The Launch Pad Co. in Melbourne, Victoria, Australia | Business consultant

The Launch Pad Co.

Locality: Melbourne, Victoria, Australia

Phone: +61 470 523 899

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25.01.2022 **Sole Trader Fund details announced** To be eligible for a grant from this program, applicants must: be a non-employing business operating in Victoria... operate from a premises that is not their residence (either a tenant of commercial premises or licensee in commercial location as a mobile food business) hold a valid ABN be a current participant in the Commonwealth Governments JobKeeper payment scheme operate in an industry sector that has been heavily restricted or closed as a result of continued restrictions have not received a BSFe grant A full list of the eligibility criteria for a grant will be published when applications open.

25.01.2022 BANYULE city council grants are now open - Business Support Grants of up to $5,000 Business Coaching and Development Grants of up to $2,500 Business Financial and Legal Planning Grants of up to $1,000... To be eligible to receive a COVID-19 Business Grant, applicants must: Own a business within the Banyule municipal boundary. Hold a valid Australian Business Number (ABN) Employ 20 or fewer staff. Have all appropriate insurances, licences and permits to undertake the activity or operate the equipment funded by this project. Demonstrate market readiness for a new product/service Not be subject to any legal impediment, including bankruptcy or liquidation. Agree to be listed as a business grant recipient on the Banyule Council website with the potential to be promoted on social media (prior approval will be sought). If interested in applying, get in touch.

25.01.2022 What is your competitive advantage? Your competitive advantage is dependent on 3 key factors - your customers needs, the existing products/services in your competitive space, and your own product/service attributes. If you want to have a meaningful proposition, you must research your market thoroughly -... Do you understand who your customers are and what their needs are? Who is your competitor and how are they working to satisfy this need? What resources do you have to satisfy this need? Only once you understand the above, will you be able to have a adequately place your product ahead of your competition. So, whats your competitive advantage?

25.01.2022 Hi team, Ive been asked a lot of questions about the Business Support Fund - expansion grant. Below is a video that outlines the eligibility criteria. If you have questions or would like to apply for this grant, please feel free to reach out - [email protected]

24.01.2022 **Grant alert** Third round of Business Support Fund opens today!!! You may be eligible if you - operate a business located within Victoria; and participate in the Commonwealth Governments JobKeeper Payment scheme; and... employ people and be registered with WorkSafe; and have had an annual payroll of less than $10 million in 2019-20; and be registered for Goods and Services Tax (GST); and hold an Australian Business Number (ABN); and be registered with the responsible Federal or State regulator. An eligible business will receive: $10,000 if its annual payroll is less than $650,000 $15,000 if its annual payroll is between $650,000 and $3 million $20,000 if its payroll is between $3 million and $10 million. For more information, or assistance with applying for grant, give us for call - 0470 523 899 or email [email protected] ***Remember hospitality grants are still open***

23.01.2022 Todays announcement by Premier Daniel Andrews is a major setback for many Victorian businesses, especially those that are already struggling to survive. The government has, therefore, announced another $5,000 grant to aide affected businesses, in addition to the existing $5,000 business support fund grant, making it a $10,000 grant for metropolitan Melbourne and $5000 for regional Victoria.

23.01.2022 Let's talk about something that a lot of business owners find uncomfortable - Service Payment Imagine buying a monthly supply of grocery, would you expect to walk out of a supermarket - with groceries - without paying for them? What about when you get a massage or a new haircut? You would probably be expected to pay right? So as a service business owner, why would you be shy of asking for a payment? ... You work extremely hard and you deserve to be paid. Is it because you think that you charge too much? Or are you scared that customers will turn away if you advertise your price upfront? Or are you scared you won't make any sales unless you give away freebies? BTW, you'll have plenty of opportunities to give freebies but that's another discussion altogether. Personally I think advertising your prices and setting the expectation upfront about your fees is ABSOLUTELY NECESSARY and I'll tell you why - 1. It shows that you mean business 2. It vets out prospects that are after freebies & leaves you with only the serious buyers, hence a better use of your limited time & resources 3. It articulates the value & importance of your time If there are clients that have payment issues, by all means offer flexibility, but make sure you clearly set the payment terms before initiating the work. Pre-payment of service, part or full, is also widely accepted so don't be shy asking before you commence a piece of work. Remember - your time & service is valuable!

23.01.2022 Have you heard? The facebook grants have opened for Australian businesses today. Here are a few of the requirements to see if your business is eligible to apply: Be a for-profit company... Have between 2 and 50 employees as of 1 January 2020 Have been in business for over a year Have experienced challenges from COVID-19 Be in a location where Facebook has offices in Australia: Sydney and Melbourne. Speak to our experts today if you need assistance with your application

23.01.2022 COVID has no doubt caused a lot of heartache for businesses around the world, but consider the several opportunities it has created. This article is a message for the business community on why its actually a good time to start a new business and / or how they can pivot their existing business. https://www.linkedin.com//why-now-good-time-start-new-bu/

23.01.2022 Are you based in LaTrobe City? LaTrobe City is running 3 rounds of small business grants. If you meet the following criteria, you can be eligible for up to $5,000. If interested, get in touch and we will assist you complete your grant. Small business that employs 10 or less employees or has an aggregated turnover of... less than $1 million; Operate majority of business in one of the following sectors: 1.Accommodation provider 2.Food and Beverage Services 3.Arts and Recreation Services 4.Beauty and other Personal Services 5.Retail 6.If the business operates outside of these targeted sectors evidence of significant impact from COVID-19 will need to be demonstrated; Be a properly constituted legal entity and willing to accept legal and financial responsibility for the investment; Be able to provide evidence of how the business has been impacted during the pandemic; Be able to provide evidence that you have appropriate approval from Council departments for this activity; Be free of debt to Latrobe City Council; Hold appropriate professional indemnity/ public liability insurance; and Be based within the municipality of Latrobe City See more

22.01.2022 Ever felt the Imposter Syndrome? Imposter Syndrome, which is very common in entrepreneurs, is the belief where you doubt your skills, calibre and capabilities, when youre upselling yourself. You believe that you're incapable of achieving all the good things that you set out to achieve, because you fell short on a service your delivered. The feelings of being "fake", or lying, or being someone else takes over. When this happens, remember... Remember self-doubt is normal Believe in yourself - look at how far you've come & what you've truly achieved Remember that you are a work in progress and you're on a learning journey Safeguard yourself by being realistic with the expectations and goals you set for yourself Here are some tips for you to equip yourself for the next time you feel the Imposter Syndrome https://www.businessinsider.com/5-types-of-imposter-syndrom

22.01.2022 The last few months have been tough for everyone, testing on both personal and professional fronts. It has been hard financially for a lot of small businesses and mentally for every business owner. At the start of the pandemic, a lot of people I know picked up a hobby or decided to upskill themselves, as both a time filler and a distraction from everything that was going on around them. Somewhere along the way though, people are now starting to lose patience and sight of th...e positive things. Heres a little article to motivate your personal journey. ***Remember all good things start with you. Dont lose hope*** https://www.google.com//9-ways-to-stay-positive-durin/amp/

22.01.2022 If your business is planning a unique Christmas event this year then City of Melbourne is offering event funding. Applications close 30 September.

21.01.2022 To all our new members, The Launch Pad Co. also runs a small business community on Facebook that i would love for you to join. Its a page where business owners can seek assistance, share ideas and collaborate. https://www.facebook.com/groups/1196029477445925/?ref=share... I look forward to meeting to there.

21.01.2022 Are you based in thr Cardinia Shire Council and wanting to run a COVID relief service? Local agencies and groups providing relief services in response to the COVID-19 pandemic can apply for a grant of up to $5,000 .Grants are available to support the provision of COVID-19 related relief services to the Cardinia Shire community, as well as essential costs that cant be met through other funding sources. Grant applications are now open until funds are exhausted.... Get in touch if youre interested to know more or need assistance in applying for the grant

20.01.2022 Grant alert!!! I will be posting about a whole lot of grants this week. If you or anyone you know is looking for a grant, join our community page - https://www.facebook.com/groups/1196029477445925

20.01.2022 Thank you Chloe Longstreet & The Social Expansion Project for featuring my article "When should I start advertising my new business/product" in your weekly bulletin. https://www.linkedin.com//activity-6710267565672861696-tYzq

19.01.2022 This week my family and I are celebrating Diwali. Diwali, usually known as the Hindu equivalent of Christmas, is the biggest festivity of the year for Hindus. It is a celebration of new beginnings, a family reunion and triumph of good over evil. According to Hindu scriptures, it is the day that Lord Ram returned home with his wife (Sita) and brother (Lakshman), after 14 years in exile. Welcomed by fireworks, candle-lit houses, to a feast & celebration, Diwali commemorates ne...w beginnings & a family reunion. During the exile, was also a long battle between Ram and Ravan (who abducted Sita), and this is where the celebration of good vs evil roots from. The war was symbolic in many ways and here is one that I would like to share with you. Figuratively -----> - Ram represents us as human beings - Sita is the human spirit that is captured by Ravan - Ravan, who was said to have 10 heads, represents the 10 negative emotions in one's life - Ego, Attachment, Regret, Anger, Hatred, Fear, Jealousy, Greed, Lust and Insensitivity - And the war? The war represents the fight we go through each day, to free ourselves from the negativity and the emotional baggage we carry. To me, Diwali is a significant occasion - both religiously & symbolically, and also an annual reminder that truth & goodness prevails. That said, I would like to wish you peace, good health and ample love this Diwali!

19.01.2022 2 new hospitality grants are now open - The $10 million CBD Small Hospitality Grant stream of the Business Support Fund expansion program makes grants of $5000 or $15,000 available to eligible small and medium-sized food service hospitality businesses The Hospitality Business Grant Program provides $25,000 grants to eligible businesses that have a payroll of $3-10 million, plus an additional $5,000 for each additional premises, capped at $20,000; and a further $20,000 for tho...se with premises located in the Melbourne CBD. If interested in applying, please contact me via [email protected] or 0470 523 899

19.01.2022 Lets talk about relationships. A common mistake most business owners make is to continually sell, without actually listening to what the client needs. Continuing selling yourself in every call and every networking isnt just draining, is also deters from actually building a meaningful relationship with your client. You would see a lot of companies, giving out a free initial consultation. This helps in 2 ways - it helps you to screen each other for business synergy and also ...an important foundation to building a healthy professional relationship. Similarly, if you walk into a networking event with the focus of just winning business, you will put unnecessary stress on yourself and are less likely to achieve anything. So next time you go to a networking event or meet someone, dont just sell. Listen and work on building that relationship - It may be more meaningful in the long run, than just a quick sale.

19.01.2022 Banyule City Council is offering a third round of COVID-19 Business Grants, opening next Tuesday 1 September. Applications will close 11:59pm Tuesday 22 September. The total funding pool is $120,000. Information about grant eligibility and criteria will be announced next Tuesday. Start Ups and businesses less than two years old are welcomed to apply Round 3.

18.01.2022 The passion and drive of small business owners is 2nd to none. Be proud of yourselves

17.01.2022 Heres an interesting fact - Did you know theres more than just Federal Business Grants available to you? Interested in knowing more? Contact our grants team today.

17.01.2022 Is your business based in the Knox City Council municipality? Knox city council has announced 3 new grants in the areas of E-COMMERCE Manufacturing and Supply chain transition... Creative cultural sector Applications close on 28th September. If interested in applying, get in touch with us today - [email protected]

17.01.2022 2 more weeks until the Business Support Fund Expansion program comes to en end.. https://www.business.vic.gov.au//bus/business-support-fund

17.01.2022 Standing out in a saturated market is tough, but not impossible if you have the right strategies. Read my latest article, which outlines business tactics that will allow businesses to stay competitive & deliver customer value. https://www.linkedin.com//suruchiaggarwal_businessmentor-s

16.01.2022 So you're aspiring Entrepreneur? Setting up your own business takes a lot of determination, but also comes at a cost - financial, emotion and physical. There are many important aspects for you to consider and here's an interesting read that sheds lights on what to look out for (and how to manage these situations) https://www.entrepreneur.com/article/356581

16.01.2022 Are you a hospitality business with a payroll of $3-$10 million? You may be eligible for the Hospitality Business Grant Program! Enquire today

14.01.2022 Here's a little something I've learnt about networking. There are 3 types of networkers - 1. Ones that are nervous & very uncomfortable with the idea of networking 2. Those that go in with the mission of handing out business cards & running a sales pitch marathon 3. Those that focus on building a relationship... Be the 3rd one! In face-to-face environments - focus on the other person, their business and their challenges. That gives you leverage on what to focus on, hence creating a proposition that is really valued by the customer. Groups are also great for networking. Being an active participant showcases your knowledge and allows others to understand what value you can add, without the need for a blunt sales pitch. p.s. I also started off as a one, as do most small business owners, and worked my way up to three.

13.01.2022 More relief packages announced. Stay tuned for further information

13.01.2022 Hi guys, Due to unavoidable circumstances, Ive had to cancel tomorrows session on Company Structures. I will reschedule a session on this topic in the future, so please watch the space. Apologies for the inconvenience caused. Regards... Suruchi See more

12.01.2022 If you are struggling to grow your B2B business? Consider the following strategies. https://www.linkedin.com//so-you-have-b2b-business-how-do-

12.01.2022 Want to achieve a competitive advantage in business? Theoretically advantage is achieved in 1 of 3 ways - 1. First to market an innovative product/service 2. Price 3. Product differentiation ... In reality, it should be a combination. Product pricing is reflective of the product quality and if you are focussing on quality, you are really focussing on achieving a point of differentiation. Very rarely can businesses sustain on a price point alone. But differentiation doesn't just come in the way you configure a product, it is usually part of the bigger picture. Differentiation can also be achieved in the way you deliver your customer service. To understand what your customers really think about your product/service, consider: - Frequent feedback - Mystery shopping to experience the service first hand - Develop a customer journey map to understand your service pitfalls, and work ahead to resolve them.

11.01.2022 Hi team We have started a small business community on Facebook and I would like to personally invite you to this group. The page is for like minded business owners to seek assistance, share ideas and collaborate. There will also be designated promotion days for you to advertise your business. Whether youre an existing business owner or a aspiring one, feel free to join. And dont forget to bring your friends along. ... https://www.facebook.com/groups/1196029477445925/?ref=share I look forward to meeting to there. Regards Suruchi

11.01.2022 *** New grants *** City of Whittlesea has opened grant applications for local businesses of upto $5,000 (ex GST) in 3 categories. CONTACT THE GRANT EXPERTS TODAY - [email protected] 0470 523 899 ... 1. Business adaption Assist local businesses to invest in innovative practices to access new markets or enhance their business model to operate in a Covid-safe manner. This may include, but not limited to: - Building modifications such as protective screens, social personal protective equipment (PPE)* - Transitioning to an online platform to sell products and/or services - Website design and development, e-commerce platforms, or online content development (i.e. mobile apps). 2. Revitalising spaces Supporting projects that will enhance the shop front of their business. This may include but not limited to: - Improvements to window displays and faades Signage* - Furniture to activate their footpath trading area (relevant footpath permit/permission must be held). 3. Business continuity Strengthen business stability by providing financial assistance to engage professional business and legal advisory services. This could include advice on managing risk, business diversity or marketing strategy development. *Applicants are to be mindful that projects including major building modification works or signage may be dependent of Council approval regulations (i.e. Building and Planning and Health Services). If interested in applying, feel free to contact us today.

11.01.2022 Do you want your business to grow? Would you like an independent review of your business? Our expert consultants come with 15+ years of strategy and project management experience, and will work with you to identify opportunities in your business and then help you develop the right business strategies.... Our areas of expertise include business optimisation, business plans, marketing strategy, grant applications and project delivery. Interested? Let's have a chat - https://lnkd.in/gRe6QVH www.thelaunchpadco.com

11.01.2022 The timing of your advertising efforts has a considerable impact on your brand and products success. But this comes down to your product type as well as your readiness as a business to manage demand. This article outlines my recommendations for a successful marketing launch. When should I start advertising my new business/product? https://www.linkedin.com//when-should-i-start-advertising-

10.01.2022 ***Licenced Venue Hospitality Grant details announced** To be eligible for a grant from this program, applicants must: Operate a licensed pub, club, hotel, bar, restaurant or reception centre under a general, full club or on-premises liquor licence issued by the Victorian Commission for Gambling and Liquor Regulation, and... Have premises that serve patrons and holds a Class 2 or 3 Service Sector Certificate of Registration under the Food Act 1984 (Vic) issued by a local council. A valid ABN or equivalent will need to be provided for the premises, as well as liquor licence and food Certificate of Registration. Note: businesses that are eligible for Licensed Hospitality Business Grant will not be eligible for third round of the Business Support Fund. Need more information, or assistance applying, get in touch.

10.01.2022 If you are a small to medium sized enterprises (with a turnover of less than $20 Million) interested in grant funding to develop innovative solutions for government policy and service delivery challenges, this is for you.

10.01.2022 **Full video here** I was invited to present at the Thrive x7 webinar series this morning, to cover key business trends and strategies post COVID. Below is the link to the video. If you have any questions or would like to discuss your business - please feel free to reach out on:... [email protected] www.thelaunchpadco.com See more

09.01.2022 When it comes to service marketing, its all about your brand. And as a small business owner, this brand and the product is usually you. So ask yourself the following: Check - What values do you stand for AND what do you want your brand to stand for? Is there synergy in the two? Check - What image do you portray AND does it match the type of clients you attract or would you like to attract? ... Check - Can your customers relate to your persona? Check - Do you come across as approachable, accessible and professional? A good example of this is LinkedIn marketing. When you approach unknown prospects on LinkedIn, your profile photo and CV are what determine whether or not they will connect with you. Your confidence and knowledge are the reasons someone will place business with you. And your professionalism and service determines whether they will repeat business with you. So make sure YOU, in professional events, and your profile on social forums represent what you want your clients to relate to.

08.01.2022 Happening tomorrow at 11am AEDT. Join me as I talk about post-COVID business strategies.

08.01.2022 Copy of today's sessions - key strategies for businesses post-COVID

07.01.2022 City of Darebin is running a arrange of Recovery Grants, streams include: Business Recovery Grants Cultural Infrastructure Grants Sport Recovery Grant... Community Recovery Grants Social Enterprise Grants Creative Collaboration in Isolation If interested, get in touch today. The difference between being unsuccessful and winning, may be a professionally written application.

07.01.2022 Another lot of successful grant applications! We're on a roll!!!!Another lot of successful grant applications! We're on a roll!!!!

06.01.2022 Glen Eira Council is running COVID grants, that are open to small businesses (with an annual payroll less than $650,000) registered for GST, that are also registered and operating in the Glen Eira municipality. Applicants must have a registered Australian Business Number (ABN) and hold a current Certificate of Currency for public liability insurance between $10 to 20 million. Applicants must have no outstanding debts to the Glen Eira City Council. The Grant offers funds for o...nline and e-commerce activities, including the purchasing of hardware, software and services in any of the following areas; website design and development e-commerce platforms (selling online and receiving payments) online content development (web pages, mobile apps, audio and visual media) digital marketing and promotion supporting hardware and/or software, and; mentoring and/or training in online and e-commerce activities If youre interested in applying, please get in touch.

05.01.2022 If you're not on Google, do you even exist? Yes, Google is the quickest way for your clients to find you but Google works like the old-age Yellow Pages. Thank you to Google's complicated algorithms, you will only be found if your clients know they're searching for you. (Unless of course you've mastered the art of SEO and Google Ads to feature on page 1) Nonetheless, listing your business on Google, and regularly updating it with useful content, should be an important part of your online marketing strategy.

05.01.2022 Heres an article I published 5 months ago, on how to navigate your business through COVID. Still a worthwhile read for businesses https://www.linkedin.com//the-launch-pad-co_business-plann

05.01.2022 Accountability Partners are particularly important when you run a small business. It is very easy to get side tracked and put goals & tasks on the back-burner as you work to meet the day to day demands of your business. Working with an Accountability partner, whether it is a business mentor, a business associate or a network partner, helps you to keep on track. They ask you the difficult questions so that youre prepared, They help you set realistic goals and then work y...ou hard until you achieve them They help you build your business strategy Guide you through unpleasant situations AND Keep you true to your vision They are crucial to YOUR success, personal and professional. Whos your Accountability partner?

05.01.2022 In some exciting news, our founder - Suruchi Gupta, has been recognised and now registered as a mentor in the panel at the national Small Business Mentoring Service (SBMS). What a great achievement to acknowledge her skills and credibility in the business community.

04.01.2022 Lets talk brainstorming! Whether it is a business idea, a project, or something as simple as tasks that youre looking to outsource, the process usually always starts with a brainstorm. Brainstorms are a great outpour of information in your mind. A great tool for formalising and structuring this information is Mind Maps. Mind Maps help you to visualise your thoughts and build relationships between thoughts, much like Affinity Maps do. ... To do this effectively, you start with a Central Idea, say starting a cafe. You will then list all the associated tasks in the bubbles next to your central idea. For example, physical cafe premise, business registration, council permits, website, marketing strategy, etc. For each of these 2nd level items, you will then drill into more detail. For example, for the physical cafe premise, you might start listing all the associated items - decor, space size, outdoor seating, coffee window, etc. For marketing you might write social media marketing, collaborations, etc. And so on, until you get to a point of clarity and bit-sized actionable tasks. Mind Maps are a great way of identifying information, breaking them down an action list and also a great starting point for your business plan.

03.01.2022 If youre feeling overwhelmed with the idea of pivoting your business, heres some motivation for you. If there is something we can learn from the last GFC, it is that it gave birth to several great organisations. How? The GFC gave an opportunity to businesses to review their business models, reinvent themselves and create products/needs that didnt exist at the time.