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Orange Digital | Consultation agency



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Orange Digital

Phone: +61 7 3368 1646



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25.01.2022 Meet Scott aka Googs - our Search Marketing and Google expert (hence the affectionate nickname). Even though Scott thinks he peaked in his child prodigy days, we beg to differ - this guy is not short on hidden talents. Oh, and if you ever find yourself in South Africa and in need of a tour guide, give Scott a call (we told you he’s got many skills). #CreaturesOfOrange



25.01.2022 What is #BrandCulture? Put simply, "It's how people work together to bring the brand alive for customers". At today's #BreakfastWithOrange event Brendan Pearce, Petrus Pommé, and Isabelle Debnam discussed: ... The importance of branding from within 8 reasons brands typically fail Case studies of how we have brought some of our client's Brand Cultures to life. We’ve got heaps of events lined up for November, keep your eyes peeled.

24.01.2022 There's only 9 sleeps until the virtual Women In Digital 2020 Awards and we are SO excited to see everything coming together! Here's some cheeky BTS sneak-peeks of what's to come on the night. If you haven't got your hands on tickets yet, don't miss out! It's going to be the best virtual gala of the year (trust us!).... Tickets on sale until Nov 5th: https://www.eventbrite.com/e/2020-national-women-in-digital #MarketingPartner #WomenInDigital #WID2020

23.01.2022 Video advertising is hot, hot, hot! If you're not already doing #VideoAdvertising you're missing out on heaps of opportunities!... #YouTube advertising is a highly targeted, cost-effective way of connecting with your audience, which also provides fast results! If you're waiting for the 'but', there isn't one. Join us for #BreakfasWithOrange next Wednesday, where Liz and Jamie will be sharing the secrets behind successful YouTube advertising.... Save your spot now! https://events.orangedigital.com.au/youtube-advertising



23.01.2022 Meet Matthew Burns! Matt is one of our Senior Full Stack Web Developers and part-time security hacker. Matt’s superpowers are being able to find security flaws in software and RFID tags, and having a dad joke for literally any situation! So much so, we have a dedicated Slack channel for Matt’s dad jokes!

22.01.2022 The most magical time of year is here again - and no it’s not Christmas (yet)! It’s officially Knobtober, which means our very talented designer Brendan will be doing 31 days of charity pen*s drawings, with 50% of profits going to support the critical Prostate Cancer research done by the Prostate Cancer Foundation of Australia. Give someone you know the gift they didn’t know they needed... All drawings are up for sale on the website: https://sendyourfriendapenisdrawing.com/... Happy Knobtober!

21.01.2022 Not to alarm you, but Christmas is only 10 WEEKS AWAY! If you haven't already started, it's time to get the ball rolling on your Christmas campaigns, SEO, and strategies for the holiday period. Recent studies have predicted that the online shopping behaviour of consumers could mean we are in for plenty of online sales and price wars. If you're not already, now is the time to ramp up your SEO efforts.... "An impressive 60% of consumers have been shopping online more often since COVID-19, and of that group, 73% plan to continue after the pandemic. What digital marketers and SEOs have long known is finally coming to fruition: online shopping is convenient and easy. Now the trick is to make SEO important within your organization.



18.01.2022 Meet Thays. Thays' career to date has included a range of Project Management, Marketing, and Event Management roles - with a highlight being working at Brasil’s Rock in Rio music festival. When Thays isn’t managing web projects, you’ll find her travelling, exploring, and often hiking mountains on weekends. Let’s just say we’d feel safe if we got lost in the jungle with Thays...

17.01.2022 Meet Alex! Our Full Stack Web Developer with an impressive bonus skill of creating custom cowboy hat emojis for our Slack channels - there’s literally a cowboy emoji for every mood! Alex also takes his 1999 Sega Bass Fishing video game with him everywhere he goes, so next time you visit Orange feel free to join him for a nice relaxing virtual fish.

15.01.2022 Life is busy. Time is short. The team at Union Health Fund understands and is driven to make dealing with them as hassle-free as possible. Introducing the NEW Union Health mobile app - a membership in your pocket! We are proud to partner with the UH team to develop a mobile app and web portal that has taken Union Health membership perks to a whole new level. Not only has it made claims faster than ever, but members can access benefits and membership details at the push of a... button. Check out the link below for more information: https://unionhealth.com.au/mobile-app

15.01.2022 Meet Tony. Our in-house music aficionado and Customer Experience Specialist. Tones is fondly referred to as our Director of Possibilities and is probably the most well-connected person you’ll ever meet. Next time you have a chat with Tones ask him about his past experiences with Santalet’s just say he’s on the naughty list.

11.01.2022 Now that's cool. Big Ass Fans is revolutionising ceiling fans with hand-crafted designs, world-leading efficiency, and cutting-edge smart technology. We collaborated with BAF to design a lux coffee table book that speaks to the artistic hearts of architects.



10.01.2022 Want to become a Creature of Orange? Applications close Monday 31st of May for our Marketing & Communication Specialist role. We're looking for someone with: 3+ years experience in a similar role Experience creating and delivering strategic marketing and communications plans... Demonstrated ability to research, create and edit marketing content for websites, emails, and social media accounts Excellent stakeholder management skills, and someone who enjoys working collaboratively with others The ability to report on results and identifying opportunities for your clients Apply now! https://www.linkedin.com/jobs/view/2553068876/

09.01.2022 We love talking CRAP! No, we aren't swearing at you...CRAP is a simple way of remembering the fundamental design principles of: Contrast Repetition Alignment Proximity... We had a full house at this morning's #BreakfastWithOrange, where Gavin and Sebastian demonstrated how to reduce the cognitive load of your website users. Our key piece of advice for #uxdesign is to remember that user attention is a precious resource and should be allocated accordingly. What was your major take away from this morning? ... If you missed out on joining us this morning, we are hosting a few more #BreakfastWithOrange events between now and Christmas. Check out our events pipeline and save your spot: https://www.orangedigital.com.au/events/

08.01.2022 What do you get when you have breakfast with a Tech Expert, Behavioural Scientist, and a Startup Founder? A whole lot of food for thought, that's what! At this morning's #BreakfastWithOrange event, our panel discussed the importance of tapping into your customer's true feelings and experiences for decision making. These were their key pieces of advice for anyone looking at doing market or customer research:... "Do something rather than nothing when it comes to listening to your customers. It’s better to talk to one customer every month, consistently, than doing a big annual survey. Customers don’t always know exactly what they want, but they will be able to communicate how they’re feeling and that’s what you need to listen to." - Ace "The world is a very volatile place, as we have experienced at a large scale this year. This is why it’s important to take regular pulse checks of your customers and the environment you operate in." - Thierry "We are social beings who love telling stories. As marketers, that’s what we do...Collect the data you need to collect regularly. Your data needs to be both reliable and connected to the outcome you want to achieve. Do it regularly enough so that you can make decisions on tight feedback cycles." - Isaac ... If you're interested in coming along to a Breakfast with Orange event, register your interest to hear about our next event: www.orangedigital.com.au/breakfastwithorange/

05.01.2022 The man in the gorilla suit has been revealed! Meet the one and only Tom Storms. Tom is our Lead Developer and also quite the performer, with a background in acting and street performing...if you hadn’t already guessed. #CreaturesOfOrange

04.01.2022 Meet Paige. When Paige isn’t doing marketing and SEO at Orange, you’ll find her studying Law and Media Commsor wakeboarding! Last time Paige went travelling she came home with an unexpected souvenir - let’s just say what happens in Europe stays in Europe...unless it’s a tattoo.

03.01.2022 From where you'd rather code...

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