Petrea McCarthy Freelance Boating Writer | Journalist

Petrea McCarthy Freelance Boating Writer

Phone: +61 427 729 602

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• Public figure
• Media/news company
• Copywriting service
• Journalist

24.01.2022 I thought this was a pretty good communication guide for email. I particularly appreciate the one in the middle. What do you think?

22.01.2022 What were they thinking? Large organisation congratulated an employee on 15 years' service via email, addressed to Dear (employee's)Full Name and signed "Yours sincerely, Human Resources". So warm and fuzzy...

15.01.2022 Professional advice on being professional. Worth a read if you want to become an author.

15.01.2022 Want to write? Here's something for you. Not just Jack and Jude's inspirational stories - read the bit on writing for their take on two great writing aids. The free versions only do the same job you can set your Word program to do, but if you're serious, spend the money. Then you may not only have done something worth writing about, but written something worth reading.

04.01.2022 I love helping people share their ideas

02.01.2022 WELCOME. One word. That like a virus has managed to infiltrate the prime real estate of web pages since the dawn of time. Welcome to ... or even worse Welcome to our website Just don't do it. I get it. Coming up with a great headline for your page is tough. But when you have about 6 seconds to capture a visitors attention, don't waste it on words that add no value. You've worked too hard to get those visitors to your page. No one needs to be welcomed to a website. It distracts from what your readers should be focused on. Instead include in your headline what makes your business unique and how your service or product is going to help them. Ditch the welcome mat and get to the point.