OMD Australia in Pyrmont, New South Wales, Australia | Media agency

OMD Australia

Locality: Pyrmont, New South Wales, Australia

Phone: +61 2 9692 2000

Address: 32 Pyrmont Bridge Rd 2009 Pyrmont, NSW, Australia

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25.01.2022 Congratulations to our very own Stella Carnegie, Executive Business Director, who is celebrating her 20th year with OMD Australia. Stella has been with OMD since our inception and has played a pivotal role in shaping our agency. Well done Stella, were so fortunate to have you!

25.01.2022 As we eagerly anticipate the return of football to our screens tonight, Director of Sports Partnerships for OMD Create, Aaron Miller, explores the impact COVID-19 has had on the sporting world and the opportunities it is creating.

25.01.2022 It has had significant impact on our relationship and the closeness I now have with Coby. There is such a tight bond between us, and I am unsure if that would have existed in the same way, if I had not experienced this constant one-on-one time with him. In this brilliantly touching piece, Thomas Hutley (Head of OMD Create, Sydney) writes of his shared parental leave experience, and why it was the best decision of his career.

25.01.2022 Recently, Chief Executive Officer, Aimee Buchanan, had arguably the biggest presentation of her career thus far. Aimee was honoured to be invited to Trinity Grammar School, Sydney, where she spoke to 75 ten-year-old boys about media and advertising as part of their curriculum. Whilst it was a lot of fun, they didn't hold back on the curly questions! Thank you Trinity for the opportunity. You certainly have some super stars in the making.

24.01.2022 Hot off the press from The Festival of Media APAC Awards last night, OMD Australia picks up six amazing wins! With a total of 12 shortlisted entries across 10 categories, we are incredibly proud of our talented OMDers and the work they produce for our clients. Congratulations to our McDonalds, Telstra, Suncorp and Asaleo Care teams! #FOMA20 BEST USE OF REAL-TIME MARKETING Gold: Maccas Monopoly Playing to WIN!... BEST BRANDED CONTENT Gold: LIBRA | Its Normal. Period. Bronze: Suncorp #TeamGirls BEST USE OF eSPORTS Silver: McDonalds - Do you want eSports with that? BEST USE OF TRADITIONAL MEDIA TV & CINEMA Silver: LIBRA Its Normal. Period. BEST USE OF PROGRAMMATIC Bronze: Telstra Transforming Telstra Performance

24.01.2022 Elizabeth Blaker, OMDs People & Development Manager, shares with Mumbrella her mental health journey and how she is coping now. Elizabeths article reminds us that even those who are there to help, listen and support, can also experience their own mental health challenges. If you, or someone you know, is experiencing trouble with mental health, please reach out to those around you and ask for help.

23.01.2022 Congratulations to Jennifer Gilbert and Lauren Gibb from OMD Sydney on being named finalists in this years Snapchat #CannesYoungLions competition! The team will join all finalists for round two in late August where they will compete in a 24-hour live brief. The winning team will be heading to Cannes Lions International Festival of Creativity in 2021 to compete in the global competition. Good luck Jennie and Lauren!

21.01.2022 Congratulations to Peter Horgan (CEO, Omnicom Media Group Australia and New Zealand) who is celebrating an incredible 17 years with Omnicom Media Group! During his tenure, Horgs has led OMGs agencies from strength to strength, helping us grow into the network we are today. Well done Horgs, heres to the next 17 years!

20.01.2022 This year has been a crucial time for brands to learn to adapt to continuous change, with agility and resilience. ANAA’s RESET brings the industry together to connect, share insights and celebrate the big thinkers and innovators amongst us. We are thrilled to see OMD clients, Lisa Ronson, Steven Cain (Coles), Andy Penn, Jeremy Nicholas (Telstra), as well as Jo Horgan (MECCA) featured within this incredible event.

19.01.2022 Congratulations to this months Youve Got This Winners! Maud Durieu (Performance Director), Estella Tran (Account Manager), Madeleine Brazel (Account Manager), Connor Lucas (Media Assistant), Jarrod Allen (Account Manager) and Ruby Niarros (Media Assistant) have done a stellar job this month, bringing OMDs core values Stronger Together, We Care, and Own It into everything they do!

19.01.2022 Thank you to Narelda Jacobs, a proud Whadjuk Noongar woman, Australian journalist and Studio 10 panelist, and our very own Naej Blanchard-Dunn, a proud Quandamooka and Budawang woman, for sharing such an insightful discussion in celebration of NAIDOC week. Education is key and we’ve taken away so much from what you shared with us today. Thank you also to our Chief People Officer, Martin Cowie, for facilitating this event.

19.01.2022 The Media-Federation Australia, Australian Association of National Advertisers and IAB have launched ADAPS (Australian Digital Advertising Practices) to help marketers better understand the digital value chain and eco-system. Speaking to Paul McIntyre (Mi3), Aimee Buchanan (OMD Australia) joined Martin Brown (Nestl), Dan Stinton (Guardian Australia) and Matt Rowley (Pedestrian Group) to debate the need for quality media, transparency, remuneration and brand safety within Australias $9B digital media supply chain.

19.01.2022 Ahead of B&Ts 2020 Women in Media awards, reporter Ally Burnie spoke to three of our agencys brightest; Laura Nice (Managing Director, OMD Sydney), Penny Shell (National Head of Product/Head of Planning OMD Melbourne) and Peita Pacey (Head of Strategy, OMD Sydney) to discuss what bravery means to them, what that looks like in our industry and how theyd solve some of adlands biggest issues.

19.01.2022 Laura Nice (Managing Director, OMD Sydney) and Ian Czencz (Chief Strategy Officer) speak to Rachel Corbet as part of Googles new podcast series, Think with Google. In this episode, Laura and Ian dive into some of the biggest issues marketers face today, such as rethinking the way we reach our consumers. Listen to the full episode From Traffic Jams to JimJams here:

17.01.2022 AAMI has launched their first business insurance campaign in nearly three years, established to shine the spotlight on SME’s around the country! OMD Sydney’s Head of Suncorp, Declan O’Dwyer, goes on to say that we are excited to see this campaign go live during a time that has been difficult for many SMEs and are glad we were able to do our bit to support them. Read more about AAMI’s Backing Business campaign here:

16.01.2022 Following the launch of #OMDsupports, a national board where we share small to medium businesses close to our hearts, today we show our support for the Cherry Tree Hotel! A favourite pub hang-out for our Melbourne team who are now taking their fantastic banter, food, beer and groceries on the road right to your doorstep. The bar staff will deliver your food and drinks, and have a chat if you need a little pub banter back in your life! Read more about the team and their great pickup and delivery options here:

16.01.2022 OMD Sydney hosted it's very own #PyjamaDay to spread awareness for one of our principal charities, The Pyjama Foundation. We encouraged OMDers to wear their pyjamas all day (yes, even to external meetings) to celebrate and promote the incredible work that Pyjama Angels across Australia are currently undertaking to support vulnerable children. Watch the video here:

16.01.2022 Learning needs to be a constant evolution. I need to be always upskilling myself and the way that I do that varies depending on the tasks. Chief Digital Officer, Sian Whitnall, sat down with our client, Open Colleges, to speak on the value of upskilling your career, regardless of what stage you are at in your journey. If you are looking to stay ahead of the game, visit Open College’s website to view their easy, affordable and accessible array of courses.

16.01.2022 OMD Australia is fortunate to work with amazing media partners, helping to achieve the best results for our clients. #OMDEngage recognises the partners who go above and beyond to help achieve this. Congratulations to our Sydney MVPs for this quarter; Monique Rubbo (Senior Business Manager, oOh!) and Victoria Phillipou (Senior Sales Account Manager, Network 10)! #YouveGotThis #StrongerTogether

16.01.2022 Over the past few months media consumption has changed in the most surprising and unpredictable of ways. Our CEO, Aimee Buchanan, spoke to Russel Howcroft on Southern Cross Austereos new marketing podcast, Brand New World, on the evolving media landscape and what we can learn from international markets.

16.01.2022 Last but certainly not least, OMD Brisbane's #OMDEngage 'Most Valuable Player' for the quarter has been awarded to Chris Reid (Agency Account Manager, Southern Cross Austereo)! Congratulations and thank you for everything you do. #YouveGotThis #StrongerTogether

15.01.2022 Big thanks to Brooke Boney (Today Show) who spoke to OMD Australia as part of a special Think Fresh session for Reconciliation Week. Brooke gave us an insightful and inspiring talk which explored her story as a proud Gamilaroi Gomeroi woman growing up in Australia. #ReconciliationWeek #InThisTogether

13.01.2022 After a tough few months, it will be fantastic to regroup with our key partners and continue to generate momentum for the rebuilding of our industry. OMD Melbournes Group Trading Director, Nik Doble, chats with B&T about what he is anticipating from the 2021 network upfronts season, and the impact of a global pandemic on the media buying process.

13.01.2022 Last but certainly not least, OMD Brisbanes #OMDEngage Most Valuable Player for the quarter has been awarded to Chris Reid (Agency Account Manager, Southern Cross Austereo)! Congratulations and thank you for everything you do. #YouveGotThis #StrongerTogether

13.01.2022 Aimee Buchanan, CEO, spoke alongside Michael Schniering (Managing Director & Partner, BCG), Jason Shugg (Chief Customer Officer, Luxury Escapes), Tina Moffet (Forrester), Jessica Martin (APAC Head of Privacy, Regulatory, Crisis & Risk, Google) and host, Barney Pierce (Director Google Marketing Platform, Google Australia & New Zealand) as part of the Think with Google series. The panel took a deep dive into digital transformation, finding new demand and growth opportunities in a changing world and how we will be able to measure this success in 2021. Listen to the full program here: https://adsonair.withgoogle.com/events/rethinking-readiness

13.01.2022 Today, we remind ourselves that by asking a simple question, #RUOK?, we can all play a part in creating safe spaces for people to express themselves, be heard without judgement and met with understanding. Remember, #TheresMoreToSay after #RUOK?, so be sure to continue the conversation that could help save a life. #RUOKday #WeCare #StrongerTogether

12.01.2022 We understand that during this time its not just our OMDers who need support, but our friends and families too. We recently launched #OMDsupports, a national board where we share small to medium businesses close to our hearts, who might be in need of some extra love at the moment. One of these businesses is Two Providores, a Sydney based food purveyor, supplying artisan produce to cafes and restaurants. They typically have only been available at a wholesale level, but are open for retail - pick up or delivery. Read more about them here:

11.01.2022 OMD Australias CEO, Aimee Buchanan, is joining UnLtd. and 19 industry leaders for COLIV19! Created by Gotcha4Life, this fantastic initiative is all about supporting mental fitness and asks participants to connect via 19 conversations over 19 days with colleagues, family and friends during COVID-19. Aimee and her fellow industry leaders will share their progress on social media, we cant wait to see their connections! Anyone can get involved in COLIV19, just head to the Gotcha4Life website for more details: https://www.gotcha4life.org/

10.01.2022 Upfronts season is officially here! Nik Doble, OMD Melbournes Group Trading Director, spoke to Mumbrella on Nines virtual upfront event that kicked off proceedings yesterday. Nik offers his thoughts on Nines new global data partnership with Adobe and the virtual upfront experience.

10.01.2022 Thank you to our wonderful media partners for helping HanesBrands and OMD launch #Overies4Ovaries, a CSA campaign for Ovarian Cancer Australia. Bonds, Jockey and Bras n Things have brought to market the most powerful undies you can buy, aptly named overies. Not a spelling mistake, we are talking overies for overies! You can jump online to purchase your overies and learn more about this important cause here:

08.01.2022 Congratulations to Peter Horgan, (CEO, OMG Australia and New Zealand) who has been reappointed as Chair of Media-Federation Australia for 2021. Speaking on his reappointment, Horgan says I am proud of everything we achieved together in this challenging year, in particular the launch of MFA Support and the expansion of the NGEN and MFA 5+ programs, and I plan to return next year with great energy and commitment to tackle what 2021 has to throw at us.

08.01.2022 Well done to our OMD gamers Thomas, Jacky, Reece and Rajesh on winning the UnLtd. Big Game! This was our industrys first virtual gaming tournament and raised an incredible $56,000 for children and young people at risk. Well done to UnLtd, the sponsors, and all of the teams on an amazing event for such a worthy cause.

07.01.2022 OMD Australias CEO, Aimee Buchanan, spoke to Mumbrella on the challenges of leading our agency through a once-in-a-lifetime pandemic. Having just come back from maternity leave two months ago, Aimee shares her learnings with juggling family life whilst protecting our people, clients and partners all at once.

07.01.2022 Its OMDs 20th birthday! We celebrated by hosting a huge virtual party yesterday with OMDers from all across Australia joining together via video. Thank you to everyone who shared celebratory video messages and fun memories to mark this special occasion. We hope you enjoy this remote working compilation of Happy Birthday from the OMD team as much as we did!

07.01.2022 Huge thanks to our friends at Foxtel Media and FOX Sports for bringing to life a very special OMD Live broadcast event on the set of The Back Page! Aimee Buchanan (CEO) and Melissa Hey (CIO) joined Tony Squires live at the desk to bring us the latest OMD news and lots of laughs! We also checked in with OMDers across the nation on the video wall. A truly brilliant event, thank you again Fox Sports!

06.01.2022 OMD Australia is proud to be named as AdNews Australias overall Agency of the Year and Media Agency of the Year for 2020. In addition to this, we were thrilled to see our work with our wonderful client, McDonalds, bring home the gold for Media Campaign of the Year and Best Use of Data in Media Planning. Thank you to our people, clients and partners these wins are for you! #AdNewsAOTY

06.01.2022 "We should strive for diversity and inclusion in ad-land because, not only is it the right thing to do, but it also makes our businesses better. Ahead of this years B&T Women in Media Awards, Aimee Buchanan (CEO, OMD Australia) spoke to B&T on the need for courage and bravery in the pursuit for gender equality, and why it is time for our industry to move away from addressing C-suite financial inequities and focus on the issue of leadership.

06.01.2022 Congratulations to this month's You've Got This Winners! Maud Durieu (Performance Director), Estella Tran (Account Manager), Madeleine Brazel (Account Manager), Connor Lucas (Media Assistant), Jarrod Allen (Account Manager) and Ruby Niarros (Media Assistant) have done a stellar job this month, bringing OMDs core values Stronger Together, We Care, and Own It into everything they do!

06.01.2022 We are thrilled to be named Employer of the Year at the 2020 B&T Women in Media Awards, for the second year running! Many congratulations to our amazing CEO, Aimee Buchanan, for being named #2 on the Women in Media power list, Peita Pacey (Head of Strategy, OMD Sydney) for taking out the Strategy award, and our wonderful Coles client, Lisa Ronson (Chief Marketing Officer), for winning the Marketing award! Well done to Laura Nice (Managing Director, OMD Sydney) and Penny Shell... (OMD’s National Head of Planning and Melbourne Head of Product) on being shortlisted! We are so lucky to work with such talent. Congratulations to all of the winners, nominees, and to B&T for continuing to drive the D+I agenda for the industry. https://www.bandt.com.au/its-here-all-the-incredible-winne/

05.01.2022 OMD Marketing Intelligence Director, Mette Breith, put pen to paper for AdNews Australia on her experiences monitoring consumer behaviours and sentiment throughout COVID-19 for OMD’s people, clients and partners.

05.01.2022 COVID-19 has affected the lives of all Australians, but none more than our friends in Melbourne. Omnicom Media Group agencies have come together with Clemenger BBDO to deliver the ‘Let’s Melbourne Again’ initiative. The campaign is designed to reinvigorate the city and support its cultural and economic recovery and brings together more than 20 of Melbourne’s leading businesses, including our clients McDonald's, AAMI and Coles. Congratulations to Clemenger BBDO for developing this emotive creative, as well as PHD Media and our media partners for the media placement. Visit the website here for more information: https://letsmelbourneagain.com/

04.01.2022 What do you get when you have a Digital Operations Lead, Senior Account Manager, Account Manager and Digital Account Director all from the same agency AND living under the one roof? The OMD House! Erin Lee, Fran Dennis, Joe McCabe and Daniel Vines share their experiences during lockdown with AdNews Australia for their WFH diaries series.

04.01.2022 Aimee Buchanan (CEO, OMD Australia) speaks to @B&T about the need for adland to reframe maternity leave into parental leave. Aimee discusses OMDs policy, which ensures all parents have the support they need during such an important period of their lives. Thomas Hutley (Head of OMD Create, Sydney) shares how he has benefited from this policy and his personal experience of shared parental leave. https://www.bandt.com.au/aimee-buchanan-says-its-time-to-e/

04.01.2022 OMD Australia is over the moon to be named as Great Place to Work Australias #7 best place to work for 2020, for companies with 100-999 employees! GPTW is an award very close to our hearts, as it recognises workplace culture across all industries within Australia. We are thrilled to have been ranked in the Top 50 for 12 consecutive years. A huge thanks to our clients, media partners, and most importantly, our OMDers, who truly make our culture what it is!

04.01.2022 It’s that special time of the quarter again, where our OMD teams nominate our most valuable media partners across the country! We are so fortunate to work with boundary pushing partners, who always go the extra mile with us to produce great work for our clients. Congratulations to the Brisbane MVP for this quarter, Liam Armstrong (Agency Account Manager, Australian Radio Network)! #YouveGotThis #StrongerTogether

03.01.2022 From humble beginnings as a mail delivery service in outback Queensland, to making the hop from Australia to Europe in one epic stint, Qantas has always embodied the true spirit of Australia one of strength, innovation, and the desire to create a better future. Today, Qantas turns 100 years old. While this year has been tough for us all, one thing is certain; we can’t wait to explore the world with you again soon. Thank you for serving the Australian people for the past cen...tury. For safely flying our loved ones to far-off cities and home again, for stepping up in times of national and international turmoil, and for always providing that familiar, heart-warming ‘G’day’ when we needed it most. On behalf of everyone at OMD Australia, Happy 100th Birthday Qantas.

03.01.2022 We are thrilled to be named B&T’s Media Agency of the Year for the second year running and excited to have taken home the People and Culture award too. A big thank you to all of our OMDers, clients and partners who have made this possible. 2020 has presented us with many challenges and opportunities, and we are super proud of what we have achieved.

03.01.2022 OMD is a supporter of the Media-Federation Australias Digital Advertising Practices and look forward to hearing more on the deep dive into the updated 2020 iteration. Were committed to taking part in the training and well continue to use the practices to give our clients the tools they need to make informed digital decisions. #ADAP2020 #digitaladvertising

03.01.2022 2020 has made front page news, and we’ve looked to the headlines like never before. As such, OMD was proud to sponsor the Print Sales Person of the Year category for this year’s Media i awards. Congratulations to all of the finalists, and to the state winners for this award; Lloyd Whittaker (Nine, NSW), Sam Broadbent (News Corp Australia, QLD), Candice Arthur (News Corp Australia, SA), Ben Walton (News Corp Australia, VIC) and Nancy Kingston (The West Australian Newspaper, WA). #MediaIAwards2020

03.01.2022 The results are officially in! Congratulations to our #OMDEngage Melbourne MVPs of the quarter; Anne Sutherland (Account Director, TRSN) and Georgia Ratcliffe (Sales Executive, Network 10). Thank you for being incredible partners, we appreciate you! #YouveGotThis #StrongerTogether

02.01.2022 Following our earlier post, OMD Sydneys Head of Trading, Jane Combes, offered her thoughts on the Nine upfronts to AdNews Australia. Read the full article here:

02.01.2022 OMD Australia is proud to see the Media-Federation Australia launch MFA Support, a new initiative to provide much needed support to media agency professionals who have experienced job loss due to COVID-19. Aimee Buchanan (CEO of OMD Australia and a MFA Board member) goes on to say that the entire board felt very strongly that we have a responsibility to ensure media agency professionals who have lost their job during this difficult time feel supported and remain connected to the industry. We are confident that this program will provide real value to our community.

02.01.2022 OMD is a supporter of the Media-Federation Australia's Digital Advertising Practices and look forward to hearing more on the deep dive into the updated 2020 iteration. Were committed to taking part in the training and well continue to use the practices to give our clients the tools they need to make informed digital decisions. #ADAP2020 #digitaladvertising

02.01.2022 OMD Sydney hosted its very own #PyjamaDay to spread awareness for one of our principal charities, The Pyjama Foundation. We encouraged OMDers to wear their pyjamas all day (yes, even to external meetings) to celebrate and promote the incredible work that Pyjama Angels across Australia are currently undertaking to support vulnerable children. Watch the video here:

01.01.2022 Congratulations to Antonia Glezakos (Managing Partner, OMD Melbourne) for being named in Campaign Asia-Pacific’s 40 Under 40 for 2020! This accolade is hugely deserved not only for all of Antonia’s business achievements, but she is truly the heart of the team. You can read Antonia’s entry, and view the full 40 Under 40 list, here:

01.01.2022 OMD Australia is proud to be named as AdNews Australia's overall Agency of the Year and Media Agency of the Year for 2020. In addition to this, we were thrilled to see our work with our wonderful client, McDonald's, bring home the gold for Media Campaign of the Year and Best Use of Data in Media Planning. Thank you to our people, clients and partners these wins are for you! #AdNewsAOTY

01.01.2022 Congratulations to our star OMDers across Australia who have been named as our most recent #YouveGotThis award winners! This award recognises OMDers who have lived and breathed the agencys core values day in and day out. Well done Mira Strbac-Low, Emily Lanyon, Jasmine Poole, Jennie Gilbert, Angeline Hartono, Ali Coysh, Zoe May, Gaby Srour, Lucy Dowling, Esha Sawhney and Jane Bartley!

01.01.2022 We are so proud of Emily Mead (Head of OMD Create, Melbourne) and Samantha Hey (Trading Manager) for being shortlisted in this years B&T 30 under 30 Awards! Congratulations both, and to everyone who have made the shortlist!

01.01.2022 OMD Australia is over the moon to be named as Great Place to Work Australia's #7 best place to work for 2020, for companies with 100-999 employees! GPTW is an award very close to our hearts, as it recognises workplace culture across all industries within Australia. We are thrilled to have been ranked in the Top 50 for 12 consecutive years. A huge thanks to our clients, media partners, and most importantly, our OMDers, who truly make our culture what it is!