Paper & Spark in Sydney, Australia | Advertising agency

Paper & Spark

Locality: Sydney, Australia

Address: Level 6, 11-17 York St 2000 Sydney, NSW, Australia

Website: http://www.paperandspark.com.au

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24.01.2022 Want to turn Instagram followers into clients? In this article, you'll learn how to use Instagram stories to engage and guide people through your sales funnel.

24.01.2022 Is your content thumb-stopping? Paper + Spark’s own marketing legend, Zeina Khodr, talks social media marketing in today’s always-on world where audiences demand something more than just random acts of content: https://dragonflymarketing.com.au/p/no-random-acts-content/

23.01.2022 Money & Life Magazine has been shortlisted for the Mumbrella Publish Awards for 2020 in the Member Publication of the year category! Paper+Spark is the custom publisher of the magazine and the consumer and professional digital platform www.moneyandlife.com.au on behalf of the FPA - Financial Planning Association of Australia 2020 has seen the magazine come along in leaps and bounds with a refreshed design and an approach to relevant, timely and practical content. We have brou...ght valuable insights to our readers from both inside and outside the financial planning community. We work with a brilliant multi-disciplinary team to put this together every month and ensure it integrates with all the digital touchpoints. #mumbrellapublishawards #moneyandlife #publishing #contentmarketing #content #magazine #innovation

20.01.2022 As this tumultuous year gets closer to the end, what are your financial goals for 2021? As the custom publisher of Money & Life www.moneyandlife.com.au, a publication dedicated to improving the financial wellbeing of Australians, we want to hear about your plans for your finances in 2021. Take this short 3 minute survey to share your thoughts with us and you’ll automatically go in the draw to win one of three Westfield vouchers: https://www.surveymonkey.com/r/MoneyLifeFuture... FPA - Financial Planning Association of Australia #financialplanning #moneygoals #financialgoals #financialadvisors #finance2020

20.01.2022 Did you miss our Voice Technology masterclass? Check out our write up all about the voice activated future and the 5 questions you need to ask yourself before you consider Voice Experience (VX) https://paperandspark.com.au/welcome-to-the-voice-activate/ Need a little more? DM us about setting up a bespoke session all about voice technology and innovation

20.01.2022 Every day, and especially today, we stand with the traditional owners of this land! #alwayswasalwayswillbe Image Credit: Stephen Korp (WCLP‘19) - This artwork represents the 40 Aboriginal Languages in Victoria, and the white lines represent their path to all come together as one.

20.01.2022 World, meet Ryan, Ryan meet world! Every couple weeks we’ll introduce you to one of our Bright Sparks, and this week we’re kicking things off with Ryan Willoughby

20.01.2022 It’s as simple as 1, 2, 3. We are extremely excited to announce we are finalists in 3 PRIME Awards Australia categories for the work we did with the MSD Women’s Health team. A huge thank you to Kate and Karen from MSD for being such great partners. Now, we wait!#awards #finalists #creative #innovation

19.01.2022 Can you spare 3 mins of your time today? As the custom publisher of www.moneyandlife.com.au the destination dedicated to helping Australian’s improve their financial wellbeing we’re interested in hearing your views on responsible investing and engaging with ethical brands! Please take our short 3 minute survey to share your thoughts and go in the draw to win one of three #Westfield vouchers: https://www.surveymonkey.com/r/MoneyandLifeOctober... #ethicalinvesting #ethicalbrand #greeninvestments Financial Planning Association of Australia

18.01.2022 Looking back on 2019, even for the constantly evolving social media and influencer environment it was a wild year of change for influencers, and the brands working with them. As we look at what is ahead for influencers in 2020, transparency, accountability, and deeper relationships are the key themes to pay close attention to.

17.01.2022 Since starting my journey with Paper & Spark in 2019 and becoming a student in Sydney, I have noticed that the practical skills I have accumulated from working in the office have been mirroring and completing my theoretical studies from college.

16.01.2022 Here are seven helpful takeaways culled from CMI’s 2019 posts to give you a head start on 2020 social media marketing.

12.01.2022 How can neuroscience help improve storytelling? Our founder, Zeina Khodr, has been featured on Mumbrella with an article that explains this and also outlines why great stories are a critical tool for impact and connection. Click the link below to give it a read: https://mumbrella.com.au/storytelling-isnt-selling-stop-sho

11.01.2022 Voice as a comms channel should be on every marketer’s roadmap, and we're getting ahead of it. Joining our team of senior consultants, we welcomed Guy Munro to head up our Innovation & Technology practice so we can bring you closer to your audience with demonstrable and measurable ROI. #voicetech #innovativemarketing Mumbrella Read the full write up in Mumbrella:

10.01.2022 We’re super excited to be working with leading Australian skincare brand DermaVeen! To celebrate the arrival of their new Calmexa range our Paper+Spark team have been packaging up some beautiful press kits to share with the beauty media. No more dry or itchy skin for us! Special shoutout to our Sparks Penelope Holloway, Paul Everson & Alisha Barrett for all their hard work #skincare #dermaveen #presskits #PR #influencermarketing

10.01.2022 As unprecedented bushfires spread throughout Australia, social media spread news, shared stories, connected communities, engaged the world and encouraged action in unprecedented and unexpected ways. Phenomenal fundraising, using data for good, urban dictionary redefining the meaning of #scomo and everyone, including the news, demanded that news stop faking it - social media has been full of surprises

10.01.2022 In a world where hugs and handshakes are discouraged, tangible touch is more prized and precious than ever before. Whilst our current COVID-19 world shows a big emphasis on digital adoption, Paper+Spark’s own Zeina Khodr makes a powerful case for print media and tells us why the concept of tangible touch should remain highly important to CMOs. Read the full write up here: https://www.marketingmag.com.au//opinion-when-touch-is-ba/... Marketing magazine #covid19marketing #printmedia #publishing #brandawareness #opinion #brandpublishing

10.01.2022 At Paper+Spark we are keen to learn more about how the critical function of internal communications is being handled within Australian organisations, including the technology they use, the measurement, and the role employees play in your internal communications eco-system. We've created a quick 5 minute anonymous survey and would love your participation! Click the link below: https://www.surveymonkey.com/r/7QV2C77... #internalcomms #technology #communications #reporting #optimisation

10.01.2022 There’s only a small window of opportunity in an Agency’s life to be shortlisted for Emerging Agency of the Year, and we’re thrilled to have made the cut for #BandTAwards2020, especially with #COVID19 throwing curveballs. Our team may be small in number, but we’re rich in talent and super proud to be recognised for our hard work. B&T #watchthisspace #awards2020 #bandt #bandtawards #finalists #shortlisted #digitalmarketing #socialmediamarketing #tech #voicetechnology

08.01.2022 Think print is dead? Well, not as long as content marketing lives!

08.01.2022 It’s Zeina’s Birthday! Our founder (and the coolest MD out) is celebrating in style todayNot pictured: bright pink Paper + Spark kicks

07.01.2022 Meet our next Spark: Paul! As the Director of Growth + Branding, Paul leads the team and drives business growth with his whole heart. Specialising in brand strategy and communications, Paul has led many B2B and B2C client partnerships such as, McDonald's, Johnson & Johnson & Nestle, to name a few. #TeamSpark #marketing #meettheteam #marketingagency #newyear

06.01.2022 Is voice technology on your radar? Founder of Paper+Spark, Zeina Khodr, and Head of Innovation & Technology, Guy Munro, weigh in on the strategic benefits of voice experience (VX). In a current market where operational efficiencies are scrutinised, budgets are tighter and consumer spend at a low, engaging with an audience is difficult VX provides you with a clear and rich opportunity to add value. ... #vx #voicetech #marketing #innovation CMO Australia Read their full write up: https://www.cmo.com.au//why-cmos-need-a-clear-voice-strat/

06.01.2022 Listen up! Our own Zeina Khodr pens a piece for SmartCompany to answer why brands who really hear their audience have the most success with voice experience. Click below for the full write up https://www.smartcompany.com.au//brands-that-use-voice-a/

06.01.2022 Meet our next spark: Guy! As the Head of Innovation and Technology, Guy is a results-driven business leader with global expertise across digital, voice, CX, brand and marketing. Having worked with company's such as, Nissan and Coca-Cola, he has fixated on innovation, business/client growth, stakeholder management, team growth, leadership and development, which has lead to his success today. #teamspark #meettheteam #marketing #marketingagency #newyear

06.01.2022 It’s a double-win for Paper+Spark in the Australian Marketing Institute Awards 2020. We’re only in our terrific two’s but have won the big one - Marketing Team of The Year! And we backed it up with receiving the Customer Experience Strategy award. Despite the #COVID19 curve ball, our A-Team in Perth, Byron Bay, Sydney, Melbourne and Hobart have been thriving! #awards #amimarketingawards #marketingexcellence #agencyoftheyear #winners #customerexperience #marketingteamoftheye...ar Zeina Khodr Paul Everson Penelope Holloway Ben Maltins Ryan Willoughby Suma Wiggins CRaig Mack Alisha Barrett Margot Alais Guy Munro

05.01.2022 The award hype continues as we are finalists in three categories for the 2020 Australian Marketing Institute Awards for Marketing Excellence It’s been a big week for the Paper + Spark team and our long-standing partner FPA - Financial Planning Association of Australia for our work on Money & Life. We are finalists for our work across Loyalty & Retention, Customer Experience Strategy. And if that wasn't enough to inflate our egos, we're also in the running for Marketing Agency of the Year! Keep them crossed #marketing #innovation #publishing #agencyoftheyear #amimarketingawards

05.01.2022 Meet our next spark: Margot! When she’s not faced with the stressful decision of choosing music or podcasts, she’s sticking her head in all things creative

05.01.2022 Want to document how your business should market and communicate on social media?

02.01.2022 Following our Marketing Agency of the Year Win at the Australian Marketing Institute awards, we are so happy to officially welcome Margot + Ben to The Sparks. We’re also proud to promote one of our first founding Sparks Suma Wiggins to Associate Publisher! Read the full write up here: https://mumbrella.com.au/paper-spark-adds-two-new-recruits- Mumbrella #newrecruits #expanding #digitalmarketing #marketingagencyoftheyear

02.01.2022 We're back, recharged and ready to tackle 2021! We're super excited to welcome another year of developing compelling stories that create impact and engage audiences. Shoot us a message if you're after anything creative, digital, PR, social or conversational design. #marketing #marketingagency #newyear #storytelling

02.01.2022 Join Zeina Khodr and Guy Munro from Paper & Spark as they run through everything you need to know to get your organisation started with voice in the Australian Marketing Institutes next virtual event; Voice Experience (VX) & Conversational Strategy: What it is, how it works. They will be discussing: > Opportunities available for brands with VX... > Considerations for incorporating VX into your communications strategy > Bringing your organisation on the journey > How you find your brand voice When: Tuesday 23 June, 2pm. Don't miss this - Zeina and Guy are absolute gurus in this space!!! We have a limited number of free passes. DM us if you would like one. More info here: https://lnkd.in/ggNv3AV #marketing #voice #conversationalexperience #voicesearch #contentmarketing