CSU School of Management and Marketing in Bathurst, New South Wales | Higher education

CSU School of Management and Marketing

Locality: Bathurst, New South Wales

Phone: +61 2 6338 4277

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21.01.2022 This week, some of our SOMM academics headed off to North Queensland to meet with fellow academics and practitioners for the 33rd Australian & New Zealand Academy of Management (ANZAM) Conference.

21.01.2022 This week, the School of Management and Marketing celebrated the success of our students, with academic staff attending graduation ceremonies across our Bathurst, Orange, Albury and Wagga campuses. Congratulations to all our graduands.

18.01.2022 Check out the below Fear and Greed podcast, featuring one of our School of Management & Marketing academics, Dr Simon Wright.

18.01.2022 This month, the School welcomed visitors from afar, all the way from the University of Pula, Croatia.

17.01.2022 On Thursday February 27th, the Faculty of Business, Justice and Behavioural Sciences held their O-week sessions for commencing students. The opening gathering was hosted by Associate Professor Mark Frost, who warmly welcomed our new students; encouraging them to ask questions and have fun. Dr Alain Neher held the following sessions answering students’ questions related to the course structure. Following on from a tasty lunch at the food bowl, second-year students, Tina, Krist...en and Ryan, conducted an interactive session designed to help students prepare for the session ahead. Finally, Dr Felicity Small, supported by Alain, Tina, Kristen and Ryan led the students through some team-building activities, including the well-known egg drop where participants are asked to design an egg container. With access to abundant organisational resources all the raw eggs survived the drop from the balcony of 1411. However, through unanimous consent, the most cost-effective, time-efficient, streamlined and innovative design which was created by Giles and Max, won the day. We wish all commencing students a wonderful start to the year.

14.01.2022 A big thank you to all SOMM Staff who helped at the 2019 Open Day events held across Charles Sturt University campuses.

14.01.2022 Dr Clifford Lewis, an ILWS researcher, presented for BizMonth by CenWest Innovate and Bathurst Regional Council last week. His lecture "Putting the Customer at... the Heart of the Service Experience", at the Centre for Professional Development at CSU, explored the three key elements to understand and appreciate in keeping abreast of how to run a business in the modern age. Dr Lewis said, typically, customers returned to a business because it was fast, cheap, had quality or luxury, was user friendly or because there was a level of trust. "The key to customer service is 'surprise and delight'," Dr Lewis said. "Define yourself: have something they can connect to. Who are you? What are you good at? What values do you live by? This is becoming important to millennials." https://www.westernadvocate.com.au//customers-want-a-conn/

12.01.2022 The Women in Trades team* hosted the Minister for Women Bronwyn ‘Bronnie’ Taylor for an International Women’s Day afternoon tea during her recent visit to CSU. The Minister, who is a CSU alumni, joined in a lively discussion facilitated by Donna Bridges where tradeswomen talked about their experiences in male-dominated workplaces, something Bronnie Taylor, a MLC in the National party understands very well! Prior to her discussion with the tradeswomen, the Minister spoke to t...he Bachelor of Criminal Justice and Bachelor of Paramedicine women students about gender equity and the importance of women supporting other women in the workplace which is important to CSU as an Employer of Choice for Gender Equity and a member of Athena Swan. Team members Donna Bridges, Branka Krivokapic-Skoko and Elizabeth Wulff, CSU representatives Fiona Nash and Julia Andrews, local tradeswomen, business owners and stakeholders formed the group who met with the Minister. These included: Local business owner Linda MacGregor from Bathurst Furniture and Kitchens (BFK) and BFK apprentice Poorsha McPhillamy; AJ Cook from NJC Building and Bespoke in Bathurst; representative tradeswomen from Newcrest Mining Ltd, Cadia Valley Operations in Millthorpe Jenny Sharp, Chloe Hartnig and Kaylee Samuel; Jane McWilliam and Jill Notzon from Skillset Bathurst; and Michelle Einsaar Orange Women’s Shed Inc. President and shed members Anne Neil (Secretary), Bronwyn Fox, and Fiona Cooper (Orange City Council); Michael Sloan, Principal Denison College Kelso & Bathurst, Tracey Callinan, Arts Out West. * Women in Trades team members: Dr Donna Bridges, Dr Elizabeth Wulff FOAE; Assoc Prof Branka Krivokapic-Skoko, Dr Larissa Bamberry, Dr Stacey Jenkins FOBJBS; Dr Ruth Townsend FOS

11.01.2022 Today we met and celebrated some amazing women! We welcomed NSW Minister for Mental Health, Regional Youth and Women, the Hon. Bronnie Taylor MLC on campus, as... part of NSW Women’s Week (2-8 March). During her visit, the Minister met with criminal justice and paramedicine students who are keen to pursue their careers and strive for gender balance while they're at it! Dr Donna Bridges from our school of Humanities and Social Sciences also shared her research from the 2019 'Women in Trades' study, which explored why some women prosper in jobs that are considered traditionally male-dominated and others do not. The day finished with the Minister awarding two Women in Engineering Scholarships from CSU Engineering! We're proud of all of our women (not just this week but every week!) in the #CharlesSturtUni community See more

11.01.2022 Dr Jodie Kleinshafer, Our marketing lecturer is excited to announce the Boosting the Local Care Workforce (BLCW) team are currently disseminating this one page summary of some findings from the NDIS project to their regional coordinators across Australia. The BLCW program is a national program designed to develop the immediate capacity of disability and aged care service providers to operate effectively and expand their workforces. The BLCW team stated We would like to dis...seminate this across the BLCW team, both for their information and for sharing with the disability provider and stakeholder market. Marketing knowledge and skills are a new area of required expertise within the disability sector and your research provides valuable information to help providers understand and respond to the Carers perception of what makes a good worker and organisation. See more

10.01.2022 The report Launch: ‘A trade of one’s own’ - Regional NSW stakeholder findings barriers and proposed solutions for women in the manual trades, 2019 was held on... Tuesday 10 September at the Bathurst Charles Sturt University campus. The event was very well attended by over 60 people including industry stakeholders, tradeswomen and university staff. Wiradjuri Elder Uncle Dinawan welcomed the guests with stories of women’s country, team leader Donna Bridges gave a brief project overview and introduced Prof Mark Morrison and Prof Wendy Bowles who officially launched the report and Craig Randazzo, CEO Skillset spoke to the importance of tradeswomen in the regions. This was followed by a tradeswomen panel, featuring Natalie Creed and Grace Di Trapani, carpentry apprentices from Ladex Construction Group Wagga, Wagga; Cassy Shanahan, Painter & Decorator, Albury and Bridget Smith, Electrician from JB Electrical, Albury. The panel was moderated by Paula Beattie representing SALT and Orange Women’s Shed. The panel stole the show. The Report details consolidated findings across three comprehensive industry stakeholder consultations held in Albury, Bathurst and Wagga Wagga during 2018. These consultations illuminated the persistent barriers to women’s recruitment and retention as well as revealed insights into how women can pursue successful, meaningful careers. https://www.csu.edu.au//A_trade_of_ones_own_Regional_NSW_s Project Team Dr Donna Bridges (Lead) Ass Prof Branka Krivokapic-Skoko Dr Larissa Bamberry Dr Stacey Jenkins Dr Elizabeth Wulff A cross faculty project: Arts & Education and Business, Justice and Behavioural Sciences The team would like to thank all those who supported the event and took time out of their busy schedules to attend. The team would particularly like to thank ILWS for funding the publication of the report, Social Sciences week for supporting its launch and the Faculty of Arts & Education for funding the event.

09.01.2022 This research seeks to investigate the nature of the challenges experienced by frontline staff and the role of leadership in times of major service disruptions. Dr Dwivedi said https://news.csu.edu.au//study-to-investigate-mental-healt

04.01.2022 ‘A trade of one’s own’Report launch today in Bathurst. ILWS researchers Drs Donna Bridges, Larissa Bamberry, Stacey Jenkins, A/ Prof Branka Krivokapic-skoko an...d Dr Elizabeth Wulff on the barriers and proposed solutions for women in the manual trades https:://www.abc.net.au/news/2019-09-10/more-education-and-support-key-to-encouraging-women-into-trades/11490132 See more

03.01.2022 Some great pics from Ride to uni days so far for #NSWbikeweek #CharlesSturtUni - will you be joining us tomorrow for Albury and Dubbo rides or are you taking a ...ride around where you live? Don't forget to tag your pics to enter our Bike Week photo competition! #Bathurst #Orange #WaggaWagga Charles Sturt University See more

03.01.2022 This year, our colleagues from Study Group in Melbourne welcomed the School of Management and Marketing to their campus for the annual School Planning Workshop. The workshop provides an excellent opportunity for staff from across many of our university campuses to meet face to face and plan for the year ahead, Everyone engaged in many great discussions on teaching and research. We also had the opportunity for some fun and were treated to a bus tour of the sights of the city.... Thank you to Study Group Melbourne for hosting our School and sharing your beautiful city.

02.01.2022 Call for Participation in COVID-19 Research in Western NSW Local Health District. Are you interested in contributing to the improvement of communication about COVID-19 in rural and regional communities? Charles Sturt University (CSU), in partnership with the Western NSW Local Health District (WNSWLHD) and the Western NSW Health Research Network (WHRN) has engaged in a research project involving rural, regional, remote and Aboriginal communities in Western NSW. The objective o...f this research project is to better understand these communities’ knowledge of COVID-19, as well as their perceptions of risk and preventive health behaviours during the current pandemic. The information you provide will contribute to the development of improved and more effective communication strategies for pandemic diseases. You are invited to participate in this research project by completing a 15-20 minute survey. You can access the survey directly using this link: https://www.research.net/r/COVID-19_Rural-Remote-NSW If you would like any further information or support to complete the survey, please contact Dr Jodie Kleinschafer ([email protected]). Further information This research is being conducted by Dr Jodie Kleinschafer Professor, Professor Oliver Burmeister, Ms Gail Fuller, Ms Jayne Lawrence, Ms Teesta Saksena, Dr Alice Munro, Dr Julaine Allan, and Dr Mark Lock. This project has been approved by Charles Sturt University’s Human Research Ethics Committee, Approval No. H20254, and the Aboriginal Health and Medical Research Council Human Research Ethics Committee, Reference No. 1668/20. Should you have concerns about your rights as a participant in this research, or you have a complaint about the way the research is conducted, contact the Aboriginal Health and Medical Research Council (AH&MRC) Ethics Committee on (02) 9212 4777, or the Charles Sturt University Human Research Ethics Committee on (02 6365 7977)

01.01.2022 Mark and I attended the Pre-Grand Final Lunch for the Giants presented by Hope Estate at The Star Event Centre in Sydney on Wednesday 25th of Sept. The grandiose meal was a delicious culinary delight. The 2019 Toyota AFL Grand Final Lunch, was hosted by Jim Wilson with a special guest speaker, St Kilda champion Nick Riewoldt. We were invited to lunch to discuss a special industry project; the focus of the project is to reinvigorate the AFL clubs in regional NSW. We are very much looking forward to building a collaborative industry relationship with the AFL (I might even learn the rules of the game and become a fan). - Dr Felicity Small (School of Management and Marketing)

01.01.2022 Our SOMM Staff had a very busy September, amongst the business meetings and conferences our staff also have had the opportunity to have some fun with some great people in some great places.