Think China in Ultimo, New South Wales | Marketing agency

Think China

Locality: Ultimo, New South Wales

Phone: +61 2 9098 5087

Address: Level 1, 277 Clarence Street 2000 Ultimo, NSW, Australia

Website: http://www.thinkchina.com.au

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23.01.2022 Chinese web users enjoy watching videos on the internet, spending 33.1% of their total time online watching videos. Chinese web users also spend a significant portion of their time online social networking (10.6%), conducting online searches (10.0%) and shopping on ecommerce sites (8.0%). With online video so popular among Chinese web users, brands should consider making their existing English video content available on Chinese video-sharing websites such as Youku. Promotional videos and how-to tutorials subtitled in Chinese can be a useful tool to encourage fans to engage with your brand.

22.01.2022 Some tips for ANZ brands to engage Chinese daigou shoppers. Check out our new think blog: https://www.thinkchina.com//how-to-engage-anz-daigou-shop/

17.01.2022 Want to learn more about the ins and outs of exporting to China? Come visit our stall at the B2B 2016 expo in Sydney on June 1. Register now for your free ticket: http://b2bexpo.com.au/

15.01.2022 Watching videos is the most popular online web activity among Chinese web users, with online video accounting for 33% of all time spent online. Due to its popularity among Chinese consumers, brands should not neglect to post existing English brand videos on Chinese video sites such as Tencent Video and Youku to share with their Chinese audiences. Brand story videos or 'how-to' tutorials with Chinese subtitles, act as additional channels for consumers to learn about and engage with your brand.

12.01.2022 China health food market is booming as the ageing population is growing. But E-Commerce data showed an emerging young consumer group might play an important role as well. Read more in our new Think Blog. https://www.thinkchina.com//china-health-food-market-trend/

09.01.2022 How to make your KOL marketing campaign more effective in China? Check out our new Think Blog: https://www.thinkchina.com/thinkblog/china-kol-strategy/

07.01.2022 Chinese social media app WeChat is incredibly popular among young Chinese consumers, with more than 85% of WeChat users aged between 18 and 35 in 2015. Only 1.7% of the app’s users are aged over 50. Due to the low adoption of WeChat among older age groups in China, WeChat content marketing for products aimed at consumers over 50 may have greater success if this content is tailored to younger age groups namely the children and grandchildren of the product's intended consumer. Brands can appeal to younger demographics by positioning these products as gifts for older family members and relatives.

07.01.2022 Catch our director Ben Sun speaking about the challenges facing companies involved in cross-border eCommerce at the Sydney B2B expo. Register now at http://b2bexpo.com.au/

04.01.2022 Scale Up Your Business to China: Exclusive Workshop by Investible - Thu 18th Feb at Potts Point in Sydney

04.01.2022 China had the highest rate of growth in the annual number of travellers to Australia compared to any other country, with the number of Chinese visitors to Australia rising 22% in the year ending November 2015. Growth from India (18%), Korea (15%) and Taiwan (10%) followed close behind. With the number of Chinese visitors to Australia exceeding one million over a 12-month period for the first time, China is becoming increasingly important to Australia’s tourism industry.

03.01.2022 How to connect the Generation Z in China? Check out our Think Blog: https://www.thinkchina.com/th/marketing-on-douyin-tik-tok/

01.01.2022 Have you got your tickets to Sydney's biggest B2B expo yet? Register now at http://b2bexpo.com.au/ for your free ticket!