Position One Consulting | Consultation agency

Position One Consulting

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23.01.2022 All big retailers do it, but it looks like Amazon are being brought to task over using the data they gather to sell products they know are selling well. Makes it hard for us sellers to compete sometimes so we can only hope that this makes for a more even playing field.

22.01.2022 It is a concern that Amazon has so much data that third party seller cannot access and they are able to pick and choose to enter the most profitable markets. I like this quote that come up during Jeff Bezos's testimony in the antitrust appearance Amazon has never been a great partner, but you have to work with them" and that is the thing - us third party sellers have to work with Amazon... they hold all the keys. However, it is naive to think that other companies don't do this. Think Coles and Woolworths developing their own brands, they have done the same thing, they have the sales data and have used that data to develop their home brands for products that are high volume sellers.

18.01.2022 One of the frustrations when doing business is that you do all the hard work and then someone comes along and blatantly rips off your idea. It is one of the issues with Amazon, they allow people to hijack your listing and now it seems that they are admitting that it is possible their employees access independent seller data and could use it for their own purposes... This is one of the reasons for having a good consultant to guide you through how to avoid people hijacking your listing...

13.01.2022 Here is an example on why you need to have a proven strategy for Amazon, if you get it wrong you run the risk of having your account deleted, which is not a good thing if you sell a lot of product on Amazon.

10.01.2022 This article raises some very thought provoking questions. The author delves into the reasons Amazon could fail in the next 10 years including shoppers not getting the shopping experience of being able to see and touch the actual product. Doesn't seem to be hindering Amazon at the moment but it could - very interesting.

06.01.2022 Just something to be aware of.