Property Republic | Consultation agency

Property Republic

Phone: +61 417 930 125

Address: 1051 High Street 3143

Website: http://www.propertyrepublic.com.au

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• Property
• Businesses
• Consultation agency
• Marketing agency
• Advertising/marketing

25.01.2022 When launching a project, development teams take a no-expenses spared approach to branding, creating brochures and installing the biggest billboard council will permit along the freeway. Hundreds of thousands of dollars are spent on creating impactful first impressions. And while this is very important you never get a second chance to make a first impression what happens after you establish that initial contact and try to build a relationship? To discover 23 things you need to include in your project marketing budget, read our blog: bit.ly/PR_project-budget

24.01.2022 If you're looking for bite-sized guides to help you learn more about customer experience, social media, content marketing and more, look no further than our mini guides! They may be small, but they're overflowing with valuable information. https://bit.ly/PR_resources_fb

24.01.2022 Wishing you a very Merry Christmas, from the entire Property Republic team!

24.01.2022 Are you in need of short-term, cost-effective #marketing support? In light of Melbourne's current COVID restrictions, we understand that many #property businesses are doing it tough and budgets have been slashed. That's why we've developed a range of low-cost support packages to help your business continue to deliver value, increase conversions and achieve your goals. Our brand-new, budget friendly offers cover a range of services: Digital Mystery Shopping... Video Creation Ad-hoc Marketing Support Content creation and repurposing Let us help you free up your valuable time! Click here for more details: http://bit.ly/PR_Services

23.01.2022 It’s crucial that developers and builders know how effectively their prospects are being digitally nurtured. A great way to determine this is through mystery shopping. Spending a significant amount of your budget on lead generation is a misuse of assets if the customer’s experience with your team online is below par. We’ve developed a digital mystery shopping service that will help evaluate your current digital customer experience and build standards to enhance your online customer journey. Learn more about our Digital Mystery Shopping Offer now: https://bit.ly/PR_mystery-shopping_fb

22.01.2022 Sending you warm wishes for a Happy New Year!

21.01.2022 Brand development is the ‘fun’ and creative part of setting up any new project. During this stage, it’s important that your creative agency is well briefed on the intricacies of your project and that the brand reflects and responds to your Value Proposition. You’ll need a project name, brandmark, logos, design guidelines and a vast array of creative assets. Maintaining clear and effective communication with your creative agency is key, to not only ensure you receive a high-...quality final product, but a creation process that involves minimal ‘back and forth’. Discover 5 crucial considerations when developing your property brand in our blog: bit.ly/PR_property-brand_fb

21.01.2022 In light of this year's events, your workmates, employees, residents and communities might be feeling more isolated and lonely than ever. Today, take the time to ask the people in your circles a simple but impactful question: Are you okay? #RUOK #RUOKDay

19.01.2022 Your database needs to be filled with meaningful information on your customers in order to help fuel the creation of effective marketing tactics. Here are four ways to utilise your database to achieve greater conversions without spending a great deal of money: Segment your database Develop a content strategy for each segment Create a gated download Increase open rates with clever subject lines... To learn more, read our blog: https://bit.ly/PR_4-ways-inc-conv

18.01.2022 Are you guilty of any of the following? Continuously posting FOR SALE or DISCOUNT shouty messages on your social media Sending an EDM with a subject line that screams HURRY DON’T MISS OUT Marketing selling messages, not educational information. If yes, don’t worry - you’re not alone. But there are a few things you can do to more effectively communicate with customers and prospects. ... By understanding and describing pain points, you can go beyond giving customers what they think they need, and maximise the chance of giving them what they do need.

17.01.2022 Our #1 database rule! Just because someone isn’t ready to purchase now, doesn't mean they won't become ready, whether it takes a few months or a few years. With a comprehensive customer lifecycle strategy and the creation of meaningful, timely and tailored content, you'll be well on your way to reviving those so-called 'dead' leads. Discover more cost-effective database tips and tricks in our Property Marketers' Survival Kit: http://bit.ly/PR_survival-kit_fb

15.01.2022 According to the results from our 2020 Marketing and Sales Survey, customer education is one of the top 3 marketing challenges that respondents are currently experiencing. If you want to better inform and educate your customers, here’s some inspiration: The customer lifecycle is a journey. Not all customers are ready to buy now. Take the ‘educate first, sell second’ approach to all messaging. Consistently publish educational and entertaining content in a variety of form...ats blogs, socials, videos, infographics, images. Discover more survey insights here: https://bit.ly/PR_survey-pdf_fb As experts in customer experience and content marketing, we’d love to work with you to deliver content and social media strategies that will educate your audience.

14.01.2022 Two important truths about strategy: 1. In order to set your project up for success, you need to have a documented strategy that delivers on the vision and value proposition, demonstrates a clear understanding of your customer and how they move through the project lifecycle. 2. Your strategy will have a greater chance of succeeding if the whole team is on board with a thorough understanding of the value proposition and their individual responsibilities. This means that the ...development of your marketing strategy needs to involve the marketing, sales, design, development, customer relations and community teams. Read our blog for more: http://bit.ly/PR_new-project_fb #marketingstrategy #propertymarketing #projectstrategy

13.01.2022 If you've decided that harnessing Instagram's newest feature is the right move for your property business' #socialmediastrategy, we've got a few ideas to help you out! Check out our blog to discover some ways you can use reels to engage your audience: http://bit.ly/PR_reels-in-property

12.01.2022 Having a builder engagement strategy is important to ensure you’re maximising the partnership for both parties. Discover 3 cost-effective tactics to include in your builder engagement strategy in our SlideShare: https://bit.ly/PR_slideshare-8_li It's also a great resource to share with colleagues!

11.01.2022 Does your business or project have an overall game plan to reach prospects and turn them into customers? Property businesses that operate without a strategy can lack focus and may be forced to overspend on marketing activity and discount heavily to make sales. In the latest edition of our PRX Magazine, we've outlined a number of marketing strategies that should be part of your overall plan. Why you need them, how to plan them and who to get involved. https://bit.ly/PR_prx-strategy-ed_fb

10.01.2022 We’ve been working on something exciting and we thought we'd give you a sneak peek! Keep one eye on your newsfeed we’ll be revealing our secret oh so soon.

10.01.2022 With more and more people taking to the web to not only research developers, estates and builders, but to vent their frustrations when their experience with them does not meet expectations, it’s important that all property businesses learn how to handle and prevent negative reviews. Luckily, there are five simple steps you can follow to minimise any damage made to your company’s reputation when a negative review appears. Check out our SlideShare to learn more - you can also easily share it with your colleagues: https://bit.ly/PR_slideshare-9_fb

10.01.2022 What shifts in property, social media and content marketing do you think will occur in 2021? We're interested to know! Please comment your predictions for a chance to feature in our bi-annual magazine!

09.01.2022 It's International Dog Day - can we get a 'woof woof'?! If your product offers pet-friendly features for homeowners, then today's a paw-some day to communicate it! Our client Lifestyle Communities provides their homeowners with the op-paw-tunity to add dog-friendly features to their home, and includes a dog wash facility within each of their communities. ... Here's a video we were engaged to create to highlight their fur-nomenal, pet-friendly communities.

08.01.2022 Our Content Repurposing Offer is the perfect solution for time-strapped marketers who want to deliver valuable, fresh content in an efficient way. We’ll breathe new life into your existing content to increase engagement, educate and entertain your audience, turning your ad-hoc efforts into consistent and compelling content that is guaranteed to turn heads. Learn more here: https://bit.ly/PR_content-repurpose_fb

06.01.2022 Are you meeting your customers where they are? The online #customerexperience matters more than ever before. Your customer's digital experience with your brand can spell the different between getting a lead or not. How you communicate and nurture that lead is also vitally important. To help #property businesses assess their digital customer experience, we've developed a cost-effective Digital Mystery Shopping Offer. Get all the info here: https://bit.ly/PR_mystery-shopping_fb

05.01.2022 Consistently delivering great content will enable your property business to cut through the noise and make meaningful connections with your customers. According to our 2020 Marketing and Sales survey, social media (68%) will be the most important marketing channel for customers to experience your marketing efforts in 2021. Now is the right time to step up your social media game, and we're here to help! Our Content Creation Offer eliminates the time-consuming and often stress-inducing element of consistent content creation. Learn more about it here: https://bit.ly/PR_content-creation-offer_fb

05.01.2022 According to the results from our 2020 Marketing and Sales Survey, customer conversion is the top marketing challenge that respondents are currently facing. If you’re struggling to drive conversions in the current market, here are some ideas: Increase your conversion rates by providing a number of meaningful touchpoints early on, ensuring your sales team is serious about data integrity and by making sure that follow-up is structured to address your customers’ needs, not jus...t ticking a box. Having your customer’s lifecycle journey mapped will help improve their experience which will naturally lead to increased conversion and sales. Discover all the findings from our survey here: https://bit.ly/PR_survey-pdf_fb As experts in property marketing and customer experience, we’d love to work with you to develop strategies that will boost your conversion rates.

05.01.2022 The secret’s out! It’s time to meet our sibling brand, Content Republic ! Content Republic is a content and social media agency that specialises in bringing your brand story to life through a considered and creative approach to content marketing...without breaking the bank. If you need help creating content that moves, copy that resonates, social media that grows and strategies that work, then we're the team for you! Head on over to bit.ly/CR_website-home explore what we hav...e to offer! It's your story, let Content Republic tell it well.

04.01.2022 If you need help implementing low-cost and effective strategies to respond to the current climate, we can help! We have a range of useful resources dedicated to providing you with ideas on how to enhance your marketing strategies without breaking the budget. Our free, downloadable guides cover a range of topics, including:... Content Marketing Customer Experience Video Content Project Marketing Head to our website to learn more: https://bit.ly/PR_resources_li

04.01.2022 It’s safe to say that Instagram has social media users reeling to jump on board with their newest feature! (See what we did there?) And so with the emergence of a new, creative and visual means for property businesses to engage with their audience on Instagram, we think it’s important to highlight something: If integrating reels into your strategy won’t help you reach your social media marketing goals, then don’t feel obliged to use it. Reels might be something you explore l...ater down the track, or something your team agrees isn’t aligned with your brand and its objectives. Don’t feel like you need to jump on the reels bandwagon just because everyone else is. To discover if your property business should be using reels in your Instagram strategy, check out our blog: http://bit.ly/PR_to-reel-or-not

04.01.2022 When planning a project, you’ve got one opportunity to get it right from the very start. To help build the foundations of a successful project, it’s important to engage the local community and key stakeholders from project conception and this can be achieved in many ways. It’s an opportunity for you to gain insights, learn from those at the forefront and incorporate the needs of the local community into your project. By opening the dialogue, you will likely improve community perceptions and they may even become paying customers one day! Read more about the importance of engaging your community for project success in our blog: http://bit.ly/PR_comm-consult_fb

01.01.2022 This is usually the time of year when you'd be attending events and activating your communities with family friendly occasions and events. In a world that requires social distancing and extra safety and security measures, how can you memorably engage your communities? Having a dynamic content strategy is one of the best ways to connect with your community and your customers, now and well into the future.

01.01.2022 The results from our 2020 Marketing and Sales Survey indicate that achieving cut through is one of the top 3 marketing challenges currently faced by respondents. If you’re having a hard time getting noticed in today’s fast-paced digital environment, here are some helpful hints: A well-executed customer journey will help you achieve cut-through and stand out from your competitors. Understanding your customer segments will help you create relevant, valuable content that so...lves your customers problems/pain points and turns heads. Read all our sales and marketing findings here: https://bit.ly/PR_survey-pdf_fb The Property Republic team understands what it takes to make your brand shine. If you need help implementing customer experience, content and social media strategies that achieve cut-through, we can help.