Creative Brew in Melbourne, Victoria, Australia | Web designer
Creative Brew
Locality: Melbourne, Victoria, Australia
Phone: +61 3 8677 2248
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19.01.2022 This morning, I did an Amazon search for branding. It returned more than 3,000 booksand tomorrow, there will likely be more. No one has the time to read even 5% of that selection. But happily, you don’t need to. Brand building isn’t easy; but I’m demystifying and democratising it. At the end of the day it’s a sophisticated plan and I have the steps. Are you a business owner or marketer and want to know more? Then please join me for my "Business owners introduction to ...building your brand strategically" information session in Melbourne on August 8th. https://bit.ly/2XXS5cE #brandbuilding #businessowner #branding #brandstrategy #strategicthinking #brandplan #brandworkshop #plan2brand
09.01.2022 Founders - Disruption is the normal state. As a brand strategy consultant, I’ve seen first hand the challenges facing small business leaders in companies of eve...ry type and industry. Of course, the challenge and struggle shared by all is growthelevating their business from its current state to the desired higher one. The transformation from early struggle to steady growth requires a leadership team with extreme talent, focus, creativity, innovation, resourcefulness, and most of all agility. Disruption is the normal state. If not the Covid pandemic, then it will be something else getting in the way. As the Founder, you'll always face unforgiving challenges as you navigate through the uncertainty of constant market change. Regardless of how clever you are, keep in mind, you'll never stay a step ahead of the outward whims of the 21st century marketplace. Despite challenging circumstances, double down on your mindset to constantly create more value for customers. It’s a choice, a discipline, and a practice. When the focus is on creating value for customers, rather than command and control and counting transactions in three-month increments, your desired bigger future becomes a selffulfilling prophecy. If what I'm saying resonates you, or you would like to know more about brand strategy I'm starting a Brand Strategy Mastermind group where I'll be talking all things strategy - hope to see you there ): https://www.facebook.com/groups/brandstrategymastermind
09.01.2022 "Why do small businesses struggle with branding?" Peter Engelhardt explains https://bit.ly/2GBIpeP #Branding #Entrepreneur #Relationships
08.01.2022 One of the things many businesses have had to do as a result of the Corona Virus crisis is re-evaluate what they do and how they do it. However there is also an... opportunity to re-evaluate who your customers are, exactly what they are looking for and how you can help them better than anyone else. Peter Engelhardt from Plan2Brand is probably one of the smartest people we know here at BB4G when it comes to understanding who your customers are. In episode 3 of BB4G TV Peter explains the importance of segmenting your market to identify very specific problems that you are able to solve better than anyone else. Today’s download is Peter’s guide to Defining your Market of Interest. You can download it free this week at www.BB4G.TV
08.01.2022 I'm running a one day "learn how to position your business for success" workshop in late May. This is specifically for purpose driven business owners who want to build the foundations for longterm success. If you lead a business and understand that for any tactic to be successful it should be driven by an overarching strategy then please check into my calendar using the link below and make a time to talk. I'll tell you what's involved and we can decide if it's right for you. ... https://bookme.name/plan2brand #branding #brandstrategy #brands #differentiation #plan2brand #competitivepositioning #strategyandtransformation
04.01.2022 There are two realities every business owner faces today: - Almost every business has more competition than at any other time in history. - And so it goes, our prospects and customer have more choice than ever.... Pack a pandemic into the mix and strap on. It’s the perfect storm that’s leaving many business owners struggling to keep ahead. In the main, those that are doing well all have one thing in common; a clear and meaningful point of difference. Pretty much the Holy Grail of marketing. Creating a brand is different to running a business. It has a lot to do with the mix of foundational elements like purpose, values and promise that guide the ship. As well as the cut through messages that are only possible if you do have a point of difference. In an age of clutter, noise and abundant choice, rising above the competition is tough, but not impossible. If you’ve thought about developing a unifying strategic plan I have a FREE information session that unpacks exactly what a brand strategy is and how it will help you grow your business to the next level faster. https://event.webinarjam.com/register/4/81nglip
04.01.2022 We often don’t act when something doesn’t feel right. This unexplainable gut instinct from the emotional side of our brain decides which brands we buy from, or not. I’ll be showing you how to positively influence your prospects by building a meaningful brand and demystifying brand strategy at Sharrock Pitman Legal’s School of Hard Knocks - you’re invited
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