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25.01.2022 Atomic and Luxbet win the real time odds race with Google Search. In an Australian first, Luxbet and Atomic Search have launched live odds technology into Google Adverts this week. The innovation allows Luxbet to insert live betting odds into Google Adwords to improve the experience and engagement value to consumers at the point of Search. Recognising a gap in the use of this technology in Australia, Atomics Head of Search, Andrea Atzori says: First to market technology ...innovations like this are about greatly enhancing the user Search experience and value and demonstrate precisely how to balance real user engagement with client expectations for brand and commercial success. It is a real buzz to be working with people willing to invest in, and listen, to their audience rather than just expecting them to engage on their terms. Luxbets General Manager Andrew Vouris added The Luxbet brand has been built upon a foundation of innovative products and promotions. Its important that we continue to develop in this way by offering up to the minute betting information through search and drive a lower cost per acquisition.

25.01.2022 Atomic Search approved for Online Display game changer Atomic Search have been approved as one of only a handful of partners to deliver the new Google Ad Exchange platform, Googles revolutionary approach to buying display inventory within the Google Display Network. Working as an auction based model similar to paid search, advertisers can now bid for impressions through Atomic in real time and campaigns are then deployed across chosen online properties and environments as... a single buy. Atomic General Manager, James Dixon, said: This platform represents an enormous opportunity to streamline, cost effectively manage, plan and track future online display campaigns. In many cases I believe it will effectively redistribute and rebalance power from media proprietors to clients and represents a fundamental change in the way online display advertising is bought. I predict this as a technology game changer, that directly impacts anyone involved in Online Display.

25.01.2022 Should be interesting! Stay tuned.

24.01.2022 Let your fingers do the searching

22.01.2022 They could, but they probably wont as long as they keep positioning themselves as the next Google, Google are the next Google!

22.01.2022 is pondering the state of being atomic...

19.01.2022 Parachute pants anyone?

18.01.2022 Surf the Internet with Atomic

18.01.2022 wishes Google a warm welcome to their new offices in Pyrmont, when's the housewarming party?

17.01.2022 ust when you were looking for ANOTHER social network to fill those empty moments, Google delivers...

16.01.2022 Humpty Dumpty Search

15.01.2022 They could, but they probably won't as long as they keep positioning themselves as the next Google, Google are the next Google!

12.01.2022 Happy Twittering

11.01.2022 Marketing Bible

10.01.2022 ATOMIC WORLD CUP

09.01.2022 SEM STAR AtomicSearch are looking for the Brightest Star in Search Engine Marketing. Do you want to work on the best brands & accounts? Do you want to get paid more and rewarded for your talent? Do you want to work with the best international Search minds?... Do you want an environment youll love working in? AtomicSearch is one of Australias best and we have clients like Nike, SBS, MLC, ACP Magazines, AMP and OO.com.au to prove it. We believe Search is the gateway to users entire online experience and brands online performance. As a full service Search Agency we pride ourselves on premium service and thinking beyond just click-throughs and numbers. Offering insight driven SEM, SEO, Analytics and Strategy at our core, our extended service offering has evolved to include display placement through Google Ad Exchange, Conversion Rate Optimisation, device and place specific Optimisation and Proprietary Search Technology. What we are looking for is Australias best up and coming SEM manager with an intuitive love and understanding of all things online. We want you to passionately lead a portfolio of high-end clients who are genuinely great to work with but demand the best. To secure the role you have to: Be a born presenter, communicator and confident, natural manager Possess 18-36 months experience in Paid Search Totally understand the current and future direction Paid Search and Technology and the influences surrounding, affecting and working with it Have superior detail, organisational, analytical and strategic Search skills Believe in passionately striving to deliver on client expectations and goals Have an understanding of Brands and the wider Media and Marketing industry and Paid Searches role within that context This starring role offers genuine rewards including above average remuneration, bonus and incentives, two extra long weekends per year, scope to progress, grow further and help lead our future. Think this is you? Lets talk. To apply please send your resume to Andrea at [email protected] See more

09.01.2022 "From this moment on, search overload is officially over," thank the lord for you Microsoft! The beginning of the search engine wars has begun on TV with their first 60 second TV spot. It features a set of montages of the Google owned YouTube juxtaposed against footage of the global financial crisis.

09.01.2022 Microsoft is now controlling the machine that goes Bing...

07.01.2022 Media Release November 08, 2011 AtomicSearch has been named one of Australias Coolest businesses in Anthill Magazines Sixth Annual Cool Company Awards.... AtomicSearch has scored a place among Anthills Top 50 in its 2011 Annual Cool Company Awards, a national program developed in 2006 to recognise Australian companies that are doing things differently to bring about positive change. Over 700 aspiring cool companies were nominated for the 2011 awards, making The Cools one of Australias largest business awards programs. The winners will be announced at an awards function on Thursday 24 November 2011 and published on AnthillOnline.com. The Cool Company Awards are extremely egalitarian, said James Tuckerman, Editor-In-Chief, Anthill Magazine. Previous winners have included two-person start-ups, not-for-profit social enterprises, large private companies and publicly-listed corporations. Judging takes into account far more than mere business variables, such as revenue and wealth. The criteria is geared to consider other qualities, from the disruptive nature of the product or service to the culture of the organisation. Applicants either nominated themselves or were nominated by peers, work colleagues, family, friends and other admirers. A field of hundreds was examined (and cross-examined) before our judges were able to isolate three Finalists for each of our seven categories. What are Cool Company Awards? The Cool Company Awards was launched in 2006 as a way for Anthill Magazine to publicly acknowledge and celebrate Australian organisations that are doing things differently to bring about positive change. In its sixth year, the awards attracted nominations from over 700 organisations, making it among the largest business award programs in Australia. What is Anthill Magazine? AnthillOnline.com is a digital business magazine that celebrates creativity, inspiration and commercial ingenuity, providing a fresh, exciting and practical perspective on Australian business in a global world. It is among the Top 50 Business & Finance websites in Australia, as ranked by Nielsen Online Ratings, and is home to the Cool Company Awards, the 30under30 and the Smart 100. Its where ideas and business meet. For further information: Shane Davey - 0408759088 [email protected]

06.01.2022 Wallabies jersey goes under the hammer for R U OK? Day 26 Sep 2011 AdNews AdNews is auctioning a signed Wallabies jersey, with all proceeds going to Gavin Larkins R U OK? Day. The auction is being held in honour of Gavin Larkin, the founder of R U OK? Day, who sadly passed away on Wednesday (21 September).... The wooden framed Wallabies jersey is signed by the entire 2003 Rugby World Cup team, and was donated by digital search agency Atomic Search. It features the signatures of the entire Australian squad. The jersey is not the same jersey being offered in the AdNews Tipping Competition. To bid for the jersey, send the amount you are willing to pay, as well as your full name and contact details, to [email protected] with the subject line RWC Jersey Auction. In the event of more than one person bidding the same amount, bidders will be required to answer a tie-breaker question. Bidders must send in their name, contact details, and offer by Friday 21 October, two days before the Rugby World Cup Final. Payment details will be organised once the highest bidder is selected. The proceeds from the auction will go towards R U OK? Day. See more

06.01.2022 The Melbourne Cup

05.01.2022 A marketing must

05.01.2022 Searchs new theme song

04.01.2022 Atomic, 2011 B&T Awards Finalist!

04.01.2022 The search engine DeepDyve.com will release a trio of free tools Wednesday that allows Web sites and blogs to display specific related results by inserting a few lines of code, as well as allowing users to search on large blocks of type to return more relevant searches.

02.01.2022 Search's new theme song

02.01.2022 wishes Google a warm welcome to their new offices in Pyrmont, whens the housewarming party?

01.01.2022 Media Release November 08, 2011 AtomicSearch has been named one of Australia’s ‘Coolest’ businesses in Anthill Magazine’s Sixth Annual Cool Company Awards.... AtomicSearch has scored a place among Anthill’s Top 50 in its 2011 Annual Cool Company Awards, a national program developed in 2006 to recognise Australian companies that are doing things differently to bring about positive change. Over 700 aspiring ‘cool companies’ were nominated for the 2011 awards, making ‘The Cools’ one of Australia’s largest business awards programs. The winners will be announced at an award’s function on Thursday 24 November 2011 and published on AnthillOnline.com. The Cool Company Awards are extremely egalitarian, said James Tuckerman, Editor-In-Chief, Anthill Magazine. Previous winners have included two-person start-ups, not-for-profit social enterprises, large private companies and publicly-listed corporations. Judging takes into account far more than mere business variables, such as revenue and wealth. The criteria is geared to consider other qualities, from the disruptive nature of the product or service to the culture of the organisation. Applicants either nominated themselves or were nominated by peers, work colleagues, family, friends and other ‘admirers’. A field of hundreds was examined (and cross-examined) before our judges were able to isolate three Finalists for each of our seven categories. What are Cool Company Awards? The Cool Company Awards was launched in 2006 as a way for Anthill Magazine to publicly acknowledge and celebrate Australian organisations that are doing things differently to bring about positive change. In its sixth year, the awards attracted nominations from over 700 organisations, making it among the largest business award programs in Australia. What is Anthill Magazine? AnthillOnline.com is a digital business magazine that celebrates creativity, inspiration and commercial ingenuity, providing a fresh, exciting and practical perspective on Australian business in a global world. It is among the Top 50 Business & Finance websites in Australia, as ranked by Nielsen Online Ratings, and is home to the Cool Company Awards, the 30under30 and the Smart 100. It’s where ideas and business meet. For further information: Shane Davey - 0408759088 [email protected]

01.01.2022 How the Japanese do it