Social Lyf | Advertising/marketing

Social Lyf

Phone: +61 429 211 229

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21.01.2022 What do alpacas have to do with social media marketing? Nothing whatsoever. What do they have to do with my brand? Plenty. As a business you're not limited to only posting imagery of your product or service. So, what should you post? Consider your ideal audience and your mission when creating or sourcing new content and always strive to add value.... For example, the mission of my brand is to help business owners find comfort in the digital landscape. With my ideal client in mind, I consider what imagery reflects this message of comfort, peace and homeliness. Then I pair this imagery with captions that either entertain, inspire or educate. Naturally, I associate comfort with fluffy, cute alpacas So no, your content doesn't have to reflect your product. It does however, have to reflect your brand What imagery do you associate with comfort, peace and homeliness? I'm thinking tea, blankets, beds and baths....oh and alpacas of course @elisecook #socialmediahacks #adelaidecopywriter

20.01.2022 You've made it half way through the week and you deserve to treat yourself It's Wellness Wednesday! I don't need to tell you that 2020 has been a tough year. We're all feeling it which is why it's more important that ever to take care of yourself Let's play a game, choose at least one of the following wellness tasks. You can stop at one, you can do them all but the challenge is to do them without feeling guilty.... Ready? 1. Make yourself a hot cuppa Sit and drink it all (I'm looking at you Mums!) 2. Take a long, bubble bath paired with a vino 3. Read a book (YA fantasy is my fave) or listen to an Audiobook 4. Go for a walk around the block, making sure to take in all of the sights and sounds. Life is beautiful! 5. Have a good ol' Netflix sesh, I recommend The Last Kingdom or Working Moms Okay, feeling better? How many self-care tasks did you complete? Did you complete a task that's not on the list? Remember it's okay to take care of yourself. Self-Care isn't selfish, it's essential See more

18.01.2022 When you realise this, your life will become a whole lot easier... We work better when we work together Have you ever heard the saying, 'many hands make light work'? This saying isn't some old hodgepodge of words. ... It's the secret method to working smarter, not harder. It can be daunting to loosen the reigns but picture this... more time for the things you love no more stressing about what to post an authentic following of loyal customers This is all within your grasp when you outsource your social media management. Not only will you reap the benefits but your engagements will skyrocket with a considered and tailored strategy in place. We'll pack a punch with social strategies that connect. You simply have to ask yourself, are you ready to rumble? Want to help? Share this post to your stories and don't forget to tag @yvonnesociallyf

14.01.2022 Don't be a silly sausage like me... I made an amateur mistake this week. I saved all of my assignments to a USB, the USB died and I lost everything We've all done it at some point and yet we continue to make the same mistake. ... BUT I didn't panic. I took it as a reminder from the universe and an opportunity to remind you all. So, here it is. Don't forget to save files in multiple places kids or you'll get caught out! Stay in school #adelaidecopywriter #adelaidebusiness #stayinschool

13.01.2022 If you want to grow your social media following and connect with your audience, I can help As a business owner, you wear many hats. From accounts and administration, to customer service and marketing, it can all add up. The trouble is, you're spreading yourself too thin and you're on a one way track to burnout city. Let me ease the stress. Using proven marketing strategies, I can develop a plan tailored to you and your business. Clever copy is powerful and triggers an ...emotional response. It creates the buzz that your business needs to thrive and generates sales for you I curate copy with this in mind to connect and convert your audience. So, what are you waiting for? Let's create some magic, DM me to find out more

13.01.2022 I was totally going to go for a run this morning The weather is warming, birds are chirping and the hay fever is real. 'tis officially spring in Adelaide and tomorrow is a public holiday. Life is good ... What are you up to this long weekend? #longweekend #octoberlongweekend See more

12.01.2022 Stop worrying about what everyone else is doing on Instagram! It's important to know who your competitors are and what they're doing in the social space BUT copying is not okay. Not only is it unethical, it's boring! ... Celebrate your differences and how your brand shows up on social media. You are unique and that is a beautiful thing so don't fall into the copy-cat trap. If you're struggling to find your stride; Experiment with different looks until you find the right fit Research what others are doing and then look for the gap, what can you do differently that no one else can? Be you because nobody else can and that will automatically set you apart So, stop comparing yourself to your competitors because you are you and that's a beautiful thing See more

10.01.2022 Be the person that would make your 5 year old self proud I'm not talking about your profession or how much money you have. Or whether you drive a nice car or went to university.... No, I'm taking about being the best version of yourself, about being kind and selfless. Don't stop chasing your dreams, make 5 year old you proud #adelaidebusiness #hustlewithheart #9to5hustle #contentcreation #socialmediaadelaide #copywriter #womeninmarketing #smallbusinessau #workfromhome

10.01.2022 Shooting with this beauty didn't feel like work, it was way too fun Yesterday @lauravanagsphotography and I ventured around Adelaide to take some snaps of moi If you're struggling to decide whether professional shots are worth it, let me tell you it totally is. This isn't your run of the mill corporate photo shoot. Laura takes the time to get to know you and your brand to ensure your shots encapsulate all that you're about ... I was nervous about being in front of the camera but Laura put my mind at ease with her humour and professionalism. PLUS I had TONS of fun and lots of giggles! If I haven't already convinced you, visit Laura's page @lauravanagsphotography and keep an eye out for the incredible shots she took, they're pretty rad #brandingphotographer

10.01.2022 Don't eat Grandma! How you say something is just as important as what you have to say Your audience are judging you, they're reading your content hawk-eyed and waiting to criticise you. Correct English, grammar and punctuation gives your brand credibility Having 'your' in place of 'you're' or having an apostrophe in the wrong spot can take away from your message. You may have the greatest product in the world but if your messaging is getting lost in translation, you're l...osing sales. To avoid these mistakes: - Use an app like Grammarly to check for punctuation and grammatical errors - Copy and paste your text into Hemmingway Editor to gauge the readability score of your writing - Say it aloud. Many of the mistakes I see in people's copy, could have been avoided by simply saying the sentence aloud. If it doesn't make sense when you speak it, it won't make sense when you read it What's your biggest peeve when it comes to grammar, punctuation or spelling? Mine's when people say Pacific rather than specific #adelaidecopywriter #grammarly #hemmingwayeditor

09.01.2022 Does your business rely on referrals? Referrals from family and friends likely account for a large portion of new referrals to your business. People trust real-person reviews which is why now more than ever, consumers consult online reviews before making a decision on purchasing a service. ... 43% of Australians have posted online reviews, with the average number of reviews sitting at 6 per year! With this in mind, having an online presence and a place for those reviews to be seen is a must. Are you utilising reviews on your social profiles? Ask for feedback from your clients and use Canva to create visually appealing graphics to share them on. When potential clients see all of your glowing reviews, they won't be able to resist booking in your service. Do you read online reviews before purchasing a service? Yep? So do your potential clients #adelaidecopywriter #socialmediaadelaide See more

08.01.2022 Hola, it's your friendly neighbourhood social media marketer here. Quick reminder, engagement is more important than followers BTW it's Friday! Let's play a game, what are your weekend plans in emojis? I'll go first...... For more social media and copywriting tips to grow your business follow @yvonnesociallyf #copywritingadelaide

06.01.2022 You don't have to get the guilts when you watch Love Island re-runs instead of doing yoga or going to the gym... Nourishing your mind and body is super important for a happy and fulfilled life The thing is, after a long week of clients, invoicing, social media and school drop-offs sometimes you need to unplug and watch some trash.... And that is OK So, kick up those feet and watch some trash minus the guilt because you've earnt it! What trashy pleasure will you be indulging in today? #copywritingadelaide #socialmediaadelaide #sundayrituals See more

05.01.2022 What is a branding photo shoot? and why do you need one for your business? As a brand, you want your images to reflect you and your vision. My vision for Social Lyf is about alleviating some of the stress that comes with owning a business by offering a fuss-free social media marketing and copywriting service. I want you (my audience) to feel comfortable and at ease when using my service rather than it feeling like a cold business-y transaction. I want you to feel nurt...ured and understood When I approached @lauravanagsphotography to have a branding photo shoot, I expressed this to her. I wanted this idea of comfort and compassion to come through in my professional photos but I wasn't sure how BUT I didn't need to know because Laura was all over it Laura is warm, professional and knows her way around a camera. She made me feel confident and beautiful. From the get-go, I trusted that my brand vision would come across in my images and they have. For any business owners looking to have some professional photos done, don't hesitate. They are so worth it and you will be equipped with loads of content for your social accounts which means more time spent doing the things that matter Visit @lauravanagsphotography to view more of her work or better yet, enquire about her pricing packages which are jam-packed full of value See more

04.01.2022 I've spent the week in bed but I don't want your sympathy . E is a disease where tissue to the lining of the uterus grows outside of the uterus. effects more than 10% of Australian Women and I am 1 of them From the age of 12, I was experiencing pain so debilitating that I was constantly missing school. Doctors told me, 'I was fine'. That it was, 'all in my head' and, 'get on with it'.... I struggled to fall pregnant but was blessed in 2015 with my rainbow baby My endometriosis however, continued to progress and I was spending most days in bed, unable to move and angry at myself for 'letting everyone down'. In 2016, I finally had a laparoscopy which found endometrial lesions throughout my abdomen and over my ovaries I was 23. It took 11 years for my debilitating condition to be diagnosed. Now at 26, the fight is to have it recognised for what it is. A cruel disease that dictates my life and ability to carry out tasks that many take for granted. I never know when a 'flare up' will hit My flares usually begin with a throbbing headache, followed by nausea so bad that I'm physically ill and then there's the pain, the crippling pain that has me doubled over, crying for help. All whilst battling chronic fatigue At this stage, I'm simply trying to get through the day. I'm due for surgery number 2 in October coming off the back of a treatment that placed me into a medically induced menopause. ' I want people to understand that this disease doesn't make me any less of a woman and it drives my motivation to succeed. Starting Social Lyf has been a turning point for me, taking charge of my health and choosing a path that suits my (at times) difficult lifestyle. Remember to choose kindness. You may not know what people are experiencing behind closed doors. A big shoutout to my husband who cares for me day in and day out, I love you and truly appreciate you #endometriosisawareness #endometriosis See more

04.01.2022 Don't be shy, interact with your audience and show your face 51% of social media users are more likely to trust a brand that interacts positively with customers on social media*. Positive interactions stem from authenticity When you connect your brand to who you are as a person, you're building trust between yourself and your consumers. Whilst it may seem scary, it's so rewarding when you build your brand in a genuine way ... Consumers aren't silly. They don't want to be bombarded with posts that only aim to sell. It takes time to develop an emotional connection and for that trust to form. Ways to build trust with your audience; Show your human side Strike a balance with the number of sales posts you share Share authentically and consistently Respond to comments and have fun doing it How do you interact positively with your audience? Do you struggle to strike a balance between personal posts and business posts? *Yellow Social Media Report #sociallyf #sociallyfblog #adelaide #southaustralia #smallbusiness #authenticity #instagram #instagrambusiness #instahacks #growyourbiz #smallbizowners #contentideas #digitaleducation #solopreneur #girlboss #igbusiness #businessgrowth #socialmediacoach #instagrambusinesshacks #socialmediamarketer #love #marketing #socialmedia #australia #smm #wordnerd #digitalmedia #copywriting #copywritingadelaide #socialmediaadelaide See more

02.01.2022 Likes don't pay the bills, so what does? Time and time again I see clients that are hung up on likes. Sure, likes are great, it means that people are seeing your posts which is half the battle BUT it is just that, only half the battle ... The other half is whether those "likers" are engaging and taking action on your posts. Because without engagement and action, all you're left with is a handful of likes and no return. So, how can you get your audience to engage? Create content that is SO good that they have to save it for later or share it with a friend Engage with your community by hanging out in the comments Utilise the super cool features in stories like polls and question stickers, flatter your audience by seeking their advice Don't post for the sake of posting and don't waste quality imagery by posting a single emoji caption If there's one key take away it's to nurture the audience you have and let your personality shine to build a connection. Likes don't mean a thang Save this post for later as a reminder #socialmediatips #socialmediatemplates #socialmediamanager #digitalmarketing #smallbusinessowner #instagramtips #adelaidecopywriter #smmagency #engagementtips See more