Viewpoint Digital Media | Advertising/marketing

Viewpoint Digital Media

Phone: +61 432 049 330

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25.01.2022 The VDM team are heading 5 minutes down the road down from our office to our local Ocean Grove Main Beach on Tuesday 2nd March to lend a hand in cleaning up our beautiful beach that we're lucky enough to enjoy every day. We will be meeting out the front of the Ocean Grove Surf Life Saving Club from 9:45am for a brief and will commence the clean up from 10am till 12pm. More the merrier! Here is the link if you'd like to join us https://bit.ly/3iFdteE or just rock up with yo...u bag and gloves! #CleanUpAustralia #StepUpToCleanUp Tuesday 2nd March 9:45am - 12:00pm Ocean Grove Main Beach (meet out the front of the OG Surf Life Saving Club)

25.01.2022 Who else has been loving those arvo cups of tea and a little mag or book time? Dom here btw... I always find that when I start reading my brain starts to tick with ideas and I end up only getting through a few pages before I get into the creative zone and I've got pen to paper! It's been great to just slow down this last week and find my mojo again!!

25.01.2022 So you’ve heard of LinkedIn. You know it’s great for professional networking and advancing your career, but what about for your business? Read our recent blog https://bit.ly/2MQpxOE

24.01.2022 Lee talks User Experience (UX) How awesome is it when you look up a website, find what you are looking, get all the info you need and place an order or make a booking all within a couple of minutes and a few clicks? Sweet right? Now how often does that actually happen? As a consumer, you value positive online user experiences as a business owner you need to provide this to your clients to ensure they keep coming back! Read more in our latest blog http://bit.ly/UserExperienceWithLee

24.01.2022 LAUNCHED! Goodalls Quality Meats are now taking orders online! We worked with the team at Goodall's Quality Meats to develop their online presence. They are an epic local Geelong butcher who pride themselves on quality meat and customer service! Get on their website or pop down to see them at 89 Vines Rd, Hamlyn Heights.

24.01.2022 We recently collaborated with Luke and the team at Bellarine Signs to bring this stunning sign to life for Lauren at Gallant Law We are pretty stoked! #shoplocalgeelong #dreamteam

23.01.2022 "Water has no shape, so you can't catch hold of it, or hit it, or hurt it in any way. You, too, should be as mobile and formless as water. When you pour water in a cup, it becomes the cup. Pour it in a bottle, and it becomes the bottle. Pour it in a teapot, and it becomes the teapot. Water can drip, and it can crash. Be like water, my friend." - Bruce Lee Thanks Bruce!

23.01.2022 Our VDM ladies are helping start the conversation off, by popping a little colour on for #liptember If you would like to donate - here is the link https://bit.ly/3k0ARTo

23.01.2022 Putting things off until you have absolutely nothing else to do (ie. waiting for a rainy day) is a sure fire way to miss out on some golden opportunities. If the mere words 'Social Media Marketing' or 'Search Engine Optimisation' have you scrambling for something, anything else you could be spending time on - handball those tasks to us! We're bunch of self confesses digital junkies who love the stuff! Give us a buzz on 0432 049 330 And if you need funky, branded umbrellas we can help with those too!

23.01.2022 Whoop! Outdoor playgrounds are now reopened! We're another step closer to the COVID Normal peeps #wereallinthistogether Physical distancing limits and masks will still apply in playgrounds and we’re asked to keep at least 1.5 metres apart from others. Have a wonderful week and enjoy some sunshine!

22.01.2022 Selling a house is like selling a service or product. You need to figure out the unique selling point (USP). What is USP you ask? It’s your renovated bathroom, your north-facing open-plan kitchen or in this case of a product or service - why customers should buy YOUR product or service. Best pastries in Barwon Heads? Hottest new kicks in Torquay? Tastiest burger in Geelong?... Figure out what makes your product/service different and communicate that to your audience. If you aren't sure how to do that, we are just a phone call away 0432 049 330 (probably drinking the best coffee in Ocean Grove).

22.01.2022 Wishing all the Dad's a very Happy Father's Day

21.01.2022 Let's talk multitasking and time management. The VDM team recently spent a day with these cool cats from @Streamline Timber and in that day we shot video , took photos , asked a million questions , learnt a tonne of new stuff about timber , planned out the next three months of social media posts , reassessed keywords to focused SEO and so much more! Being able to deliver all of these aspects of a full digital marketing strategy from within one team is certainly a bonus for our clients. VDM can do it all! #onestopshop

20.01.2022 Avoid the 'hitting the wall" scenario! This unfortunately happens when your business has lost capacity to grow and reach new customers. Maybe you did nothing wrong at all. You marketed well, your product/service was well received, and people were happy to do business with you. Then, one day, you wake up and realise that the competition has left you in its dust. It can be a rude awakening when you realise that the winds have shifted around you. But it doesn’t have to spell ...disaster, either. Find the positive and in this case it could be the lesson going forward to stay wiser to the market conditions. Invest time in moving ahead of the curve. If you invest even ten minutes a day checking up on the competition, reading about what’s going on in the industry, or even just brainstorming new ideas, it will represent a long-term investment in the success of your marketing and your company. Make time to brainstorm ideas for changing up the formula to ensure your marketing doesn't stall! And of course, you know where to find us if you want to chat it through or develop a plan together.

20.01.2022 You know you need to get your business into the digital space but where do you start and what do you do first? That’s where a digital strategy comes into play! During this strategy session we will unpack your thoughts around your business's' current situation, projects or events you may be planning and discuss your goals and where you want your business to be and what it needs to achieve. After our session, our team will create a report outlining what we discovered, recommendations and put together a plan for you to achieve those goals no strings attached! Follow the link https://bit.ly/35f0fjR to book your session!

19.01.2022 Hydraulic & Pneumatic found over the years their logo changed slightly with each person who touched it, so we reeled it and created branding guidelines that will see their brand streamlined creating consistency throughout their marketing efforts moving forward.

19.01.2022 Recently we have had an influx of clients needing help with their website. Many enquiries come back to improving the SEO and the user experience of their current website which is why we carry out a detailed website audit first in most cases. Your website is the anchor for your digital marketing efforts. This is where you can have your audience make the conversion or action you are targeting in your marketing. If you're finding your website isn't ticking the boxes or is outdated, give us a buzz and book yourself a website audit! Also, check out this super fun website we created for the lovely @ThinkStrategicAustralia

18.01.2022 Displaying high quality photographs and videos of your product and/or service across all your digital presence is critical in order to convey consistency, and professionalism; plus it sets a tone and reputation for your brand. It is important to build, and constantly add to your portfolio of photos and videos to disperse into your different digital marketing platforms and update your website. By having enough visuals in advance means you can plan with a strategy in mind! #puckerup

16.01.2022 Instead of putting all your eggs in one basket this Easter in terms of marketing, consider other ways to get your brand, product or service out there. And yes, it's 'only' Feb but, it's almost 'only' March then it'll be April and poof! It's too late and it's time for the Easter Egg hunt... In your Easter strategy and budget (if doing ads), consider publishing your content around 2-3 weeks before Easter, as many online buyers order just a few days beforehand. Even if you'r...e a business that doesn't sell chocolate, you may still want to remind your audience that it’s the new shopping season and you have new products or services available. Building your marketing campaign around Easter doesn't have to be difficult. But, you need to think it through and come up with a strategy based around your goals and objective. Winging it isn't always a good idea. Put the these digital items on your list to consider: Craft your brand message Email campaign Social media schedule Social media campaigns Update website with Easter banner Update menu's, flyers, A-frames Still feeling a little unsure how to piece it altogether? Give our VDM team a buzz - 0432 049 330

16.01.2022 Our VDM meeting room is now available to our community for hire! We recognise there are many people who are working from home & may need a quiet, professional space at times for meetings & brainstorming sessions. Conveniently located in The Terrace, Ocean Grove. The room is equipped with a meeting table with 4 chairs, workspace, WiFi, whiteboard + markers, 55cm monitor & an air conditioner/ heater. The facilities also include kitchenette & toilet. Room hire options: 2 hours for $30, 4 hours for $55 or 8 hours for $95. If you need a regular booking, please reach out! Book via our website or the link below: https://calendly.com/meetingroom-vdm

16.01.2022 Having the privilege of working across multiply industries means the VDM team are constantly learning, engaging and growing. #weloveit Working recently with the Criminal Law Specialists at Gallant Law to take their digital marketing strategy from conception to implementation has been our pleasure.

16.01.2022 Colours are super important when it comes to branding Colours can convey emotions, feelings and experience AND are a great visual cue for your audience to assist in the brand recognition process. Alfie here is rocking his 'VDM blue' harness and giving off the refreshing, uplifting, creative, light-hearted, strong and unique vibes that perfectly sum up what VDM is all about! #brandambassador #puplife #alfie

15.01.2022 Who's this handsome devil? haha Well friends, this is Greg, our chief videographer! We were going to see a lot more of him this year but then ya know... rona happened. So, while we wait for Greg to grace us with more of his presence, we extracted a few videography tips that you can try doing yourself using your phone! TIP 1: An easy one... make sure your lens is clean TIP 2: Set your camera to the highest available resolution TIP 3: Do not zoom in! It's such a simple tip ...yet so many people make this mistake TIP 4: Enable gridlines to help the video composition TIP 5: Focus your subject by tapping on the point which you want to focus on TIP 6: Avoid standing too close to a wall as this tends to create shadow These few tips although easy, make a huge difference in producing good media for your socials! If you have any questions regarding video for socials, pop them below or send us a PM.

14.01.2022 Along with offering kick arse digital marketing services near Geelong our team at Viewpoint Digital Media in Ocean Grove also offer a range of epic print and digital graphic design services, including: Snazzy & professional logo design, plus brand identity Business cards & other creative stationary design. ‘Embossing come at me!’ Printed & digital collateral including eBooks & publication design to show off to your clients and potential new clients.... Graphics for social media marketing use. (FYI visuals on socials are huge! Remember that saying, a picture says a 1000 words?) Reach out to our team today and start the discussion around your branding design! Link in bio

14.01.2022 Dom and Lee had the pleasure of running a LinkedIn Business for Beginners workshop for the Tourism Greater Geelong and The Bellarine earlier this week and wowzers did we squeeze in so much content! Here is a snap shot of what we covered: - What LinkedIn is - who uses it, why they use it, and how to use it. - How LinkedIn is the perfect B2B platform to build your brand. - The features LinkedIn for Business offers.... So... if you're thinking it's just a glorified digital resume, think again Check out our recent blog which covers how you can G R O W on LinkedIn - Link in bio

14.01.2022 Who needs new toys before summer?!? Lots of people - is the answer! With so many of us still at home, people have starting their Christmas shopping early! Have you developed your online strategy and worked out how you're going to kick some serious goals with your products? #addtocart #getbusy #beseen

14.01.2022 Fuel the fire Whether it's literally needed for your backyard fire pit, or for more figuratively required in terms of your desire to achieve a goal - we all need fuel to keep us going. Running on empty isn't an option. Use your down time to get yourself re-fuelled, re-motivated, an re-inspired to push forward. #youcandoit #wecanhelp

13.01.2022 Just take a moment. Whatever you are doing just stop and focus on being aware of what you're sensing and feeling in the moment, without interpretation or judgment. Calming your mind can help with clarity, creativity and acceptance. (And couldn't we all use an extra dose of those three right now!) And have a lovely weekend!

13.01.2022 Our VDM family has grown! We're thrilled to welcome Cartier as our Digital Marketing Specialist! Cartier is the kinda chick that oooozes good vibes, positivity, experience, can do attitude and love for the fast paced digital world. Not to mention, she is next level organised and her lists are like no other... it's all about the highlighter! Cartier is also the #girlboss of Grace & Marie which you should definitely check out... we absolutely love her bringing in all sorts of beautifully scented candles!

12.01.2022 Whoop whoop!! We made it to the other side! Here’s to good vibes in 2021

12.01.2022 When we take on a new client we ask A LOT of questions! (Seriously a lot! ) We want to get a true understanding of each business, what their values are and what they want to achieve. This is the only way to ensure we can create a tailored digital marketing strategy that focuses on those values and achieves the desired results! Working with the team from Seclude Rainforest Retreat is a dream - thanks for the great feedback guys! If it's time to book in your Digital Marketing Strategy Session with VDM - stop procrastinating and just do it https://bit.ly/338E1ij

10.01.2022 Effective content writing actually begins before the actual act of typing! Yes, you read that right. Writing content begins before you even sit down to write. You need a plan, a purpose, ideas and time to write - Here are some insider tips https://bit.ly/39lCaKA Viewpoint Digital Media Team or how to get your creative juices flowing!

09.01.2022 Hayden Real Estate's photo shoot was such a blast! This team is so passionate about what they do and we are stoked to be working together @hayden_realestate

08.01.2022 Ain't that the truth!

08.01.2022 We couldn't resist making a colour pallet for this gorgeous shot our Meggles took while shooting content for VDM & our clients

07.01.2022 We're back at it baby! 2020 was a cray cray kinda year but take a breath because we have flipped the dial to 2021 and we are ready to turn it up! Book yourself into one of our Digital Marketing Strategy Sessions with Dom and Lee and let's get cracking! https://bit.ly/2AFmbbk

06.01.2022 Tough yet prettily branded! Did you know we can design just about anything thanks to Meg who is our clever and creative Graphic Designer Thank you to our friends over at Bellarine Signs for making our design come to life!

02.01.2022 Hey folks! Our super fun, (a little dorky) and creative Viewpoint Digital Media team are now looking to welcome an experienced and passionate >> Digital Marketing Specialist << to join our family 3 days a week with the potential to grow! You’ll need to have: + A minimum of 2 years relevant experience... + A relevant qualification (preferred) + Strong project and time management skills + Proactive approach to client service + Effective communication skills + Strong organisational skills and attention to detail + Confidence and a can-do attitude You are: + Local to the Geelong, Bellarine and/or Surf Coast region + A total geek for numbers and graphs + An attention to detail junkie + Funny, quirky and a bit cheeky + Keen to learn and grow in this role and achieve our VDM goals + Onboard with our VDM values Believe, Integrity, Vision, Fun, Mindful + Transparent in your work tasks + A fast pace kind of person + A lover of challenges and changes + A team player (but also enjoy your own work from home vibe) + Filled with a positive attitude + Willing to undertake training and education to better your skills regularly at work and in your own time Please submit your resume (before Friday 28th January) to [email protected] and include a cover letter telling us about you answering the below questions: + What makes you smile? + What you are most passionate about? + What you think the three biggest challenges are that digital marketing specialists face? + If you've had any experience working as part of a remote team? + What part of digital marketing floats your boat? + Plus any relevant experience or training? + And lastly, please advise us if you are a coffee, tea, both or none kind of person and if so how do you like it? Follow the link to learn more about us and the role https://bit.ly/3hCUjFS

02.01.2022 The more real and authentic we can become, the braver we can become to show who we really are. From there we can shine brightly in how we live and lead, how we influence, connect and collaborate. Set some time aside this week to brain dump and get all your ideas down on paper!

02.01.2022 Everyone knows if you want to build a successful brand or business today you need a strong digital presence when your audience is 'surfing' the web... But, this is an ever changing, swiftly evolving ecosystem which is why so many are confused about which platforms to use and what to do first . Our digital marketing strategy sessions will allow you to unpack your objectives so we can help map out a killer strategy that kicks all the goals in the digital space! Book your session via out link in bio

01.01.2022 It's time to shop people! Have you got your envro shopping bags ready? #blackfriday & #cybermonday are awesome days to fill your online shopping carts with super xmas deals, but before you max out your credit cards or blow up your #paypal account - remember 2020's best mottos #shoplocal & #supportlocalbusiness Now that we can, get back out there IN PERSON and shop till you drop!!! There are great in store deals on offer too! #happyfriday