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Sprout | Market Research Consultant



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Sprout

Phone: +61 406 093 830



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21.01.2022 The researcher also explained that people with dogs are perceived as friendlier, so having an office pet may help improve your relationships with your colleagues too.



13.01.2022 We are here #iiexna

10.01.2022 Take out from today at IIeXNA is the importance of agile qual supporting survey data and big data... makes me happy as a Qual practitioner #findingthewhy

08.01.2022 So day two at #IIeXNA is a wrap! Outtakes from today: while AI is certainly upon us and is constantly improving in accuracy, and automation is here... they key trend for me is #findthewhy



08.01.2022 https://www.linkedin.com//urn:li:activity:6561538336706650

07.01.2022 Session 2 @IIeXNA: Serve the right human motives to get consumers system 1 to hand over to system 2 Motives = relevance = willingness to buy Agile Qual is our mission for 2019. What’s this space!

07.01.2022 https://sproutstrategy.com.au/the-current-mood-of-australi/



03.01.2022 Session 3 @IIeXNA: advertising is hard! The state of advertising effectiveness in the US and UK is pretty bad (56% of all advertising monitored scores a 1 out of 5 in the System1 Research Ad Ratings product). Maximising ad spend, driving long term profitability and empowering advertisers to create truly engaging content/creative is key. More tools required to provide better and faster insight.

02.01.2022 Session 1 @IIeXNA: supporting clients to consolidate data sources, provide solutions to process big data, fuse behavioural data with survey data... put the why with the data.

02.01.2022 Session 4 #IIeXNA: human language is complex. 21% of unstructured data is currently being processed. Quality text analytics relies on precision and recall and needs to be adjusted based on the brand, the category and the problem at hand. AI has come so far since Boolean Query. Today we have access to deep learning through active and democratised machine learning. Contact Sprout about our AI product #Sherlok #deeplearning #datascience #ai #machinelearning

01.01.2022 Live at Regional Flavours today! Rocking research team and some celebs!

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