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Zen Marketing in North Gosford | Web designer



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Zen Marketing

Locality: North Gosford



Address: 5/255-257 Henry Parry Drive 2250 North Gosford, NSW, Australia

Website: http://www.zenmarketing.com.au

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18.01.2022 Successful social media marketing is like the circle of life: you establish your brand > you get leads > your leads start to snowball > your online community grows > you get MORE leads Getting that first hit of potential clients requires some grit from your side. You gotta hustle to get them through the door! Try incorporating these tips into your social media strategy.... * engage with people in your area by liking and commenting on posts tagged in your location * publish a post once every two weeks to promote your newsletter + urge your followers to sign up to your mailing list * post client reviews/feedback with a thank-you note and TAG the person who wrote those kind words REMEMBER: good things take time. The key to seeing results is being consistent - keep up with these tips for 1 month and you’re guaranteed a rise in leads



17.01.2022 One word: Backlinks Wait... what’s are backlinks? They’re incoming links that direct users to your page from other pages. Getting enough backlinks to your site plays an important role in its SEO ranking PLUS they’re a low-cost way to drive traffic to your site.... It’s something you have to do manually so, if you're in the process of building backlinks for your website, make sure you get the most out of it by following these best practices: 1. Go for relevant sites. If you're a tradie, go for building or real-estate related sites; if you're in real estate, same deal, and if you're a personal trainer, look for health sites (you know where we’re going with this...) DO NOT put your backlinks on sites that are outside your niche (even if it is Auntie Jane’s Home Cookin' Blog just because it's easy to get on there). 2. Look for sites that have authority. The more authority the site has, the better. Authority means OTHER people are linking to this site which, in turn, means it will add more credibility to YOUR site when you link to it too. It's like high school, try and be friends with the popular kids. 3. Prominence. The higher up the page your link is, the more traffic you will get and Google will smile on you with better rankings. - It is a very tedious process, but setting up a proper web of backlinks for website will see you reaping the benefits for years to come. It sets the foundation for online success, and that’s what we’re after.

13.01.2022 What does success look like to you? Just like your niche, offering, brand and methods are unique to your business, so is your idea of success. That means no magic number of followers, amount of posts, page visits or comments matter when it comes to measuring where your business is at.... Instead, focus on what matters to YOU. Are you a start-up with a goal of serving 5 clients within the next 6 months? A mompreneur looking to learn a new skill? A dynamic duo with a 5-year plan? Whatever your goal is, it’s your personal success meter. Hold on to that and don’t let distractions caused by competitors, performance reports and other noise make you take your eye off the prize. It’s a marathon not a sprint, so rest assured that your best efforts are enough to get you where you want to be. You got this!

09.01.2022 What’s the biggest struggle you face when it comes to managing your social media platforms? A lot of our clients come to us with issues like: Not enough time to execute an in-depth social media strategy Not enough visual content to share ... Don’t know which hashtags to use to gain traction Not able to keep a consistent posting schedule Any of these sound familiar? Nicole dropped some knowledge on how to deal with these struggles check out our blog for a quick read.



04.01.2022 Knowing who it is you’re selling to should be the first step in planning your digital marketing strategy. Understand your ideal client better with this quick quiz featuring some famous festive characters

01.01.2022 DIGITAL MARKETING PUMPKIN-CARVING KIT Much like with the humble pumpkin, there’s a flamin’-hot persona waiting to be carved out of your digital marketing strategy. Here’s how Ideal Client - cater your content to meet the needs of the people you want to serve. This is unique to each business, so don’t go copying another witch’s spell book! Instead, do this simple exercise to determine who it is you want to attract:... COMPLETE THE SENTENCE I want to serve individuals whose BIGGEST concern is ___________ by offering them ___________ without them having to worry about _________. There! You’ve pinned your ideal client, determined which offering you’ll sell them, and came up with a way to add EXTRA value to your service. Tone of Voice - do you have a funny bone? Maybe your sense of humour is a little dark and dry. Whatever it is, you gotta own it! Make it part of your brand (why do you think we’re writing this post with SO. MANY. PUNS? It’s ‘cause we both have a serious pun problem and we want you to know about it). Visual Synergy - it has to be scary good (or at least have a golden thread that ties everything together). An easy way to make sure your grids and feeds are cohesive is by using the same filter for your posts. Pretty straightforward, right? Now you don’t have to toil and trouble anymore - go carve your digital pumpkin!

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