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Scoot Communications

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25.01.2022 If it comes from Jeff Bullas, you know it makes sense. If you want to influence an influencer, read on...

24.01.2022 Step aside cushy corporate roles, says Liz Ryan, entrepreneurialism has arrived and it's here to stay!

23.01.2022 In-person events and video top the list, research reports and blogs are at the bottom. Actually, quite surprising to see blogs fare so poorly. Hmm, seems to us that a lot of marketers are underestimating the power of blogs. What do you think?

22.01.2022 Ingenious...no more bee stings or funny baggy bee suits! Honey on tap? Yes please... #crowdfunding #honeyflow #brightsparks

22.01.2022 Okay, here's a no-brainer. Who wants to build a massive Facebook audience without having to buy advertising? This article from the know-alls (in a good way!) at SocialMedia Examiner will help you do just that. #facebook #facebookads #community #management

22.01.2022 You'll need 10 minutes to do this one justice, highly recommended though if you really want to hone your storytelling so that it packs a punch - every time.

21.01.2022 Before you start a crowdfunding campaign, read this.

19.01.2022 As you know, we at Scoot are huge fans of podcasts and squeeze them in whenever we can - like when sweating it out on the treadmill, driving to meetings or sitting on a train. We love copping an earful from people around the world, on pretty much any topic that interests us, whenever it suits us. So when we saw this blog post which asks "Is podcasting replacing written content marketing?", how could we not share it with you? What's your view on podcasts? Best thing since sliced bread, or just more noise to be avoided?

17.01.2022 Always loads of goodies in these updates from the social media maestro's.

17.01.2022 Infographic: How to use data to write better titles - and attract more eyeballs - to your online content.

16.01.2022 Ever wondered why people sometimes share content on social media that you think is rubbish, but don't share the stuff that's really great (like that how-to-Photoshop-a-cat's-face-onto-your-husband's-body video you spent hours editing)? Well, wonder no more. Wrap your ears around this #podcast for all the tips on creating content that people will be falling over themselves to share. Meow! http://buff.ly/1Of5YnY

15.01.2022 Struggling to make an impact with Twitter? This will help.

15.01.2022 Instagram can be a tough nut to crack because the focus is on photos and video - and if you don't choose great images your posts will often attract little attention. Pack more #Instapunch into your gramming with these 3 great Instagram marketing strategies.

14.01.2022 Perhaps having had the fright of its decade-long life after the ramping up of Facebook video, YouTube has upped the ante and turbo-charged its Ads platform. SMK has done the hard work of assessing all the changes, you can read the summarised version here > http://buff.ly/1K3wDFY #youtube #videoads

13.01.2022 Outbrain asks, what makes a great content marketer? (And if you thought it was just about being a great writer, think again!). http://buff.ly/1Nf0iu8 #contentmarketing @Outbrain #outbrain

13.01.2022 A delicious new story is now being served at Mothers_Table. Get your fill while it's hot (PS best enjoyed with a steaming cuppa!). #motherstable #heatherdinasphotography

12.01.2022 There's one key ingredient missing from most content marketing programs, says Joe Pulizzi. If you know what that is, read no further. If not, check this out, (and it's not what you'd expect!). http://buff.ly/1LCbtOO #contentmarketing #joepulizzi

10.01.2022 Freelancers, check this out - a conference just for us! Come along and enjoy a range of keynote speakers, plenty of networking and top notch food and booze. See you at the National Freelance Day Conference, Thursday Nov 12. :) #nfdau

10.01.2022 Entrepreneurs, you know you should be making podcasts, so what's stopping you? Unblock your brain using these techniques. #podcasting #entrepreneurs #contentmarketing

06.01.2022 This week's 5 most important social media changes.

05.01.2022 Exactly. Leave the human element out of your number crunching at your peril!

05.01.2022 Now here are a bunch of statistics you should actually take notice of (if you want to grow your business anyway...) #contentmarketing #jeffbullas

05.01.2022 Did somebody say...ice cream? :)

05.01.2022 Won't be missing this one. Too much #smday with #socialmediamelb is never enough!

04.01.2022 Alibaba took on Netflix. Uber took on China. The New York Times took on its own employees (well, blocked their access to the NY Times website anyway!). Read all about it in the weekly wrap from King Content. http://buff.ly/1QK02c1 #netflix #alibaba #Uber

03.01.2022 If you missed it, check out this great guide to using visual content to drive traffic and build engagement on social media. Donna Moritz Amy Porterfield

03.01.2022 Some great insights in the latest social media statistics report from Social Media News. It can no longer be disputed how unbelievably popular social media is in Australia. Facebook has just reached 15 million users - that's 62% of the Australian population, closely followed by YouTube and Wordpress - which means bloggers, keep blogging! Check it out...

03.01.2022 If you missed this the first time, don't miss it this time. Donna Moritz and Amy Porterfield share some excellent ideas on how visual content can lift your brand above the parapet. @donnamoritz @SociallySorted @AmyPorterfield #contentmarketing #visualcontent

03.01.2022 Want to know how to push your content through the moshpit and up onto the stage - and keep your audiences screaming for more? Donna Moritz, the creative brains behind Socially Sorted, and renowned social media guru Amy Porterfield, share some of their ideas to get you started. #donnamoritz #amyporterfield #sociallysorted

02.01.2022 How many times have you taken awesome photos with your Smartphone on a night out with friends, at a work event, or at little Jemima's first birthday, and promised to share them later with the crew but never gotten around to it? Plenty, right? Well, you're not the only one. Luckily, Facebook has our backs and have launched the new Moments App which makes sharing pics with mates a breeze. Best of all, it's private so you don't clog up your feed with 'group hug' photos and bore everyone who wasn't there! Check out how it works on the video below, you'll wonder why it took them so long to think of it! #facebook #momentsapp #socialmedia

02.01.2022 On the weekend, we sent writer Teri Cooper from Scoot Communications along to the League of Extraordinary Women's fourth Run The World conference in Melbourne. ...Here, she reports back on all the entrepreneurial action. http://www.samaramagazine.com.au//1084-run-the-world-confe #RunTheWorld

02.01.2022 Are you thinking about diving headfirst into that vast ocean called Facebook Ads? Or maybe you tried running a few ads, didn't achieve the results you wanted and have thrown in the towel. In either case, check out this Slideshare from Ad Espresso, it's got plenty of great advice to help you get started - the right way.

01.01.2022 Great advice from Socially Sorted on one of the most important - and misunderstood - aspects of attracting an audience.

01.01.2022 Ahoy, it's been an age but rest your weary bones and have a read of the latest Scootalicious blog. This month's topic: Get off the tram and take a stroll around Melbourne. http://scootcommunications.com.au/get-off-the-tram-and-tak/ #scootalicious #melbourne

01.01.2022 The Scootalicious blog is up. This month we bring you the TREMENDOUS 10, our top ten podcasts for entrepreneurs, small business owners and wunderkinds! Featuring outrageously good aural entertainment from the likes of Trevor Young, Timbo Reid, Leigh Sales, Annabel Crabb, Amy Porterfield and more, check it out, and let us know your favourite podcasts so we can review them for our next TREMENDOUS 10...enjoy! #podcasts #scootalicious #contentmarketing #socialmedia

01.01.2022 5 things entrepreneurs and startups should avoid in their digital marketing.