Sue and Harry Bowling | Entrepreneur
Sue and Harry Bowling
Phone: +61 477 736 266
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20.04.2022 If you want maximum results with your marketing, the best way to stretch your marketing dollars is with split testing. The main reason people do marketing online is to get more website visitors, because it’s usually the best way to increase your sales. But email marketing is just like any other salesit’s a numbers game. And for every 100 visitors you get to your sales page, only about three people will actually buy something... In other words, at least 97% of your marketing dollars are probably being wasted. That’s why you should try split testing, because it gives you a way to test your messages against each other, pick the best, and reap the rewards. The ultimate goal is to convert more of your visitors into customers. So with that in mind, let me explain the top-three ways to split test with your online marketing 1. Test Your Headlines Your headline is one of the most important parts of every sales page, e-mail, and advertisement because it’s always the very first thing people see. And you only have about two-seconds before the reader moves on, so it’s very important to regularly test headlines against each other. The difference in results can be HUGE for your bottom line, so keep testing your headlines against other variations, until you finally have a winner. 2. Test Your Leads The Lead is the first thing people see after your headline. It’s the opening section of the sales letter. The goal of the lead is to put the prospect in a good mood, make a promise about your product, and then move the reader along towards the offer. 3. Test Your Offers Your offer has the biggest impact on making you money. Your offer should show the prospect what he’s getting for his money, and why you’re the person he should buy from. It’s important to test all the different versions of your sales page until you have the winning formula, then the revenue will follow. You must stay consistent, every single day, tracking your marketing results, and writing great offers that sell, and you’ll start making money soon.
21.01.2022 If you want maximum results with your marketing, the best way to stretch your marketing dollars is with split testing. The main reason people do marketing online is to get more website visitors, because it’s usually the best way to increase your sales. But email marketing is just like any other salesit’s a numbers game. And for every 100 visitors you get to your sales page, only about three people will actually buy something... In other words, at least 97% of your marketing dollars are probably being wasted. That’s why you should try split testing, because it gives you a way to test your messages against each other, pick the best, and reap the rewards. The ultimate goal is to convert more of your visitors into customers. So with that in mind, let me explain the top-three ways to split test with your online marketing 1. Test Your Headlines Your headline is one of the most important parts of every sales page, e-mail, and advertisement because it’s always the very first thing people see. And you only have about two-seconds before the reader moves on, so it’s very important to regularly test headlines against each other. The difference in results can be HUGE for your bottom line, so keep testing your headlines against other variations, until you finally have a winner. 2. Test Your Leads The Lead is the first thing people see after your headline. It’s the opening section of the sales letter. The goal of the lead is to put the prospect in a good mood, make a promise about your product, and then move the reader along towards the offer. 3. Test Your Offers Your offer has the biggest impact on making you money. Your offer should show the prospect what he’s getting for his money, and why you’re the person he should buy from. It’s important to test all the different versions of your sales page until you have the winning formula, then the revenue will follow. You must stay consistent, every single day, tracking your marketing results, and writing great offers that sell, and you’ll start making money soon.
20.01.2022 As an ethical, moral person, you probably thinkhey, I don’t want more than my fair share. But that reveals belief that wealth is limited. If you believe wealth is unlimited, there’s no such thing as a share of it. Everybody’s share is unlimited. There’s nothing to have a share of. There’s only unlimited. Your fair share is all you can possibly attract. As is anybody and everybody else’s. ~ Dan Kennedy Whatever business you're in, you should realize that all the knowledge... and experience you're acquiring along the way has tremendous value. Other business owners in your industry who are at an earlier stage of development than you will gladly pay you for your knowledge. As long as you know how to package and present it well. That's why I recommend you study how information marketing businesses work. Having one of your own can be an extremely profitable little side business. And typically the margins are much higher than your primary business. One last thing. Every time you have a set back, something good actually just happened. You got real experience. Not something you read in a book - but real, hard won experience. And if you're in the info-marketing business, that makes your knowledge a lot more valuable. You can help others avoid making the same mistakes you've made for, and if you can communicate that in your marketing to them (ie. how much you'll actually be saving them after buying your advice) you will sell more. So the next time something goes terribly wrong, remember that. Always feel free to message us direct if you have any questions on anything we post
18.01.2022 "We will open the book. Its pages are blank. We are going to put words on them ourselves. The book is called Opportunity and its first chapter is New Year's Day." (Edith Lovejoy Pierce) With that in mind, what better time to bring you an exciting opportunity to kick-start a new earn-from-anywhere income before the month is out... https://www.sueandharry.com/urb
10.01.2022 5 Advantages Baby Boomers Have in The Online World One of the concerns we hear from baby boomers is that they are being left behind by the technology revolution. They're concerned that they won't be able to compete or establish themselves in this new world of online marketing. The real case is just the opposite. Baby boomers have five advantages as they move into the online marketplace and understanding this is key to developing an online business effectively....Continue reading
01.01.2022 In the same way that I tend to make up my mind about people within thirty seconds of meeting them, I also make up my mind about whether a business proposal excites me within about thirty seconds of looking at it. I rely far more on gut instinct than researching huge amounts of statistics. ~ Richard Branson http://track.mobetrack.com/aff_c