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Outside Creative | Advertising/marketing



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Outside Creative

Phone: +41 79 422 32 04



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19.01.2022 We know everything changes, but we can't help but feel a tinge of sadness. Redwave Media has been very good to Outside Creative and over the last few years we've written thousands of commercials for them and conducted workshops with their clients. Thanks to everyone for your support and we wish you all the best as you enter a new, exciting era.



18.01.2022 Try something different. Try Outside Creative.

17.01.2022 Hell yeah! It's part of the routine here at Outside Creative. Josh needs only a 10 minute power nap in the afternoon, but Andy needs a little longer. Keeps the mind fresh.

16.01.2022 Professional photography can lift your business to another level, and one of the best photographers around is Jon from JLG Photographics.



15.01.2022 A HUGE shoutout to the guys at Battery All Types for your professionalism and efficiency. You certainly know your batteries AND your customer service. Thanks. PS: And yes, Captivas are weird

15.01.2022 What do you think of this ad? Sexist or not? Personally, if Josh gave me an exercise bike for Christmas, I wouldn't be riding it, but he would most certainly be wearing it.

11.01.2022 Today is Outside Creative’s 20th birthday. On a whim, in late 1999, Josh quit his copywriting job at 6PR and 6IX in Perth. He sold all his furniture and moved into the back room of a friend’s place and started Outside Creative, a freelance radio copywriting business. He had no money, no business experience and no monitor for the computer. ... It wasn’t long before he started getting clients and was also offered the role of copywriting lecturer at WAAPA. Some of the people he lectured are now household names in TV and radio. Back then, what Josh had started was ground-breaking for the radio industry. Very few people were offering specialised outsourced radio copy. He also developed Australia’s first online creative brief for sales reps to fill in. In 2009 Andy came onboard officially, although he had been working on campaigns earlier, and OC became a partnership and broadened the scope of what they offered. It gave them both the chance to flex their creative minds. Four years ago, OC was scaled up from a side hustle to the main gig, after both Josh and Andy left their copywriting jobs at Southern Cross Austereo. It’s now going better than ever. OC has had many different incarnations over the years and many different looks, as you can see by the logo changes. But one thing has remained at the core. Do a good job well, be honest, and avoid bullshit advertising wank. People often ask Josh where did the name Outside Creative come from? Officially he says it refers to outsourcing radio copy, but Josh loved George Michael’s song ‘Outside’ at the time, so that was the main inspiration. To everyone whose has been a part of the Outside Creative journey, thank you for being with us. Let’s see where 2020 takes us. Josh and Andy.



10.01.2022 At Outside Creative we make art with words, and they cost a whole lot less than this art.

08.01.2022 Great ad from yesterday's Super Bowl.

07.01.2022 Writing radio ads in this Covid-19 era is certainly strange. You can't pretend everything is normal anymore.

07.01.2022 Some good advice for small to medium size businesses in this article. "The conclusions are always the same: 1. Those companies who continue to advertise during difficult economic times weather the downturn better. 2. After the downturn ends, their sales rebound faster and higher than those companies who went silent"... "And, never forget that there are still people buying, Coronavirus or not. If a refrigerator goes out, tyres go flat, TV goes out, they will be replaced as quickly as possible. In fact, one broadcaster said a local appliance store was selling out of freezers. There are always businesses that will benefit." https://www.radioinfo.com.au//radio-sales-time-coronavirus

04.01.2022 If you're chasing a logo, Cabin Creative is where it's at.



03.01.2022 Had a fab time catching up with crew from 1080 6ix today.

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