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Simon Lu | Public figure



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22.01.2022 I know everyone has been working hard helping businesses survive as well as navigate through the government stimulus package for your clients. What you guys do is amazing! I’ve put together a really quick training video on how to attract the right clients using the right ‘bait’. Why? ... Most of you will be out there focused and engaged in servicing your existing client base. But, there are a lot of opportunities right now for you to attract new clients by putting out the right offer. Problem: Most accounting firms are not positioning themselves to add value and build trust with new clients. Instead, most are offering too many different things and ultimately attract fewer people to their business. Solution: Identify your ‘dream customer’ and their profile Find out where they are ‘hanging out’ Decide on what ‘bait’ you’ll use to attract your dream customer. . .(as taught in the New Age Practice Program - my 8-weeks implementation program that shows you how to build a 7-figure accounting practice) If you’re using the right ‘bait’ for your ‘dream customer’, something which they need right now, you will build trust in the marketplace. It may not be the most profitable thing you can offer right now, but in time will allow you to open opportunities with them which can be. And if you want to learn more, we are offering a free session where we can help you figure out your dream customer and how to get them. Click http://www.simonlu.com.au/launch to book a session for your business. Simon



22.01.2022 Don’t be afraid to make a BIG decision. We have seen a lot of things happen in our world that we've not seen before. For most people this is going to be a pivotal point in their life. I've been reflecting on my journey and believe that life happens for us rather than to us. ... Here’s a story about a pivotal point in my life and how making a risky decision ending up paying off in a big way... I recorded this nearly 12 months ago and it was true then as it is today. What are some of the most important decisions you’ve made in your life? How did they work out?

22.01.2022 What you do in the morning.Sets the tone for the rest of the day. About a year, ago I adopted a morning ritual to get a better start to my day. This has had an immensely positive impact on my productivity.

18.01.2022 Don’t just do a job.Provide a SOLUTION. I used to compete with my competitors on price, but then I realized a more effective strategy is to provide a unique solution that none of your competitors are offering. This will give your business a higher perceived value and attract long-term customers. ... How do you differentiate your accounting business from the competition?



13.01.2022 I'm launching a pilot program to increase client engagement, pivot your messaging and grow right now, and I'm looking for a few specific people. So if you’re a bookkeeper, accountant or virtual CFO and you 1. Are already working with clients, and getting them results.... 2. Are looking to add more value to your clients during this crisis 3. Have the capacity to work with 2-6 new clients, starting next month. 4. Are making at least 8k a month. 5. Have at least 500 connections on LinkedIn or 100+contacts on an email list. Please PM me the word PILOT and I’ll give you more details to see if it's relevant to you. Cheers Simon

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