Shoutitout Digital Marketing Agency | Advertising/marketing

Shoutitout Digital Marketing Agency

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20.05.2022 Content, the bread and butter of #seo and any #socialmedia account. You always hear that content is King but what exactly is good content? We can go on for days on what makes good content but at the end of the day, good content is what your ideal customers resonate with. Here's one quick and easy way to determine if you have good content on your social media account:... Throughout the day, find, like and follow about 50 similar sized or smaller accounts that are your ideal customers and see how many of them follow you back. The quality of your content can be measured by how many accounts follow you back: 0-15: You need to improve your content ASAP! Your content alone won't help you grow. 16-24: Your content is pretty good and you will likely gain new followers occasionally if you consistently provide good content 25-45: This is what you should aim for for strong growth 46-50: Are you secretly @therock? If so, hi Dwayne! It's that simple! Tip 1: Don't follow 50 accounts in one sitting otherwise you may get blocked for spamming! Tip 2: Make sure to follow accounts that are about the same size or smaller than yours. Huge accounts most likely won't follow you back even if you have great content unless you know them personally. How many followbacks did you get? Leave a like if you find this tip useful! Follow @shoutitoutau for more easy DIY tips like this! . . . #socialmediatips #instagramhacks #socialmediamarketing

09.05.2022 Why you're (likely) not getting sales through social media. Social media is what we call a brand awareness strategy in the marketing funnel. It's likely the first point of contact your customers will have with you and your brand. Imagine if you've just met someone and they started bringing out their briefcase full of useless products and selling it to you. It just doesn't work.... This means unless you sell a relatively low priced item or service, you're unlikely to be getting sales through it. What you can do: If you want more leads and sales through social media, you need to build a genuine connection with your audience. Add value to their lives through the 4E's (Entertain, Educate, Engage and Empower), gain their respect and trust then maybe, just maybe they will buy from you. Like if you find this useful or leave comment below

20.04.2022 Why you're (likely) not getting sales through social media. Social media is what we call a brand awareness strategy in the marketing funnel. It's likely the first point of contact your customers will have with you and your brand. Imagine if you've just met someone and they started bringing out their briefcase full of useless products and selling it to you. It just doesn't work.... This means unless you sell a relatively low priced item or service, you're unlikely to be getting sales through it. What you can do: If you want more leads and sales through social media, you need to build a genuine connection with your audience. Add value to their lives through the 4E's (Entertain, Educate, Engage and Empower), gain their respect and trust then maybe, just maybe they will buy from you. Like if you find this useful or leave comment below

02.04.2022 Google has never officially revealed their ranking algorithms (over 200 of them) to the public but as always you can read between the lines. For instance, Google asks reviewers or Search Quality Raters to manually review websites based on three principles: Expertise, Authority and Trust or E-A-T. What is E.A.T?... Expertise - How knowledgeable or in-depth is the subject matter Authority - How credible is the website or author publishing the content Trust - How trustworthy is the website publishing Here are some of the ways to improve it: Improve on the length and depth of your website articles to cover all queries related to that topic Invite well-known authors to write for your blog Build links from and to sources and websites Do your research well and cite the sources Adding security to your website If you improve E.A.T you can bet you're on your way to beating your competitors in the Google rankings game. Leave a like if you find this post helpful. Follow @shoutitoutau to learn more ways to increase E.A.T and other DIY tips like these.

21.03.2022 A lot of #businessowners still assume that building a website means everyone will see it when they search for their products and services on the Internet... No, building a website is the first step of many steps of gaining online customers! So the old saying of "Build it and they'll come" simply does not work here. Well, how do you get more customers to your website? You can either: 1. Hire a professional or 2. Follow @shoutitoutau for more easy DIY tips and tricks on bringing customers to your website!

08.03.2022 25% of small business websites don’t have H1 tags. What's an H1 tag? It's an HTML tag that's used for the heading of an article or webpage. H1 tags signals to Google and search engines the content that's within that page and it makes a HUGE difference in SEO performance and having your page found on the Internet. ALWAYS have one H1 tag per page, anymore and its effectiveness gets diluted.