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Poppy Seed Media | Businesses



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Poppy Seed Media

Phone: +61 421 870 159



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24.01.2022 "How often should I post?" We get asked this question at least once a week. The best advice I can offer any business owner is to post as often as you have engaging, entertaining or useful content to share. But if you want something a little more concrete, statistically these are the recommended posting frequencies: ... Facebook: 2 x per day at most LinkedIn: 1 x per day Instagram: 1.5 x per day [or more] Twitter: 3 x per day [or more] How often do you post?



23.01.2022 In this strange world we are all experiencing right now, the fact that we all have somewhere to turn where we can connect [safely] is a wonderful thing. Has anyone else become obsessed with Tik Tok over these last few months? Incredible design by @biancacash

23.01.2022 A question I am frequently asked is "how often should we be posting on social media?" There are certainly statistics that help determine when and how often we should be posting across the various social media platforms. But I would be interested to know just how frequently you are posting at the moment?

22.01.2022 I cannot wait to jump in and play with this new feature! The possibility of small businesses being able to promote and sell their products in the one platform is a very exciting concept. I’m super interested to see how integration may work with existing websites and if it has a positive impact on conversions! Thanks Zuckerberg!!



20.01.2022 We haven't been too active on social media of late, but we are still alive and working away like crazy! Here is a little something we created for Central Coast Community College: RTO 90304 recently. Printing by Ink & Scratch.

20.01.2022 The iOS 14 update is well and truly in full swing now, with businesses already noticing the changes to their Facebook Advertising. So what do you need to do? There are actions business owners can take to prepare for these changes and it is not too late to start implementing these changes now!... I have outlined the steps in a simple to follow step-by-step. Head to www.poppyseedmedia.com.au/blog for the full run down https://poppyseedmedia.com.au/how-ios-14-will-affect-faceb/ See more

20.01.2022 Have you seen our updated homepage on the Poppy Seed Media website? As a marketing agency we do some pretty amazing work for our clients [if we do say so ourselves]. BUT when it comes to our own marketing, we are pretty hopeless at working *on* our business. So the fact the we FINALLY updated our homepage is a major goal. And if you have been putting off some internal work, consider this a sign to take time for *you* and give your business a little bit of love.



19.01.2022 Happiest of birthdays to our littlest mascot Ollie! If you have ever worked with Michelle on a Thursday you would have more than likely met or at least heard her little koala in the background. We are in love with this photo, captured by the talented Peaches On Sunday Photography.

17.01.2022 If you have 30 seconds spare we would really appreciate if you could vote for us in this year's Local Business Awards. Last year I was too busy running a business and having a baby to give awards any thought, but in light of everything happening this year I think some positivity might be nice! Thanks everyone

16.01.2022 For all the social media managers out there!

16.01.2022 As a marketing company we are the first to admit that our own social channels often lack regular updating. We are often too preoccupied looking after our amazing clients, we push ‘working on the business’ to the bottom of the to-do list. But what’s happening in the world is something we feel very strongly about and did not want to sit idly by.... It’s SO important that we make room for BIPOC voices. We need to listen. We need to learn. We need change. Black lives matter. Indigenous lives matter.

15.01.2022 Facebook has recently announced that after 30 June 2021, Facebook Analytics will no longer be available. A perfect reminder why Google Analytics plays such a big part in digital marketing measurements. Learn more about this upcoming change at https://tinyurl.com/e79ej28d



14.01.2022 The Central Coast Community College: RTO 90304 have just launched some new Tech Savvy Small Business workshops in collaboration with our Director, Michelle! These are all two hour zoom sessions and are fully funded workshops for eligible participants. Visit the link below and secure your spot as each session has a limit of 8 people. ... As a bonus when you book into a workshop you will also have the opportunity to book a free one-on-one session with Michelle to go over your own marketing queries! Facebook Business Marketing Basics Installing and Maximising Your Facebook Pixel Creating Social Media Content and Copy That Converts Scheduling and Re-purposing Social Media Content Creating a Facebook Funnel: Awareness Creating a Facebook Funnel: Consideration Creating a Facebook Funnel: Conversion

14.01.2022 [FREE WORKSHOPS] We are super excited to let everyone know that between October - December our Director, Michelle, will be running her popular series of social media workshops again! Visit the link below and secure your spot as each session has a limit of 8 people.... https://cccc.nsw.edu.au/all_cc/tsb-social-media-market-bus/ These are fully funded workshops for eligible participants (NSW residents), and as part of the workshop you will also have the opportunity to book a 1:1 session with Michelle to go over your own social media marketing - absolutely free! Facebook Business Marketing Basics Creating Social Media Content and Copy That Converts Scheduling and Re-purposing Social Media Content Creating a Facebook Funnel: Awareness Creating a Facebook Funnel: Consideration Creating a Facebook Funnel: Conversion Apply for all that are relevant to you! https://cccc.nsw.edu.au/all_cc/tsb-social-media-market-bus/

14.01.2022 I just received the most stunning gift from @plummarketingsolutions made by @mettle_org and I am in love. As the owner of @poppyseedmediansw I have the opportunity to work with so many different people and organisations, but I am forever grateful that our paths crossed with @plummarketingsolutions. I am a big believer in collaboration over competition, and I cannot wait to see what 2021 brings for Bec and her beautiful business!... Also if you haven’t heard of @mettle_org before, be sure to check them out.

14.01.2022 Thank you to Liz from Georgia Belle Artistry for helping me feel extra fabulous today for a very special video shoot. There is something super exciting happening at Poppy Seed Media and I cannot wait to share the news with everyone in the next few weeks!!

12.01.2022 We are almost there! There are no words to summarise 2020, but let’s head into 2021 hand-in-hand. Together we will overcome anything that is thrown at us!... Image @thepeachyrebel #poppyseedmedia #poppyseedmediansw #goodbye2020 #bringon2021 #digitalmarketing #supportingeachother

11.01.2022 Do you have an incredible business idea but struggle to execute the marketing? You are *not* alone! Unfortunately, having an incredible business idea isn't the only skill you need to create a successful business. Thankfully there are some ah.maz.ingly talented people out there who can help business owners succeed. If you are looking for an accountant, bookkeeper, virtual assistant, or any other specialist please reach out. We have worked with some terrific individuals and wou...ld be only too happy to recommend them. *But* if it's digital marketing skills you need, we have you covered! We are all about empowering business owners and while we LOVE looking after the digital marketing needs for businesses, we also LOVE training business owners on how to kill it in the digital marketing arena as well. So whether you want to outsource your marketing or if you are keen to learn the skills to do it yourself, slide into our DMs today!

10.01.2022 If you would like to book in some time with Michelle next year, click the link below to lock in some time. Whether you are after a free 15 minute chat or want to deep dive into a two hour training session, grab a time slot now and be ready to hit 2021 with some amazing marketing strategies behind you.

10.01.2022 Has anyone spotted the Challenge Foster Care campaign doing the rounds? We are beyond proud of how all the videos, photos, bus and billboard advertisements turned out.

10.01.2022 A digital presence for any business in this market is vital to achieving brand growth. Today, more and more consumers use the internet to search for the products or services they need. Your business will gain credibility by having a website and social media presence. Let’s face it we live in a world where people Google before they shop and first impressions count!... We love creating and implementing digital strategies that really make an impact. Whether is a whole new digital strategy to a one off project, we can help. Get in touch with us today and let's bring your brand to the online world!

09.01.2022 Our August workshops are almost completely booked out! We do however have space left available for the following workshop: - Monday 17 August: 10am - 12pm via Zoom ... This workshop is Fully Funded for eligible participants! In this workshop I will guide you through the process of re-purposing content and how to schedule a month's worth of Facebook, Instagram and LinkedIn posts in one day.

09.01.2022 IMPORTANT UPDATE As you may know in 2020, Apple announced policy changes with iOS 14. Apple's updates will impact businesses that advertise mobile apps, as well as those that optimise, target and report on web events. Facebook have introduced a new safety measure to help ensure businesses are not too negatively impacted by this change. So in order for your advertising to remain visible (especially the remarketing campaigns) you will need to jump into Business Manager, nav...igate down to Brand Safety, and then click on Domains (screenshot attached). Once you add your domain in you will then need to verify it through your domain DNS settings, which may take up to 72hrs. Please reach out to us if you have any questions.

08.01.2022 This year has been ROUGH. I mean we have been going through a literal pandemic. What.a.ride! So to all my fellow business owners, how are *you* feeling? What's business life like for you? Even without COVID owning a business can be pretty stressful and isolating. My inbox is open if you ever want to chat. Seriously.... Ps. Surely I am not the only one sick of hearing the word PIVOT when referring to business? Incredible design by @biancacash

06.01.2022 I just received the call that Poppy Seed Media is a finalist for the Hunter Local Business Awards! Thank you so much to everyone who has taken the time to vote. Bring on the awards night later this year!

06.01.2022 If you want to jump in on one of our free social media workshops we have just had two spots open up!! We are kicking off at 10am via zoom so don’t wait!

05.01.2022 Life is finally getting closer to normal again here in NSW and that meant a trip away to Sydney to have a very overdue catch-up with some clients. We certainly got off light with the length of lockdown compared to many, but as a working mum with two young kids these past few months have been anything but easy. Scheduling zoom sessions around nap times is no easy feat! Wandering around Darling Harbour was such a surreal experience, but something I cannot wait to do again soon.

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