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Stephen Rinaldo Consulting | Consulting agency



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Stephen Rinaldo Consulting

Phone: +61 418 650 540



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16.01.2022 The one question you should ask yourself everyday. #marketing #consulting #strategy #sales #automotive #property



12.01.2022 Although a possible TWO option answer, both require ONE action. That is the ability to CHANGE. You can't be innovative and continue to do the same things you have always done. And to disrupt the industry you have to change the way things are done.... So in business, with your marketing and sales functions, if you want to be either, think about what you can CHANGE to outperform your competitors. #automotivemarketing #automotivesales #automotivestrategy

11.01.2022 The automotive industry needs to change and change now. The reliance on Manufacturer bonuses, F&I, servicing and a transactional sales attitude isn't working anymore. Dealerships need to find new ways through data-driven engagement strategies that look at the long term profitability not just 'end of month' - I wonder who is going to lead the change?

10.01.2022 It's so important that your marketing and sale strategies are aligned, working together to achieve your business objectives. COVID-19 may have caused you to lose sight of the detail but it's never too late to get back ontrack. Ask me about your COVID COMEBACK BUSINESS REVIEW - Might be exactly what you and your business needs. We'll review the business and recommend what you opportunities you're missing out on. #marketing #strategy #covidcomeback



09.01.2022 Jaw dropping :) Porsche 911 Porsche Centre Willoughby

06.01.2022 How do you market to these very different 'customer profiles'? How do you sell to each one? That's the wonderful mix of consumers but if you understand what influences each buyer type you can now target your marketing and advertising and sharpen your selling skills to ensure a positive result for everyone. Stop wasting time and money on ineffective marketing and sales approaches #automotivemarketing #automotivesales #automotiveadvertising

05.01.2022 COVID-19 has caused many businesses to reconsider their strategies moving forward. This is the time to ensure they are engaging, generate enquiry and set you up to convert sales. Ask me about your COVID COMEBACK BUSINESS REVIEW - Might be exactly what you and your business needs. We'll review the business and recommend what you opportunities you're missing out on. #strategy #covidcomeback #marketing #engagement #consumerengagement



04.01.2022 Marketing to the wrong audience, with the wrong message is simply a waste of time and money. With so much data available, targetting your customer is easier than ever. Understanding what they want is the key to consumer engagement and the first step of the customer experience process. #marketing #engagement #knowyouraudience

04.01.2022 I've mentioned the automotive industry needs to change in regards to how we buy and sell cars but this change is mind blowing! https://lnkd.in/ge7bxSu #automotiveindustry #automotiveengineering #automotivemanufacturing

02.01.2022 New RHD Corvette confirmed to land in Australia in 2021.

01.01.2022 Where's the emotion in marketing the average car? I watched a supercar manufacturing video this morning and the attention to detail, every benefit, technical specification, safety feature and performance figures were handed over in a manner that you felt yourself saying "Yes. it's worth the $2.8M price tag" Seriously?... The marketing had achieved it's purpose. It had created a value statement which in logical terms is insane. $2.8M for a car capable of 300mph (482kph). You can never drive that fast, so most of the features will never be tested. Yet when I think of my SUV, equipped with all the safety features you could want, auto driving, car like handling, responsive performance, insane comfort, stylish looks driving at the legal speed limit and yet I hadn't seen any marketing promoting just how good this car was with all it's features at that price. Where's the strategy in that? How much easier would the sale process be? Not everyone can afford their dream car but imagine if they were marketed to, as if they just had? Think about that. #automotive #automotiveindustry #automotivemarketing #automotivesales

01.01.2022 Marketing has always been about attracting and retaining consumers to your brand. Now it has never been more important that your marketing and sales functions are aligned to achieve this. On a local level, your priority is how do you ensure, your local consumers always BUY from you and not the competition. The automotive stakes are getting higher, get a head start on the competition. Let's discuss. email: [email protected]... #automotivemarketing #automotivesales #automotivestrategy



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