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2 Creative Media in Tamworth, New South Wales | Marketing agency



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2 Creative Media

Locality: Tamworth, New South Wales

Phone: +61 2 6761 2222



Address: 291 Marius Street 2340 Tamworth, NSW, Australia

Website: http://www.2creativemedia.com.au

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25.01.2022 In light of this year, there's nothing more exciting then a new puppy in the office. This is our new team manager! Everybody meet Major!



25.01.2022 Can’t help yourself can you How fast can you find it?????

24.01.2022 There is no doubt that 2020 has brought about an extraordinary amount of change for most industries but underneath, it provides opportunities for businesses to build their brands during these times of dramatic change. In disruptive environments, brands can become anchors for customers and staff. They offer a clear set of values and vision to help guide people through change and connect them to a bigger picture. People are looking for brands they can trust, and evidence would ...suggest that post 2020 it will become an advantage for your brand to demonstrate your history in a way that also positions you for the future. In our Creative Crunch today we talked about Audi’s ‘Raised by Race Cars’ campaign - which is a clever example of this. Check it out. https://youtu.be/4XwOC-o6kVE

23.01.2022 Marketing Monday Facebook Marketing Tip #8 If you want to make the most of your Facebook marketing, then consistency truly is key. BUT remember the rule 'quality v's quantity' when it comes to posting content. Your posts should bring awareness to your business, show customers that you understand their needs, and that you're a credible source they can trust. The more consistent you are with your content means the more consistent and assertive your brand message is. In addit...ion to this, your marketing plan or actions can influence the way your audience views your business online. Be aware that sporadic content can send mix messages (are you there or not there). It's easy to think of it like opening the physical door of your business. You have set trading hours and systems in place as to how you are going to run the day. Here are 5 quick tips to help you become successful 1) Have a social media plan and structure for your content posting 2) Know your insights. When are your customers online (time and day) to get the best reach and engagement from your post 3) Develop your own language to speak to your customers 4) Be Human, Make sure your audience can relate to you 5) Keep in mind your brand style when posting pictures. Does it fit within your brand messaging and essence.



22.01.2022 We were presented with a challenge, (no pun intended) to help this location stand out from what you might expect to see on the urban streets of Tamworth. Surely you will not miss their location now! Thanks to Challenge Therapeutic Services in Tamworth NSW, for the opportunity to work with you. Challenge Community Services

20.01.2022 Disruptive marketing looks at shaking things up and changing the perception of your company as well as the industry the company exists in. This opportunity encourages businesses to rethink their whole brand and marketing. Here is an example of MasterCard in their response to their market disruptors. By joining forces with Samsung Money they are able to tackle the head on the disruptors such as online transactions, mobile payments such as Apple Pay and even E-Commerce through Virtual Reality Stores. Can you think of other examples that might be a market disrupter? Uber, Netflix.

19.01.2022 Have you got your digital marketing plan sorted? How much thought have you put into your business? A LOT! How does your online presence look for your business and how much thought do you put into creating and crafting that content. Not much ? ... Then here are some tips to get you started. 1) Have a content calendar with what and when you will post 2) Think where your online audience hangs 3) Stay consistent consistency is key 4) Craft your content to speak to your audience in their language Ready to get started on developing your digital plan today? Don’t be shy we want to hear from you, Get help today to bounce your way into peoples feeds! www.2creativemedia.com.au



18.01.2022 Marketing Monday Facebook Marketing #9 Growing your community by creating a group page will allow your business to start creating a community around your brand. It provides a place for your target market to discuss, review and gain ideas about the topic or products your promoting and allows you to interact with your potential consumers. ... Ready to get started? Here are our 5 quick tips for your community group 1. Don’t be too PUSHY! 2. Design a solid set of rules regarding your group 3.Allow your audience to freely express themselves regarding the products or services 4. Interact regularly so that your audience can get to know you 5. Showcase the benefits and link your blogs to your group page for your audience to read! Having trouble with your online presence contact us today. www.2creativemedia.com.au

18.01.2022 National Family Business Day is usually a day to celebrate, but 2020 is a year like no other. Whether that’s at a mum and dad owned brick-and-mortar store such as the town butcher or by shopping online via social media campaigns such as ‘shop local’ family businesses like ours are the lifeblood of our communities and key contributors to our economy. Did you know that small businesses account for up to 70% of Australian businesses and employ as much as half of the Australia...n workforce! Thank you for supporting us! https://youtu.be/Ir3moimycwU

17.01.2022 Customers will act differently in 2021! So what should businesses do to prepare? The overall experience is a key driver to success and here's how you can prepare for this... https://www.2creativemedia.com.au//customers-will-act-dif/

16.01.2022 In with the new and out with the old! 2021 has arrived and, out with the old and in with the new has never been more wished for. We will see certain elements of website design that are here to stay, fast speeds, easy navigation, and increased security, as well as the... rise of the battery saving, eye-saving dark mode. But it’s not only website design we are talking about, the ripple effect on branding, logos, marketing, general illustration will demand some new approaches as well. Check out these latest trendsetters!

15.01.2022 Creative Crunch! We're happy little ... Surely you know the rest right ! Today, we recognised an Australian iconic brand that has been through the war and back literally and still their brand has stood the test of time.... Customer centricity has always been at the heart of every little vegemite and has certainly left a mark on the world as one of the most iconic brands throughout its 97 years! Will your brand go the distance? How memorable is your brand? For the full song to re-live the past and have the tune in your heads all day long! https://www.youtube.com/watch?v=h5r3HAJh8es



13.01.2022 Customers will act different in 2021and what what you should do to prepare There are big changes coming within the data landscape, and to meet them head-on, a key objective for many forward-thinking brands has been a enewed focus on digital transformation and the ethical collection, management, and use of first-party consumer data.... Heading into 2021, businesses will need to continue to pivot their approaches, especially when it comes to how they interact with their customers. The overall experience is a key driver to success. Here's how you can prepare for this!

06.01.2022 Creative Crunch Under Amour If it’s not relevant to the customer, they won’t buy your product. It’s important to understand that listening to consumer demand is important for your brand and your product so that both allow the consumer to feel like their needs are being met.... Here are 3 questions to unpack 1. Who are you and what do you do? There might not be a problem with your product or service; the problem might be you’re talking to the wrong audience 2. how does my product/service fit into the consumers life? 3. What challenges are your customers trying to solve? Here’s an example of how even the big end of town can get it wrong! https://www.fool.com//under-armours-6-biggest-blunders.aspx

06.01.2022 Have you noticed your customers needs are changing? Are you left wondering where to focus your efforts to generate customer relationships in a challenging economic environment? So, did you answer yes to these?... To read more click here: https://www.2creativemedia.com.au//how-to-become-better-a/

06.01.2022 Imagine the thousands of promotions people sitting in cubicles across the world, trying to work out how they can get their logo or brand in the face of potential or current customers. I know we’ll stick it on the facemask. Burger King, Belgium, believe they have a whopper of an idea twhen they launched their own set of branded face masks that included the customers order displayed across the front. Don’t get too excited they're limited edition. ... This was an online contest where Burger King, Belgium choose only 250 customers to receive a face mask in the mail that included their menu selection printed across the front. After all, face coverings are currently required in all public places in Belgium. Clever!!! Read Our Full Blog Post Here: https://www.2creativemedia.com.au//burger-king-has-done-i/

05.01.2022 Creative Crunch: The old Get a Mac campaign With the launch of the new iPhone 12 today, it is a great opportunity to reflect on how Apple has been successful throughout its time. They truly understand the power of marketing and have built a brand that not only do we love but will pay twice as much for. Apple epitomizes customer centricity. Here is a great example of how they initially demonstrated their point of difference by showcasing the challenges that Windows Vista ha...d. Are you an Apple Lover? Will you be buying the iPhone 12 or the new Samsung s20 range? Does Apple still provide that customer satisfaction? https://www.youtube.com/watch?v=1rV-dbDMS18&t=156s

04.01.2022 Welcome to the McLean Care Home and Community Care new location in Peel Street, Tamworth. This building provided optimal exposure to increase brand and service awareness to the Tamworth market with their new signage. Not only is it creative and eye catching it also reduces the glare and hot sun in the summer. Loving Your Later Life... That’s McLean Care.

02.01.2022 Marketing Monday Facebook Marketing Tip #7 How often do you update your personal Facebook page with a new profile picture, cover photo, Status updates and Information updates ? .. I bet your business page doesn’t get that same treatment. It is crucial to always keep the front page of your online presence clean fresh and relevant just like your shop front unfortunately this is sometimes more often then not overlooked. ... Here are our 5 quick tips for you to keep that profile fresh and up to date. 1) Perfect Your Profile Picture Meaning use a high-quality picture that will fit with in your profile frame. 2) Spice Up Your Cover Photo - Your profile picture and cover photos represent another crucial piece of imagery to potentially wow visitors. 3) Post More Than Just Links - While there’s nothing wrong with linking out to your blog or products, external links shouldn’t be the only source of your content. 4) Check Your Business Information This might be the biggest no brainer but ensuring you do update your online information eg: Location, Phone Numbers, Email and Website will allow your followers to be able to contact your business directly in your service area. 5) Speed Up Your Response Time The current consumer expectation is a response time between 0 4 hours per message. The average business response is 15 hours. Check for messages a few times a day or have your notifications pushed up to the top for your social media pages to gain that competitive edge.

01.01.2022 Marketing Monday #9 Both new and well-established brands are using social media as a marketing channel to connect with their customers, generate leads, and increase sales. Building your brand using social media might feel like a massive undertaking especially with all the platforms available to you, so it’s important to make sure you can answer questions like: Why am I using this platform?... Who will I reach on this platform? What content works best on this platform? If your using multiple platforms are you modifying your content to suit? It’s important to recognise your brand may not need to have a presence on every platform, but instead for your posts to be targeted, you need to have a strategy that is specific to the platform you’re using and we can help you with that.

01.01.2022 Not all campaigns achieve the right impact. This week in our Creative Crunch we reviewed Budget Directs new level of risk to its brand strategy, ditching long-time and now infamous ambassador, Captain Risky, an accident-prone daredevil, with their new hero, detective Sarge off the back of the brand’s new line Budget Direct - Insurance Solved. Surely you have seen both commercials, but the big debate is - will this engaging and unique campaign clearly demonstrate Budget Direc...ts ability to offer award-winning insurance for less? Is it just entertaining....or have you considered switching? https://youtu.be/1xU5dYoXNwk See more

01.01.2022 One Minute's Silence - Remembrance Day 2020 Each year on this day Australians observe one minute’s silence at 11am, in memory of those who died or suffered in all wars and armed conflicts. In light of the restrictions resulting from the pandemic, the format of the official ceremony has been altered to ensure it complies with COVID-safe rules and will be broadcast live across Australia by the ABC and available later on ABC iview.... Watch the National Commemorative Service here https://iview.abc.net.au/s/remembrance-day-memorial-service

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