Kicking Pixels in Erina, New South Wales, Australia | Internet marketing service

Kicking Pixels

Locality: Erina, New South Wales, Australia

Phone: +61 2 8916 6478

Address: Suite 4.39 The Element Building, 200 Central Coast Highway 2250 Erina, NSW, Australia

Website: https://kickingpixels.com.au

Likes: 78

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• E-commerce website
• Internet marketing service

25.01.2022 It’s mosquito-central here in Australia at the moment, and a constant swot-fest. Mosquitoes pretty much sum up how I feel about Contact Form SPAM. They are both irritating, time-wasting infestations that can be damaging if you’re bitten be the wrong type!... Luckily we have mosquito sprays, repellents and traps! Double lucky there are ways to unload on those irritating form SPAM too. This week's video covers 5 ways to zap Contact Form SPAM 1 Google reCAPTCHA 2 Honeypots 3 Ask a question 4 Disallow links 5 Akismet If Contact Form SPAM annoys you as much as it annoys me, it’s worth spending a bit of time testing out some of these solutions, and you should hopefully find some relief. Which of these have you implemented and how much success have you had? Don't forget to "Like" our page to get more of our tips directly into your feed. #kickingpixels #antispam #webdevelopment

25.01.2022 Another project now live for Ben Nguyen, showcasing his brand new dental practice in Canley Heights, Sydney. When your business depends on website visitors converting, a fast, well designed and built site, with compelling copy is paramount. Copy by Fleur at Taleist... Over to Nicholas at Dental Rank to weave his search marketing magic #websitedesign #webdevelopement #CRO #kickingpixels #taleistagency #dentalrank

22.01.2022 Following on from Wednesday's video and blog about creating a great website homepage, check out this blog for another take on what makes a great homepage. https://themeisle.com/blog/website-homepage-design/

21.01.2022 Finding the right keywords, or rather keyword phrases, is fundamental to SEO. Good keywords will be the pillar on which to build your SEO strategy. Knowing the keywords and queries your audience use when searching for the types of products and services you provide, will help you attracting qualified traffic and improve your conversion rate. When it comes to finding good keywords, there are plenty of great tools out there to help you to conduct keyword analysis, and to use... the findings to help structure your marketing efforts around specific themes, or audiences. Here are 5 tools to take a look at: 1 You, your colleagues and a flipchart. A bit of good old-fashioned brainstorming. 2 Google Suggest. We’ve all seen this one, Google will helpfully suggest ways to complete your sentence based on popular search queries. 3 Google Search Console. There is a great report detailing the searches your site ranks for if you have submitted your website to Google for indexing, showing search queries and other useful information. 4 Ubersuggest by Neil Patel. A great free tool that allows you to get insights into the strategies that are working for others in your market. 5 Answer The Public. A really helpful visual tool to search for keyword ideas based on search queries asked in Google & Bing. These examples hardly scratch the surface of what’s in the marketplace to help with keyword research and analysis. I’d love to know what tools and methods you use when it comes to collecting keywords for your business? Don't forget to "Like" our page to get all our tips directly into your feed!

20.01.2022 Did you know an average of 380 websites are launched worldwide EVERY DAY! Every business is different, and their online needs vary. Some website needs are best served by a website that is custom designed and developed. Others don't need the additional functionality that this solution addresses. Either way, it's crucial that the website needs and the solution align. Read our latest blog to find out what you need to know to make an informed decision on your requirements.... https://bit.ly/3t6xxKg

17.01.2022 Take a look at Shelly Beach Golf Club's new website! We had a great time working with the team at Shelly Beach Golf Club, and can't deny that the location, food and facilities at this club made the early morning visits easier. Take a look around the website, and if you are able to, go and check it out in person. ... shellybeachgolfclub.com.au #shellybeachgolfclub #golfclub #websitedesign #webdevelopment #kickingpixels #customwebsite

17.01.2022 Have you ever noticed that the "fruit & veg" section is often at the entrance of a grocery shop? Have you ever wondered why so many of them made that choice? Chances are, they have made this choice based on data and psychology. How many people walk in the shop when the freshness of the fruit and veg is clear for all to see, representing the shop as being fresh and healthy. Big eye-catching displays are used to attract attention and advertise offers.... Most of the time, we don't consciously notice these things. A good website works in the same way. Using content, messaging and imagery to direct, evoke emotion and promote action. You probably don’t notice these either, but if you look closely it presents loud and clear when you visit a website and you have ZERO idea what the business does, who it’s aimed at, or what to do next. What you are likely to do in this case, is "walk by", and find a more appealing solution. You can't move your shelves around, or put fresh fruit on your website (unless that’s what you sell) - there are many things you can consider, and do. This week's blog addresses the most common mistakes made on websites, and our top 5 tips to increasing conversions on your landing pages. Have a read -> https://bit.ly/3uIzI8x

16.01.2022 A successful website project combines the needs of your business, the needs of your target audience, and the skill and expertise of a great web design company to deliver a project outcome that works and that everyone will be proud of. 1. Think of your website as an investment. Whatever your goal, your website should be providing a positive ROI. 2. Set SMART goals for your project. Without goals, there is no accountability, and everyone is flying blind.... 3. Think about benefits you provide to your target audience. Customers buy benefits, and not features. 4. Don’t overlook quality content! It contributes hugely in persuading your visitors to take the desired actions. 5. Set timely communication, clear steps and expectations. It’ll keep everyone aligned, and the project on track. ------> What tips would you add for a successful project? Get our free guide and workbook to learn the secrets to a successful website project, featuring tips that you can implement straight away. https://kickingpixels.com.au/five-steps-to-a-winning-websi/

14.01.2022 Here are 3 tips to help you create a great website homepage. There are a lot of moving parts to a great website, so today I wanted to share 3 tips to maximise the potential of your website homepage 1 Make your homepage informative and specific... Tell them who you are, what you do, the problems you solve and the benefits your products or services provide. 2 Make your website super easy for visitors to use Keep it simple and clear, stick to conventions and remove the potential for confusion and frustration. 3 Build trust and overcome concerns Add enough high-value content to position your business or yourself as the knowledgeable expert in your field. What tips would you add to create a great first impression for your website visitors? Want to read more? Head over to our blog: https://kickingpixels.com.au/homepage-website-design/ If you enjoyed this post and accompanying blog, please hit the thumbs up icon below so I can write more like it. p.s. Like our page to get more of our tips and offers!

13.01.2022 Last week, the kids asked who invented the word SPAM (as in internet spam) Instantly, Monty Python came to mind. I realise they didn't invent SPAM, but who can talk about SPAM without a little chuckle. "Spam, Spam, Spam, Spam Lovely Spam! Wonderful Spam!"... Here's a few things we learned thanks to the kids: 1 SPAM (the square meat) got it's name from combining SPICE and HAM. It has 6 ingredients 2 The Monty Python Spam Sketch is from 1970 & this has been the basis of using the word as we currently do 3 The earliest documented spam (though not called SPAM at the time) was in 1978, and while the reaction was negative, it generated sales If you have a website and the contact form is producing spam in your inbox, it is annoying and potentially, viable messages can get missed among the rubbish coming through. There isn't one answer to all our problems. We use several angles to reduce spam from our website. As spammers find ways around the walls, we have to adjust accordingly. One of our solutions is using Akismet, a WordPress plugin which is usually installed in the default installation for WordPress, and needs activating. Another one is Google's reCAPTCHA. What are you using & how well is it working? #Ihatespam #webdevelopment #kickingpixels

12.01.2022 WordPress makes it easy to give your website the functionality it needs. A wide range of plugins makes this possible. But it's important not to go overboard. Add too many of these plugins during the business website design phase, and you'll find that performance suffers. Website design services are about hitting the right balance of great functionality and smooth, streamlined performance and the plugins you choose are crucial to achieving this balance. ... We explore seven must-have WordPress plugins in our latest post. Take a look at the key plugins you need to keep your website performing at its best, and to make sure your website provides a great user experience. https://bit.ly/3v4i13q

10.01.2022 Most of us would have seen these blinds without giving it a second thought - well, now you can read all about it on this slick and informative new website! https://meditracks.co.uk/

10.01.2022 Would you love more conversions from your website If the answer is yes, you really need to look at buyer psychology, and how it impacts our shopping behaviour, both in-store and online.... In today’s video, I show how following one such principle... ...can really help your website visitors, and help to improve your conversions. What’s your best conversion trick? I’d love to know what principles of psychology work well for your business and website. If you like this video, give it a thumbs up and I'll create more like it. #webdesign #conversionrateoptimization #kickingpixels

09.01.2022 Looking back at the last couple of months, it is interesting to see how much our lives were affected by the unknown. A deer in headlights, or paralysis, are two phrases that come to mind. The shift to online meetings, remote working and online Friday afternoon drinks was rapid. Understandably so, as these took little or no investment. For the actual business side of the online equation, the shift has been much slower for a lot of businesses. The uncertainty around this new wo...rld certainly took a while to subside sufficiently to give the headspace to think about the digital world of selling. Selling a brand, a product or service, online can be daunting. Human nature is to distrust something if it's not understood. And I come to this conclusion as we see the demand for our Website Assessments rise sharply in the last few weeks. Businesses are reaching out, looking for guidance on how they are presenting themselves online, not by asking if they need a new website, but rather, how their current website stacks up. Having 40+ pages of information on various criteria known to affect a website's performance and ability to do its job correctly, creates understanding & leads to informed decisions for next steps. #kickingpixels #websiteassessment #websitedevelopment #websitedesign

07.01.2022 Going through some of our files, I started looking at the various websites we have completed. Love going through these projects and seeing how varied the requirements are for each one. Hope you enjoy the trip down memory lane with us.

07.01.2022 What are funnels and why should you care about them? Your business needs new enquiries. Without these, you are limited to your existing customer base, which will naturally dwindle a little over time. Think of yourself as a customer seeking a solution to a problem, or need, and are at some stage along that buying journey.... Your marketing funnel is lead generation system, a process that allows you to generate and nurture leads, convert them into customers, and eventually into raving fans. What tips do you have when it comes to helping your prospects along the buying process? I’d love to hear your thoughts, opinions, experiences and comments If you enjoyed this post please hit the thumbs up icon below so I can write more like it. Don't forget to "Like" our page to make sure you get more of our tips #webdesign #webdevelopement #marketingfunnels #kickingpixels

07.01.2022 We've all been there!

06.01.2022 And one of the worst things that can happen to you as a business owner is to discover your website is offline or compromised. Your website is one of the most important assets in your business. So keeping it updated, protected and online is vital.... And one of the worst things that can happen to you as a business owner is to discover your website is offline, or compromised. You’re losing leads, sales, image, and trust. So, here are my top three things you need to think about for effective website backups. 1) Scheduling regular backups 2) Storing those backups off-site 3) Encrypting your backups if you carry sensitive information When was the last time you backed up your website? Get 5 essentials to keeping your website safe, delivered straight to your inbox. Visit https://kickingpixels.com.au/five-essentials-for-keeping-y/

04.01.2022 Following on from last week’s post on Funnels, I wanted to share some insightful statistics on lead nurturing and the value of touchpoints in your sales process. Did you know On average, 50% of the leads in any system are not yet ready to buy (Marketo).... Almost 80% of new leads never become sales (MarketingSherpa). Companies that excel at lead nurturing generate 50% more sales ready leads at a 33% lower cost (Marketo). Nurtured leads makes 47% larger purchases than non-nurtured leads (The Annuitas Group). Evidence points to a correlation between response rates and the number of follow up attempts you initiate. On average, it’s said to take approximately five to seven touchpoints to close a sale. How many do you have? I’d love to know how you nurture your prospects, and what touchpoints you have in place as part of your sales process. Don't forget to "Like" our page to make sure you get more of our tips #webdesign #webdevelopement #marketingfunnels #kickingpixels

01.01.2022 Value propositions and why you need one. Competition online is tough. You have 3-5 seconds to articulate: 1. The problem - Exactly what problem you solve for your clients and customers... 2. The benefits - The value or benefits that your product or service can achieve in solving that problem 3. Why you - The reasons why they should buy from you and not the competition Your value proposition has to be the first thing visitors see on your homepage, and also clearly visible on all the major points of entry to your website. Check out our blog post below for more tips on crafting a great value proposition with examples of brands who have done it well. https://kickingpixels.com.au/how-to-create-a-unique-value-/

01.01.2022 How many times have you clicked on a website only to be taken to a page saying: "Not Found. The requested URL /404 was not found on this server." Most of the time, the "back" button can be used to get back to where you were, but what happens if the link came from another website, or a social media post?... Generic 404 pages are not only unsightly, but they are also leaving opportunity on the table. Consider this page as valuable advertising space - add your best products or most visited services here to guide potential customers, a search button or engage them with some wit. They clicked on the link to your website for a reason - give them a reason to explore, even though the link didn't work as expected. I love WhiteSpark's 404 error page - will Brent be sacked?? What's the best custom 404 page you have seen?

01.01.2022 Imagine the scenario You get that dreaded email from a customer, or client, telling you that your website is down There's mad panic, followed by an attempt to quickly contact your website hosting provider. But what did you do with their details and those important logins????... The quicker you can act, the sooner you can get support, and the sooner you can get back online. Here’s a really simple template you can complete with all the critical contact information that you will need if you ever find yourself with a compromised website. https://bit.ly/2rejWa8 And for 5 essentials to keeping your website safe, delivered straight to your inbox, follow the link below https://bit.ly/35ET2Hp

01.01.2022 If you thought Early Childhood learning consists of DayCare Centres alone, think again! We love learning new things, and Holistic Management & Consultancy certainly lead the way in their approach to helping the industry. Check out their brand new website... https://holisticmanagement.net.au/ Holistic Management Consultancy #webdesign #webdevelopment #kickingpixels

01.01.2022 Custom website design and custom website development which one is more important? This isn't really a fair question, as each element is different in its own way, and each one is crucial to your website. In our latest post, we are taking a closer look at custom web design and development, examining exactly what each of these phrases means. ... We'll also be taking a look at the overlaps between each specific concept and learning more about how a harmonious, communicative approach is really the best bet. Read our blog for more: https://bit.ly/3n2NakI