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AWD Digital in Collingwood, Victoria, Australia | Web designer



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AWD Digital

Locality: Collingwood, Victoria, Australia

Phone: +61 3 9001 6255



Address: Suite 210, 134-136 Cambridge Street Collingwood 3066 Collingwood, VIC, Australia

Website: https://awddigital.com.au

Likes: 43

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25.01.2022 For our latest blog, were looking at copywriters and why theyre vital to a digital project. Copywriters are masterful wordsmiths that can save you time and boost your websites Google ranking with their unmatched knowledge on SEO. Their versatility allows them to write for a myriad of topics, adapting their language to match the tone when necessary in order to appeal to the target audience. A good copywriter will always aim to drive conversions with compelling and relevant content. You can read more about our insights by following the link below. https://awddigital.com.au/blogs/why-copywriting-is-vital/



25.01.2022 Accent Estimatings website required a new image that aligned more with their modern business direction. This involved reworking the homepage to hold a steady amount of information that allows users to find out the information they need to know without getting lost in the site. This is also helped by the concise, ever-present top menu. The SEO-driven content features prominently throughout the site to ensure a maintained Google ranking. Optimised imagery and a powerful, custom backend work to guarantee speedy load times that can be viewed on any device type thanks to its responsive design. Take a look at the new site below! https://aestimating.com.au

23.01.2022 When creating a new website, design and content choices can be difficult to push through. Whether youre trying to figure out which colour will inspire more clicks, or which style of content will push your reader to convert, its not easy to get it all right on the first go. But what if we told you theres a way to test your options to see which one converts better? Its called A/B testing, and its one of the reasons our clients experience top results with us.... To learn more about working with us for your next project, get in touch with our web design and digital specialists today on 03 9001 6255.

22.01.2022 Home & Industrial came to us with a website that needed a serious makeover. We delivered this dynamic, mobile-friendly website that gave their online brand new life. What do you think?



22.01.2022 Operating the same website youve had for the past 10 years? Its time to change things up if you want to keep growing. Heres how we transformed S & B Lamble Builders Pty Ltds website to be professional, modern and lead-generating.

21.01.2022 The old Statewide Hydraulics website was an overload of information with products falling under the wrong categories and a difficult-to-navigate UX. What our team brought to the table really allowed the business products and services to shine through and be easily identifiable to all users. The primary reason for the sites makeover was to act as a digital catalogue for the business so using a combination of sharp images and informative videos we were able to make the bran...ds the websites highlight. Drop-down menus and simplified architecture make the sites consistent design a breeze to navigate. And, whether youre browsing on your desktop, tablet or mobile the responsive website will adapt to deliver you the best possible experience. This refined, content-rich website utilises quality phrasing and unique design elements to establish the fundamental information first and, with the sites easy navigability, users can find what theyre looking for more efficiently. http://ow.ly/ifXO50AoFz0

21.01.2022 A picture is worth a thousand words so when it comes to your website, you need to make sure the right words are being conveyed. Find out how in this quick guide.



21.01.2022 Its not uncommon for people to think that digital products are autonomous. The truth is that products such as websites and applications need constant maintenance to ensure theyre reaching their full potential. There are regular testing practices you can engage in to ensure your digital product is in perpetual working order and is also getting noticed by your target audience. Practices such as checking functionalities, updating plugins and updating/creating relevant content are a few of the methods we cover in our latest blog on the matter take a look to find out how to get the most out of your digital product by following the link below. http://ow.ly/t8gk50AJIzS

21.01.2022 We craft websites that help shape your business online presence no matter what industry youre in. Whether your business offers scrap metal recycling or real estate advice, well be able to create a website that speaks to your audience. To find out more, speak to our digital marketing consultants on 03 9001 6255 today!

20.01.2022 Meadowglen Primary School required a fresh overhaul from top to bottom. What our design and development team came up with was something truly quite special. The websites design features an array of fun and colourful animations that will excite and instil delight within their primary audience. The incredibly easy navigation of the website is helped along by both the visual hierarchy and the framework in which the content follows ensuring the key points and features are pres...ented first and foremost. This is also showcased in the responsive mobile website which features the critical call-to-action prompts at the top of the page even as you continue scrolling. To ensure the clients constant creativity is encouraged, weve designed a flexible, custom and easily usable backend. The new website also features a plethora of media support for video, images and continually moving animations. To support these new developments our team has implemented browser, site and server caching which guarantees a smoother and faster browsing experience for the parents and students in addition to lazy loading all media, so its there when you need it. You can take a look at Meadowglen Primarys sleek new website below. https://www.meadowglenps.vic.edu.au

20.01.2022 The agents portal for Shape Homes is an innovative and simple-to-use web application our team developed to help the business and real estate agents alike manage properties ensuring all information is in a single space. The simple interface with touch feedback capabilities is easy to navigate and also allows agents to put through digital payments (pay now or pay within seven days avenues) and reserve lots for clients. From manual spreadsheet management to a simplified, responsive portal that can be taken advantage of on any device is certainly a step up. https://www.shapehomes.com.au

19.01.2022 A good website doesnt just inform it delivers. Take a look at this website we designed for Silverdale Consulting Group. Not only does it show off their expertise, but it also puts their unique selling points at the forefront of the users experience. Thats why they stand out. How do you plan to?



18.01.2022 What do geometric shapes help achieve in web design? Find out below!

18.01.2022 One from the vault! We created this website to promote tourism for the Victorian town of Romsey. All content was succinctly written and displayed so users could easily consume it. Pages were also distinctly identified to follow the three-click rule ensuring not a second is wasted when users are searching for something specific. The mobile-friendly design ensures responsiveness when on the go making it especially useful for tourists visiting the town. The earthy colours di...g down to the regional roots of the town whilst still showcasing an aesthetically pleasing visual experience for the user. If you're thinking of swinging past Romsey in the near future then check out their tourism site below https://romseybusinessandtourism.com.au

18.01.2022 This incredible website was designed and developed by our UI/UX team for Insulation Essentials. It features a comprehensive homepage and easy to navigate menu. This responsive website allows customers to learn about different types of insulation at home or on the go. With seamless eCommerce features, customers can purchase the products they require and checkout with ease. The site features improved user experience and the implementation of modal boxes and carousel features take a look!

17.01.2022 Understand the fundamentals of User Experience (UX) from our web designers. Our latest write-up exploring UX is now live on our site! https://awddigital.com.au/blogs/what-is-ux/

16.01.2022 One of the most common misconceptions we deal with in the digital marketing world is the notion that custom websites can be built within a few hours that its an easy job. When you start to look at the processes and break down the phases, however, it becomes clearer just how many hours are put into building a custom website. From in-depth market research to high-fidelity wireframing our most recent blog post takes you through the typical process our digital team follows when tackling a new custom website. http://ow.ly/fuhk50B54sQ

16.01.2022 Our design and development team crafted a clean and effectively fast website for Urban West Electrical with a focus on SEO optimisation to bring the business more traffic and customers. The SEO-driven content targets specific keywords and uses meta descriptions to optimise the websites Google rank. The way we approached the content ensured that all the important features and information were front and centre so users wouldnt struggle to find what they needed. This is furthe...r improved by the crystal clear navigation features and crisp page layout that guarantees a smooth and seamless user experience. The websites load time is drastically reduced thanks to optimised images which still look excellent no matter what platform theyre being viewed on. In addition to this, TTFB metrics are increased showing first-hand the impressive speeds of the website. Weve also included CDN-level caching which ultimately improves delivery times. So the client can make changes to their website when they want to, weve implemented a custom and adaptable backend system with powerful capabilities thats still simple to use. The new Urban West Electrical website is now live and can be viewed below. https://urbanwestelectrical.com.au

16.01.2022 Active. Powerful. Limitless. This is the custom, mobile-first website we designed for OneSports. It showcases their extensive list of club partners and their custom apparel design process. It also features responsive eCommerce components, complete with an eCart system for ordering products of all sizes and designs. The result is a website that not only sells, but also acts as a portfolio for their custom, high-quality apparel.... What do you think of this website?

15.01.2022 Every day more and more people are turning to their mobiles to browse the web. Mobile-first design is intuitive and designed with the mobile format first and foremost in mind. By specifically focusing on mobile users, developers can take advantage of more elements such as touch responsiveness and are thus able to reach a newer audience achieving higher conversion rates in the process. Take a look at what we mean when we say mobile-first design.

14.01.2022 Does your website make the most of your users reading patterns? Discover how users typically consume content with this quick guide.

13.01.2022 We understand that getting a business off the ground is no easy task. Thats why we help businesses new and established grow to reach new audiences with clean and accessible websites. Not sure how to populate your website? Our content team will work with you to ensure that the language aligns with your brand and speaks to your target audience.... Get in touch with us today to see how we can help your business!

12.01.2022 Are you getting the most out of your Google Ads? Making your Google Ads really count can be a tricky task of trial and error but understanding some essential elements will go towards cutting down that time so you can concentrate on perfecting your ads and achieving conversions. Negative keywords, solid landing pages and keyword matching are just a few of the points we discuss in our latest blog. Take a look below if youre looking to hone your Google Ads skills. http://ow.ly/BtvP50BhM0W

11.01.2022 Did your last project undergo the discovery phase? Before we commence a digital project we always initiate the discovery phase. This phase is vital to any project as it forces you to answer several key questions to which without the answer to the entire project may crumble. Some examples include: Why does the project exist? What is its goal? Through what means will that goal be achieved? Is there anything out there that already exists? Who is it intended for? The discovery ...phase takes our digital team on a research-based deep dive to learn about the projects goals and feasibility so that they might approach it in the best possible way. Its also a way to weed out any issues that could potentially occur down the track. If youd like to find out more about this crucial phase, then feel free to read our detailed blog below. http://ow.ly/aV4a50AigV8

11.01.2022 Each year, gender-based feticide and violence grows. Organisations like SarasCare are taking a pro-active approach to this problem and fighting it by raising awareness encouraging intervention through their new web and mobile app. AWD Digital has decided to join the larger community of supporters by contributing our unique design efforts. Weve built a sleek and user-friendly website that effectively communicates the organisations ideals and message to their target audience.... The sites accessibility allows people to use their web app and learn more about the organisation. Take a look at the website below. https://saras.care/

11.01.2022 APIs the unsung heroes, the messengers of the digital space. APIs can be leveraged to open up a whole realm of possibilities for your business, simplifying both internal and external processes and creating a smooth, satisfactory experience for your clientele. Our latest article defines what an API is and some of the specific ways your business can benefit from its services and integration. You can read all about it by following the link below. http://ow.ly/fLrQ50CjeBC

10.01.2022 When approaching a new website our development team engage in exhaustive research on the market, competitors and the client themselves to ensure the optimal result. In Alpha Form Construction's case, they wanted a website that not only aligned with their business goals but also a website that would showcase their extensive portfolio past and present. The result was a simple and visually enticing website that presents you with images of the business' work upfront. Micro animations, SEO-optimised coding and a powerful yet easily-navigable backend powered by WordPress are just a few of the benefits the new Alpha Form Construction website brings to the table. https://alphaform.com.au

10.01.2022 Bringing Earth Meals to life was one of our most exciting projects to date with our digital team sparing no expense on the clean and easily accessible website design. Users are met with a gorgeous splash animation covering a few of the business core values and can scroll down to effortlessly discover the menu, a bit about the company and whether or not they deliver to you. A big part of this website is its simplified eCommerce capabilities which makes logging in and checking out a smooth and secure experience. A joy to view on any type of device, this innovative, custom website also puts to use a handy menu that minimises travel time so users can find what they need quickly. Experience the new website by following the link below. https://earthmeals.com.au

09.01.2022 Never settle for ordinary if you want to stand out. This is a website we designed for Home & Industrial that helps to establish them as innovative consulting engineers in the construction industry. Give us a call today on 03 9001 6255 to discover how we can help you stand out, too.

08.01.2022 Wouldnt it be great if your business had a logo that was instantly recognisable? There is an art that every good graphic designer understands and utilises to achieve an effective and striking logo. A great logo not only symbolises your business, but also embodies your products and services. Find out below whats involved in achieving a successful business logo.

08.01.2022 Growland seeks to improve the quality of life of Australians through responsible property development. This thought-leading business deserved a website that would function in line with their core values so their users can enjoy a pleasant browsing experience. The powerful, flexible and custom backend is powered by WordPress so Growland can easily create and edit content. The site is also fully responsive across a range of browsers and features elements such as micro animation...s and search-engine-optimised code to improve its digital presence. Check out the fresh site below! https://growland.com.au

07.01.2022 Our happy customer of the day is Benway Johnson take a look at this branding and web design strategy we put together for them!

06.01.2022 Whilst some of us are lucky enough to be able to work from the comfort of our own homes, the team at Sea Cleaning are amongst those working through this pandemic on the frontlines. AWD Digital is proud to have been able to contribute to their business by recently deploying their new website. We appreciate the people working on the frontlines during these times no matter their profession.

05.01.2022 User experience is singlehandedly the most important thing you need to consider when designing a new website. It can even impact your SEO! With that being said, find out exactly how much you know about what is user-friendly with this quiz. What did you score?

05.01.2022 Australian Private Capital offer boutique financial advice and their website really needed to represent that sense of personal and high-end service that the business delivered. The old website had done its dash and so our team overhauled it with new, clean page designs that prioritise the core information amongst all else. The harmonious blend of perfectly contrasted visuals and content allows the user to embark on a journey through the site if they choose but also gives th...em the option to find the essentials such as key services and client portal information easily from the get-go. We selected a semi-flat design method for the website and really made their homepage banner pop. Armed with a powerful backend, the client can now also make adjustments to their website and upload content simply and efficiently. The website also optimises perfectly to match whatever device its being viewed on so the user can take in the stunning animations and high-resolution photos that all contribute to the seamless and easily navigable experience that is Australian Private Capitals new digital persona on the go. Experience their new website below. http://ow.ly/4rUJ50Aih8g

03.01.2022 Google has begun rolling out its second core algorithm update for the year aptly titled the May 2020 update. With this update comes the proof that Google has not slowed down since COVID-19 was declared a pandemic and is still seeking to improve the way we search online. This update could be a blessing for businesses that use SEO as in the last few months weve seen a shift in the type of services being searched for with face-to-face events and travel seeing a steep decline. If its anything like the past updates, then website owners are encouraged to bolster their content to ensure its relevant and original as Google favours those types of qualities over methods such as keyword spamming. The update began rolling out on May the 4th and is expected to take approximately two weeks to fully integrate.

03.01.2022 Its not unusual for great designers to get stuck on ideas from time to time. Here are some clever ways our creative web team gets unstuck to keep delivering projects on time, on budget and on point.

03.01.2022 This mobile-first website we created for one of our clients attracts leads and bookings through the power of UX/UI design and SEO-optimisation. What could you achieve with a website made by AWD Digital?

02.01.2022 The right colour scheme can tell your brands story without words. This is how we create amazing colour palettes for our clients!

01.01.2022 The IT specialists at F1 IT needed a new website design that aligned with their business direction. The way we modernised their site was through clearly outlined pathways and precise content that helped inform the user and bring them the information they needed. The simplified navigation is further helped by the sites enhanced speed thanks to optimised images that still retain their high resolution. As always, we implemented a custom backend CMS that was easy for the client to use and manage and ensured the sites design was responsive to guarantee a quality experience no matter what device it was viewed on. https://www.f1it.com.au

01.01.2022 Adobe Flash Player was once the lord of all design platforms an innovative leader that gave rise to creative and interactive websites unhindered by static images and plain text. It gave web developers and designers the canvas they needed to allow their creative minds to reach new heights and deliver some impressive visuals but the platform was not without its faults. Take a look at the rise and fall of Adobe Flash which is facing EOL at the end of 2020 in our latest blog. http://ow.ly/a1NL50Bxl9M

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