Love Haidee | Apparel & clothing
Love Haidee
Phone: +61 409 504 888
Reviews
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25.01.2022 Day 2 of winter and I'm already dreaming of summer again! Our beautiful Pink Palms Print has all the summer feels. @ Sydney, Australia
25.01.2022 You don't need a reason. It's just a great way to live your life. Always. Enough said.... x Emma
25.01.2022 Let me introduce you to Bianca and Kritz from The Big Sister Experience. These beautiful souls are on a mission to empower our girls to become confident and resilient young women. I'm so excited to be chatting with them this week! With more than a decade of classroom teaching experience between them they now run community events, in-school workshops, mother-daughter connection events, professional development sessions for teachers and online courses for teen girls.... They cover real-life issues affecting our teen and pre-teen girls including body image, mental health and social pressures giving them tools and strategies to live a happy and healthy life. If you have any questions that you'd like me to ask Bianca & Kritz please let me know and I'll be sure to ask them. x Emma
24.01.2022 If you haven't discovered the joy of 'Teen Breathe' magazine yet, you really should check it out. They encourage girls to be comfortable in their own skin and to follow their dreams. We love their focus on being curious, kind and staying positive. All the things we believe in here at Love Haidee too. x Emma
23.01.2022 Pants falling down or ankles getting cold? Its a dilemma! I often get asked if our drawstrings actually work .. 100% YES! ... If you're anything like me, you're sick of buying drawstring pants only to find that the drawstring is just for show and doesn't actually pull the pants in for those with skinny waists and long legs .. FUNCTIONAL drawstrings you say? I listened when you told me that your girls were tall and skinny so it was hard to find pants that fit her properly. You said that to fit them comfortably around the waist they were too short in the legs and in order to get them long enough for their legs, they'd be too big around the waist. Not anymore! Our elastic waists and functional drawstrings give you the best of both worlds and allow girls to adjust them to their perfect fit! x Emma
23.01.2022 One of the surprising things I've loved about starting Love Haidee is the connections and friendships that I'm making. For someone who's naturally introverted, I could easily sit at my desk and work all day without speaking to another soul until my kids get home from school. But I've pushed outside my comfort zone to grow this little biz of mine, and boy I'm glad I have.... Its so rewarding to meet other like minded women and support and watch one another's businesses grow. Similarly, the friendships I've made on here is amazing. I have customers that I feel are like long lost friends and I love getting to know you. I really have met some beautiful souls who I hope I'll remain friends with for life. I'm pretty sure you know who you are! x Emma
22.01.2022 Our gorgeous Floral Dreaming short sleeve tee. It's just the right shade of green .. a subtle cross between sage and mint! We're crushing on this one. What colours are you loving right now?
22.01.2022 How much fun are pillow fights in your pyjamas?
21.01.2022 Lovely Alex from @theburleighprincesses looking gorgeous as always and mixing it up in our pyjama separates. Alex wears our lounge pants in grey marle and the short sleeve sleep tee in dusty pink (and don't forget the matching scrunchies too of course!). x Emma
21.01.2022 Did you know that 1 in 3 girls these days sends a nude or explicit photo on social media? Terrifying isn't it? It's enough to want to ban our kids from social media altogether. BUT, I've also seen the positive side of social media in terms of helping them make connections in a world that's rapidly becoming carried out over digital screens.... If you've ever seen a group of kids together, not speaking but all looking down at their own devices you may have then realised that they're having conversations with one another, simply online. While it's tempting to tell them to put their phones away and have real interactions, it's also the way that conversations are increasingly carried out these days (this is a whole other conversation for another day!). And at the end of the day, we still want our kids to be part of those conversations and included socially. As parents of tweens and teens, social media can be fraught with anxiety: When should we allow our kids to have social media? How do we keep them safe online? How do we help them maintain a positive social media feed and not become depressed by the curated feeds only showing a snapshot of the best moments? The Big Sister Experience shares some of their best tips based on years of experience working with teen girls. You can read more on how to help your daughter navigate social media on the blog now on our website: www.lovehaidee.com.au Have any awesome tips of your own? I'd love to hear how you manage social media with your girls. x Emma @gowestpicture
21.01.2022 The lovely Alex from the Burleigh Princesses relaxing in our dusty pink sleep shorts & short sleeve sleep tee. Just LOVE that gorgeous hair of hers! Image: @theburleighprincesses ... x Emma
21.01.2022 We know how hard it can be to shop online when you can't touch and feel the products. While we're pretty confident that you'll love our products, that's why we offer easy 30-day returns, no questions asked. We've spent many hours sourcing the most beautiful quality fabrics and getting the fits just right to create something that we know you'll love.... And as a small Australian family business we're just a PM or email away if you need any assistance and will always do our best to help in a timely manner. And when I say 'we' it's of course me, Emma, at the other end of that DM or email with you ! x Emma
20.01.2022 Sisters, Siena & Charli, twinning in our PJ’s Your Way Sleep Shorts & Sleep Tank set. Perfect for those hot summer nights! @gowestpicture
19.01.2022 BRAND REP SEARCH We are looking for some tween/teen girls to join Love Haidee as a Brand Rep. What you will receive: ... - 1 pair of pyjamas, 1 luxe top and 1 luxe tank - 10% discount to share with your followers - 20% discount to share with your friends and family Terms: - 12 weeks - high quality clear photos - minimum of one post per week - minimum of one story post per week How to Enter: - Follow us @lovehaidee - Share this post in your stories & tag @lovehaidee - Comment below "Pick me" to enter - For an extra entry repost this photo to your feed tagging @lovehaidee & #lovehaideebrandrepsearch Entries close Monday 16th November 8pm AEDT. #brandrepsearch #brandrep #brandreptweens #brandrepteens #jointhelovehaideetribe
19.01.2022 We are so excited to announce our Love Haidee brand reps! Let me first say thank you to everyone that entered our brand rep search. I was honestly blown away by all the interest. There were so many incredible entries, and I loved looking through all your accounts. After some very tough decisions, I'd love to introduce you to our team: ... @indianna_may @ourlovely_littlelife @haideeburlington @wynter_mei @myloves.4u2c @wherethewild.ones_are Congratulations girls, we're thrilled to have you on board and so looking forward to working with you! x Image: @annastylehound
19.01.2022 You might wonder why we chose to feature palm trees in our logo for a girls fashion brand? The truth is, that palm trees are my 'go-to thing'. What do I mean? It's the thing that makes you smile. It makes you feel good instantly when you see it. For me that's palms. Perhaps it's because they remind me of summer and holidays. They'll often make an appearance in our feed and if you've been following us for a while you'll know by now that I love to make you smile.... Love Haidee is all about lifting each other up and making girls feel good on the inside and out. We want to give girls the confidence to be themselves. And that starts with being comfortable in your own skin (and of course comfy clothes don't hurt either! ) Tell me, what's your go-to thing? I'd love to know. x Emma
18.01.2022 Hey there. It's been a while since I introduced myself on here, so for those of you who are new around here, welcome! I'm Emma and I'm on a mission to create super comfy sleepwear and clothing for girls in those tween and early teen years. I LOVE chocolate , summer and reading a good book! ... I have two kids, Ella 13, who you'll have seen in lots of the photos by now, and Jett who's 11. I still haven't quite wrapped my head around the fact that I have a child in highschool! Both my kids have gone back to school full time as of today. I'm still not quite sure how I feel about that. I've actually loved having them around more and not having that crazy rush of after school activities. I love getting to know you all. Where are your kids right now - back at school or still homeschooling? x Emma
18.01.2022 Want to create a stronger connection with your daughter? Meet her where she's at. Find some common ground. Have you ever tried reading one of her favourite books? It's a wonderful way to strengthen that bond with your daughter. ... For me it was more good luck than any kind of planning but every now and again I'll pinch one of her books to read. In fact, I'm reading one of her books right now. A few years ago we were on a trip to Bali and I finished the couple of books I'd taken with me to read so I started on my daughter's book. I was surprised to find that I enjoyed it and went on to read the rest of the series with her. But more than that, I loved her reaction to me reading it and that we would talk about the plot and the characters together. She would look over my shoulder to see exactly where I was up to and with a knowing "..ooh.. that's a good bit"! We both love reading so this was an easy way to connect. Perhaps reading's not you/your daughter's thing but find something that you both enjoy and find some space to share in it every now and again. It could be movies or baking or some kind of craft/hobby. The key is to let her guide the choice .. it may not be a movie that you would otherwise to choose to watch but it's more about spending that time together or showing her that you're interested in what she loves. If you can talk about the little things together and have those open lines of communication it makes it so much easier when it comes to having those big conversations too. Feel free to share this post or tag a friend if you think they'd find it helpful too. And if you're after any book recommendations feel free to DM me anytime. x Emma
16.01.2022 So excited to be featured in Minty Magazine's latest edition. If you're looking to redo your tween/teen's room, then you should definitely get your hands on a copy of this first. It's packed with loads of gorgeous room inspo! So much goodness inside. And I'm so grateful to be a part of it.... Thank you @mintymagazine!
16.01.2022 Everyone's circumstances are different. And we all handle things differently. We're all just doing the best that we can and getting through 1 day at a time. Kindness over judgement. Every time.... I honestly believe kindness is contagious. So if there's some small act of kindness you can do for someone else today, do it. You'll be surprised at how it spreads and how it fills your own cup at the same time. x
15.01.2022 My Why | If you've ever been shopping for your tween or teen girl and come home empty-handed and frustrated with the lack of choice you'll understand why I started Love Haidee. Sure, there's a number of other reasons like being my own boss and having the flexibility to be there for my kids as they grow, but that could be any small business venture. So often clothing is either too mature or made for much younger kids. And girls today are growing so much faster.... They're outgrowing childrens' clothes at an increasingly younger age and women's clothes are simply not designed for girls' bodies. I struggled to find good quality, age-appropriate clothes & sleepwear that fit properly and that my daughter actually wanted to wear. So I created it. x Emma
15.01.2022 My gorgeous girl!
12.01.2022 Your Sunday night reminder | Be kind to yourself. Years ago, someone said to me when you're being hard on yourself try to reframe the situation and think about it from another perspective. Put yourself in your friend's shoes.... If your friend found themselves in a difficult situation, what would you say to them? Try treating yourself with the same love and kindness as you would give to others, because you absolutely deserve it. x Emma
12.01.2022 I love the warmer days that Spring brings with it. Though at this time of year you're never sure what the weather will send your way. One day it can be beautifully warm and the next, the temp has dropped by 10 degrees again. Or the days are warm but the nights are still cool. That's one of the great things about our girls PJ's - they're designed to work in beautifully together to get you through the seasons.... Buy a set and then simply add pieces as and when you need them as the weather changes. Stick to one colour, or mix them up, the choice is yours. Luxuriously soft, you won't want to get out of them, no matter what the weather! The gorgeous Alex from the Burleigh Princesses in our Grey Marle Lounge Pants and Sleep Tank in Dusty Pink. Like a discount on your PJ's? Sign up to our VIP list or DM me for a sneaky discount. @theburleighprincesses
12.01.2022 The environment that we leave for future generations is important to us here at Love Haidee, which is why we've kept this top of mind when selecting our packaging. Our stock arrives to us in a single bag - no individually wrapped plastic bags for each garment, meaning less plastic going to landfill. You'll find your parcels lovingly wrapped in acid free, FSC Certified tissue paper, customised using soy-based inks which are better for the environment.... We'll pop that in a 100% biodegradable comPOST pack that can be composted at home! Because every little bit counts. x Emma
10.01.2022 As the saying goes, "Every expert was once a beginner". The only way to learn and grow is to start at the beginning (unless of course, you're a total rockstar and great at everything you touch first try).. But for most people, it takes time. It takes being brave enough to be bad at something before you learn, improve and grow. I've always admired how brave my daughter Ella is. Even as a little one, she was always willing to give anything a go. And I'm so glad to see that lif...e hasn't beaten that out of her. I wish I was half as brave as her. When I started Love Haidee I was terrified. I wasn't one for social media much before that so it has been an enormous learning curve but something that I've grown to enjoy. When I look back at some of my early posts I cringe but hey, you've gotta start somewhere! If we never have a crack at new things, we'll never find those new passions and there's so much that we risk missing out on. So if there's something that you've been wanting to try but too afraid that you might look silly or fail, I urge you to have a go. What's the worst that can happen? x Emma
10.01.2022 Hel-Lo long weekend!! Image: @annastylehound
09.01.2022 Want some great tips for helping your daughter manage her anxiety in the face of a global pandemic? You may know that I sat down recently (via Zoom of course ) with the gorgeous Bianca & Kritz from the Big Sister Experience. They shared with me their top tips for managing your daughter's anxiety. Dubbed the "Corona-coaster", we've seen many people, young and old alike, start feeling anxious where they've never previously suffered from anxiety. And the tips to ease this anxie...ty are surprisingly straightforward. The blog is live on the website now if you'd like a read. If you're a Love Haidee subscriber the blog will have landed in your inbox today. If you didn't receive it, please check it isn't in your junk mail (as I've moved email providers). If you're not already a subscriber, what are you waiting for? Why not join the tribe and get a sneaky 10% welcome discount while you're at it. Hope you find the tips useful. Thanks again Bianca & Kritz! x Emma
09.01.2022 And we happen to think ours are pretty great. We used the feedback from hundreds of mums just like you and lovingly poured it into all our sleepwear. We're so proud to bring you sleepwear that actually fits .. think elastic waistbands and functional drawstrings along with elastic ankle cuffs and pockets. Oh, and did someone say super soft, super stretchy fabric that breathes? These are next level in comfort!... We hope you love it as much as we do and if the feedback from our customers so far is anything to go by, we're pretty confident you will. Why not jump on over to our website and check them out. www.lovehaidee.com.au x Emma
08.01.2022 Classic tones feature in our range because not all kids love wearing bright colours or busy patterns. Some kids are classic and that's cool. We've got you covered. From the front our tops just look like ordinary tees and tanks, but I love the beautiful surprise you get with the unexpected details at the back when they turn around! With matching scrunchies, these tees and tanks make a beautiful Christmas gift for the girls in your life.... x Emma Pictured here are the Pink Palms Tank; and the Floral Dreaming & Indigo Jungle Tops. Shop yours now at www.lovehaidee.com.au
07.01.2022 Good things are on the way! It's been a busy few weeks here at Love Haidee HQ (that would be me at my laptop on the dining room table since my hubby's been working from home in our office ). We've got giveaways and promos and all sorts of fun things coming your way. Can't wait to share them with you.... Stay tuned. x Emma Shop www.lovehaidee.com.au Another gorgeous image from @annastylehound
07.01.2022 It's R U Ok Day today, so I wanted to check in. Whether you live in Victoria or not, 2020 has been a tough year and without doubt, a rollercoaster of emotions. If you haven't checked in on your friends and loved ones lately, I urge you to do it. We should do this all the time, but I get it, life's busy. R U Ok Day is a great reminder.... But more than this, it should be the start of an open conversation about how we're all doing, not just asking the question and moving right along. So if you need someone to listen, my DM's are always open. It's also a great reminder to always live with kindness. You never really know what someone else is going through. A few kind words or taking the time to just listen can often help a person more than you think. x Emma
07.01.2022 WE HAVE A DATE!! The blue PJ's that you've all been waiting for will go LIVE FOR PRE-ORDER on Thursday night at 8pm. All pre-orders will be sent out the end of next week. ... If you're on our VIP list you'll score yourself an EXTRA DISCOUNT (limited time only) and early access which will land in your inbox tomorrow. Just like our existing PJ's that you all know and love, these are made from the same butter soft fabric - full of stretch and beautifully breathable. Sleep soundly in the comfiest PJ's ever!
07.01.2022 We used the feedback from hundreds of women with tween and teenage girls and poured it all into our signature sleepwear range. Think: Luxuriously soft fabric with stretch for ease of movement and supreme comfort. Elastic waist and functional drawstring for your perfect fit (no more ankle freezers in order to keep your pants up )... Elastic ankle cuffs to stay put during the night. Pockets in our shorts & long pants. Well, because who doesn't love pockets? Heavier weight fabric for modesty. Perfect for those sleepovers. Beautiful dusty pink or grey marle (no unicorns, princesses or cartoons in sight ) Just simple, classic design combined with well considered details and luxuriously soft fabric. What more could a girl want? If you're not already a Love Haidee VIP, sign up now for 10% off and to be the first to hear about promos and new releases. x Emma
06.01.2022 [Behind the Name] Pronounced Love "Hay-dee". Haidee was my grandmother's name but we called her Nonni. She was a talented artist and dressmaker. She passed away when I was young but I have so many beautiful memories of spending time with her. We used to find large smooth stones and paint pictures on them and I remember painting t-shirts with 'puff paints' (for you 80's kids out there, I'm sure you'll know what I'm talking about ..)! So, if you count puff paint on t-shirts the...n I guess you could say that my foray into fashion happened at an early age!!! Either way, there's a special connection between grandmothers and their grandkids and I love watching it now with my own children. What are some of your fondest memories of time spent with your grandmother? x Emma
06.01.2022 If you've ever worn polyester PJs to bed you'll know that while the fabric may be soft it doesn't allow your body to breathe and you often wake up hot and sweaty. That's why we chose a beautiful blend of viscose made from bamboo to allow your body to breathe, combined with a touch of elastane for stretch to give you ease of movement. Super soft, stretchy and breathable. That's a win, win in my book!... x Emma
06.01.2022 I'm curious .. .. how do you choose who you follow on the Gram? For me, it's a total mixed bag. But I love to follow accounts that make me smile. That could be accounts that have a bright, colourful feed that are just bursting with positivity or accounts like @islabayandreef that simply inspire me to get my toes in the sand! ... If you haven't discovered Chenoa's swoonworthy feed you should definitely check it out. She captures the most incredible beach sunsets and the beautiful bond between her three young kids. Pics of her youngest, Reef, never fail to make me smile. And if you love home reno's she's always doing something on their divine beach shack too! I love this photo of gorgeous Isla wearing our PJ's Your Way sleep shorts & short sleeve sleep tee set in dusty pink. Do you have any favourite accounts you'd recommend? : @islabayandreef
06.01.2022 From my family to yours, wishing you a happy and healthy Christmas break. Thank you for all your support this year, it honestly means the world. x Emma
04.01.2022 The gorgeous Isla wearing our grey marle Lounge Pants and our Pink Palms top. Just love that shy smile of hers. Image: @islabayandreef
04.01.2022 Make it a habit to look for the positive in each day! I had the most wonderful chat with Bianca & Kritz from the Big Sister Experience yesterday about all things anxiety, social media and body image. One thing that features prominently in their tool kit is gratitude and mindfulness.... They suggest that as a family or even as a friendship group to each list one thing that you're grateful for every day. As some of you are now back in lockdown this may feel hard to do right now, but I promise you those reasons are there if you just look hard enough. If you're feeling a little (or a lot) anxious right now, why not give it a try and see the impact that it can have on your mindset. x Emma
03.01.2022 I JUST can't get my head back in the game! Is it just me or is anyone else struggling to get back into the swing of things this year? We started our break in lockdown and the weather was pretty terrible. ... Now all of a sudden Summer has finally decided to arrive and I feel like our summer holidays should be just beginning - NOT that we should be getting the kids ready to head back to school next week! How did that happen?? Tell me, are you ready for the kids to go back to school? This gorgeous shot taken by Michelle from GoWest Pictures @gowestpicture
03.01.2022 I love that from the front our tops just look like ordinary tees and tanks, but then you get a beautiful surprise with the unexpected details at the back! Ella wearing our Pink Palms tank.
03.01.2022 For you lovers of all things mint and floral, this one's for you! We knew that this print was at the 'pretty' end of the spectrum so we decided to pair it back with a beautiful sage green base. There's nothing childish about this one. Check out our FLORAL DREAMING girls tops, tanks and matching scrunchies.... x Emma
02.01.2022 Was it even the weekend if you didn't lounge in your PJ's?!? The gorgeous Lilah in our Shorts and short sleeve sleep tee in dusty pink and Eadie in our Shorts and Sleep singlet in grey marle. If you haven't already got your winter PJ's sorted, check out our long pants and long sleeve sets for winter too ..... Image: @annastylehound x Emma
02.01.2022 And just like that the weekend is over once again. The gorgeous Siena wearing our Floral Dreaming tank.
01.01.2022 5 star review from Mie Buckles: Best Covid uniform ever My daughter now has 2 Love Haidee PJ's (T-shirt / tank top, shorts / long pants) and she loves them, they are soft, comfortable and stylish. Impossible to get her out of them in school holidays and weekends, she even went in her "Covid Uniform" for Ice cream in the school holidays :) Needless to say I'm in trouble, if there are no clean Love Haidee PJ's for night time.... https://www.lovehaidee.com.au//pj-set-lounge-pants-sleep-t