Richard Toutounji | Business consultant

Richard Toutounji

Phone: +61 2 9700 7135

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• Public figure
• Business consultant
• Health & wellness website

25.01.2022 2020 was a roller coaster ride for the fitness industry. So, going into the new year how can you adjust and react to change? At the height of the pandemic, we worked with our COM Ninjas to adjust, be flexible and most importantly get ahead of what was coming. I believe 2021 still has a few curve balls it's going to throw at us, so no matter what comes it's important to be able to adjust to change. How have you been able to adjust to change in the past year?

21.01.2022 I've been putting out content online for over 10 years. Because I'm passionate about helping people utilise online marketing to grow their businesses - these days specifically fitness studio owners. I have over 100 videos on our Youtube channel that can help you to grow and market your studio. If you haven't checked it out or subscribed... check it out. There'll be plenty more content coming in 2021 that you won't want to miss. Tap on this link to start watching: https://www.youtube.com/channel/UCixW9jRN2SPDO137wptB2AQ

17.01.2022 It's not everyday I walk into a gym and am asked to take my clothes off, sprinkle water on myself and attach electric nodes to myself. But then again, Exolt EMS isn't your typical fitness studio. After just a short workout I could definitely feel all my muscles switching on! Sigrid has been in our program just over 4 months and quietly mentioned to me that she has already tripled her business. Instead of typically doubling down on lead generation, she doubled down on brand awareness and has seen both the quality and quantity of her leads increase. Well done Sigrid!

10.01.2022 A few weeks ago I popped in to see Amanda Bracks, at her Studio in Sydney, Soulful Fitness. She shared with me some of her very best old School marketing strategies... and their working, her studio is thriving. Plus, she put me through a wicked reformer workout, it's been a while since I've jumped on the reformer bed

08.01.2022 Join me tomorrow with Simon Fox, owner of Lifestyle Essentials, who has been in 4 lockdowns in Melbourne. He's going to share how he's been able to lead his community and grow through these times. We'll also gonna deep dive into ways how you can lead through lockdowns. Would love for you to join me. We'll be going live on COM Marketing.

08.01.2022 2020 was a roller coaster ride for alot of people in our fitness industry and I believe 2021 still has a few curve balls it's going to throw at us. But how do we prepare for the change that is constantly around us? It is important to be able to know how to pivot and adapt no matter what the external environment around us is. Keep focused on your business mission and impact you want to create this year and going forward. Change is constant but our mission will always remain the same. Do you have a business mission for your fitness business?

07.01.2022 Visited Ian and Sharon of Pilates360 a couple of weeks ago and we talked about how to keep the conversations going in a community. How does building relationships and engaging with the people in your community help market a Pilates studio? Watch this Studio Success Secrets episode and find out.

06.01.2022 It has been an absolute pleasure to have Kari from Different Strokes Swimming in our ninja and scale program over the last year. Although she comes from a print media background, she didn't have the confidence to market her business correctly. She's had a massive year despite the closures in pools and some setbacks towards the beginning of the year, but 2021 is looking fine as she pushes her programs forward in regional areas and continues to grow and scale her business. Thank you Kari for this very wonderful testimonial of how @COM Marketing has helped you grow your business.

05.01.2022 A gym that doubles as a bar at night? Now there's an idea Walking into Andrea's studio, @m9_fit in Chiswick in Sydney, you get the feeling that something is a little different, especially considering I found a stash of alcohol in the corner! Keeping clients engaged requires more than just good training. He opens the studio for soccer viewing parties - and provides the alcohol.... He's building an amazing community in the heart of Sydney because of his unique My Method. Can't wait for you all to watch the upcoming episode where he serves up even more secrets

04.01.2022 Tracy from Fit Shape Health & Wellness, one of our long time COM Ninja's has doubled her studio without a big marketing budget or ad spend. Her secret? Well apart from following through on all the action steps of the COM Formula, she's managed to build a great organic social media presence. Find out how she does it in this short clip. If you're interested to also get quality leads for your studio, comment "leads" below.

02.01.2022 Come join me ...

01.01.2022 What's unique about your studio? What does it mean to be the purple cow in the fitness business? What can you offer that can make your business stand out from your competitors? By being a purple cow, you can get the leads coming through your door.... I'd love for you to watch this video to understand the analogy.