Refresh Marketing in Elsternwick, Victoria, Australia | Copywriting service

Refresh Marketing

Locality: Elsternwick, Victoria, Australia

Phone: +61 1300 558 005

Address: Suite 3, 6 Riddell Parade 3185 Elsternwick, VIC, Australia

Website: http://www.refreshmarketing.com.au

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23.01.2022 Are you constantly having to communicate advice and protocols relating to the crisis but struggling to keep your messages logical and clear? TRY THE Q&A FORMAT It helps you organise your thoughts... It forces you to think from your audience’s point of view It allows scanners to find what's most relevant to them quickly It builds trust by showing customers that you understand their uncertainties It encourages you to write in a more conversational, human tone More tips on how to write in a crisis here: https://lnkd.in/fZCv79z #copywriting #crisiscommunications #covid19comms

15.01.2022 Have you heard? Face-to-face workshops are back! After a year full of online workshops technology mishaps and all Vikki is back in all three dimensions. The lucky lady shot off to Newcastle this week (on a plane no less!) to present to the keen team at Statewide Mutual.... And what has she missed the most about face-to-face? The energy and banter that bounces around the room; there’s nothing like it.

14.01.2022 Hands up who's run a business or marketing department during a pandemic before? Hmmmm, thought as much. Yup, we've all suddenly been thrown into this shitty new world without a paddle, haven't we? ... That's why we're jotted down the most common pieces of advice we've been sharing with our clients in this post. If you only have time for one, make it Tip 13. It's relevant to every business right now and the most important of all. #crisiscomms #covid19comms #crisiscommunication

12.01.2022 Let’s talk about the word ‘just’. It’s a sneaky one that’s for sure creeping its way into many of our emails. But what’s the problem, you ask?... It comes down to its purpose. Many people, in particular women, use it to soften their message out of fear of sounding too abrupt and god forbidbossy! So let’s gain the respect we deserve and quit this undermining nonsense. Here’s Vikki’s take on the matter http://bit.ly/3sJSQCM

11.01.2022 Does your writing sizzle or fizzle? And we don’t want to hear that your copy is bland because your topic is dry. It’s possible to write compelling copy on any subject. And we’ve got the Top 10 insider tips to tell you how you can do it. #copywriting #compellingcopy #storytelling

09.01.2022 There were some writing rules that you were taught to never break. And I want you to throw them out the window. (Chances are, starting a sentence with ‘and’ is one of them. Well toss it!) If you want your writing to be engaging and effective, you need to start rebelling against these 11 dated rules. ... #copywriting #IbeforeE #writingrules

06.01.2022 Is your brand struggling to ‘read the room’ right now? It can be difficult getting your tone and messaging right at the best of times. During a crisis, it’s a whole new ball game. We thought these tips by SparkToro were spot on. Hopefully you’ll find them helpful too.... https://sparktoro.com/blog/read-the-room/ #copywriting #crisiscommunications

05.01.2022 Hooray! We’re back in the office. It sure feels good to have the team back together (apart from Tori on our computer screens in NZ) ready to get stuck into it! Even though we’ve become used to a quick ‘commute’ to work, we won’t miss the bewildering blur between work and home.... Bring on 2021!

03.01.2022 Want to communicate to your customers about your response to the c-word, without adding to their inbox clutter? One of our clients just came up with the idea to write a well-crafted message and instruct every member of their team to add it to their EMAIL SIGNATURES Unsure what to say? Here’s a template you can work from:... Many of us at [Your company name] are working remotely to protect our staff and the community. This means we might be a little slower coming back to you than usual. However, our customers are still our number one priority, and we will be doing everything in our power to keep our [products/services] available to you. Stay safe. We will get through this together. Want more tips on managing your crisis comms? https://bit.ly/2yga42E Melbourne Small Business Network Melbourne Small Business Network Bayside Business Network

02.01.2022 As we begin our work for the year, we are reminded of those - I’ve stared at a screen for 8 hours - eyes. What’s to blame? That devilish blue light omitted from your screen of course With our eyes constantly fixed on copydecks, there’s no wonder they feel sore and tired by days end!... Luckily there’s an easy way to reduce strain the 20-20-20 rule. Every 20 minutes look at an object 20 metres away for 20 seconds. It’s as simple as that!