Yarra Monkey | Designer

Yarra Monkey

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20.01.2022 Upselling: Would you like to add fries with your burger Or would you like to get a drink with your meal That is what we call cross-selling. What is the difference ? ... Upselling is offering same item but with bigger value and therefore the higher-price tag. Think of it like when you order coffee from starbucks, the bigger cupsize is the upselling. Cross-selling is offering alternate item in addition to the existing items that customer intends to buy. Like, offering something that complements existing purchase, forexample a phone case when buying a new phone( no brainer 80% of chance customer will be buying that) It is said, selling to a new customer is difficult ( comes with a added price and establishing trust) but selling to an existing customer is easy. So if you are a business of selling, consider how can you add value to your customer by offering upselling and cross-selling methods. #ecommerce #marketing #sales #business #yarramonkey

18.01.2022 Photo taking tip: When taking a product photo, add a fixed tripod in your equipment. Not only it will help with stabilization, but it will also help with taking consistent images from desired angles. Once you have decided upon angle and setup your tripod, you can then pay attention to taking a detailed image with your camera’s zoom and focus settings. Play with few settings in same angle before shifting away to another angle. Doing all this while holding a camera is very difficult and therefore utilizing a tripod is very effective in taking that high-quality picture.

10.01.2022 PNG or JPG ? Which one is better ? There is a place for png files to be used in web specially when submerging with specific background or incorporting it with other elements over web. However opt for jpg file as much as possible. Not only jpg retains higher quality when it comes to web it is lighter in size as compared to both png and gif. You'll likely lose transparency here, but if you're photoshop savvy then no issues with changing background colour of image.... To reduce further size in favor of efficency and faster webpage load times, I recommend using https://tinypng.com/ to compressing your image without losing quality. Another popular new option is use of webp format by google and supported by many browsers except IE. If you still love IE then use the odd jpg xr format. #image #editing #websitedesign #yarramonkey

10.01.2022 When selling online, ensure that you have clearly outlined the price. With so many options available online, it only takes a user few seconds to find alternate seller and differentiate what they are offering. Therefore, not having clear price mentioned on product pages is a big no. Unless you are trialling and not ready to sell you should absolutely put price in product page with distinction from other text. So, users can see it easily. This is also where consistent brandi...ng guide adoption and colours play crucial role. Also, don’t forget to mention your shipping rates too so it becomes clear to users on what they'd be expected to pay before reaching to checkout. Offer value with the mention like Free shipping over orders of this amount (standard and expected). Nothing is more frustrating to customers than adding items in cart, just to see unexpected high prices pop-up. #onlineselling #ecommerce #yarramonkey

02.01.2022 Nearly 1/3 of all online stores have setup social selling and integration with facebook. If you are selling online then integrating your store with facebook not only will extend your reach and visibility the products that are published on website will also become available to be purchased directly from facebook as well. Integrating facebook pixel with your website will provide additional benefits such as growing your audience, collecting leads, being reachable through messenger and much more.