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25.01.2022 Happy Friday! Which reminders will you be setting yourself for the weekend? Credit @justgirlproject



25.01.2022 Reds Wisdom Find that perfect balance

24.01.2022 Online shopping habits changed when COVID-19 restrictions forced store closures. The ensuing eCommerce spike included an 80% year on year growth for the eight weeks following the WHOs announcement of the pandemic. April alone saw over 200,000 new online shoppers enter the market and Australias biggest online shopping weekend ever. To attract and retain this new audience, youll need to address traditional online shopping barriers. On...Continue reading

24.01.2022 Check out our August edition of App City News! Were committed to staying in touch and keeping you informed on whats new in App Citys world, new projects and special announcements, along with tips and tricks on how you can get the most out of your app. Have a read and if you havent already please subscribe to receive your monthly read direct to your inbox simply click on this link- https://mailchi.mp/bf263a90bbb6/app-city-august-newsletter



23.01.2022 We had a very productive meeting today with the legends at Rapid LED A very exciting project is underway. Watch this space as well be sharing plenty more with you very soon

23.01.2022 Creating graphics for an app is just too easy when your subject looks amazing from all angles Just another development we’re fortunate enough to work on with Colliers International.

23.01.2022 Its a beautiful day for some big screen app client panel training The final version of Lions Havens app for their residents has been published and the screens will be up on the walls very soon! Cant wait to see them installed



23.01.2022 The importance of a mobile app when selling used cars cannot be underestimated. Here are some of the many benefits of having a mobile app for your car dealership: ’ ...Continue reading

22.01.2022 #mondaymotivation Success is not final; failure is not fatal: it is the courage to continue that counts. Winston Churchill Churchill lead Britain through one of its darkest periods. With enemies threatening to advance across the English Channel, bombing London daily, the pressure to survive was paramount. But Churchill, like any entrepreneur worth their salt, understood that failure was part of the process. One learned from their mistakes, and the greatest lesson was tha...t there was always another day to fight on. So when you think you can’t go on know that ...You’ve totally got this!

22.01.2022 12 Trends Shaping Mobile Application Development in 2020 Mobile apps have created a buzz due to functionalities and features. The proof of its continued popularity is millions of applications on the app store. To meet users expectations, its pivotal to create an innovative app that inspires millions of users and developers. To stay up-to-date on the latest mobile application development trends, considering the following points is a great way to start. Weve compiled a list of current trends in Mobile App development. Based on the extensive research, these 12 mobile app development trends will dominate 2020. Take a read here

22.01.2022 Even during these strange and crazy times, there is always something to be grateful for. What are you grateful for today? Were grateful to still be operating our business and for our family and friends good health ... Gratitude turns what we have into enough, and more. It turns denial into acceptance, chaos into order, confusion into clarity...it makes sense of our past, brings peace for today, and creates a vision for tomorrow.

21.01.2022 @livelylivingaustralia providing us with the Monday goodness in the office to help us smash through a huge to-do list before a welcomed Australia Day off tomorrow Their amazing ‘Happiness’ blend seems to be doing the trick! How’s your Monday going?



21.01.2022 #mondaymotivation Make sure she’s a well oiled machine

21.01.2022 Schools out, works out! Packing time...Happy Friday!

19.01.2022 Are you feeling overwhelmed with the idea of planning and executing an SEO strategy? We dont blame you. A simple internet search into how to get a brand visible in the digital space can yield millions of results. Narrow it down to SEO specific tactics and you may believe that optimising your business for search engines will involve more time, effort and money than you may have. Running SEO can be a very compli...cated and overwhelming process if done on your own. It doesnt have to be so hard or expensive to achieve better quality and volume of leads for your business. Let us help! In the famous words of Sun Tzu: A strategy without tactics is slowest to victory, and tactics without a plan are the noise before defeat. Before you can walk or run, you need to learn how to crawl. Start off small and work your way up in rankings. To achieve this on a limited budget, you have to focus on local SEO first as there will be less competition there. Our team can implement an SEO strategy for any budget. If its a shoestring budget these a the key areas well be focussing on: - Whether or not you operate in a niche market, you can benefit from making use of long-tail phrases and keywords. Well take our time to research your ideal market and your competitors behaviour so that we can optimise your website with less direct competition and to a more targeted audience. If your website is not as fast as a Cheetah chasing a Springbok across the African wilderness, it doesnt matter how great it is in terms of content or keyword optimisation visitors will not stick around to find out. Website speed is an essential factor in influencing user experience. By improving user experience, you demonstrate to search engines that your site meets the needs of people using search engines. . If the above elements are all in line, well undertake an SEO audit of your website to identify any othererrors, bugs or broken pages present that require attention. There you have it, we make the scary SEO stuff simple, affordable and effective for even the most frugal of businesses. If you would like a no obligation free SEO audit please get in touch.

19.01.2022 This is breathtakingly beautiful. Thanks to Covid19 parts of our earth is healing

19.01.2022 Check out our June edition of App City News! Were committed to staying in touch and keeping you informed on whats new in App Citys world, new projects and special announcements, along with tips and tricks on how you can get the most out of your app. Have a read and if you havent already please subscribe to receive your monthly read direct to your inbox simply click on this link- https://mailchi.mp/7237f3dc5404/app-citys-june-newsletter

17.01.2022 Is your business Black Friday & Cyber Monday ready? The future of shopping is on smartphones You will notice shorter lines outside of your favourite retail stores tomorrow, not because people aren’t shopping. They’ll just be doing it from their smartphones.... November has become a big sales month in Australia and Black Friday will bring some serious savings just in time for Christmas. Black Friday sales are an American tradition which have become increasingly popular in Australia over the past decade. The event begins on the fourth Friday in November and runs through the weekend to finish with Cyber Monday, a day focused on online sales. Last year Black Friday broke mobile shopping records with more than 60% spent through smartphones alone, said Adobe Digital Insights Head a nd Principal Analyst Taylor Schreiner in a statement. With Christmas now rapidly approaching, consumers increasingly jumped on their phones rather than standing in line. Even when shoppers went to stores, they were still buying more online before going to the store to pick up with a Click and Collect. Even when shoppers don’t make a purchase on their smartphone, they will still be browsing retail shops on there. So our question to you is... Is your business ‘mobile ready’? A good quality mobile website and app would prove to be extremely valuable tools to have for your business, not just for these two big annual sales, but all year round. This year has shown a massive shift in online shopping and even with borders reopening and restrictions easing this rise is one that’s here to stay. We’re here to raise your online and mobile presence! Happy Selling & Happy Shopping!

16.01.2022 We have woken up in Paradise

16.01.2022 An app will help with that

16.01.2022 Its the first day back to school for many kids today How did yours go? Parents breathe a sigh of relief as their lives start to return to normal and schools create a safe new normal for kids to be welcomed back to. Our schools deserve to be commended for pivoting a number of times to adjust to their different ways of teaching and the many adjustments they put in place to ensure a smooth and safe return today. Whilst schools continue to be vigilant and continue to keep parents up to date the students can enjoy being back with their friends and looking after their social and emotional wellbeing. The remainder of Term 2 will look a little different but its the step in the right direction as we all navigate our way back.

16.01.2022 I hope you and your loved ones are well and we send all of our love to our clients and friends in Victoria. With the numbers rising daily we need to ensure we dont become complacent. Regardless of what state we are in we still need to ensure we take extra precautions to prevent infection and keep ourselves safe from COVID-19. As well as washing our hands regularly, experts suggest we should clean our phones and tablets too.... The average person touches their phone 2,600 times a day and uses it around 76 times each day. So even if youve just washed your hands you could still become infected if you touch your contaminated smartphone and then your face, The good folk over at Vodafone have put together a brilliant piece on the best way to clean your phone. When was the last day you gave your phone a really good clean? Heres how: https://www.vodafone.com.au//hygiene-precautions-with-smar Stay safe and well.

15.01.2022 The amazing Mirabella Genio Christmas Lights are lighting up our tree this year. All controlled via a mobile app You can choose from various light functions and there is a scheduler to turn our lights on at a desired time. Yes we have our tree up already

15.01.2022 - It takes a well-oiled marketing machine, with all the right moving parts, to run effective campaigns. Take a look at any piece of marketing content on your smartphone, tv, or favourite magazine, and youll notice that theres a combination of visuals, audio, and most prominently text that makes it compelling. The words that are used in marketing campaigns can make or break their success. When it comes to digit...al marketing in particular, copywriting plays a pivotal role in how businesses communicate with their customers. There are a few things in your copywriting that can ensure that your convert more sales. We share : # : Start a conversation by addressing the reader directly. Of course, you have to stay in line with whats appropriate, but something as simple as using the words you and your can make all the difference. It draws the reader into engaging the content in tangible ways, such as buying a product or service. #: & Leads convert to sales when you can identify the wants and needs of your target market. Use your copy to appeal to what they want most and offer solutions for their fears. #: Getting to know the who, what, where, when, why, and how as it relates to your audience is also important. This information informs the language and approach as far as copywriting is concerned. Speaking to a specific audience in a way that resonates with them can mean the difference between sale and no sale. #: , -- With a decrease in the average persons attention span over the last few decades, the last thing you want to do is bore your audience with long-winded sentences. Rather than getting too wordy, its more effective to get straight to the point. Short, impactful sentences for the win. #: & One way to establish an authoritative voice is to use hard facts. As the saying goes, numbers dont lie, so use them to add credibility to your copy. #: () The point is to convert potential customers into sales. Always segway into this by including a CTA somewhere in the copy, preferably at the end. By paying attention to the crucial details, such as copywriting will make the world of difference in converting a visitor to a client. Perhaps copywriting isnt something youre geared up for or maybe you just dont have the time? We would love to help- just get in touch!

15.01.2022 Friday Funny! And they know you’re there to answer

15.01.2022 Long Weekend Vibes Relax, Unplug and Recharge.

14.01.2022 Friday Funny! The click frenzy sales aren’t helping with this

13.01.2022 What Australians are buying right now Afterpay’s biannual trends report has uncovered the top prints, colours, silhouettes and styles Australians are currently coveting. Afterpay’s Biannual Global Fashion & Beauty Trend Report out this week reveals that in the wake of COVID-19, Australians are embracing comfortable loungewear, athleisure and self-care like never before. ... During August and September, Afterpay analysed data from more than 55,000 merchants around the world to compile its report, which offers a snapshot of current fashion and beauty trends and provides clues as to what’s coming next. This year, we found that the average Australian Afterpay customer is a Millennial aged 35, and that 78 per cent of Afterpay users shop from their mobile. The top-selling products in Australia reflect the enormous impact that COVID-19 has had on our daily lives, including the shift to working from home. A Cotton On face mask topped the bestseller list, followed by a T-shirt and sweatshirt from Assembly Label, as well as leggings from Lorna Jane and a vest from Cotton On. Skincare products from Australian label esmi Skin Minerals, Mecca Cosmetica and My Perfect Cosmetics Company also featured in the top 10. Australia wasn’t the only country embracing a relaxed aesthetic and self-care, with those trends dominating the top 10 lists in the US and UK, too. Fashion psychologist Shakaila Forbes-Bell says it’s unusual to see all three countries embracing exactly the same trends at once. I don’t think that pre-COVID, we would have seen such similar ‘It lists’. Never before in our lifetime, have we experienced something which has shaped behaviour across the globe in a near-identical fashion. When it comes to accessories, bucket hats remain popular. Having first appeared in international summer 2018 collections, the easy-to-wear summer hats have been embraced by a slew of local designers, from Lucy Folk to Bassike. This love of nostalgia may also explain the resurgence of long-sleeved Henley T-shirts and charm bracelets, which Afterpay research found are the top purchases in Australia on Saturdays and Sundays, respectively. 78% of all of these sales were from Mobile! That just goes to show you where you need to be looking your best..on mobile Perhaps we can help with that!

13.01.2022 . This powerful quote points to the significance of a good user experience and user interface. It will literally make or break your app. The following article goes over app design tips that will enhance the usability and appeal of your app. Even though some of seem obvious, there are plenty of bad apps out there that prove the opposite. Stand out with an app that is both gorgeous on the inside and out. Read our top 5 design tips for creating killer apps in our latest blog entry here.

13.01.2022 UNDER CONSTRUCTION: Louvix's Website We're very pleased to be working on a complete overhaul and re-design of their current website. Louvix is an electrical contractor that specialises in the installation of heavy cable with projects Australia wide. They have over a decade of experience developed over all industries, numerous projects have been executed and brought to close with our assistance. With the ability to deliver unique client solutions with an uncompromised level... of safety Louvix is able to provide superior project outcomes their competitors are unable to match. We’re super excited to launch the new website. It's going to showcase all of the amazing work they do, it's going to be modern, fresh and will take their online presence to the next level. Watch this space!

13.01.2022 Friday Funny! But I could text without looking like it was nobodys business!

12.01.2022 Remembering and honouring our heroes. We remember always #remembranceday2020

12.01.2022 Friday Funny! When you cant scroll the only option is to people watch

12.01.2022 Check out our July edition of App City News! Were committed to staying in touch and keeping you informed on whats new in App Citys world, new projects and special announcements, along with tips and tricks on how you can get the most out of your app. Have a read and if you havent already please subscribe to receive your monthly read direct to your inbox simply click on this link- https://mailchi.mp/c14994efa6e7/app-city-july-newsletter

12.01.2022 Some special moments are worth taking the day off for. How has it been a whole year already?!

12.01.2022 We welcome our first Saudi Arabia School, First Step International School. Were excited to develop a wonderful school app for your school that will support both English and Arabic languages App City is a global business that services clients all around the globe. There is nowhere we cant go and were proud to be the movers and shakers helping businesses to grow in this fast changing digital world

12.01.2022 Happy Australia Day What a beautiful day to celebrate this beautiful country we live in. This is where you’ll find us , soaking in that beautiful sunshine and being thankful always

10.01.2022 Friday Funny! Apple Ear Pod Prank Ew why would you even want it

09.01.2022 Updating all of our Google Play apps today day dreaming about our getaway next week. I cant wait to show you where well be working from next week

09.01.2022 With the advent of mobile devices and the rapid growth of technology, we all are well aware of the development of mobile applications. These mobile applications open up great growth opportunities for businesses. But have you ever thought that how a business can make its roots strong and its profit high by developing free mobile apps? Is it worth investing in organisations to develop free mobile apps? And how will they be able ...Continue reading

09.01.2022 Screens down..it’s weekend time!

08.01.2022 Check out our May edition of App City News! Were committed to staying in touch and keeping you informed on whats new in App Citys world, new projects and special announcements, along with tips and tricks on how you can get the most out of your app. Have a read and if you havent already please subscribe to receive your monthly read direct to your inbox simply click on this link- https://mailchi.mp/466c4168d2b0/app-city-may-newsletter

07.01.2022 UNDER CONSTRUCTION: Lions Haven for the Aged Touch Screen App. Were working on a project of a much larger physical scale than normal. 42 inches to be exact A Touch Screen App for the residents of Lions Haven for the Aged. This app will be displayed on multiple 42 touch screens throughout the aged care facility. The residents will be able to view upcoming events, see whats on the menu and check and read the latest newsletters. A few more tweaks to go, but were excite...d to almost be ready for the install. We cant wait to show you the finished product. Watch this space!

07.01.2022 #mondaymotivation What impact will you make on the world this week?

07.01.2022 The global pandemic has triggered a massive growth in online shopping as Australians turned to online retailers during self-isolation.... While Australian online shopping saw year on year (YOY) growth of 17.3% in 2019, the global COVID-19 pandemic has triggered growth in 2020 unlike anything weve seen before. Home has become the place to earn, learn, rest and play and Australians have turned to online shopping as they prepare to settle in for the long haul. The World Health Organisation (WHO) declared the pandemic on 11 March and by the months end, the number of online purchases had skyrocketed; and online spend in Australia reached $3.2b1 a YOY increase of 35%. As restrictions were introduced, parcel deliveries around the country continued to rise and for the last few weeks have averaged 2 million a day. In the lead up to Easter, the number of online purchases grew a massive 136% year on year. The online shopping industry welcomed 200,000 new households in April, and if we compare one week in April to an average week in 2019, we see over a million more households shopping online. Thats 117 thousand more than during Cyber week! So, what are we buying? Unsurprisingly, essential items initially topped shopping lists as Aussies began bulk buying. However, over time, items to entertain the kids, lounge around the house, complete DIY projects and feather our nests have taken the lions share of the volume. In fact, by the end of April, YOY growth for the Arts & Crafts and Specialty Foods categories had reached 222% and 277% respectively; with Department & Discount Stores firmly in the lead with 365% growth. While weve seen significant growth in the number of purchases made online and the number of online shoppers; the shift in priority from bulk buying to a more normal level of shopping has resulted in peaks and troughs in the growth trajectory for most categories - but even at their lowest points, many categories are still seeing over 100% growth. Its too early to predict what the eCommerce landscape will look like by the end of 2020, but one thing is clear, the industry has changed. Social distancing is here to stay for the time being, and well be watching closely as the industry settles into what will certainly be a new normal.

07.01.2022 Happy mail day!! Love love love these stunning MAISON de SABRÉ cases. Now to patiently wait for my beautiful new iPhone 12 to arrive

06.01.2022 Nearly there! Be gentle with yourself on the last week All the kids go back to school next week and things are slowing starting to get back to normality with more work time back!! ...... who else is excited? @ashton.creates

06.01.2022 Happy Fathers Day! Happy Fathers Day to Dads, Step-Dads, Poppys & Mums that are sole providers, caregivers and guardians. Thanks for being the hand-holders, monster chasers, teachers, friends, & protectors..youre all just the Greatest!

06.01.2022 UNDER CONSTRUCTION: First Step International School App First Step International School Jazan support your child from their first steps on the academic field path. From the beginning your kids first steps with them should be strong and stable so that they can lead them to achieve their dreams and goals. They have founded a strong team of qualified and faithful teachers who dedicate their time and efforts to motivate and inspire the children to be the future pioneers. ... Their school app will provide parents and guardians with the opportunity to be kept informed of the schools activities through notifications, events, photos and newsletters. Were pleased to have you on board and look forward to designing a fantastic app for your School!

06.01.2022 Reds Wisdom Think ahead and be serve the online & offline mode

04.01.2022 Today is national R U OK? Day. Theres no denying that so far, 2020 has been a challenging year. So, there isnt a more important time to check in with loved ones, family and friends to see how theyre feeling. Dont forget the strong ones!! We want you to know that youre amazing, strong and capable. You have navigated your way around a history making year..things can only get better. ... Were always here for you, today and everyday. How are you feeling, really feeling?

04.01.2022 The iPhone hack that will blow your mind This is perfect for me, I’m forever locking my phone every time I do a screenshot Share around!

03.01.2022 UNDER CONSTRUCTION: Rapid LED Mobile App Rapid LED are committed to providing a cost effective and convenient alternative to the way Electrical Contractors purchase their LED lighting. Through their dedicated team of sales managers, they build positive long-standing partnerships with their customers, their focus being on supplying quality lighting solutions that gives your businesses the ability to stay ahead of the game. Their mobile app will provide fast and convenient ...access to their user-friendly online store which is packed with top quality LED products that will not only meet but exceed expectation on price and performance. Their customers will be able to view product brochures, place orders and pay their accounts. They will be the first to know about specials, trending products and promotions. This marvellous app will fast become a vital tool to assist in the growth of their electrical businesses. Were pleased to have you on board Rapid LED and we look forward to developing a fantastic app for your business! Watch this space!

03.01.2022 Friday Funny! Could you imagine? There is only so much snake we could handle

02.01.2022 #mondaymotivation Play by the rules, but be ferocious. Phil Knight The brand that gave us Just do it! qualifies that tagline, which always felt a bit broad, to include boundaries. You can’t just do it without regard to the rules, as Knight clearly states. Those rules are what level the playing field and protect fair competition. But rules have nothing to do with the passion in which you play within them.... Rules give us structure but passion is where the magic happens

01.01.2022 Our wonderful client Business In Heels hosted their Fridays Summit online and it was wonderful to see them utilising the power of push notifications to keep their audience engaged It was a day of limited opportunity for executive leaders, professionals and business owners to socially connect online and attend experiential workshops. They are the movers and shakers when it comes to adapting to the current times

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