PivotLocal | Advertising/marketing

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16.01.2022 Are you trying to increase your audience on Facebook? The images below show 1 month of working with a client in a very niche industry. I used a strategy that is free for any business page owner to do but when added with some paid advertising you get some really amazing results. ... Here's the strategy, and it won't cost you anytime but time: 1: Head over to your business page and click on insights 2: Select 'posts' from the left-hand navigation 3: Click on a post 4: Click on the people that have 'liked' your post 5: Scroll through and invite anyone to your page that doesn't already follow you 6: Repeat for all your posts Bonus: Run a 'Post Engagement' campaign in Facebook Business Manager and target a lookalike audience of website visitors and/or people who have engaged with your Facebook Page. We are only spending $2.50 a day. If you learnt something new give me a or leave a comment so I know the information is useful. And, shoot me a message if you have any questions about this strategy or would like to know more about creating a post-engagement campaign with Facebook Ads.

14.01.2022 This weeks episode on 'how to' Get More Google Reviews From Your Customers The trick here is Timing and Ease.... What I mean by this is you need to send your customer a request to review your business as soon as you finish a job (when they're super happy) and make it really easy for them to do so. And here is a free and super easy way to do so... 1. Log into your Google My Business account and create your business shortname if you haven't already done so from the 'home' tab 2. Add your shortname to this URL format: https://g.page/ [your-business-shortname] /review 3. Add your review URL to emails, invoices or send out a text after each job 4. Get reviews Aim to get 1 new review a week and by the end of the year you'll have 52 more google reviews than you have now, which can really blow your competition out of the water. Click the link below for an example of what your customer would experience: https://g.page/marketing-toolbelt/review

11.01.2022 See this right here in the orange That a campaign type for local businesses of Facebook. Smart business owners like yourself can use this to drive foot traffic to your store by promoting discounts, offers, coupons, advertise events and weekend specials. ... You can be selective with your audience and geolocation of adverts too. This just might open up a window of opportunity for you.