Columbus, a Merkle Company in Sydney | Media/news company

Columbus, a Merkle Company

Locality: Sydney

Phone: +61 2 8094 7499

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25.01.2022 Yesterday we celebrated Merkles 30th birthday (and 1st in Australia)! We couldnt be more #MerkleProud of our team and everyone at Merkle and their past 30 years. Were looking forward to the future with Merkle and the next milestone! #Merkle30

25.01.2022 Thanks to @taboola Australia for inviting the Columbus team to the annual Taboola Media Football Cup. We were disappointed to be defeated in the semi-final on penalties , but it was still a great event! #agencylife #digitalmarketing #mediaevent #agencywork #marketingdigital @ All Sorts Indoor Sports

23.01.2022 Were so proud to have our content marketing work with Officeworks shortlisted at this years B&T awards! Read the full list of nominees here:

23.01.2022 Facebook recently unveiled their latest technological developments and the tech giant has doubled down on its investment in Augmented Reality and making it available to the masses. Social Director, Marania Bunton, discusses what the future holds for Facebook and its embrace of Augmented Reality and how brands are already capitalising on the platforms capabilities.

23.01.2022 Were proud to announce that Guy McGechan has been promoted to General Manager of VIC, WA and New Zealand! Were excited to see Guy continue to flourish in his new role leading the VIC, WA and NZ teams!

23.01.2022 Starting the week off right with these amazing cupcakes from Amicus Digital, a Merkle Company. A delicious way to welcome them to the Dentsu Aegis Network ANZ and Merkle family!

23.01.2022 Were innovating! Our work with one of Australias leading entertainment and telco providers has seen outstanding result, including 3% increase in conversions and a 50% decrease in manual optimisation time. Read how we did it with Google Smart Bidding here:

23.01.2022 Columbus and Carat are delighted to continue our partnership with Medibank and AHM in delivering the best in class data-driven, performance marketing work. We look forward to driving innovation for their market-leading brands and exceptional marketing teams. Congrats to all involved! https://bit.ly/2MKO1qU #datadrivenmarketing #performancemarketing #partnership

22.01.2022 Our work with @MINI has been a market first. We worked in partnership with MINI to develop a new, data-led approach connecting the dots between online behaviours and offline purchases. Read more about this real step change for the auto industry here:

22.01.2022 Were so proud of the partnership that weve got with Officeworks. Were honoured to continue to manage Officeworks Digital Strategy, Performance Marketing, Content and Social media, building on our strong 12 year relationship. Were excited to keep working with the Officeworks team and add strategic value, brand insights and customer insights within the digital and performance space. Read more about our partnership with Officeworks here:

22.01.2022 Were so proud to partner with Officeworks! We worked with them to design and author this SEO booklet to help small businesses better understand exactly what SEO is and how to make it work for them!

21.01.2022 AI is clearly a hot topic, already usurping humans in tasks like calculations, video games, board games, investment strategieseven driving cars. With AI development a clear focus for market leaders like Google, Client Solutions Manager Amy Scarlett, questions whether performance specialists will still be behind the wheel in years to come.

21.01.2022 Were very proud to announce that Columbus own Tobey Bower has made the 2018 the AdNews Australia Emerging Leaders list! "Bower was charged with leading a restructure of the Queensland market. He successfully rebuilt the team and revitalised the market, achieving 92% client retention and bringing profit and scale back to the business. Bower is known throughout the business as being a leader who is able to articulate complex concepts to clients, to get the right result for all stakeholders" Read more in the September print edition of AdNews.

20.01.2022 Were winning! We have been awarded Googles Performance Audience Agency at the Performance Honours Q3 Awards! Our Performance Analyst, Angus Laird, was also awarded the Q3 DS All Star and is off to Googles Mountain View!

20.01.2022 The industry has continued to witness the exponential growth of mergers and acquisitions in 2018. From AT&T and Time Warner to Amazon and Wholefoods, National Data & Analytics Director, Aaminah Latif writes on what the increasing number of merged platforms really means for marketers?

20.01.2022 The Columbus, A Merkle Company team showing their support for this weekend’s @championsleague Final!!! . . . #championsleague #football #soccer #premierleague #ucl #liverpool #follow #sport #nike #tottenham #ynwa #agency #marketing #agencylife #socialmedia #digitalmarketing #seo #photography #instagood #like #digital #photographer #ttid #coys #lfc #thekopites

20.01.2022 Were so proud to announce that at the 2019 Bing Partner Awards in Amsterdam, Columbus has been awarded Bing Agency of the Year for the Asia Pacific Region! Were also honoured to have been awarded the Optimiser of the Year! Were excited about what 2019 holds for Columbus and Bing.

18.01.2022 Our National Managing Director, Mitch Mcbeath has been recognised in Campaign Asias 40 under 40 list. Mitch is a rare talent and were so proud of his achievements to date. Congratulations Mitch! See the full list here: https://bit.ly/2PSdbSf

18.01.2022 Are you ready for your next challenge? We currently have fantastic opportunities for agile and trailblazing Columbians. Read more about Columbus, a Merkle Company and our incredible opportunities here:

16.01.2022 The polls are open and we have two of the best Columbians nominated for B&Ts 30 under 30 Peoples Choice Award! Congratulations to Chris McMahon and Madison Wappett please show them some love and vote for them both here:

15.01.2022 Were proud to announce the promotions of Michael Helms and David Rossi, both to National Performance Director, bolstering our industry-leading capability in Performance Marketing.

15.01.2022 Were winning! Were thrilled to be the digital media agency for leading travel and adventure retailer, Kathmandu! Were excited to enhance Kathmandus data-driven marketing campaigns and continue to inspire adventure in everyone. Read more here:

15.01.2022 Microsites. What are they and how can they completely change how an audience interacts with a brand? Senior SEO Manager, Darren Friel, explores their benefits and how to create engaging content for your user.

14.01.2022 We have phenomenal Columbians on our team! We like to think of them all as winners, but we're especially excited to announce that our very own Madison Wappett has been shortlisted for B&T's 30 Under 30 in the Strategy category. Congratulations Madison! See the full shortlist here:

14.01.2022 Columbus is looking for an SEO Manager based in Sydney! As a leader across our Experience team, youll have a deep understanding of the latest SEO strategies, a proven track record of successful SEO campaign work and a strategic mindset. Working at Columbus, a Merkle Company, you will work alongside some of Australias most well-known clients and be responsible for delivering end to end SEO solutions. If this sounds like you and youre interested in Columbus, a Merkle Company, read more here:

13.01.2022 Welcome to the team, Rich!

12.01.2022 Instagram Shopping is coming, whether were asking for it or not. Social Manager, Tejal Mistri, explains how IGShopping will work and what else is coming to the platform.

11.01.2022 Come and say hi to our Merkle team at Salesforce Connections to You ! If you visit our booth, you will have the chance to win a one day consulting workshop for your business worth $50,000! Weve got your caffeine hit covered too...

10.01.2022 We're proud of every Columbian we have on the team. Annually, we award 1 exceptional Columbian with the Columbian of the Year. On Friday, we awarded Linda Dwyer as Columbian of the Year 2018! An incredibly deserved award for one of the hardest working women we have on the team in Melbourne. A key part of our SEO team, Linda goes above and beyond for her team and clients. We're delighted to see her receive this peer recognition from the Columbus team nationally!

09.01.2022 With the buzz around the 2018 Tour de France finally settling for another year, its time to talk about the real winner of the Tour de France...France. National Head of Experience, Dan Tobin, discusses how the worlds most popular annual sports event is also the worlds most sophisticated content marketing campaign.

09.01.2022 We have phenomenal Columbians on our team! We like to think of them all as winners, but were especially excited to announce that our very own Madison Wappett has been shortlisted for B&Ts 30 Under 30 in the Strategy category. Congratulations Madison! See the full shortlist here:

09.01.2022 Madtech the love child of martech and adtech - should be embraced as one of the most exciting opportunities for marketers today. Group Client Partner, Tom Mennetrier, breaks down what Madtech actually is and how marketers should be capitalising on it now.

09.01.2022 The Columbus, A Merkle Company team showing their support for this weekends @championsleague Final!!! . . . #championsleague #football #soccer #premierleague #ucl #liverpool #follow #sport #nike #tottenham #ynwa #agency #marketing #agencylife #socialmedia #digitalmarketing #seo #photography #instagood #like #digital #photographer #ttid #coys #lfc #thekopites

07.01.2022 Columbus is looking for a Client Solutions Director based in Sydney! This influential client facing role will have the opportunity to lead client-centric performance and experience campaigns across some of Australias most well-known brands. Youll be responsible for developing a true understanding of your clients business challenges and identify insight-led, strategic, digital solutions. Youll have a deep understanding of search marketing and digital media, with proven experience in developing both client relationships and the people within your team. If youre interested in Columbus, a Merkle Company and the role, read more here:

07.01.2022 To the victor go the spoils!! #teambuilding #liverpool #championsleague #spurs

07.01.2022 Thrilled to have Ted leading Merkle in ANZ!

06.01.2022 Dont be Disneyland, think like Disneyland Jake Hird, VP Strategy for Merkle ANZ, shares his thoughts on why we should be focusing on customer expectations rather than #customerexperience

06.01.2022 Whats old is new again in marketing. Nowhere has this been truer than with radio and podcasts. Content Production Manager, Alice McGenniss-Destro explains just how brands are getting involved and capitalising on the innovative format.

04.01.2022 Columbus is looking for a Social Specialist based in Sydney! Youll work in partnership across our social team and work together to seamlessly execute results-driven social media activity. Youll have a strong working knowledge across all paid social platforms and a deep understanding of the Australian media landscape. Working at Columbus, a Merkle Company, you will develop strong relationships with some of the worlds most well-known social media providers and publishers. If youre ready for your next challenge, read more here:

04.01.2022 Were honoured to have been awarded for our work with Mini on the Online to Offline: Redefining Success campaign in the 2018 DAN Innovation Awards. A market first across the automotive industry, the campaign showcases an effective use of data to uncover insights demonstrating how consumers leverage online platforms to make purchase decisions before even stepping foot in a dealership. See the full list of winners here:

04.01.2022 Were proud of every Columbian we have on the team. Annually, we award 1 exceptional Columbian with the Columbian of the Year. On Friday, we awarded Linda Dwyer as Columbian of the Year 2018! An incredibly deserved award for one of the hardest working women we have on the team in Melbourne. A key part of our SEO team, Linda goes above and beyond for her team and clients. Were delighted to see her receive this peer recognition from the Columbus team nationally!