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Sell from scratch

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11.01.2022 A recent experiment shows us the importance of using buzz words in our sales process. A group of 20 or so people were told that they would be watching the filming of a romantic movie scene on location off a rarely used highway. As the scene unfolds, a car comes speeding off the highway and collides with one of the cars laid out on the movie set. Acting as this was not planned on happening, "police officers" interviewed each person about what they had seen and the responses we...re remarkable. Each person being interviewed was asked a question such as "how fast was the car going, when it collided with the stationary car?" The responses ranged from 20 MPH upto 60 MPH-thats a huge difference in speed! The interesting part however was this. The "police officers" asked the questions in different ways. people who were asked "how fast was the car going, when it smashed into the other car?" reported it going atleast 20MPH higher than those asked "How fast was the car going, when it bumped into the other car?" The words we use are just as important for creating emotion and understanding, as what we are trying to say. Remember this technique next time you are speaking with a prospect!

09.01.2022 I find so many people struggling, often working harder, simply because they cling to old ideas. They want things to be the way they were; they resist change. I know people who are losing their jobs or their houses, and they blame technology or the economy or their boss. Sadly they fail to realize that they might be the problem. Old ideas are their biggest liability. It is a liability simply because they fail to realize that while that idea or way of doing something was an asset yesterday, yesterday is gone. Robert T. Kiyosaki, Rich Dad, Poor Dad

08.01.2022 "Someone once told me, not to bite off more than I can chew. But I would rather choke on greatness, than nibble on mediocrity"