Whats On Marketing | Social media agency
Whats On Marketing
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25.01.2022 Have you saved your spot yet? Last week to buy your tickets!!! Hurry up!!! *This workshop will be in Portuguese.
25.01.2022 "We contacted big companies to support our campaign but we havent received a single reply. Every small company with an Instagram account we contacts replied back instantly with a high YES" - Jen, the Blueboys owner. Every year The Blueboys do a Christmas appeal to raise money for 10 dog rescue institutions. Every year they set the bar higher and the followers Why am I telling you this? Because they are a beautiful case study to show that:... Passion plays a big whole on what you do. Content Marketing works (they only use it). Patience is a must. Nothing happens overnight, they have been preparing for this the whole year. You can make a change in your community - or partner with organisations that do so and it will support your brand positioning. Be open to the opportunities around you. Your community is the most precious thing you can build. Pay attention to them. Planning your marketing campaigns ahead will increase engagement and sales will follow.
23.01.2022 "People dont care about technology [...] They care about how it connects them to other people" That is about understanding your target audience needs, and not only delivering it but beautifully communicating it. To the fans of E.T. - like me - enjoy!
23.01.2022 The first step to build a successful marketing strategy.
22.01.2022 Are you already using the #creatorstudio scheduling feature for Instagram? It seems that @zuck is taking complete ownership over his platforms and centralizing everything in one place. I guess the first step was to make the Facebook Business dashboard much better organised and easier to navigate, giving people more control and confidence to actually use it.... Then it came the updates on the Creator Studio with the scheduling features for Instagram (already available for some accounts). I believe we will soon see some updates related to groups as its a pot of gold not much explored by Zuckerberg - at least not yet. Very soon other Social Media management platforms like @latermedia, @buffer and @hootsuite will need to reinvent themselves. The marketing market was never so accessible and so unstable. Who wins with this battle? For now, the users!
22.01.2022 Becoming. You never stop growing, learning, adjusting and becoming who you are. It never ends and that reflects directly on what you do. Having clarity on your business its crucial to succeed but it doesnt mean your business will remain always the same... In the same way that you wont. Set aside time to review your goals and processes, take a step back out of the operation, outsource tasks if needed, and embrace growth. It never ends.
21.01.2022 One of those projects that take months of hard work, detailed homologation, many drafts and reviews after reviews... but are absolutely worth it. This website required a really deep level of understanding of the market, customer needs and target audience in order to convey such complex service offerings into something simple, easy to navigate and to understand. A huge challenge indeed but with a little help from my friends, we did it. ... Ps: Its live but we still adjusting it. Perfectionist much, hey? engixo.com
21.01.2022 DONT WASTE YOUR MONEY! Check the first video of the Business Essentials series to help entrepreneurs and business owners get their foundation right before investing in marketing. I will guide you step by step on the main topics you need to cover in order to get your business ready to achieve some amazing goals. ... Check below See more
21.01.2022 Having a huge number of followers is nice, no one can deny it. However, the number of conversions is what will sustain your business in the long term. Understanding your customer journey is the first step to have a successful marketing strategy and it is the first thing we make sure our clients get right. Once a prospect enter our clients pipeline, it is our duty to transform that prospect into a client, and then into a brand promoter. It takes team work and we wont set...tle for less. PS: This is only one of the hundreds of examples of brand ambassadors this client now have.
21.01.2022 Did you know that before working as a marketer, I worked for four years as a journalist on both sides of the fence: as Press Officer and Reporter? Those years were crucial to building up my ability to listen, understand my customer needs and to find hidden opportunities. After all, you gotta have a nose for news to stand out on a newspaper, and I did. On the last two years as a reporter, I was responsible for a monthly special 12-pages edition on business, oil & gas.... A position that taught me a lot about commercial negotiation, responsibility, standing for my self and under-pressure delivery. More importantly: that I could handle anything.
20.01.2022 #CORONAVIRUS: How are you facing it? Are you still wondering why is so *fricking* important to have a Proactive Marketing Design or at least a well-designed Business Essentials BEFORE investing in regular Marketing? Coronavirus is the answer. ... (Ok, not the virus itself but the effect it has on the economy). In times of crisis like this, caused by an external factor, is when we go back to our clients foundation to check on their Pestel and SWOT analysis to extract ideas and, eventually, the solution from there. As Marketing managers, its our duty to help them see beyond the chaos, plan for different contexts, and even create opportunities out of it. Now it is time to do Marketing. Be creative. Put yourself in your customer shoes and, if you are not yet engaged with our Outsourced Marketing Management programme... Well, maybe that should be on the top of your list. Dont get scared. Get ready!
20.01.2022 YES! Such great news for ALL small business out there. Since the increasing effect of GMB (Google My Business) on SEO (Search Engineer Optimisation), FAKE reviews are really damaging business reputation. Im all in for constructive and bad reviews as they often can be an alert of something to be improved inside the company, but the number of ruthless people creating fake reviews it is really out of control.
19.01.2022 For those who want to understand a bit more on why SEO is so relevant, here is a nice link:
19.01.2022 Hello, Monday! Inspo by the queen.
18.01.2022 Last Whats On Workshop of the year! Thank you to everyone who came to our Finance Workshop With Wes today. We had a room reserved for 30 but we had to upgrade it to fit everybody. The trust you Guys have on our work is priceless.... A huge thank you to Wes for sharing all his experience and knowledge with our eager-to-learn audience. It was so engaging that we didnt even have the break we had planned, and everyone was still there after the event was finished. A super special thank you to Marcos at @Fyme for jumping as a sponsor as soon as we shared our idea and believing that we could break the taboo and openly talk about money, super, investments and other things. Thank you Perth for having me and embracing all workshops and events I have organised here. All of them: SOLD OUT. My heart is full. See you in Gold Coast. #WhatsOnMarketing #WOM #WhatsOnWorkshop #WOW
18.01.2022 How do you keep your employees engaged? You dont need to invest $10Mi in bonuses but showing appreciation still the best way to win loyalty. Simple things like giving a compliment, offering a bit of flexibility, considering the employees ideas and feelings are probably enough to create a very engaging and productive environment.
17.01.2022 #TBT to the first SOCIAL. event when I had the opportunity to do a talking as a marketing specialist for the first time in Australia. Since then I became an ambassador for this amazing project, we have had a full-house Personal Branding workshop and weve released our first magazine full of great case studies. So proud to be part of this squad. ... #squad #socialsquad
16.01.2022 Client: I do marketing but I need help to sell more. Me: Ok, who is your target audience? Client: Everyone. Me: [Take a deep breath] and proceed to explain how important it is to know your target audience inside-out. ... Sales is a result, a consequence, the very last step of a long pipeline whether the client moves fast or slow through the stages. So, how do you convince someone to enter your companys pipeline? C.O.N.N.E.C.T.I.O.N You got connect with your target audience but how can you connect with "everyone" since "everyone" is different? I will let you think about this one... but if you are sick of spending your time getting nowhere and is keen to get your Business Essentials sorted, we can help! Jump online to book our [very affordable] Kick-Off 2-Hours consultation that will put you on the track to get your marketing right - whether you engage our ongoing services or not. ***Attention: Suitable for entrepreneurs and small business with less than 3 years of operations. For all the others, we have more tailored packages available.*** Check it out: https://bit.ly/37hV3Jz
14.01.2022 We have put together a 10-steps guide to help small and medium business owners survive the #Coronavirus crisis. We hope it gives you a boost! For those who would like a more personalised approach, we are offering One-Off *Crisis Management & Brainstorm Session* where we dive into your business and provide you with a list of recommendations.... Send us an inbox to book yours.
12.01.2022 Once a business coach asked me what was the one thing my clients must have to work with me. Without hesitation, my answer was "kindness". Having clarity on your target audience really changes the game and here is an example of one of my current clients.... If you are in Perth, please visit Churras this Saturday to get a delicious steak sandwich and support a beautiful cause.
11.01.2022 There are times in life that all you can do is laugh. Hard. https://bit.ly/2WPHQHC
11.01.2022 Yep, we are free from the IG likes chain. If I could predict, I would say that FB is going in the same way soon. Make sure you follow the pages you enjoy the content, interact with it and say goodbye to that must-check-notification feeling. ... Now, more than ever, its time to prioritise good content.
08.01.2022 When a company like BMW changes its iconic logo to reflect "relationship, openness and clarity" it just reinforces that we are also leading our customers on the right path. Before starting any social media or other marketing activity, we take our customers into a journey where we dive into their operation, understand their market, build a strong foundation and help them have clarity on their goals and on the strategy to build a long-lasting relationship with their customers.... Marketing is no longer about what YOU offer but it is about what your brand represents and how well you can understand and connect with your audience. *Content curated from Domestika.
08.01.2022 Working with a view. I never had the ambition of mixing working and travelling as it all seemed a bit too romantic for my style. However, life is full of amazing surprises and here I am: working from Bali. The secret? Hard work, commitment and honesty. Its all about trust. My customers know I will get the job done no matter where I go.
08.01.2022 This was an Instagram week. We discussed all features, structures and strategies to better use the platform to support business growth. We also had the opportunity to enjoy an IG masterclass with the ladies from the Social Media College to validate what weve discussed and to learn a bit more from their experience working in Sydney. ... In such a competitive market, its wonderful to come across genuine professionals willing to share and debate ideas. As you can see, my students loved it. So did I. Photo: Gigi Pires
07.01.2022 "We want people to worry a little bit less about how many likes theyre getting on Instagram and spend a bit more time connecting with the people that they care about [...] We dont want Instagram to feel like a competition. " - Head of Instagram Adam Mosseri. After much speculation, Instagram is starting to hide the numbers of likes for posts on the feed. The first country to test the new feature is Canada but soon it will be globally. What is your opinion on this?... https://ab.co/2VJSqi3
06.01.2022 #SAVETHEDATE Our next workshop will help business owners, professionals and students to create and edit video content like a pro! In partnership with AG Photography and Keystone College of Business & Technology - KCBT - RTO Code 41183 we will provide FULL hands-on training to give you the confidence and technique you need to start producing videos today.... You will learn: 1 - The Perfect Video at Your Fingertips 3 x storytelling structures for promotional videos; Rule of Thirds and how to apply it; Tricks to create a steady image without a tripod using your mobile; Illumination, audio and other Techniques for mobile; How to record and edit on your own mobile 2 - Adobe Premiere Wizard How to easily import videos without headaches; The secret to synchronising audio and image in 2 seconds; How to overlap images without creating a mess; Cut, paste, mix and personalise your video like a pro. Only $30 each workshop or $50 for both!!! Portuguese speakers only. Limited spots. Tag your friends! Tickets will be available very soon.
05.01.2022 Focus on what is really important for you - and your business.
05.01.2022 3 hours 3 Calls received 1 Closed business /2 Proposals sent My husband says its about the passion and confidence I transmit. I say its about being honest from the beginning and doing right by people. Whatever it is, I can guarantee Im producing more than ever and it feels really good. ... It is a gift to be able to help so many talented people improve their communication and grow their business while exploring this beautiful country. Do you need help to get your marketing right? Check our packages: www.whatsonmarketing.com.au
04.01.2022 Support your community and they will support you back. Thank you Churras for the - always - delicious picanha sandwich today at the Festa Junina, a traditional brazilian party to celebrate the rain and the harvest. You guys have no idea on how hungry I was, after helping with the party set up during the whole morning.
04.01.2022 How many hashtags should you use on Instagram? Ive heard people saying 3, 5, 9, maximum 10 to not look too spammy. People forget that like any other index platform, Instagram uses hashtags as a form of classification, to help their bots/algorithms to group and classify relevant content to their audience.... Think of SEO. Your website will rank better if you are using the keywords and search queries your target audience is using to do their researches. On Instagram, it is the same principle. The more hashtags you use (strategically!), higher is the chance your content will be found by people that werent following your account. Why would you purposely limit your own potential for reach? If worried about looking "spammy", give a bigger space between the caption and the hashtags. Or break your hashtags in groups. Or post it in the comments... but use it!
02.01.2022 New Facebook Design released today. Which one do you prefer: Black or White? I will keep shifting until I decide.
01.01.2022 One day left and 5 spots available! Check our Video Production & Editing Workshop on the Events Tab One day left and 5 spots available! Check our Video Production & Editing Workshop on the Events Tab
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