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20.01.2022 LESSONS FROM 17 KEYS TO SUCCESS Key #11: Control Your Attention Lesson #1: The Power of Controlled Attention June 30, 2021... Concentration upon a single idea has been the hallmark of success for countless people and organizations. Intel is a manufacturer of computer chips. By concentrating its energy on building better chips, in less than a decade it has more than quadrupled the speed at which computer processors can deal with information. The rate at which it is able to design and introduce even speedier chips grows faster every year. This happens because Intel concentrates its attention on microprocessors and doesn't worry about other things like software or modems. Donna Karan is a premier designer of women's professional clothing. Her company dresses more female executives than any other. Because Karan doesn't spend her time coming up with a line of designer jeans or swimsuits, she dominates a lucrative market through controlled attention. Henry Long's pain-manufacturing company, Keeler & Long, concentrates its attention on producing industrial paints. You probably haven't heard of Keeler & Long because it doesn't bother with the sort of paint your use in your home. Instead it makes paint that can withstand a nuclear meltdown or last for years on electrical transformers, and it is recognized as the best paint manufacturer of its kind. Even the White House has been repainted with its product. Marcel Proust concentrated his attention on a single massive work, Remembrance of Things Past, a series of novels that cemented his reputation as one of the major novelists of the twentieth century. Mother Theresa has concentrated her attention on relieving the suffering of the poor in India. From a single mission she expanded her efforts to more than two hundred sites around the world and won the Nobel Peace Prize. The scope of her plan grew, but she has never wavered in the attention she pays to it. Whatever your enterprise, concentration on your definite major purpose is essential. It projects a clear picture of your definite purpose upon your conscious mind and holds it there until it is taken over by your subconscious and acted upon. Take care, take charge, take action, Ben Noynay RIGHTCoach

17.01.2022 LESSONS FROM 17 KEYS TO SUCCESS Key #10: Think Accurately Lesson #6: Two Big Mistakes June 27, 2021...Continue reading

07.01.2022 LESSONS FROM 17 KEYS TO SUCCESS Key #11: Control Your Attention Lesson #2: Controlled Attention and the other Keys to Success July 1, 2021...Continue reading

05.01.2022 LESSONS FROM 17 KEYS TO SUCCESS Key #10: Think Accurately Lesson #7: Controlled Habits June 28, 2021...Continue reading

05.01.2022 LESSONS FROM 17 KEYS TO SUCCESS Key #11: Control Your Attention Lesson #3: Controlled Attention and Autosuggestion July 2, 2021... The lesson on self-discipline underscores the influence of your daily environment in your struggle for success. One of the most effective ways to shape this environment to your benefit is the process of autosuggestion. Autosuggestion occurs both consciously and unconsciously. Every thought you have, every word you speak are recorded in your memory, whether those thoughts and words are positive or negative. The objects on which you deliberately concentrate your attention become the dominating influences in your environment. If your thoughts are fixed on poverty or the physical signs of poverty, these influences are transferred to your subconscious by autosuggestion. If you continue to concentrate on poverty, you will condition your mind to accept poverty as an unavoidable circumstance, and you will eventually become poverty conscious. This is how millions of people condemn themselves to lives of poverty. The principle of autosuggestion works in precisely the same manner when your dominating thoughts are fixed, through controlled attention, upon success and security. This habit leads to the development of a success consciousness. When you voluntarily fix your attention upon a definite major purpose of a positive nature and force your mind, through daily habits of thoughts, to dwell on that subject, you condition your subconscious mind to act on that purpose. Controlled attention, when it is focused on the object of your definite major purpose, is the medium by which you positively apply the principle of autosuggestion. There is no other way to do this. The difference between controlled and uncontrolled attention is great. You can feed your mind on thoughts which will produce what you desire, or you can neglect your mind, allowing it to feed on thoughts that will produce results you don't desire. Your mind is never inactive, even in sleep. It constantly reacts to the influences which reach it. The object of controlled attention is to keep your mind busy through thoughts which will be helpful in attaining the object of your desires. If you neglect controlling your attention, your mind will become fixed on negative influences. Take care, take charge, take action, Ben Noynay RIGHTCoach

03.01.2022 LESSONS FROM 17 KEYS TO SUCCESS Key #11: Control Your Attention Coverage & Introduction June 29, 2021... Here's what we'll cover: Introduction The Power of Controlled Attention Controlled Attention and the other Keys to Success Controlled Attention and Autosuggestion Controlled Attention at Work ________________________________________ Introduction By adopting a definite major purpose, you have selected an object on which you have to focus your controlled attention. Forget the old saying "Don't put all your eggs in one basket." You have to put all your eggs in one basket and concentrate your attention on protecting that basket and getting it to the market. Controlled attention is the act of coordinating all the faculties of the mind and directing their combined power to a given end. It is both an outgrowth of many of the other keys of success and an important aid to them. I’m excited to share with you tomorrow our First Lesson which focuses on the Power of Controlled Attention. Take care, take charge, take action, Ben Noynay RIGHTCoach