The Marketing Lab in Brisbane, Queensland, Australia | Marketing agency

The Marketing Lab

Locality: Brisbane, Queensland, Australia

Phone: +61 7 3088 3021

Address: 49 Stevenson St Ascot 4007 Brisbane, QLD, Australia

Website: http://www.themarketinglab.com.au

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24.01.2022 Did you know we can help you with the implementation of your marketing activities? Our 90-day plan lists all the marketing activities you will undertake to promote your business, which allows for consistent and frequent activity. Want to know more? Call us today to see how we can help get your activities into market!

24.01.2022 Did you know that we have a Brand Discovery Kit? If you are launching a new franchise brand or refreshing an existing one, starting with our Brand Discovery Workshop will ensure you are on the right track. This purpose-built interactive workshop helps you deep dive into what your brand means not only for your networks customers but also for your franchisees. Always practical, the output of this workshop is a detailed report showcasing your brand and what you stand for. Contact us today for more info on our Brand Discovery Workshops.

24.01.2022 CAPTURING CUSTOMERS STARTS ON THE WEB - From optimising your website to engaging on social media, our team can help you engage with your customers online. Spidey senses tingling? Contact us today to find out more.

23.01.2022 A great franchise marketing campaign succeeds all the way through the line connecting your national brand audience directly to their local franchisee. The strategic creative campaigns we build are engineered to target the right audience at the right time, are practical for your franchisees to execute, and drive results for the whole franchise network. If you are in need of creative content ideation for your franchise at a head office level, contact us today to find out more!

22.01.2022 The purpose of marketing is to help grow your business, so you want to know that your time and investment is going to have a positive impact on the bottom line. Our methodology is to implement practical, tried and true marketing that delivers tangible results for your business. Its science! Want to know more about how we help franchisees? Contact us today!

22.01.2022 Augmented Reality is quickly becoming recognised as a new, innovative and creative way of connecting with customers and increasing engaging in your marketing activities. AR in marketing is a different digital media approach to your marketing strategy, but it is becoming incredibly more relevant in our digitally-centric society. Check out this recent post by Marketing Coordinator Niamh Conway where she outlines some of the key benefits of integrating AR as a part of your marketing activities.

21.01.2022 Local area marketing planning has never been easier with our LAMP Tool. We are super excited to announce that you now have access to the very tool we use to do all our 90 day plans in house! By popular demand we have amended our LAMP Tool platform to allow individual user access, which means franchisees can quickly and easily map out and prepare simple, actionable marketing plans. And as a small way of supporting our industry, we are offering access to the LAMP Tool at no cost for all users until June 30 so franchisees of all sizes can quickly prepare their post-COVID marketing plans. To register your interest for our Monday release date, simply visit https://lamptool.com.au/.

21.01.2022 Thanks so much to Tracey for this lovely testimonial! We are so happy to assist you with your digital needs and are excited to work more with you in the future.

21.01.2022 READY, STEADY, GO! - Are you ready to start planning the implementation of your marketing activities? Contact us today to see how we can help you create a 90-day plan.

20.01.2022 Customers love supporting local businesses, and as a franchisee you have the best of both worlds a known brand and a local presence. Here at The Marketing Lab, we can help you identify opportunities like sponsorships and local advertising so you are always top of mind, as well as assist with building your online presence so you are always found when locals search for your products and services. If you're interested in how else we can assist you in connecting your franchise with your local community, contact us today!

20.01.2022 Good business owners seize opportunities, and sometimes a marketing activity will present itself that requires immediate action. Need a last-minute flyer to take to a networking event or get the call up to sponsor the local school or sport club? We work miracles on tight deadlines, and we do it all on brand. Contact us today to see how we can support you with fast and tactical marketing.

19.01.2022 Did you know that we have our own in-house web developer? As the number of customers online continues to grow, establishing an online presence is crucial to the success of your franchise, as it establishes brand identity, increases boosts your brand reputation and drives enquiry. Whether it's a website refresh or coding a website from scratch, we can assist you in delivering a site perfect for your business needs. Contact us today to find out more!

19.01.2022 Check out Dream Doors Kitchens Brisbanes social media! We currently work with DDK Brisbane by creating and managing posts across their social media and have developed some engaging posts for the business through both organic and paid channels. If you want to learn more about how we can assist you business in developing a creative social media strategy, contact us today to find out more.

19.01.2022 Say hi to Jessica! Jess is a new Senior Marketing Specialist here at The Marketing Lab. She has been working within the higher education sector for the past six years, and holds a Bachelor of Business (Marketing) and Bachelor of IT (IT Management). Jess started within the social media space and moved to have a focus on broader digital platforms, while also gaining experience with advertising via traditional media channels. She is excited to apply her knowledge to a broader group of clients. Fun fact: Jess is new to Brisbane and loves being a dog mum to her four-legged friend.

18.01.2022 Loving this quote by Dave Willis! Social media is such an important tool in engaging with your customers online and allows you to reach people locally, regionally, nationally and even internationally. However, with so many people on social media, it is important to create meaningful content, which will ultimately increase engagement. It is not about impressing people, but rather listening to your audience and making an impact with meaningful, engaging content.

18.01.2022 PLANNING FOR TOMORROW - With more of your customers online than ever, its important for your franchise to be there too. We can help you with a 90 day digital plan to make sure you are ahead of the curve and ready to support your customers online. Contact us today to find out more!

16.01.2022 We know that some franchisees want to learn and be more involved in promoting their business. We help franchisees take control of their marketing by facilitating training that arms them with practical skills. At the same time, we also make sure there is clear direction on how, when and what they need to do to protect the brand. Want to learn more about how we can help you with marketing training for your franchisees, contact us today.

15.01.2022 At The Marketing Lab, we believe it is not the what, it is the why when it comes to marketing implementation. We don't just simply do marketing activities for the sake of putting content into market, as we believe it is important to think critically on behalf of our clients in order to achieve successful marketing campaigns and ultimately to deliver marketing support that they deserve.

14.01.2022 Check out Dream Doors Kitchens Brisbane's social media! We currently work with DDK Brisbane by creating and managing posts across their social media and have developed some engaging posts for the business through both organic and paid channels. If you want to learn more about how we can assist you business in developing a creative social media strategy, contact us today to find out more.

14.01.2022 Loving Bridgette's answer to the question "What do you love about TML?" and we couldn't agree more. We absolutely love to see our client's succeed and we also constantly want to innovate and create value for our clients so that we can deliver the marketing support they deserve.

14.01.2022 The marketing power of a franchise lies in the credibility of the brand. With so many stakeholders, its imperative that your brand integrity is upheld and protected without compromising on speed to market. We act as the gatekeeper for your brand, ensuring that guidelines for design, content, and approved marketing activities are adhered to while supporting your franchisees with their local area marketing. If you're interested in protecting your brand at a franchisor level, contact us today to see how we can help you.

14.01.2022 BE BOLD WITH YOUR BRAND Are you ready to launch your new franchise brand? Or simply refreshing your existing brand? Contact us today to learn more about our Brand Discovery Workshop and how we can help you showcase your brand.

13.01.2022 Thanks so much Gary for this excellent testimonial! We love working with you and are so happy you put your trust in us to deliver quality marketing for you and your business.

12.01.2022 Our final core value is that we are commercially minded. We absolutely love the work we do, but we also ensure that what we do adds value and drives profitability. By doing this we ensure we are able to continue deliver the marketing support our clients deserve.

12.01.2022 Another core value is that it is easy to add value if you actually give a sh*t. We truly care about the outcome for our client and believe that they deserve great marketing and a great client experience. We want to deliver the marketing support that they deserve because we know how important quality marketing is for our clients.

10.01.2022 Did you know that we can assist you with media bookings? As a fully accredited media agency with clients across the country, our buying power and connections mean we sometimes have access to amazing last-minute rates from our media partners. We're ready to help! Let us know what you're interested in and if something lands in our inbox in your area, we can let you know.

09.01.2022 Did you know that we can help you with digital planning? A digital plan will give you a foundation for all key online marketing activities and essential to the success of your business online. We can assist you in creating a digital plan to help develop your online presence and enable greater exposure of your franchise to your customers. Unsure where to start? Contact us today to see how we can assist you!

09.01.2022 Check out this online estimate tool we have developed for the Dream Doors Kitchens website. This interactive tool allows the team at DDK to give customers an estimate of the cost of their kitchen facelift. You simply answer the questions and enter your specific details about your kitchen, and then the team can get in contact with you with an estimate. Oh - and we designed and built and went live with this tool in just 7 business days. We absolutely love this initiative as it allows the team at DDK to still stay connected to their prospective customers throughout COVID-19. Contact us today to find out how we can help you!

08.01.2022 Loving this quote! Marketing can come in many different forms than just typical marketing activities, and does not always have to feel as if you are being bombarded by constant messages. So, here at TML we love to assist our clients in delivering the best marketing - the kind that doesn't feel like marketing.

07.01.2022 This month we asked Jess what she loved the most about TML and we love her answer! We absolutely absolutely love providing creative solutions for our clients and constantly seeking new and better ways to do so.

07.01.2022 The secret to successful local area marketing is consistency, and the best way to be consistent is to work to a documented plan. Strategic and 90 day plans that build out your road map for marketing, campaign plans that help you make decisions around the best message or medium and digital plans that define your audience and objective we can help with them all. If you are a franchise owner, and are in need of assistance with your marketing planning, contact us today to see how we can assist you.

07.01.2022 ESTABLISHING A BRAND CONNECTION - Did you know that websites are crucial to connecting your brand to customers? Whether it be a website refresh or a full website development, contact us today to see how we can assist you with your website.

07.01.2022 START PLANNING NOW - Are you prepared for the next quarter? It's time to get started on your next 90 day plan to bring you into the New Year. Contact us today to find out more!

06.01.2022 Say hi Diandra! She is the newest member of the team joining us as a Senior Marketing Specialist at TML. Diandra has worked for the last 9 years in B2B and B2C channels within the franchising space, here in Australia and in the UK. D loves bringing both emerging and established brands to life in real time. Fun fact: Diandra has recently added a furry friend to her family, kelpie cross puppy Fergie!

06.01.2022 Thanks so much to David for this excellent testimonial! We absolutely love working with you and your brand and can't wait to continue assisting you with your marketing activities.

05.01.2022 Loving Bridgettes answer to the question "What do you love about TML?" and we couldnt agree more. We absolutely love to see our clients succeed and we also constantly want to innovate and create value for our clients so that we can deliver the marketing support they deserve.

05.01.2022 Did you know that we can help you with printed collateral? Print is a traditional form of media that utilises physically printed media, and while digital media presence has recently had a strong presence in marketing strategies, the importance of traditional print media cannot be overlooked. Want to get your franchise involved in print, but don't know where to start? Contact us today to see how we can assist you.

05.01.2022 Here at The Marketing Lab we've got each other's backs. We support each other through each and every work day by sharing our knowledge, celebrating team success and working together to overcome challenges. We love our TML family

05.01.2022 Here at The Marketing Lab weve got each others backs. We support each other through each and every work day by sharing our knowledge, celebrating team success and working together to overcome challenges. We love our TML family

04.01.2022 THE POWER OF PRINT - In a world full of digital marketing, never underestimate the power of printed collateral. Whether it be LBDs, flyers, business cards, we can assist you in the delivery of your print marketing. Contact us today to find out more!

03.01.2022 This week we asked Tabitha, "What do you love about TML?" and we absolutely love her answer! Here at TML, we not only want to grow and develop as a business so that we can help our clients deliver the marketing support they deserve, but we also want team culture to be at the heart of everything we do. We love our TML family.

03.01.2022 This week we asked Lani what he loved about TML and we love this answer! Lani is incredibly talented at graphic design, and supports the entire business in delivering the marketing support our clients deserve. We are so excited for the future of TML!

02.01.2022 We absolutely love this quote from Tammy Einav. Brand relationships are so incredibly important as we emerge from the pandemic. By continually supporting and reassuring customers through your marketing communications strategy, you will be able to strengthen and continue those relationships now and into the future. Want to know more on how to cater your brand's message for your customers? Contact us today to find out how we can help you and your franchise.

02.01.2022 Thanks so much to Murray Read from oOH! Media for this excellent testimonial. Not only do we at The Marketing Lab feel privileged to be able to work for clients to deliver the marketing support they deserve, but we also get to work with incredible suppliers. Murray has assisted us with our marketing efforts from day one, and it is thanks to suppliers like him, that we get to do what we do!

02.01.2022 Thank you so much for this excellent testimonial from Daniela at Nova Entertainment. We absolutely love working with suppliers like you who support us in delivering the best marketing for our clients!

01.01.2022 Another core value at The Marketing Lab is that we own the outcome. We step up and we do what we promise because we want to deliver to you the marketing support you deserve. We will always ask questions to expand our knowledge and see mistakes as opportunities to learn, never shying away if we make one. We will always hold ourselves accountable for our actions as we ultimately own the outcome on behalf of the business.