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Two Turtle Doves Small Business Academy

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23.01.2022 As Seth Godin said The purpose of an elevator pitch is to describe a situation or solution so compelling that the person you’re with wants to hear more even after the elevator ride is over Creating a ferocious elevator pitch for your business is so handy in so many aspects of marketing your business! Obviously, you can utilise your business’s elevator pitch when networking and chatting with peopleor in fact in an elevator ... However, there are countless other places you can utilise this well crafted snippet... Including your: Instagram profile (and all other social media profiles) Email signature Website Marketing collateral Plus, anywhere else your target audience may come across your brand where you need to get you message across quickly! See more

19.01.2022 STOP posting aimlessly hoping for reach, engagement, leads and sales use this matrix to build a successful 2021 social media strategy

07.01.2022 Wishing you and your family a Merry Christmas for today and the remaining 12 days of Christmas! From the Two Turtle Doves

06.01.2022 Brand consistency is the practice of ALWAYS delivering messages in a consistent way that is aligned with your core brand values. The important thing to remember is that your brand tone, visuals and other elements need to be consistent across all your marketing channels so that you can then benefit from Brand Consistency, which is Brand Recognition! Why is Brand Recognition so important? ... Strong brand recognition means that your brand is immediately recognisable to your target audience. This helps set you apart from your competitors, builds trust and loyalty, reduces the customer journey from awareness to acquisition and, most importantly, helps you build your business! Did you find this helpful? Let us know See more

03.01.2022 Here's to a healthy, safe, happy, and prosperous 2021! As we put 2020 behind us, we look forward to a brighter year ahead. It's our mission to help you build the small business of your dreams! And we can't wait to celebrate your successes in the year to come. Best wishes for the New Year!

02.01.2022 Hands up who wants to grow their small business in 2021?