Spruik Digital | Businesses

Spruik Digital

Phone: 0422 283 610

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24.01.2022 They’ll be there for you...

24.01.2022 I had my first web design client at 12 years old - a $600 website for a local powder coating company (riveting stuff for a pre-teen ). Just a year before, I started in the digital world back in 1998 with my first computer, designing mock sports websites and playing around with code on a website called Neopets (before MySpace became the place to play around with your profile). There wasnt the proliferation of entrepreneurial programs we see today, very few online tutorials..., and heck, even the IT class at school was pre-iPhone/apps. Weve come a long way in the last 20 years and people looking to get into the digital industry or kick off their own business have such a brilliant and unique opportunity to do so with the support and structure around them. To see so many people working on their side-hustles and giving it a red hot is so great to see. The whole follow your passion notion can be divisive - its about finding the right balance between support (cash/time/resources) and delivering on your business/product, but it can be done and it takes guts. Its not always going to work out, but whats life if we dont at least try? #iterateforward #adelaide #southaustralia #business #digitalmarketing

24.01.2022 Great to be able to continue to support ELB Equipment Australia & New Zealand and their high performing staff with video from Ophset, content, web, and digital marketing.

22.01.2022 Great morning session at Seymour College with Shark Tank eSchool talking all things marketing for startups. Over 100 Year 11 students all getting a grounding on marketing principles and practices for their startup concepts - all ready for their pitching and presentation in front of judges next month! Some amazing questions and conversations - the future is looking very bright! ... #digitalmarketing #marketing #learning

21.01.2022 VIDEO CONTENT! Did you know that Spruik Digital does Video? Working with some amazing partners across digital, social media and web, Spruik helps brings brands to life through video content. ... Its a well known fact that platforms like Facebook and LinkedIn LOVE video content, and now, more than ever before, its important to have quality video spread across your social channels. Working alongside solid digital and media strategy, the effective use of video through highlights reels, customer testimonials and product showcase videos can really amplify a business or a brand online.

20.01.2022 ITS ALIVE! Chatbots.com.au (www.chatbots.com.au) is now live! In its current form, the website is an aggregator of all the latest news in the world of chatbots and AI. ... Over time, well be building guides, incorporating training videos, and best of all, talking all about case studies from all across Australia and around the world. Theres so much happening in the world of automation, AI and machine learning in the marketing industry alone! We hope that by sharing the knowledge and upskilling we can all benefit from the smarts that these advancements are bringing to ad buying, targeting and everyday tasks! If youd like to submit any guest content, feel free to get in touch

20.01.2022 That Wish is really something else...

18.01.2022 Come and see Rye talk all things digital on Wednesday 12th June when hell be guiding and navigating attendees through the digital landscape in 2019. Learn all about tech, online marketing trends, AI, ChatBots and everything a business owner needs to be paying attention to now and into the future! Its a free event thanks to Business SA with wine by Fabal, Shifty Lizard Brewing Co. beers, and nibbles by The Barossa Valley Cheese Co and Tuckers Natural.... Get along, have a drink and learn all about the digital in 2019 and beyond.

17.01.2022 Great to see the legends from Bellr getting good coverage SA making waves in the startup scene.

17.01.2022 Always a good feeling to be featured by a global brand in Chatfuel You can learn more about what travel, hospitality and tourism brands can do during this difficult period of time by visiting https://blog.chatfuel.com/strategies-for-travel-brands-dur/

16.01.2022 Come and check out the Digital Marketing Meetup Adelaide event in 3 weeks time when Rye, alongside two local ChatBot gurus chat all things automation, AI and bots. To learn more about ChatBots and what you can expect, check out our website on all things in this space at www.chatbots.com.au

16.01.2022 One for the graphic designers out there...

16.01.2022 Spruik is very proud to be 2019 sponsors of the Championship winning Adelaide Croatia SC - Vukovi! Enjoy the win boys!

15.01.2022 Matt Weston is a succesful investor, CEO and entreprenuer with a proven track record across Australia and Asia, and is the host and founder of Lot 16. Listen to Matt & Rye talk about how small businesses are pivoting during these Corona times as well as new app, YourLocal. Now is the time to innovate and try new things. People have gone from time poor to time surplus and thus can give valuable feedback. A big thanks for Matt for having us on the show!

14.01.2022 As far as Facebook ads go... we think this a bit of an open and shut case of getting the thumbnail/preview image spot on...

14.01.2022 With Season 2 of The Digital Marketers Podcast right around the corner, we bring you the best bits of Season 1. Rye spoke with Linkedins Top Voice for 2017 and 2018, (String) Suzie Nguyen about fried chicken, her brand and how people and businesses can harness social media to drive familiarity and ultimately more sales into their business. Now with over 33,000 followes on Linkedin and even more across YoutTube and Snapchat, String covers her guiding strategy behind her su...ccess, including the "7 Vs" which help to steer her online branding efforts. You can listen to the full Podcast on Spotify, iTunes* and all good podcasting platforms: https://anchor.fm/digital-marketers *iTunes is having a few issues at the moment, so well update you on this soon!

12.01.2022 NO BULLSHIT SEO = BIG WINS My very first SEO client when I started one of my old businesses (Appcelerate) was a Mum and Dad family business called Adelaide A to Z Chauffeur Service. I met the business owner, Michael when Uber had just arrived in Adelaide, and we got talking about websites... - which eventually led to us looking at what he was doing with his online presence. We registered AdelaideChauffeurs.com.au - which I was surprised was still available, and got about working on a simple website to drive some Google Ads traffic. Weve worked on getting their Google reviews to a half decent standard in the last 6 months and tweaked a couple of Google My Business settings. 5 years on, and this Mum and Dad operation outrank businesses that spend hundreds of thousands of dollars on marketing every year. *Funnily enough, the search also shows mycar wasting money on crap Google Ads search terms - just another example of digital marketing done wrong vs what you can do when you get it right! #digitaldoneright

12.01.2022 Vegemite vs Marmite has stolen the show off the pitch during this years Ashes Some very, very clever copywriting and advertising

12.01.2022 DIGITAL IN 2020 - MY LAST PRESO! Join me at this free event on the 22nd of January as What is Over the Horizon for Digital, Social and Web in 2020 comes to town. Ticket link; https://www.eventbrite.com.au/e/what-is-over-the-horizon-fo... Ill talk all about whats happening in the world of digital (in general) as well as how businesses and individuals can harness that technology to their advantage. Ill also be showcasing the recent Gin Tours success via a real-world case study. This will be my last presentation in the prediction series, so if youve enjoyed previous iterations, this will be jam-packed with new content and covering a wide array of bases. I ran my first prediction series back in 2017 with a weatherman-like prediction of what would happen during and in the following year. Im not always right, but it helps create a conversation locally about what were doing as digital marketers in the current landscape. Hope to see you there! #southaustralia #adelaide #digitalmarketing

11.01.2022 That end of financial year feeling...

11.01.2022 As far as Facebook ads go... we think this a bit of an ‘open and shut’ case of getting the thumbnail/preview image spot on...

10.01.2022 Great to see ELB Equipment Australia & New Zealand clients raving about their experiences with Ditch Witch machinery and the ELB service. Spruik was able to showcase the companys commitment to service and engagement with their industry partners with a fun video series titled My Ditch Witch Drilled It. Filmed in the outskirts or Melbourne and Sydney, it was great meeting passionate people in the industry and seeing the impact that ELB Equipment have for their customers Australia wide.

10.01.2022 Were excited to be a part of @semrush #GlobalMarketingDay, a 24-hour live streaming online conference from around the world Join Rye Smith and 50+ more talks from leading marketing minds! http://smr.sh/StC By the way, its FREE! Rye will be joining two incredible minds in Mohammad Danish and the legendary Jeff Bullas talking all about the role of marketing in delivering an exceptional customer experience. ... Itd be great if you could tune in next week - Wednesday, October 30th! http://smr.sh/StC #digitalmarketing #customerexperience #marketing

10.01.2022 Marketing gurus everywhere Thanks Steve Davis for the laugh

09.01.2022 Alex Bacarella and I got chatting when a post in a Facebook group came up in my feed. Alex was reaching out to people who ran agencies and how he could scale his own operation. 2 months later and we managed to finally catch up in Sydney to talk all things in the digital, web and app development space! Im continually amazed at how many like-minded people that are doing incredibly exciting things are out there that dont always have a hype video on social media or jump in you...r face. Alex is a bit of a coding gun, looking after the front-end UI and UX for some massive Australian brands. Thanks to Bradley Watson, we managed to capture Alex in action, giving him some content for him to get out to the world and share what he does across LinkedIn and social media. Spruik Digital are looking forward to working with Alex on some pretty exciting web and app projects in the near future! #marketing #digitalmarketing #sydney

09.01.2022 The irony! Try clicking the button... Take my money, Facebook!

08.01.2022 Good to see this one doing the rounds at the moment... We really hate when digital marketers say that traditional advertising is dead - when clearly some of the most recent viral campaigns have come from TV (Google Home), Radio (think Frank Walker/National Tiles) and Koala/IKEAs recent outdoor/billboard efforts. When considering the best approach for your marketing, make sure to factor in all channels. Something to have a think about! ... #marketing #advertising #australia #auspol

07.01.2022 Now THIS is cool! #marketing #advertising

07.01.2022 AND ITS LAUNCH TIME! VERY excited to be kicking off Season 2 of The Digital Marketers Podcast with three VERY SPECIAL guests. Kate Toon isnt just the Queen of SEO in Australia, but is one of foremost digital marketing educators in the country. Through the Clever Copywriting School, The Recipe for SEO Success and her HotCopy Podcast, Kate has inspired thousands of business owners to take charge of their online marketing efforts.... Neil Patel took time out of his ridiculously hectic schedule to chat about some of the new marketing tools hes working on. Neil is one of THE most recognisable figures in the digital marketing world globally, with unsurpassed experience and knowledge on all things SEO and digital marketing. Rand Fishkin (founder of Moz) and of recent SparkToro fame also shares his thoughts on digital marketing, issues with Google and joined me for a chat about life in general! Truly thankful for all of your time, guys - I hope that my audience and wider Linkedin network get to enjoy your advice and wisdom! You can check it all out at www.thedigitalmarketerspodcast.com or through your favourite app; - Apple Podcasts; https://lnkd.in/gjPwDFY - Spotify; https://lnkd.in/gAGDqh9

07.01.2022 Automation on Linkedin? Rye Smith gives his thoughts on the topic and whats happening across the industry at present.

06.01.2022 Ladies and gents, this is how you tackle the big guys with local area marketing John fighting the good fight with some authentic, no bullshit on-camera action. Love the rawness! Check out St Bernards Fruit and Veg Market for more.

05.01.2022 Big congratulations to Shark Tank eSchool for securing Santos: Proudly Australian as their major sponsor! Were proud to be partnering with the program, helping high school students learn all about entrepreneurialism and business. The program culminates in a Venture Showcase next Wednesday the 19th June. For tickets, head to https://www.eventbrite.com.au/e/shark-tank-eschool-venture-

05.01.2022 Theyll be there for you...

04.01.2022 From one advertising agency to another... well played!

03.01.2022 CHATTING WITH THE GODFATHER OF DIGITAL MARKETING Or thats what it felt like! Neils reputation as one of the pre-eminent digital marketers in the World is well known and I was humbled to be able to able to spend close to an hour with him on my podcast last year (www.thedigitalmarketerspodcast.com).... I wanted to pick Neils brain about some of the most pressing issues in the digital marketing landscape and be able to take that back to my audience. Ill be chopping up some of the best bits from the pod over the coming weeks, where I speak with not only Neil, but the likes of Kate Toon and Rand Fishkin as well as local experts such as David Pagotto and Raoul Warren Doraiswamy about what marketers and business owners alike need to be focused on in 2020 and beyond. Heres a small snippet on Neils thoughts when it comes to email marketing. #digitalmarketing #emailmarketing #marketing

03.01.2022 2 SEO NERDS WALK INTO A BAR... After a quick message from David Pagotto today letting me know he was in town for a day trip from Melbourne, I quickly got onto Rory Noke and the legends at PodBooth and we got to work to talk all things SEO. We layed down our latest episode for the Digital Marketers Podcast talking everything from SEO tips and tricks, agency life, building and scaling a business, right through to talking about our favourite SEOers and digital marketers with th...e likes of Jason Mun, Kate Toon, Brodie Clark and Lachlan Kirkwood all getting a mention (Ill let you know when its out ). Sharing this industry knowledge is so rewarding - especially when theres such strong community and camaraderie both locally and interstate. Cheers for checking out Adelaide, David! Cant wait to let the podcast loose #seo #digitalmarketing #business

02.01.2022 THE DIGITAL MARKETERS PODCAST Just a little short snippet of what well be launching tomorrow. As you can see, David Pagotto and I had an absolute blast - but also tackled some hard questions when it comes to running a business, the ins and outs of SEO and the digital marketing environment at large. If you havent checked it out yet, search for me (Rye Smith) or the Digital Marketers Podcast on all good music/podcasting apps and make sure to subscribe ... If you do like what you hear, please dont forget to give me a cheeky review - Im open to feedback, so any comments are good comments! Apple: https://lnkd.in/gk6smB8 Spotify: https://lnkd.in/gAGDqh9 Website: https://lnkd.in/gbATy2p #digitalmarketing #business #seo

01.01.2022 Neil Patel joined Rye on the Digital Marketers Podcast today sharing SEO gems, branding advice and some cracking tips for those in business. Were looking forward to getting Season 2 out soon! To subscribe, just search for Spruik on Spotify, Stitcher or Apple Podcasts!