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Toni Wells Copywriter | Businesses



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Toni Wells Copywriter

Phone: +61 431 582 340



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25.01.2022 Sounds about right... #humpdayfunny



24.01.2022 #GooglePlay If you’re like me and love games and tricks, then you should try this. 1. Go to Google ... 2. Type in 'Wizard of Oz’ 3. Click on the red shoes 4. Click on the tornado Let me know what you see P.S. Make sure you have the volume up.

23.01.2022 #seo A: Not directly. But think of it this way - quality content will encourage people to share it on social media. ... This, in turn, creates exposure and generates brand awareness. So although social media does not directly affect your ranking, it should still be part of your marketing strategy

23.01.2022 #socialmediamarketing quiz I've put together a fun, short quiz for your Monday. Analyse your test results to determine if you're making the most out of your social media. ... Who knows, it may help you develop a marketing strategy for your business. Also, feel free to share your results - but only if you're keen to do so If you've learned something today, be sure to react to this post.



22.01.2022 #CopywritingTip #6 Quick Sentence Length Test A lengthy copy is not only hard to read - but tiring for your consumers. Test a sentence length by reading it aloud. ... If you run out of breath before you see a full stop, then you know your sentence is too long. Would you like to see examples of these tips in action? Subscribe to my mailing list https://mailchi.mp/52a6a498ec67/copywriting-tips

22.01.2022 #MarketingTip #7 Build Your Social Media Following With These 3 Post Ideas Challenge your followers Share an interesting statistic ‘Fill in the blank’... In need of more inspiration? Subscribe to my mailing list and get 101 post ideas AND copywriting tips. Each point comes with an explanation which takes the guesswork out of social media marketing for you Subscribe here - https://mailchi.mp/52a6a498ec67/copywriting-tips If you have found this helpful, please share, comment or this post.

22.01.2022 #quiz Here's a fun one for your Friday. Comment below using an emoji. No cheating ... Q: In which year was Netflix founded? 1995 1997 2003 2009



20.01.2022 #CopywritingTip #7 Customer-Focused Copy When reading a campaign, ask yourself: - Is it speaking to me?... - Is it only about them? Make readers feel involved by speaking to them with the use of second-person terms such as ‘you’ or ‘your’. Would you like to see examples of these tips in action? Subscribe to my mailing list https://mailchi.mp/52a6a498ec67/copywriting-tips

19.01.2022 #tipsmarketing Do you know how long it takes for your website to load? If not, here are 3 quick reasons why you should know.... 1) Page speed is fundamental to a healthy website. 2) It can impact your ability to rank well in Google. 3) A slow site is not a great first impression to prospects looking for information - fast. Aim for a page load speed of fewer than 3 seconds. Anything over that is worth looking into. The good news is that speed can easily be managed once you know what’s causing the issue. Majority of the time it’s to do with the size of your images. To put your site to the test, use this free online tool: https://tools.pingdom.com/ Here’s how to use Pingdom: 1) Type your URL address 2) Select 'Australia' 3) Select 'Start Test' If you found this helpful, please give this a

19.01.2022 #seo A: Not directly. But think of it this way - quality content will encourage people to share it on social media. ... This, in turn, creates exposure and generates brand awareness. So although social media does not directly affect your ranking, it should still be part of your marketing strategy

19.01.2022 #funny Happy hump day

19.01.2022 #quiz Here's a fun one for your Friday. Comment below using an emoji. No cheating ... Q: In which year was Netflix founded? 1995 1997 2003 2009



19.01.2022 #followers I just want to give a quick shoutout to my wonderful followers here. Thank you for your support.... It means more to me than you know. Just a reminder - if you’re finding value in the weekly tips, checklists, etc, then be sure to let me know by either reacting with a or commenting on the post. That way, I know what you would like to see more of in future posts. Have a great weekend ahead.

17.01.2022 #brandstory Lately, I’ve been receiving feedback from subscribers regarding my brand story. If you’re wondering what I’m talking about, you’ll have to wait until after copywriting tip #10. ... Not a subscriber? Click on the link below to get copywriting and social media tips https://mailchi.mp/52a6a498ec67/copywriting-tips Expect another new service announcement coming soon - and you guessed it it’s about your brand story. Stay tuned for more information.

16.01.2022 The differences between #marketing #publicrelations #advertising and #branding

16.01.2022 #copywritingtip

16.01.2022 #google has a new sticker pack! #supportsmallbusiness

14.01.2022 #MarketingTip #7 Build Your Social Media Following With These 3 Post Ideas Challenge your followers Share an interesting statistic ‘Fill in the blank’... In need of more inspiration? Subscribe to my mailing list and get 101 post ideas AND copywriting tips. Each point comes with an explanation which takes the guesswork out of social media marketing for you Subscribe here - https://mailchi.mp/52a6a498ec67/copywriting-tips If you have found this helpful, please share, comment or this post.

13.01.2022 #Opinion Have you seen Domino’s latest TV commercial promoting their new car park delivery option? If you haven't yet, the commercial features a car driven from the bottom of the ocean by fish who need to pick up their pizza order. ... Here are 3 reasons why I thought the ad was clever: The fish out of water takes on the pun The animation looks realistic The music is spot-on for their target market The only thing I would change is the text at the end. Instead of ‘Bring it in’ I would say ‘Reel it in’ just to keep the pun theme going I’m curious to know which commercial do you find clever and why?

11.01.2022 #thoughtoftheday

11.01.2022 #funny Surely I'm not the only one who feels this way

07.01.2022 #update Have you ever wondered what the fuss is about with brand storytelling? Well, in a world of information overload and short attention spans, storytelling has emerged as a tool to authentically connect with people. ... There’s a reason why it has been passed down from generation to generation. And, it’s also a reason why businesses are now implementing this tool into their communications. Put simply, a great brand story builds an emotional connection with prospects and followers alike. So, if you would like a well-structured story that flows nicely then consider having one written by a professional copywriter. A brand story contains the following elements: The background The journey The turning point The aftermath The future The call-to-action The best part is that you can use it on multiple platforms, including: - Websites - Landing pages - Email marketing campaigns - Social media posts Send me a message if you like to learn what an effective brand story can do for your business today.

06.01.2022 #update In this short video, you'll learn: the purpose of this tool;... the definition of a responsive and mobile-friendly website; and why both are worth striving for. Am I Responsive Tool: http://ami.responsivedesign.is/#

04.01.2022 #copywritingservice Hello! If we haven’t met yet, I’m Toni. I love writing copy and content for businesses looking to position their brand as the solution to their customers.... There’s no specific industry I work with. I’ve written communications for a range of industries such as medical, renewal energies and housing. Plus, many others. Here’s a quick timeline of my marketing journey. 2018 I built my website after leaving my job as a Clinic Practice Manager. Later that year, Skillshare in New York approached me with an offer to teach marketing to prospective students. 2019 I’ve conducted several workshops teaching business owners about the 7 elements of copywriting and digital marketing strategies. I was nominated for two business excellence awards in the categories of Young Business Person of the Year and New Business of the Year. 2020 I was hired by the local government to write copy for their websites, flyers, social media campaigns and others. If you’re looking for smart, concise copy and informative content, just send me an email at [email protected] Discover what effective writing can do for your business today.

02.01.2022 #brandstory Lately, I’ve been receiving feedback from subscribers regarding my brand story. If you’re wondering what I’m talking about, you’ll have to wait until after copywriting tip #10. ... Not a subscriber? Click on the link below to get copywriting and social media tips https://mailchi.mp/52a6a498ec67/copywriting-tips Expect another new service announcement coming soon - and you guessed it it’s about your brand story. Stay tuned for more information.

02.01.2022 #quiz Here's a fun one to end your Monday. Comment below using an emoji.... Q: Which is the second largest search engine? Google YouTube Bing Yahoo

01.01.2022 Handy #customerservice tip

01.01.2022 #opinion I recently came across a post on Instagram of an entrepreneur talking about the launch of his new website. The introduction started off well but then the copywriter in me was silently cringing.... I found myself asking a serious question ‘Why would you say that?!’ The issue was that he put a lot of emphasis on how far he wants his brand to go. Now, there’s nothing particularly wrong with this but it’s just the way it was worded. Saying, ‘I want books on shelves. I want people to wear my merchandise’ is not a great first impression. A benefit-driven copy places the focus on how you can improve people’s lives not yours. I like this saying best: ‘You confuse you lose’ React to this post if you agree.

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