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25.01.2022 Read our Wrap up from the Australian Open and how sponsorships have an important role in brand building. https://themediastore.com.au/forget-osaka-and-djokovic-kia/

25.01.2022 Digital Manager Andrew Wise discusses the latest shift in the content wars and how Netflix is innovating in the streaming space with Bandersnatch. https://themediastore.com.au/netflix-snatches-back-audience/

23.01.2022 Great afternoon at the @newscorpaus Come Together Event with an update on how Australians and brands will connect on the News Australia platforms in 2019. @ International Convention Centre Sydney - ICC Sydney

22.01.2022 Read our take on what brands must consider if they are to regain trust post the Royal Commission https://themediastore.com.au/consumer-trust-a-key-priority/

21.01.2022 Great evening at the Community Boost launch event with Facebook and Business Chicks. Amazing to hear from special guest Carolyn Everson VP Global Marketing Solutions at Facebook.

21.01.2022 Read the TMS take on the AFLX and how the AFL is evolving the game for future generations. https://themediastore.com.au/the-real-game-behind-aflx/

21.01.2022 As AI technology improves, there is a growing opportunity for brands to reframe how they engage with their customers. This is a great example from Jetstar Australia & JCDecaux on how to leverage data and surprise and delight. Read our take by Digi Assistant Cindy Luu https://themediastore.com.au/an-australian-first-jetstar-e/

21.01.2022 Read our take on the recent Super Bowl, and how it was viewed locally. https://themediastore.com.au/super-bowl-down-under-espns-i/

20.01.2022 Read our take on how Google is changing the online travel booking experience, shifting more power to consumers. https://themediastore.com.au/consumer-power-expands-with-h/

18.01.2022 Kirsten, our Research & Insights Executive, writes for Mumbrella - when it comes to Australia Day, brands need to pick a side of the fence or simply get out of the way. https://mumbrella.com.au/australia-day-get-in-or-get-out-of

17.01.2022 Our final Sydney Pilates class with Ella! #themediastore #pilates #sydneymedia #health #wellbeing #relax #medialife

17.01.2022 Mid year party at @corkandcanvassydney Lots of creativity at play! #themediastore #creative #sydneymedia #agencylife #art #sydney #media #agency

17.01.2022 Read our take on how brands are using technology to reinvent retail spaces https://themediastore.com.au/changing-the-way-we-look-at-f/

16.01.2022 Read our take on how subscription video on demand is catching up with traditional television viewing https://themediastore.com.au/svod-viewing-hours-to-equal-t/

16.01.2022 Plastic Bank tackles ocean plastic and global poverty by exchanging recycled plastic for blockchain-based digital token rewards. https://themediastore.com.au/fighting-poverty-with-social-/ #PlasticBank #IBMBlockchain #recycletocoin #WavesNotPlastic #plastic #SocialPlastic #technology #sustainability #recycling #marketingstrategy #MediaAgency #TheMediaStore

15.01.2022 Ruby Muller takes a look at the latest interactive campaign from Cadbury as an example of how brands can reframe their approach to connecting with customers. https://themediastore.com.au/cadbury-plays-hide-and-seek-w/

14.01.2022 How does sponsorship fit into marketing plans? Sandra Wiles, our Head of Partnership & Integration, joins Darren Woolley from Trinity P3 in this episode of On the Couch https://bit.ly/2EfHr5O... #Sponsorship #LeveragingSponsorship #SandraWiles #DarrenWoolley #TrinityP3 #TheMediaStore

14.01.2022 Read about Nikes latest exploration into wearable tech, and how it will enhance player performance, but also enhance future product development through data capture. #data #technology #metrics https://themediastore.com.au/the-game-will-never-be-the-sa/

13.01.2022 Todays team Sydney pot luck lunch. Thanks to all of our amazing chefs, the food was delicious. #themediastore #sydney #sydneymedia #medialife #tms #agencylife #sydneysocial #tmssydneylife

13.01.2022 Hayley catching up with AFL player Bernie Vince #grassrootsfooty @toyota_aus #afl #sports #sportssponsorship #grassroots #grassrootsfootball #melbournefooty #football #afl #media

12.01.2022 The Easter Bunny paid us a visit! Thanks to our friends at @exponentialinc

12.01.2022 Today’s team Sydney pot luck lunch. Thanks to all of our amazing chefs, the food was delicious. #themediastore #sydney #sydneymedia #medialife #tms #agencylife #sydneysocial #tmssydneylife

10.01.2022 Today the team is excited to be attending the Hino Conference 2019 - driving performance. Opening address from Neil Crompton.

10.01.2022 Space Ad launching in 2021 StartRocket to create branded displays in the Earths atmosphere. Is it right to advertise within it and if so, who regulates it? https://bit.ly/2WOj6LR... #StartRocket #RocketLab #SpaceAdvertising #CubeStats #TheMediaStore, #KirstenNicola #CommonHeritageofMankind See more

08.01.2022 Great way to spend a Monday! Thanks for having us @valmorgan_au #hoytsoscars

07.01.2022 Loss of revenue for Sports rights holders is not an issue for Brand Sponsors. Two Circles suggest rights-holders embrace the shifts in audience consumption and leverage the power of data. https://bit.ly/2LQtbH9... #AFL #AudienceFragmentation #Cricket #media #NRL #Rights-holders #sponsorships #sports #TheMediaStore #TwoCircles #Hayley Short

07.01.2022 Great panel this morning at the #iab Video-Ad Vantage event. With so much fragmentation and a buffet of options for strategy, format, placement and measurement its more important than ever to find the right agency partner ensure your media is managed efficiently and effectively.

06.01.2022 Addressable TV Delivers? Nielsen forecasts US ad spend on Addressable TV will grow 260% by 2020. Read our take on how Australian marketers will need to adapt to measure ROI in the growing Addressable TV Market. https://bit.ly/2QaHsg1... #AddressableTV #DavidLodge #TheMediaStore #marketing #media

06.01.2022 LEGO has announced plans to launch Braille Bricks in 2020 in order to encourage learning through play for vision impaired children. This product development aligns with The Media Stores 2019 Marketing Trend Social Impact Goes Deep. https://bit.ly/2LMQYHR... #LEGOBrailleBricks #LEGO #JodieBuddle #TheMediaStore #SocialImpactGoesDeep

05.01.2022 We love learning at TMS and several of our team has spent the morning getting up to speed on all things #digi at @google training in Sydney. #thoughtleadership #digital #digitaltraining #digis #googletraining #media #sydneymedia #googlebootcamp

04.01.2022 A recent study showed short form ads can be as effective as longer forms when it comes to brand memorability and brand linkage. Read our take on how brands can leverage this knowledge to drive effective and efficient outcomes. https://themediastore.com.au/the-rise-of-short-form-ads-on/

04.01.2022 Out and about at the #australiancricketawards with Toyota Australia

03.01.2022 Read TMSs wrap up of from the IAB State of the Nation on audio advertising - why audio creative clearly has a place in the ever intuitive media landscape but a personalised approach wont work for every scenario. https://themediastore.com.au/how-to-reach-consumers-in-the/

03.01.2022 Space Ad launching in 2021 StartRocket to create branded displays in the Earth’s atmosphere. Is it right to advertise within it and if so, who regulates it? https://bit.ly/2WOj6LR... #StartRocket #RocketLab #SpaceAdvertising #CubeStats #TheMediaStore, #KirstenNicola #CommonHeritageofMankind See more

03.01.2022 We are hiring! Get in touch if you know anyone looking to get started in media with an entry level position. https://themediastore.com.au/media-assistant/

02.01.2022 Great night in Melbourne for the Mens final #nadal v #djokovic @rodlaverarena via @lodge_d

02.01.2022 @unltdaus session on Mentally Healthy Work this morning. Lets all be willing to have the conversation and create a space to simply listen and be real with one another. Know yourself and the self care you need.

02.01.2022 Great evening at the Womens Health x Toyota Women in Sport mentoring event. What an outstanding lineup of athletes @elliecoleswim Glen McGrath, Libby Trickett Jessica Fox - Canoe Slalom Athlete Toyota Australia Womens Health Australia

01.01.2022 This week in The Wrap we take a look at how podcast brands are introducing new revenue streams to engage with their audiences #podcasting #revenuestreams #engagements #branding #business #mamamia Mamamia https://themediastore.com.au/podcasts-pop-up-beyond-the-he/