life into your business, but it can be tricky managing audience reactions. Learn how to keep your customers excited, engaged and loyal during the #rebranding process.

19.01.2022 Google predicts that virtual agents will participate in a majority of commercial interactions in less than three years, with #ChatbotMarketing leading the way in #AI. Find out how to use this channel to benefit your business.

19.01.2022 Discover the 10 main factors that will dramatically influence the future of e-commerce in 2020 and beyond. #ecommerce #2020 #industrytransformation #mobilecommerce

19.01.2022 Want more media visibility for your business? Optimise your business presence now! #tips #mediavisibility #businesspresence

18.01.2022 Employee Spotlight - Reid Smith, Production Director What do you do at OKMG? I'm the production director of OKMG's video department. I help develop our stories and concepts from pre-production through to production and then into post. I’m usually working in the office or out on set directing a shoot which I love. Last year I also managed the marketing, sponsorship and PR for Pride WA which was an exciting new project for me and OKMG.... Who/What is one company or individual you admire and why? Hugh Jackman has always been a hero of mine. He's an Aussie, studied in Perth, took the world by storm and has remained a humble and all round good guy! He’s an activist and uses his celebrity for all the right reasons. As a performer he’s amazing too, sings, dances and plays Wolverine, that’s one hell of a triple threat. What do you love most about your job? I love that my job has me active and outside a lot. I enjoy working on set and meeting new people, conducting interviews and learning about so many different things for our projects. Everything from dolphins, to mining, to health and fitness, or the entire WA building and construction industry, there's always something new and interesting around the corner. #perthdigital #okmgagency

17.01.2022 Optimising your site with on-page SEO is just the beginning of a successful strategy. Off-Page SEO is essential to building authority of your business and gaining votes of confidence for your site.

16.01.2022 Employee Spotlight - Veronica Bienkowski What do you do at OKMG? As Account Manager, I work closely across all departments to keep a consistent line of communication between the client and the team. Ensuring a clear, collaborative approach to every project!... Who is one individual you admire and why? My business girl crush @gretta, founder of 5x Multi-Million dollar startups! Her story is inspiring because of her innovative social media strategies. She demonstrates that success and growth take time, dedication and hard work!

16.01.2022 Case Study | Twin Fin A fast-casual fish & chip shop that breaks the rules. Our client approached OKMG to develop the concept of a new venue which heroed a core offering of affordable, no-fuss fish & chips.... Read the full case study: https://bit.ly/3drZdl0

15.01.2022 HIVO - The leaders in digital asset management. HIVO was built by OKMG for marketing and communications professionals. Using AI technology to create an intelligent, custom-built digital asset management (DAM) system, which is at the core of how OKMG works with agency clients. HIVO isnt just a system for managing files - its a platform built to ensure that your content, campaigns and brand create maximum impact.

15.01.2022 We had our OKMG Christmas Party last Friday, forewent Secret Santa this year to donate to our client IGAs Christmas Appeal run by the Rossmoyne IGA store, they are creating hampers for Zonta House this year filled with non-perishable items. They need as much support as they can get though, so head down to Rossmoyne IGA to donate if youre in the area. Following this, celebrations went down at the local bowls club where production director, Reid, is an absolute weapon on the ...green... Merry Christmas from OKMG, we hope you all have some well deserved time off over the break. #okmg #okmgagency #christmasappeal

14.01.2022 https://okmg.com//ppc-optimisation-ideas-and-tactics-to-co Follow these tips to optimise your #PPCstrategy and boost your digital presence. #digitalmarketing #PPC #optimisation

14.01.2022 #Webhosting is a fundamental expense that youll incur when operating a website, so its crucial that you choose the right service. The varying features of the different categories can be confusing, so weve helped break it down.

12.01.2022 How omnichannel marketing can benefit your business? Read this article to get some ideas. #omnichannelmarketing #strategy

11.01.2022 While digital marketing is always evolving, email remains a consistent driver of audience acquisition and retention. Ace your #emailmarketing and see real results with these tips https://okmg.com//how-to-ace-your-email-marketing-strategy #digitalmarketing #onlinemarketing #contentmarketing

09.01.2022 IGA - E-Commerce Shopping A group of IGA stores came to OKMG wanting an e-commerce grocery shopping experience that mirrored the exceptional customer experience in-store. We launched their digital strategy and online app with individualised messaging for each store that represented the varying consumer needs between stores that contributed to the overarching strategy.

09.01.2022 TikTok is looking to diversify and mature available content. Recently Bryan Thoensen, head of content partnerships at TikTok, told CNet that content from their creators now includes sports, cooking, fashion and even medical advice from doctors on posts or live streams. So, if you thought your audience wasnt downloading and browsing the app, you could be leaving leads and revenue on the table. Now is the ideal the time to rethink your channels and overall campaign stack.... Want to find out more about honing your channel strategy or how to start a TikTok specific campaign? Contact us today.

07.01.2022 Do you know why people opt into your Email Marketing? Hubspot recently conducted a survey of 400 customers to find out what people are looking for, here are the top 3 motivations behind a sign up: 1. Money... No real surprise here of course, people are looking for a promo deal or offer. Now from a business perspective, this can be as a sign up reward or just for the customers benefit. As an example, dont forget that many business have just increased prices to show Unbelievable Savings with their EOFY sale. An implied benefit is more valuable to you as a business because you can make the same revenue with a customer that perceives theyve got a great deal. 2. Brand Content Almost as many people chose consume brand content as save money in this poll, which is really saying something, trust your brand voice and mission and let customers buy into that rather than just your goods and services. So dont forget to be including branded content and educational pieces into your emails rather than just spamming discount codes and specials. 3. Knowledge The third highest reason was customers wanting to be knowledgeable about the product range and benefits, which ties into the second reason as well. Our suggestion would be to think of this more as I am confident this purchase is worth it which is the most important barrier to cross. So the key takeaway is; Educate your customers on who you are, what you offer and how it will help them. Ideally, give them a "discount" on it as well. The average email marketing account makes $42 for every $1 invested, and it isnt going anywhere soon.Talk to us about how we can improve or introduce a marketing strategy for your business. Read full report/article at this link: https://bit.ly/2ZuS0gE Photo Credit: Adam Solomon

07.01.2022 See our latest blog post: How to Use Creative Ad Placements to Reach Customers Your Competitors Dont. "Those willing to take a few risks can take advantage of the age of big data analysis and advanced targeting techniques. By using methods such as psychographics, you no longer have to guess about the results of creative ad placements to reach customers" Read full blog on our site: https://bit.ly/2JhuhI9

06.01.2022 Employee Spotlight - Reid Smith, Production Director What do you do at OKMG? Im the production director of OKMGs video department. I help develop our stories and concepts from pre-production through to production and then into post. Im usually working in the office or out on set directing a shoot which I love. Last year I also managed the marketing, sponsorship and PR for Pride WA which was an exciting new project for me and OKMG.... Who/What is one company or individual you admire and why? Hugh Jackman has always been a hero of mine. Hes an Aussie, studied in Perth, took the world by storm and has remained a humble and all round good guy! Hes an activist and uses his celebrity for all the right reasons. As a performer hes amazing too, sings, dances and plays Wolverine, thats one hell of a triple threat. What do you love most about your job? I love that my job has me active and outside a lot. I enjoy working on set and meeting new people, conducting interviews and learning about so many different things for our projects. Everything from dolphins, to mining, to health and fitness, or the entire WA building and construction industry, theres always something new and interesting around the corner. #perthdigital #okmgagency

05.01.2022 Employee Spotlight - Nick West What do you do at OKMG? As a graphic designer, I help clients bring their vision to life by carefully combining art and technology into a brands story. By taking part in all aspects of the design process, I can help capture a unique aesthetic for each individual client.... Nick has signed up for Movember and would love your support! The link to donate to his page is here: https://mobro.co/nickwest219?mc=1 Mental health, suicide and cancer are a shit of a thing. Im young and feel I have been too personally affected by these things throughout my short life. Fathers, partners, brothers and friends are facing a health crisis, and we need to act.

05.01.2022 Local business searches make up a significant portion of Google traffic. Boost your local business online to consistently grow your brand #promotinglocalbusinessonline

04.01.2022 Perth Brain Centre - What is Biofeedback Training? OKMG developed a strategic campaign that addressed public perceptions to inform communication objectives and creative content. To help Perth Brain Centre be the leaders in neuroplasticity, we must first educate the public on what it is. We worked with Perth Brain Centre to make their scientific knowledge and services accessible to those who will benefit from their treatments.

04.01.2022 Dont overlook putting a rigorous privacy policy in place on any site youre involved with! #freetemplate #privacypolicy

02.01.2022 Many companies do not last past the five-year mark, making it essential for business builders to have a plan in place to ensure growth is achieved on an annual basis. Look at these 10 ways that can help your business. #growthstrategy #businessgrowth

01.01.2022 OKMG are extremely proud to support Pride WA in celebrating 30 years of art, culture and social equity. We have partnered with Pride WA to provide PR, marketing and sponsorship services for the volunteer organisation and its premier event, PrideFEST. The annual month-long festival provides a platform for WAs sexually and gender diverse community to celebrate and share their fabulous art and culture with the entire state.

01.01.2022 Boomers Protein - Recipe GIFs Boomers Protein needed a way to display the versatility of their product, we used snapshots of simple recipes to create more engaging content. The new creative allowed them to show the use cases of their products to customers immediately and we saw drastically increased click-through-rates and conversion rates from ads.