Mara Roberts | Businesses

Mara Roberts

Phone: +61 7 3184 5052

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• Marketing agency
• Advertising/marketing
• Internet marketing service
• Social media agency

25.01.2022 We're now Roberts Digital Your education marketing experts! With the growth of our business and team, we are excited to announce a new look and name change for our education marketing business. This Facebook page will soon be deleted so we ask that you please keep in contact by joining our new Roberts Digital page: https://www.facebook.com/RobertsDigital

22.01.2022 It was such pleasure to write an article for the Christian Women in Business magazine. I LOVE this community and highly recommend it. You can get your copy here:

22.01.2022 Marketing Managers: The 5 numbers that'll make you look like a marketing rock star and how to get them automatically in Google Data Studio. COMMENT 5 numbers to get the template.

22.01.2022 With the increasing expectation that schools maintain a healthy presence on social media, your time can quickly get consumed with developing interesting content, posting regularly and moderating comments. But is all the effort worth it? Can social media marketing actually be used to engage local families and increase enrolments in a measurable way?... In this article you can learn learn how to engage (and re-engage) local families on social media. Are these strategies a part of your plan for 2019?

22.01.2022 In this month's online catch up for schools we looked at how to streamline our efforts and plan our school's digital marketing.

21.01.2022 Are you planning your next marketing campaign for your school? In this quick tutorial I show you how to map out where your current families are from and to use that for your geographic targeting.

20.01.2022 The LAUNCH Marketing Webinar is back next week. If you would like to learn how to grow your business, or have a friend that would like to, the LAUNCH webinar is packed with great tips to get you started.

20.01.2022 Accelerated Mobile Pages what are they and how do you stay ahead when it comes to your mobile website and SEO strategy?

20.01.2022 Does your school have an agency managing your Facebook ads? Getting a professional to set up your campaigns is the first step in the right direction, so, its time to sit back and watch the enrolment enquiries roll in. Is there anything that you can do to support their work and get the most out of your ad spend? ... Today Im sharing the Facebook advertising tips that I send to my school clients on how they can support their campaign and ensure they get optimal results.

19.01.2022 How to add a 'note' in Google Analytics when you launch an offline campaign. This is follow up training from my video on how to measure traditional marketing. https://mararoberts.com.au/schools/traditional-marketing/ Hope it helps ;)

18.01.2022 How is schools marketing different to other marketing? Learn how get metrics that are going to actually impact your enrolments.

18.01.2022 How to spy on your competitor's Facebook Ads targeting.

17.01.2022 [Sales] I was a got on a sales call for coaching the other day. Not as the coach. But as a PROSPECT. It started off incredibly well.... Deep rapport. Real understanding. And a pathway to what we want more of. For 45 minutes, we talked about frustrations in a particular area, our goals, what was working, and what was not. It was crystal clear to me that this coach could help us. He was smart. Empathetic. And had a system that made sense. I WANTED to join. Everything was awesome, UNTIL in the last few minutes he started talking about how his program worked. I went from sold to cold in 90 seconds and wanted to jump in and show him how to sell me better. I couldn't connect his LOGISTICS to my PROBLEMS. And I had to try and ROI justify it myself (his price vs my aspirations. Don't make a prospect think. Commitment is hard enough already. Make your stuff easy to understand, easy to use, and easy to buy. He didn't get the client, and I got a great firsthand lesson in the importance of how you deliver the last 10 minutes of a sales conversation. There are 6 Magic Pills you need to deliver for a prospect to say yes. You can't skip them. And the order matters. This coach gave me 2 of 6. Backwards. And it took me from turned on, to turned off in under 2 minutes. Here's what happened, and how to do it right so your prospects say "Yes" on the spot... Taki "Pills" Moore P.S. I'm gonna give him this video, and see if we feel like a better match next time we speak.

17.01.2022 Google assist is taking it to the next level!

17.01.2022 Ouch! It's good to know that our democracy is not for sale though. Good Ad!

16.01.2022 My LAUNCH Marketing Webinar is live in 45 minutes!

14.01.2022 Finally - Google just announced that remarketing across devices is now set up!

13.01.2022 Is it the end of the world for us? Haha, here's my thoughts on Facebook's announcement regarding pages and what it means for schools.

12.01.2022 [Live] Your Social Media Plan an outline for success!

11.01.2022 In this week's post we look at how schools are reaching local families and getting enrolment enquiries and tour bookings from their social media campaigns. It's a good read https://mararoberts.com.au//social-media-marketing-for-sc/

08.01.2022 In the third episode of the podcast, I discuss website management for your school. Follow along as I run through a few key points that will see you win in this area. Is your website performing well? Or could it do with some improvement?

08.01.2022 [LIVE] Talking all things SEO and marketing ...

08.01.2022 Episode four of the Marketing Mastery for Schools video and podcast, this week I looked at key elements to have on your school's website, running through the important elements of website design. What's your top tip for School Websites?

07.01.2022 If you do nothing else in 2018 but just this one strategy then you'll see great results in your marketing.

06.01.2022 Should schools be using Facebook Business Manager to manage their facebook pages and ad accounts? In this video I show you how to get set up and a few nifty features you'll have access to!

02.01.2022 It's nearly #Time2thriveQLD. Looking forward to the webinar next week! #QLDsmallbiz

02.01.2022 "Timid marketers have skinny kids" Love it haha!

02.01.2022 Trust me. Messenger marketing is important. Watch this space and develop your plan to grow your messaging audiences ...