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The Walk Agency in Collingwood, Victoria, Australia | Advertising agency



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The Walk Agency

Locality: Collingwood, Victoria, Australia

Phone: +61 3 9973 0204



Address: 2/166 Wellington St 3066 Collingwood, VIC, Australia

Website: https://www.thewa.lk

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25.01.2022 TRY Australia is an exemplary not-for-profit organisation. Founded 136 years ago, TRY Australia works tirelessly to create real opportunities for young people to bring their lives back on course through the dignity of work. Learn about how we partnered with the TRY Australia team to transform their annual report to tell a concise and clear story for the year. #contentmarketing #marketing #casestudy... https://www.thewa.lk//the-story-of-a-year-a-vision-for-th/



25.01.2022 Story-boards for a suite of brand videos covering Lenovos Premium Care services. Curious about our approach to video content? You know what to do. http://ow.ly/7EXu50Beb0Y #storyboard #videomarketing #videocontent

25.01.2022 Does anything sound better than an ROI 100 times the spend? . Didn’t think so. Read more about this killer inside sales program. https://www.thewa.lk/our-work/top-racer-incentives-program/ #ROI #incentives

24.01.2022 Behind the scenes shooting a suite of brand videos we created for Lenovo Premium Care. Find out more here. https://www.thewa.lk/our-work/lenovo-premium-care/ #videomarketing #contentcreation #brandvideos



24.01.2022 Video marketing is a powerful way to convey complex ideas and emotions in a short space of time. Get it right and youll leave a lasting impression that entices viewers to buy your products or services. Learn some top tips and tricks for working with a limited video production budget, while still achieving your marketing goals. https://www.thewa.lk//how-to-get-the-most-out-of-video-wi/ ... #videomarketing #contentmarketing

22.01.2022 In a commoditised market, how do you stand out from your competitors? See how we helped Lenovo and Microsoft drive leads in the US.

21.01.2022 Killer results on a budget? We gotchu. Talk to our team today about video marketing that makes your brand memorable. https://www.thewa.lk//how-to-get-the-most-out-of-video-wi/



20.01.2022 Streamlined marketing plans? That deliver impact? Totally doable? We think so. https://media.thewa.lk//Marketing-plans-that-work-The-Walk #marketingplan #competitors

20.01.2022 Break down complex ideas. Nurture customer relationships. Build brand awareness. Sound good? Talk to our team today about B2B marketing strategies. Personalisation is just the beginning! https://www.thewa.lk/services/b2b-marketing/

19.01.2022 The world is changing, and businesses need to change with it if they want to survive. With the values, interests and priorities of customers shifting, and with people moving more and more towards digital platforms, the time of "salesy" business marketing is coming to a close. Learn how to go pro with your digital marketing. #digitalmarketing #marketing https://www.thewa.lk//the-power-of-a-strong-integrated-ma/

19.01.2022 Have you heard about account-based marketing? Its been gaining ground in the marketing landscape as a fruitful B2B strategy. In this article, we explain account-based marketing in detail and list out some benefits so you can see how it stacks up against your current marketing strategies. https://www.thewa.lk//account-based-marketing-and-what-it/ #marketing #B2B #A2M #digitalmarketing #b2bmarketing #CMO

17.01.2022 Youve heard about the attention span of the goldfish, right? Nine seconds and holding. The scary reality for us humans creating content for other humans is that our average attention span has fallen to approximately 5 seconds. In this article, well provide you with tips and tricks to keep your audience engaged. #contentmarketing #marketing #business #engagingmarketing https://www.thewa.lk/perspect/insights/5-seconds-to-engage/



17.01.2022 Looking over your website, you have a funny feeling that there might be a missed opportunity. Your product pages are not bringing in the sales expected. Something is not working. Sound familiar? We have good news. If youre not sure how to get started on creating content to grow your business, help is at hand! https://www.thewa.lk/content-marketing-quick-start-guide/ #contentmarketing #marketing #ebook

16.01.2022 Learn more about how we gave start-up NFP Faith Insurance a face to their brand, and a digital campaign. (And dont be shy to tell us your start-up story!) http://ow.ly/2rOt50Beevk #digitalcampaign #brand #startup

16.01.2022 So, youve come up with the best marketing strategy to give your business the boost it needs. But heres the twist to achieve your goals, it looks like you need more funds, and your budget is already pretty stretched. In this article, we teach you the simple things you can do to get the best results possible while staying within your budget. https://www.thewa.lk//how-to-make-the-most-of-your-market/ ... #marketingtips #marketingstrategy #marketing

16.01.2022 Someone once described our agency as a triple threat. Talk to us today about how we work, and how we can work for you! #integratedmarketingagency https://www.thewa.lk/about/how-we-work/

16.01.2022 Weve just completed a mini-renovation at the Melbourne office and the whole team is loving the new space. Check out some photos! #renovation https://www.thewa.lk/perspect/a-fresh-new-look-at-the-walk/

15.01.2022 So your website has been in operation for a few years, the number of pages has been growing all that time. The writing, messaging and voice across the site is inconsistent to say the least, and not all pages are relevant or even current. Time for a content refresh perhaps? In this article, well teach you how to get started with a content refresh and introduce you to pair writing to make sure you never have to do it again. https://www.thewa.lk//two-heads-are-better-than-o...ne-an-in/ #pairwriting #contentwriting #contentmarketing

15.01.2022 An unprecented fill text generator? Yeah, we went there. Get everything you need to make your designs go viral. #loremipsum #coronaipsum

14.01.2022 Sometimes 1.86 seconds is all you need. Faster page loading can increase conversion by 16.5%. Talk to us today about creating a high-performance, optimised website. https://www.thewa.lk//improving-performance-refined-appea/ #optimisedwebsite #websitespeed

14.01.2022 The world is reeling from the coronavirus pandemic. For some, this is a new and unwelcome reality, unrecognisable from the ordinary lives they were leading just a few weeks ago. Naturally, the business impacts have been stark, with industries such as travel, events and catering on the brink of collapse and many others bracing for the effects of a physically isolated community. In this article, learn how your brand can identify opportunities and adapt in these unprecedented t...imes. https://www.thewa.lk//in-the-face-of-a-global-pandemic-wh/ #coronavirus #marketing #remotework #communications #innovate #digitalmarketing

13.01.2022 The fiercely competitive B2B arena means leveraging multiple marketing channels is a no-brainer for increasing your chances of success. Delivering a coherent marketing message across the right mix of channels can be difficult without an organised plan of attack. In this latest perspective piece we explain 5 simple steps you need to get right to have a successful integrated marketing campaign. https://www.thewa.lk//5-simple-steps-to-a-successful-inte/ ... #integratedmarketing #marketing #B2B

13.01.2022 Want to cut through all the noise and accelerate your brand performance? Take a look at our work with Harbour ISP and then don't forget to shoot us a message. https://www.thewa.lk//harbour-isp-supernet-integrated-cam/ #brandperformance #integratedcampaign #integratedmarketing

12.01.2022 Delivering leads at a low cost. Yeah, we do. Check out our work and get ready to optimise your campaign performance. https://www.thewa.lk/our-w/harbour-isp-integrated-campaign/ #leads #campaignperformance #optimise

12.01.2022 Did you know that interactive content can lead to a 70% conversion rate compared to just 36% for passive content? Human brains are hardwired to engage more deeply with interactive, visual content. This active engagement means consumers are connecting at a more personal level to brands, which nurtures ongoing brand awareness, loyalty, and purchase intent. Learn about the key benefits of interactive content in our very own interactive infographic and how you can start using thi...s to your advantage in your marketing strategy. #marketing #interactivemarketing #infographics https://www.thewa.lk//infographic-irresistible-laws-of-at/

12.01.2022 Recent global events have sent shock waves through the event marketing industry. Traditional in-person events can no longer be relied on as the core activity in a marketing strategy, due to obvious health concerns. Learn how companies are shifting their events virtually and discover some of the standouts in recent times. https://www.thewa.lk//the-future-of-event-marketing-in-an/ #eventmarketing #virtualevents

10.01.2022 These days, 82% of companies agree that retention is easier than acquisition. And with studies showing that a 5% increase in customer retention can boost a company’s profits by anything from 25-95%, customer retention isn’t just easier, it’s also more cost effective. Learn how you can boost brand loyalty in our latest perspectives article. https://www.thewa.lk//7-things-to-do-after-making-a-sale-/

10.01.2022 Context is King: The power of contextual marketing Know thy audience, it’s a commonly touted phrase, and words to live by for actors, politicians and marketers alike. But when it comes to marketing your brand, there’s more to it than simply knowing who your audience is. https://www.thewa.lk//context-is-king-the-power-of-contex/

10.01.2022 How are we surviving 2020? Good Wi Fi and a stellar team, plus healthy doses of humour and care for each other.

07.01.2022 These are tough economic times, but there are still opportunities to thrive. YOY growth for e-commerce in Australia is up 80% in 2020, which shows the flow of revenue shifting away from the high street and points to increased competition for established online retailers. Which means this is a crucial time to up your e-commerce game. To help businesses adapt, were offering discounted consultations on e-commerce setups to help you make the most out of your online store.... Lean on our experience and see how we can help, no matter what stage youre at. Whether youre deciding what platforms to set up shop on, how to optimise your existing online store, where to find your ideal customers, or how to market to them. https://www.thewa.lk/e-commerce-consultations/ #ecommerce #retail #digitalmarketing #shopify

07.01.2022 From concepting and mood-boarding to shooting and animation, talk to us today about creating a robust video marketing campaign. https://www.thewa.lk//how-to-get-the-most-out-of-video-wi/ #concepts #moodboards #animation #campaignbudget #marketingcampaign #videomarketing

07.01.2022 Want to maximise ROI? Heres how to turn good email marketing into great email marketing. For even better results, get in touch with our team. https://www.thewa.lk/services/email-marketing/ #marketing #emailmarketing #ROI

06.01.2022 Marketing is a complex, constantly evolving arena that can be both exciting and challenging. To help you find your way through this rapidly changing landscape, we asked four long-serving and successful marketers to share some of their deep understanding and years of real-life experience. https://www.thewa.lk/pe/navigating-the-marketing-landscape/ #marketing #careers

05.01.2022 Q-CTRL is a leader in deploying unique software to solve todays biggest challenges for quantum technology. Learn how we helped bring their software to the world with a digital campaign. https://www.thewa.lk/our/a-quantum-leap-in-business-growth/ #marketing

04.01.2022 Our Digital Director, Nick recently went hiking in Tasmania. He calls it one of the best art galleries in the world. His top tips? Enhance the experience with a great group of friends and this handy guidebook. http://ow.ly/fJ3I50Beb62

04.01.2022 Youve got a pretty good site, right? Of course, you do. You and your team worked for months to get it ship-shape before launch. Now, theres a niggle at the back of your mind. Have doubts have been knocking on the door at night? Well help you settle your fears once and for all with this checklist to create a killer, future-proof website. https://www.thewa.lk/perspectiv//website-design-checklist/... #websitechecklist #website #web #webdesign

03.01.2022 Want to know how 2.8 million people found out who Stax was in just a month? Check out our work with this innovative Melbourne startup. https://www.thewa.lk/our-work/stax-case-study/ #melbournestartup #brandawareness #seotraffic #signups

03.01.2022 What better way to end the decade than to make plans for the next? Go big on your bucket list with our top 5 epic walks around the world. Plus, enjoy our recommended holiday reads. Wishing you all the best as we close out 2019, from the team at The Walk. http://email.thewa.lk/t/r-BEF659A2B7AE9AB52540EF23F30FEDED

02.01.2022 The goal: One streamlined online experience. We know conversion rates and technical nuances can be confusing, not to mention pivoting to digital in 2020. Talk to us today about refining your web design and UX. https://www.thewa.lk//improving-performance-refined-appea/ #conversionrates #webdesign #UX

01.01.2022 Did you know it takes 6.8 people to make a business decision? Talk to us today about creating a strategy that is as smart as the tech you’re selling. https://www.thewa.lk/industry-marketing-b2b-technology/

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