Brag Design Inc | Advertising/marketing

Brag Design Inc

Phone: +61 3 8683 0060

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25.01.2022 At Brag Design we specialise in: Web Design and development (new & rebuilds) SEO (Troy is the master!) Google & Facebook Ads. ... Writing copy for SEO, Blog, and Content See more

25.01.2022 Enjoy Your Sunday!

20.01.2022 Did you know that there are 3.5 billion searches performed every day on Google? That means that no matter your line of work, people are searching for your business online. What makes the difference between total obscurity and ranking for a keyword that sends you customers on autopilot?... SEO. Search engine optimization. The process of proving to Google that your page is the best, most relevant result for a particular query. You see....... Choosing just one page of results from 4 million options is a tough job for any machine, even Google. To decide, it looks at factors like the words you use in your content, your content’s structure, and where else it is referenced on the web. Nail these factors, and you’ve won a constant organic source of leads courtesy of the world’s largest search engine. Need help with SEO? Hit us up via DM or at www.bragdesign.com.au

19.01.2022 Yes. We rebuild websites and then get them flying. Check out this Melbourne Balustrading and Handrail company. With summer coming, some Balustrade around the home or business could look very sharp. https://www.stainlesssteelprojects.com.au/

19.01.2022 SUCCESS STORY: STAINLESS STEEL PROJECTS We were fortunate enough to be hired by the guys at Stainless Steel Projects for their latest website build. Their existing website had many broken links, errors, and was not mobile responsive. That is not uncommon to find in older built websites. ... Initially, we were contacted to assist with SEO but once we did an analysis it was decided that a new website build was the best way to go. Their new site has a modern fresh look, it is fully SEO’d, mobile responsive, and has an extremely fast loading time. All these factors will make Google very happy! Stainless Steel Projects are the market leader in Melbourne architectural balustrades for commercial and residential markets. Check out their new site at www.stainlessstellprojects.com.au

17.01.2022 As website developers & SEO experts, Google can either be our best friend, or our worst enemy. But Today, they did something really cool and bought a little magic to our day. Check this out: Open Up Google:... 1. Type In "Wizard Of Oz" 2. Click on the ruby slipper in the far right corner 3. Then Click on the Tornado Hope this brings a little magic to your working day! Let us know if you know of any other cool hidden tricks that Google has!

17.01.2022 SEO Experts... And here is proof. This is a screenshot of our Serp Tracker (a program that tracks where our websites are ranking in Goggle) this morning. 2 Keywords placed Number One in Google... 1 Keywords placed Number Two 2 Keywords placed Number Three 2 Keywords placed Number Four. This business arranges Destination Weddings so we have turned all paid advertising off whilst our borders are closed. Yet.... they are still receiving a large number of enquires as people are finding them organically. Even making some sales! Thank You SEO!! This is why a long term SEO strategy is vital if you rely on your online presence for new enquires. Hit us up - www.bragdesign.com.au

15.01.2022 Why should someone buy from you and not your competitor? Can you easily answer that question? If you can't you have a BIG problem...... But it can be easily fixed! You need a USP (Unique Selling Proposition)... Developing your USP is critical to achieving marketing success. It tells prospects why they should buy from you. But more importantly, it positions you above the crowd, makes more sales, creates a vastly bigger client base, and results in vastly superior profits. DO YOU KNOW YOUR USP? Is it plastered all over your website, social media and marketing material. If not, do it now. If you need help - Hit us on via DM or www.bragdesign.com.au

15.01.2022 Is Your Website Mobile Responsive? If it was built less then 12-18 months ago, it may not be.... If it is not, you will not have any chance of getting good Google rankings. Google loves Mobile Responsiveness. Not to mention, your user experience won't be great on mobile. With over 80% of Google searches coming from a mobile, it's imperative your site is responsive.... To find out more - check out our latest blog on having a responsive website. https://www.bragdesign.com.au/what-is-responsive-web-design/

13.01.2022 For many e-commerce businesses, Google Ads is one of the main marketing channels. Google Ads accounts for as much as 18% of all e-commerce revenue. Because Google Ads is a pretty big platform with tons of different options to choose from, it’s not always clear which of these features are relevant for you.... BUT ONE THING IS CLEAR THE ONLY WAY TO RANK ON THE TOP OF GOOGLE SEARCH RESULTS IS WITH GOOGLE SHOPPING ADS. In this image you can see how google ranks shopping ads, search ads and organic search. As you can see, there isn’t much room left for organic results. But Search Ads are also getting pushed further down the page. Shopping Ads get the premium spot in the search results as their visual format attracts most of the clicks. More clicks mean more profit for Google, but it also seems to be working for retailers. Where are you focusing your marketing budget? Need some help with Google Ads - Hit us up via DM or www.bragdesign.com.au

13.01.2022 Website Design Best Practices 2020. Nearly anyone can get a website up and running with ease these days. It’s awesome. But just because your website is live, doesn’t mean that your design is optimized. Why does design matter? ... It only takes 0.05 seconds for people to form an opinion about your website. Yes, you read that correctly 50 milliseconds. Most of that opinion is coming from the design. The design also impacts your conversions, credibility, and ultimately makes or breaks the success of your site. No website is perfect, but your goal should be to make your website as optimized as possible. Each week we are going to bring you Website Design practices for 2020. TIP 1: MINIMIZE TEXT Stop filling your pages with so much text. Obviously, if you’re writing a blog post, there will be tons of text on the page that’s not what I’m talking about here. I’m talking about the number of words on your homepage and your landing pages. There should be very minimal text on those pages. This is a major problem we see when we are analyzing websites. Sure, you’ve got a lot to say. You want to tell your website visitors all about you, your company, your brand, and your products. That’s fine. You simply need to learn how to tell that story in just a few sentences or even better, just a few words. If you need help - Hit Us Up: www.bragdesign.com.au

11.01.2022 For Websites That Take More Than 3 Seconds To Load. 40% of visitors will abandon the site and 80% of visitors won’t return! Think about that for a moment ... In the mind of potential buyers, a slow site is an untrustworthy site. Period. In the past, you could get away with a slow-loading site. I can recall a time when I had to wait for about 5 minutes before a popular news site fully loaded. I’m sure you can relate to that. That’s never a good experience but it’s the kiss of death in today’s marketplace. A slow page can frustrate the user experience and ultimately discourage people from buying your product. 10 years, Google included site speed as one of the all-important ranking factors. This means that if your pages are slow, you’re fighting a losing battle for top organic listings, regardless of the quality of your content or your professional website design. Get rid of non-essential elements that slow down your site. If you’re a WordPress user, consider deactivating plugins you may have installed and activated but don’t actually need. Also, declutter your sidebar and put only essential widgets there. If you need some help - Hit us www.bragdesign.com.au

07.01.2022 HOW TO WIN AT GOOGLE ADS? One of the biggest misconceptions among those new to Paid Ads is that whoever has the largest advertising budget somehow automatically wins at Google ads. Fortunately, nothing could be farther from the truth as Google Ads focuses primarily on the quality and relevance of ads, not how much advertisers spend. The more relevant an ad is to the user, the better the experience that user is likely to have and, therefore, the more likely they are to con...tinue using Google as their go-to search engine. For this reason, Google Ads rewards relevance and quality above all other factors. This is why smart advertisers with relevant, optimized, high-quality ads rarely have to bid as highly as advertisers with poorer ads. Certain keywords may cost more than others such as those in the financial industry, which are traditional among the most expensive of any professional sector but how much advertisers have to bid will depend largely on the quality and relevance of their advertisements. Some metrics are more important to Google in its evaluation of quality and relevance than others, such as click-through rate, which is considered a reliable indication of an ad’s overall quality and appeal. Do you need help with your Google Ads Campaign? Hit us up at www.bragdesign.com.au

06.01.2022 SEO IS MORE IMPORTANT IN 2020 THAN EVER BEFORE! One big change in the SEO world in 2020 is the increased impact that page experience has on search engine rankings. Because people vastly prefer websites that deliver a great page experience, Google has been busy adding a variety of user experience criteria to their ranking algorithm, including mobile-friendliness and how quickly pages load. Yeah, we know, all of this is a lot to consider. Even if your content is useful and wel...l-written, is it optimized in a way that Google will reward? With page experience becoming such an important ranking signal, Google has thrown business owners and marketers a bone with a new tool that will help you measure the load time, interactivity, and visual stability of every page on your website. https://web.dev/measure/ Put your website address in and see how your site is viewed in the eyes of Google! After all, before you know what you need to fix, you have to first know what’s actually broken. If you need help fixing your SEO strategy for 2020. Hit us up - www.bragdesign.com.au

05.01.2022 Are You Considering Using Google Ads? Google Ads is a marketplace where companies pay to have their website ranked at the top of a search results page, based on keywords. Let’s be honest with each other for a second:... Google loves big brands in their organic search rankings. So unless (or until) you’re a big brand, it’s going to be tough to outrank Papa John’s or Domino’s in the rankings no matter how much better your pizza is (and let’s be honest again, it probably is better). Google Ads lets you cheat. Instead of waiting around, building up an arsenal of content and links over the course of a few months, you can jump straight to the #1 position on the page. Why advertise on Google? On Average, Google advertisers make $8 for every $1 they spend on Google Ads. So, there's a good reason why you’d want to consider advertising on Google. Need another reason? Your competitors are using Google Ads (and they might even be bidding on your branded terms). Thousands of companies use Google Ads to promote their businesses, which means that even if you’re ranking organically for a search term, your results are being pushed down the page, beneath your competitors. If you’re using PPC to advertise your product or services, Google Ads should be a part of your paid strategy there’s no way around it

05.01.2022 Blue Peter Motors Mornington Mechanics Website We built this website for the client when he was wanting to sell the business and needed to ensure he had a great digital presence. It is a great looking website for mechanics with a passion for customisations. Simple customer contact forms and gorgeous galleries.... Check them out at https://www.bluepetermotors.com.au/ If your in need of an update to your digital presence Hit us up at www.bragdesign.com.au

04.01.2022 Why would someone book with you or purchase your service over your competitor? If you can't answer that question then you have a BIG problem. It's called a USP (Unique Selling Proposition)... And it is absolutely critical to achieving marketing success. It tells prospects why they should buy from you. But more importantly, it positions you above the crowd, makes more sales, creates a vastly bigger client base, and results in vastly superior profits. DO YOU KNOW YOUR USP? And is it your focus on your website, marketing material, and social media? If not, do it now! If you need help, hit us up on DM or www.bragdesign com.au

04.01.2022 SEO TOP TIPS HAVE WEB ANALYTICS TRACKING SET UP FROM THE START After defining your search engine optimization goals clearly, you need software to track what’s working and what’s not.... Google Analytics, Google Search Console, and other private web analytics software solutions can help you track your success. Tools like Crazy Egg or Hotjar also show you where your site visitors are clicking and how they navigate away from your site. If you need help - Hit us up - www.bragdesign.com.au

04.01.2022 Nearly anyone can get a website up and running with ease these days. It’s awesome. But just because your website is live, doesn’t mean that your design is optimized. Each Week we are going to bring you Website Design practices for 2020. Tip 2: MAKE YOUR CALL TO ACTION CLEAR AND OBVIOUS... CTAs (Call To Action) should not be buried. They need to be big, bold, powerful, and clearly stand out as the action your visitors should take next. Only 47% of websites have a CTA button that can be spotted in less than three seconds. So there’s a coin-flip chance that you fall into the group that takes longer. That’s not the category you want to be in. You can’t drive conversions without an effective CTA button. Here’s something else to consider: 72% of businesses don’t have a CTA on their interior pages. This is a major design flaw. You can’t expect visitors to navigate back to your homepage to convert. Want to improve your CTA or get a new website developed? Get in touch with Brag Design and see how we can help. www.bragdesign.com.au

03.01.2022 We are very proud of the rebrand and build of World Destinations Travel. With the ever-changing issues in travel they wanted a site that they can easily update. They wanted to be able to easily change and add specials and packages for when travel starts to open up. We are really proud of this website build. It is one of our prettiest yet...... and the clients love it too!... You can check it out for yourself at www.worlddestinations.com.au Hit us up if you are looking for a new site or a refresh.

01.01.2022 SUCCESS STORY: The Pet Parcel We are very proud and so happy with the success of The Pet Parcel. We took over the build of this website from another (offshore) developer and launched this website during Melbourne’s 1st lockdown. Now..... we are aware that online pet stores are one industry doing well since Covid as everyone has a new pet to keep them busy...... ... However, we are very happy with the success that this site has had since its launch. Brag Design also manages the ongoing SEO and AdWords for this site. If you are in need of pet suppliers, check them out at www.thepetparcel.com.au and if you are based on the Mornington Peninsula they have free delivery!!

01.01.2022 Here's why you need to have your website built by someone who is an expert in SEO... We rebuilt and launched our new website last week and within a week we have skyrocketed to the first page of google for the most sought after keyword! We haven't even focused on our SEO strategy yet as we have been so busy helping everyone else build their online presence......... However just by building our new site with SEO in mind and making sure we met all of Google's SEO criteria has m...eant we landed on the first page of google anyway. Yippee!! If you're thinking of redesigning your website, or heaven forbid you don't have one, make sure you find a web designer who is also an SEO expert. They will be worth their weight in gold!! Feel free to reach out!