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This Day Creative | Graphic designer



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This Day Creative



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15.01.2022 Olive Tree Landscapes Natural style. A landscape garden business with an eye for natural style and a commitment to creating the perfect outdoor space Olive Tree Landscapes is unlike your average bunch of flower groomers and tree pruners. With over 20 years of proven experience visualising unique and high end creative garden spaces, Olive Tree is a cut above. We were lucky enough to work with them to create the perfect brand identity to reposition and take their offering t...o market. A refined colour palette and elegant logo mark brings to life the positioning of 'natural style', helping Olive Tree speak the right language and appeal to its specific target.



13.01.2022 "The COVID-19 global pandemic has undoubtedly been the most difficult challenge for many brands. But there are two ways you can deal with the situation: keep going and hope for the best; or adapt." Have a read of the article Scott wrote on finding the silver lining in this current crisis and how This Day can help put plans into action and focus on the now, this day, to create a better tomorrow. https://www.linkedin.com//adapting-covid-19-creating-new-/

12.01.2022 U-neek Interior Solutions We live in detail. U-neek Interior Solutions specialises in shopfitting, kitchens, offices, wardrobes and laundry fit-outs. With no shortage of businesses operating in this space, it's certainly a competitive landscape. It was our task to help re-imagine the identity of U-neek and create a new positioning for the brand. With some close attention to detail and an attitude of 'measure twice, cut once', we put the spotlight on what makes U-neek differ...ent and uncovered some key strategic insights. Turns out this talented group of tradies are extremely meticulous about their craft something we can certainly relate to. With a core focus on the finer details, we defined the brand purpose: We live in detail. And so the new identity and brand was born.

05.01.2022 Leah Jay The property management specialists. Being the property management specialists for Newcastle and surrounding areas doesn't happen overnight, and the success of Leah Jay as a business has meant a transition of the brand over its 25 year lifespan. Along with this growth and brand transformation, the online presence and website functionality has had to adapt to continue delivering customer service above and beyond. But a complete website overhaul was necessary to move... the brand forward in the digital space. With a brand extension, creating iconic shapes based off the logo, the addition of an extended colour palette and introduction of secondary brand typography, we have injected a fresh, dynamic look for the brand, while staying true to the familiar brand assets. Working closely with the client and web development agency, my visions for the website, including custom suburb matching functionality, property favourite lists and quick search tools, were brought to life. Custom animation further enhanced the UX and navigation. The overall brand experience was strengthened by taking the new brand elements offline, implementing these in new office fit-outs, as well as vehicle signage and print collateral. Leah Jay continues to lead the way with their customer service and experience, and their brand certainly plays a significant role in this award winning business.



04.01.2022 We’re passionate about creating change this day, for a more meaningful tomorrow. Brand. Strategy. Design.

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