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Firewire Digital Marketing in Newcastle, New South Wales | Web designer



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Firewire Digital Marketing

Locality: Newcastle, New South Wales

Phone: +61 408 479 555



Address: 154 Parry Street Newcastle, NSW, Australia

Website: https://www.firewiredigital.com.au

Likes: 116

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25.01.2022 Local business taking on some well established competition. Slow build but each month more traffic, more leads = client happy How:... New website for service based industry 3 in-depth pieces of content + standard service pages Links, links & links For this business the content pieces are competing with sites like hipages, Airtasker & ServiceSeeking.com.au Tall order for a new website to compete, but we are currently in top 5 for a number of key search terms. We keep going :)



24.01.2022 It is common knowledge that hardly any user clicks on the second results page. However, the massive differences between CTR within the first ten organic results are less known. The avg clickrate for the #1 in Google is 28.5% Beyond #1 the percentage falls quickly: In the #2, the avg clickrate is 15.7% and then in the #3 down to 11%

23.01.2022 During a public health crisis, the whole community is facing the prospect of restrictions. Everyone is rightfully anxious at what the coming weeks and months hold. Many business owners are extremely unsure of the best way forward. Having a good online presence can’t help every business, but for many, it is a step to ensuring they are accessible to their local community and the rest of Australia. If you are wanting some free advice from experienced digital marketers we are w...illing to help. Please Share & Tag anyone that you think could use some assistance.

22.01.2022 A website migration combined with a platform migration is a tricky prospect. Too often in a site migration businesses ignore the need to redirect old URLs - particularly when you are talking 1000s of them. Instead of implementing redirects to the new relevant pages this B2B business redirected ALL old example.com.au urls to the parent example.com... Result is an almost 50% drop in traffic in 30 days.



20.01.2022 PSA: This email is the latest spam tactic dropping into business emails. 1000 Porn Links unless you like their Facebook Page, leave a 5-star GMB review, and Bookmark their website If you get one you can safely ignore Jatinder. #spammers #spam

18.01.2022 In the doom and gloom - it isn't bad for all businesses. This eCommerce businesses traffic and impressions have surged the last week. Smashing the normal peaks of Christmas shopping. #SEO

17.01.2022 Are you struggling to get more traffic to your website? Rest assured, you are not the only one. Even if you have a handful of readers or a few thousands you always want to increase the number of visitors to your site.



17.01.2022 Starting an agency from nothing is not easy, it takes time to build trust and authority within your market & region. 19 Agency Owners Share Their Stories.

14.01.2022 When it comes to links some people believe that the more the better but that it’s not always true.

13.01.2022 Still more experiments from Google removing The Sydney Morning Herald from Australian search results. This from today:

12.01.2022 To help you streamline and optimize your agency’s processes, Cloudways have put together a list of 35 must-have agency tools in this article.

10.01.2022 There is no specific word count to reach when writing page content Just because a plugin recommends 600+ words on a page or a SEO tool warns of thin content doesn't mean you should listen. Take 5 min to look for yourself...... - What is the intent behind the search term? - Analyse the SERP results - What is ranking? - What type of content? It could be 100 words - specifically answering a question. It could be a 5000 word monster page. Or is it a video? Every case is different. #seotips



09.01.2022 If your Google Analytics looks like this - here is why! The Traffic Bot that has been going out over the world this week has now reached Australian sites. On a client site yesterday - over 5,000 page views from /trafficbot.life... No lasting damage - more a pain in the arse. Some tips on dealing with Google Analytics Spam Make sure bot filtering is turned on in the View settings (it should be on by default). On your main reporting views, always apply an Include valid hostname filter, to only include data from valid hostnames. It is a proactive approach (and easier than trying to play "whack a mole" with excluding invalid hostnames after the fact.. which will turn into a never ending list that needs to be constantly monitored and editing of filters each time a new one appears). The Property's Referral Exclusion List, is not how to deal with referral spam, it has an entirely different purpose and will not remove the spam from your data, it will simply change it to being reported as direct/none.. so it's harder to actually spot and remove it in reporting. You can learn more about what the Referral Exclusion List is for here: https://support.google.com/analytics/answer/2795830?hl=en Following article has a number of ways to audit your data and how to create the necessary filters and segments for cleaning up your existing data and how to keep it clean going forward https://carloseo.com/removing-google-analytics-spam/

09.01.2022 when you’re a small business with almost no marketing budget and a million things to do every single day SEO can become a complete afterthought and fall to the bottom of the priority.

08.01.2022 Wonderful to see Firewire Digital featured in Football Today It has been a pleasure to work with the team on the website. https://footballtoday.news/clubs/firewire-digital

06.01.2022 Mobile-first indexing was meant to be enabled for all sites in Search in September 2020. But Google decided to extend the timeframe to March 2021. If you haven't done it yet, prepare your site for mobile-first indexing.... Here's what to look out for

06.01.2022 Image SEO is one of the easiest wins you can have when trying to optimise your on-page SEO. Use this checklist to make sure your image SEO is on point.

05.01.2022 The bitter truth is: leads don’t come on their own. You have to invest time and money to get those leads rolling and converting into customers. And this is exactly where customer acquisition cost (CAC) comes into play. Wonderful to see Firewire's Shonavee Simpson featured in the latest post from Databox

02.01.2022 Job Opportunity Firewire Digital Marketing is growing! Join an SEO agency in Newcastle, Australia who are serious about delivering exceptional client results. We currently have a spot open for a talented SEO Specialist to help us deliver exceptional results for our clients.... Interested?! Apply Today.

01.01.2022 Google Analytics are introducing two new predictive metrics. The first is Purchase Probability, which predicts the likelihood that users who have visited your app or site will purchase in the next seven days. And the second, Churn Probability, predicts how likely it is that recently active users will not visit your app or site in the next seven days.

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