Digital Marketing Insights in Sydney, Australia | Advertising agency

Digital Marketing Insights

Locality: Sydney, Australia

Phone: +61 2 8003 3114

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24.01.2022 Should you be taking a mobile-first approach to your web development? Google believes so.

23.01.2022 Summery of #app development 2016.

22.01.2022 "Here's how you end up with a bully in a position of authority at an organization: Someone points out that the bully is a real problem. And the boss says, "I know he's a bully, but he's really productive and we can't afford to replace him." And here's how you end up with a naysayer, or a toxic co-worker:... Someone points out that people are afraid to work with this person. And the boss says, "I know, but we really need her expertise." And, person by person, trait by trait, we build a broken organization because we believe that function trumps cooperation, inspiration and care. Until it doesn't, and then, all we've got left is a mess. The negative people who do nothing functional are an easy decision. It's the little compromises around people who seem to add value that corrupt what we seek to create. Build a team of people who work together, who care and who learn and you'll end up with the organization you deserve. Build the opposite and you also get what you deserve. Function is never an excuse for a dysfunctional organization, because we get the organization we compromise for."

22.01.2022 I wonder how long broadcast TV will last? A recent survey by the National Cyber Security Alliance and Microsoft indicates more U.S. Teens now use YouTube over Snapchat, Instagram and Facebook. Perhaps it's no surprise then, that every day people watch hundreds of millions of hours on YouTube videos. Over 5 Billion views. Watching a portion of the 300 hours of content uploaded onto the platform every minute.... YouTube has over a billion unique users worldwide. Almost one-third of all people on the Internet. More 18-34 and 18-49 year-olds are reached than any cable network in the U.S. Yet amazingly, costing $6.5 Billion USD to run, YouTube only generates $4.4 Billion year-on-year. YouTube is not profitable (..currently). Perhaps broadcast TV, or at least subscription based streaming, is here to stay for some time yet.

22.01.2022 With every project there is a trade-off in either execution, turnaround time or expense. You can only ever have two of the three. This explains why.

21.01.2022 Adding captions to your Facebook videos sees an immediate 12-14% increase in their engagement. Here's why.

20.01.2022 How Snapchat really stacks up compared to Twitter and FB.

17.01.2022 "Herzog leads viewers on a journey through a series of provocative conversations that reveal the ways in which the online world has transformed how virtually everything in the real world works - from business to education, space travel to healthcare, and the very heart of how we conduct our personal relationships."

17.01.2022 Move Over Siri, Google's Looking to Get Sassy

16.01.2022 "Colors are engineered to get you to keep using an app, promote a game to your friends, or pay money for a service." finds Quartz

15.01.2022 Uber cheaper than catching subway for daily commute in NYC

12.01.2022 A place where you feel free to post whatever you want without the nagging fear of, "did someone like that or not?"

10.01.2022 The Always-On Email Culture: 7.4 hours per weekday are spent on email

07.01.2022 Snapchat is seeking Hollywood partners to make original content for Discover. Short-term reality, comedy, animation and prank.

06.01.2022 Uber's Ad-Toting Drones Are Heckling Drivers Stuck in Traffic...

05.01.2022 Which industry is set to benefit most from virtual reality? All of them.

05.01.2022 Instagram has partnered with mental health professionals and advocates to design a response to posts that could be about suicide, self-harm, or eating disorders. It's encouraging to see Instagram addressing issues among its users, in contrast to others.

04.01.2022 Tesla can not use 'autopilot' in advertising "in order to prevent misunderstanding and incorrect customers' expectations" says German Transport Minister.

04.01.2022 Yahoo Inc last year secretly built a custom software program to search all of its customers' incoming emails for specific information provided by U.S. intelligence officials, according to people familiar with the matter.

03.01.2022 Specific positions cited include Global Head of Employee Engagement, Head of Enterprise Communications (Internal and Leadership) and Employee Engagement Specialist.

02.01.2022 What makes you valuable? Discover How to Fascinate with Sally Hogshead.