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Perth Copywriting

Locality: Perth, Western Australia

Phone: +61 415 199 861



Address: 30 Fielder street East Perth 6004 Perth, WA, Australia

Website: http://www.perthcopywriting.com.au

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25.01.2022 Content is King and this couldnt be truer when it comes to content creation. In todays overpopulated digital landscape, its easy for us to get lost in the noise of content, especially because our attention span is only 5 seconds, and this is why it is more important than ever to create content that will stand out and convert. Click the link to find out more about our upcoming workshop: https://www.facebook.com/events/2591828597514568/



24.01.2022 On the 21st of June we will be holding a Copywriting for your Business workshop which will be held at Flowspace in North Beach. In this workshop I will cover the following: How to maximise the use of good content to generate leads for your Business... Creating your own voice when it comes to writing Which platforms you should be writing content on The importance of using SEO key words to improve your websites ranking Which pages should you be including on your website What key words you should be implementing in all of your content How to build a stand out content strategy Which words make people stop and read what you have to say How often you should be sharing fresh content with your audience How to get inspiration for new copy There are only a few spots available so to make a booking please follow the link below: #copy #copywriting #contentstrategy #writing #keywords #words #content #audience #read #read

24.01.2022 HAPPY HUMP DAY! Get Up. Get that coffee in your system. Get Going. #CoffeeBoost #HumpDay #YouGotThis

23.01.2022 Effective copywriting is constantly in demand. Quality content allows you to convert readers into customers. Here are some copywriting tips to keep your readers eyes glued to their screen: - Have an authentic voice. Make sure you sound like a REAL person to really engage your audience get your message across. - Say more with less. Being concise is key with content. We all know that people dont have long attention spans. Leave out the fluff and let your key message shine t...hrough. - Include appealing visuals. Make sure your content is inviting to look at with a clear font, short paragraphs, bullet points and visual cues. - Use the RIGHT words. Ensure you are choosing the very best words to convey your message, emotion or imagery. This allows your reader to fully understand what you want to convey. Happy Friday! Enjoy your weekend! #perthcopywriting #copywriting #contentcreation



23.01.2022 TIP TUESDAY! Dont focus too much on SEO. Its an important aspect of your copy, dont get me wrong, but it isnt everything. Using the right SEO keywords in your content will hopefully get you an audience, however, if they arrive and find a boring slab of writing riddled with the same keyword over and over, your efforts to bring them to your content will have been wasted. ... Focus on the quality of your words first, THEN see how you can naturally integrate SEO keywords. #seocopywriting #SEO #perthcopywriting #TipTuesday

22.01.2022 Its Tip Tuesday!! Every word on your social media pages has an impact and has the ability to boost your business. Hashtags are a clear example of this as they allow you to increase brand recognition, expand reach, and target new consumers. Here are a few tips for using hashtags on your posts:... 1. SEO keywords or search engine optimised keywords that are relevant to your brand are very useful as hashtags, because theyre often short and are easily searchable. 2. On Instagram use platform popular hashtags like: Photo of the Day. This is a hashtag thats popularly searched by users on the platform and will make your content far more discoverable. 3. Create a hashtag thats branded. A branded hashtag can be really helpful in getting your brand discovered on a particular platform. Its something that is unique to your brand or business: company name, company tagline, a campaign, a contest name, or something else thats meant to drive participation and engagement. #PerthCopywriting #SEO #TipTuesday #Hashtags

22.01.2022 TIP TUESDAY! Don’t focus too much on SEO. It’s an important aspect of your copy, don’t get me wrong, but it isn’t everything. Using the right SEO keywords in your content will hopefully get you an audience, however, if they arrive and find a boring slab of writing riddled with the same keyword over and over, your efforts to bring them to your content will have been wasted. ... Focus on the quality of your words first, THEN see how you can naturally integrate SEO keywords. #seocopywriting #SEO #perthcopywriting #TipTuesday



22.01.2022 Do you struggle to create content that engages your readers? Let me share with you a small tip: This is a Real-life example from Apple Corporation In a single piece of iPhone-copy, they used the word iPhone 81 times, and the Word Apple another 26 times. BUT THE WORDS YOU AND YOUR ARE USED OVER 100 TIMES... Moral of the story...use the words YOU and YOUR in your content. It makes the reader feel like you are directly speaking to them which will make you a lot more relatable and as a result people will reach out to you.

21.01.2022 Sometimes trying to write something worthwhile is a struggle. Whether you’re lacking in creativity, motivation, inspiration whatever it may be everyone has days like these. Our best advice to you is to just try! Put pen to paper or fingertips to keyboard and WRITE. Half of what you say may not be great, but once you start it’s so much easier to keep going. New ideas and stimuli will come along the way.

21.01.2022 Yes, images are a way to have people take notice of your content BUT did you know you can also use visually exciting words to stop people in their tracks? Use emojis , CAPITAL LETTERS and short, sharp sentences. They work! ... They not only catch someones eye in the endless swarm of content on newsfeeds, but they bring a playfulness to your posts which adds some personality to your brand. Get exciting with your words, everyone! #humpdayhack #perthcopywriting #excitingwords

20.01.2022 Have you heard of Sir Arthur Conan Doyle? The author of the immortal Sherlock Holmes series? How about Harper Lee? The author of the Pulitzer Prize winning novel To Kill a Mockingbird? Did you know neither of these individuals worked as a writer? They had separate occupations but had a passion and a story to tell. ... Writers can come from anywhere and so can incredible words. #writerslife #perthcopywriting #inspiration #keepwriting

20.01.2022 Today, we need to do more than just create great content. Yes, everyone wants their content to be wonderful and exciting but it is no longer rare to have great content. We are amongst a sea of interesting content how do we push to make ours unique? How do we make ours greater than great? #perthcopy #perthcopywriting #perthbusiness #perth #copywriting #copywritingtips #copywritingservices #contentwriting #contentcreation #content #smallbusinessperth #blogging #publicrelations #funfact #funfactfriday #friyay



19.01.2022 Are you leveraging the different digital platforms for your business to increase your SEO ? Social media Blogs Email Direct Marketing ... LinkedIn Articles Writing engaging content across these platforms can substantially increase your SEO which means that your potential clients are a lot more likely to find you on online . If you need any assistance with copywriting for your business visit www.perthcopywriting.com.au and check out the range of copywriting specialities that we cover . Wishing you a happy Friday and an amazing weekend ahead

19.01.2022 If you're after some stellar SEO tips, have a read of this article by Communal News entitled 'Top 10 SEO Strategies to Perform in 2020'. #perthcopywriting #socialmediatips #seocopywriting

19.01.2022 Have you ever heard of email copywriting? It’s one of the most popular ways that brands keep in touch with their audience. Sending emails to subscribers can be a challenging task how do you make them stop and read what you have to say rather than putting it in the junk pile? Here are a few tips on how to help: 1. Have a punchy, eye-catching subject line make them want to OPEN the email. 2. Make it personal and conversational direct it towards them; their wants and need...s. 3. Include relevant, interesting content send them info that will actually spark interest! #perthcopy #perthcopywriting #perthbusiness #perth #copywriting #copywritingtips #copywritingservices #contentwriting #contentcreation #content #smallbusinessperth #blogging #publicrelations

18.01.2022 Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read. Leo Burnett #quoteoftheday #motivation #copywriting

17.01.2022 Words are, in my not-so-humble opinion, our most inexhaustible source of magic.- Professor Dumbledore #wordshavepower #perthcopywriting #keepwriting

16.01.2022 Did you know Facebook has more than 350 million active users A Facebook business page can do wonders for building customer relationships and brand loyalty. We can help with writing engaging content for your Facebook page and boost your brands credibility! Head over to https://www.perthcopywriting.com.au/ for more info! ... #perthcopywriting #contentcreation #digitalmarketing

16.01.2022 Good copywriting can change perspective! In this day and age, we are so used to marketing messages that we barely pay them much attention. Copywriting can alter the mainstream perspective in order to make messages stand out without them seeming like a marketing ploy. #copywriting #perth #perthbusiness #publicrelations #marketing #changeperspective #storytelling #perthcopy

16.01.2022 Keep these in mind when writing content for social media. Get in touch with us today if you want to learn more about how to improve your content and copy. #perthcopy #perthcopywriting #perthbusiness #perth #copywriting #copywritingtips #copywritingservices #contentwriting #contentcreation #content #smallbusinessperth #blogging #publicrelations #socialmedia

16.01.2022 One incredibly useful method of becoming better at copywriting as a business is using the PAPA formula. This includes stating the: 1. Problem 2. Advantages of solving the problem 3. Proof that there is a way to solve it 4. Action... To grab the reader’s attention, state a problem that they may be facing. Then discuss why the person should solve this problem give them all the pros! Then you should write about how you can help them solve it, prove that your product or service works! Finish with a call to action... a way for them to contact you. This is a simple yet effective way of writing copy that we encourage you to try! It’s a great starting structure that you can expand on and develop. There is no right or wrong when it comes to writing, so don’t be afraid to experiment. #perthcopy #perthcopywriting #perthbusiness #perth #copywriting #copywritingtips #copywritingservices #contentwriting #contentcreation #content #smallbusinessperth #blogging #publicrelations

16.01.2022 SEO... Otherwise known as Search Engine Optimisation. Good SEO copywriting is crucial for small businesses as it means your content will be considered more relevant by Google and will list your website closer to the top of the results page. Head over to www.perthcopywriting.com.au to discover how we can help you establish enticing content for your website that is not only attractive to customers, but is also attractive to Google.... #BusinessBoss #PerthCopywriting #SEO See more

16.01.2022 Did you know you can use your previous Facebook posts to gain insights into what your audience want Start keeping track on which of your posts gain the most engagement and consider WHY. #perthcopywriting #contentcreation #digitalmarketing #socialmediacontent

15.01.2022 Understanding the art of photography is an important factor for your brands overall image. With the prevalence of social media, images are an effective tool to optimise your brands online presence and engage key audiences.

15.01.2022 Did you know that Facebooks algorithm gives preference to VIDEOS This means itll show video content that is directly posted to Facebook first over other content! Here are 5 things to consider when creating your Facebook videos to help maximize reach and engagement:... 1. Video communicates a story better than anything! 2. Inspirational videos gain lots of engagement 3. Top Tip videos are highly popular 4. Great thumbnails capture peoples attention when scrolling through their feed 5. Facebook videos have an embed feature available and are a great feature to add into your blog posts

15.01.2022 Telling a story can effectively sell your product, create the environment or get the reader well into your copy as you create an emotional bonding with your prospect. - Joe Sugarman

15.01.2022 Reading someone elses great website content can sometimes stir up the urge to write what they did. DONT. DO. THIS. It may seem like the easier route, however, long term it wont reap the rewards that original content would. As great as their words may have been, they werent yoursand your audience will know this. Falsity and imitation can always be sniffed out by readers from a mile away. Besides, why would you want to copycat when being distinct and individually YOU is ...what will set you apart from the crowd? I encourage you to be inspired by the work of others, to use their words to fuel the fire in your belly and write your own great content. Whether you take on this responsibility yourself or get a copywriter to assist in bringing your vision through words to life, know that putting down UNIQUE words is what will make you STAND OUT in the eyes of consumers. #copywritingtips #perthcopywriting #wordshavepower

14.01.2022 If youre after some stellar SEO tips, have a read of this article by Communal News entitled Top 10 SEO Strategies to Perform in 2020. #perthcopywriting #socialmediatips #seocopywriting

13.01.2022 Do you struggle to find the time to focus on your content marketing We will dedicate our time and expertise to produce quality content that reaches your desired audience. We understand the power of words and how to convey your story to engage consumers. Get in touch with us to find out how we can strengthen your brands message and start generating real results.... #perthcopywriting #copywriting #websitecontent #SEO #digitalmarketing #blogwriting #EDMcontent #advertorials #newsletters #Ebook #brandingmessage

13.01.2022 ATTENTION! The following are some sizzling tips to help you with your copywriting: 1. Break the rules! The best writers know when and how to break the rules of proper grammar and syntax. Speaking to your audience in language theyll understand is more important than writing things by the book! 2. Focus on benefits. When writing about your business or product, focus on what it DOES, not what it IS. This allows people to SEE the value in your company!... 3. Ask questions within your writing that get readers to say yes. If you can resonate with your readers and get them nodding their heads, youve hooked them. 4. Have a purpose behind everything you write. Make sure your content is serving a purpose and not just for contents sake. Whether it be to engage, entertain or educate, make sure it has MEANING! #perthcopywriting #websitecontent #digitalmarketing #contentwriting

12.01.2022 Although electronic direct mail AKA EDM is a quick and cost-effective way to build customer relationships; its no secret that a lot of EDMs get sent straight to the spam bin. Here at Perth Copywriting, we can help you establish an effective EDM campaign and successfully make the right impression to win over customers the first time around. Consult with us today to start your own effective EDM campaign!... #perthcopywriting #digitalmarketing #EDM

12.01.2022 TIP TUESDAY! Social media copy has the important role of starting conversations! Conversations mean there is engagement with your content, and engagement (through readers tagging others and sharing your content) results in increased awareness of your brand. But how do you do this? The secret to starting conversations that encourage engagement is to ask questions and promote conversations. Asking questions naturally invites responses which can come in the form of direct messa...ges or comments on your post. In addition, tagging other people or businesses in your posts as well as running contests and giveaways that call for engagement (in the form of tags, likes and shares) are ways of expanding the reach of your brand and message. #copywriting #perthcopywriting #socialmediatips

11.01.2022 Did you know 55% of page views only get a few mere seconds of attention If you are starting off your website with bland and average content, you can say goodbye to customers. Its true, we all just basically skim read nowadays, making it SO important to have content that is captivating. ENGAGE your readers and have them to scroll down your page by amping up the quality of your copywriting. ... Get in touch with to find out how we can help! #perthcopywriting #websitecontent #contentcreation

11.01.2022 "You sell on emotion , but you justify a purchase with Logic" Joseph Sugarman

11.01.2022 Be interesting! Even if you have something interesting to say, your delivery can make people read, or run. -Neville Medhora #Copywriting #PerthCopywriting #SayItRight #wordshavepower

10.01.2022 Fun fact: You dont usually want to write tons of words down to get your point across. Fun fact: You actually dont have to. Whatever you have to say can be explained simply. Dont overwrite for the sake of putting more words down on the page. Because FUN FACT: everyone is pretty tired (especially on a Friday) and would appreciate things being said in the fewest amount of words possible (especially on social media). ... #FunFactFriday #perthcopywriting #tipsandtricks

10.01.2022 Hump Day HACK! It can often seem like the way to write for your business is with immense detail and with professionalism dialed up to 100. However, using big words and sophisticated language isnt always the golden ticket to success, in fact Id say that more often than not, it leads to disinterest. If youre trying to connect to people and persuade them to do something, it seems more logical to use familiar and personable language. The language they hear and use every day.... It will also allow them to more easily connect with the person behind the business (you) as they can recognise themselves in the language and words. You are taking a step towards them in terms of the way they think and are also taking a step towards them relationally, developing a closer connection with them. Try reading your content aloud and thinking about if it sounds natural, conversational and how you would react to hearing those words from the other end of the conversation. #HumpDayHack #perthcopywriting #copywriting

09.01.2022 At Perth Copywriting we provide a high quality, professional service specialising in storytelling and journalistic skills. We know how to be creative and engage with your audience so you can see the best results for your brand. We can help you share your message and build your target market. Please feel free to get in touch with our team today. We can’t wait to hear from you! #perthcopy #perthcopywriting #perthbusiness #perth #copywriting #copywritingtips #copywritingservices #contentwriting #contentcreation #content #smallbusinessperth #blogging #publicrelations

08.01.2022 This year is getting busier and busier by the minute. Can’t believe how quickly the festive season is approaching! Make sure to keep a diary that’s my saving grace when it comes to staying on top of all my projects. When things start building up and getting hectic, consider using a content calendar to help manage your workload. A friendly reminder that planning and organisation does pay off (even if you struggle at it like I do ). #perthcopy #perthcopywriting #perthbusiness #perth #copywriting #copywritingtips #copywritingservices #contentwriting #contentcreation #content #smallbusinessperth #blogging #publicrelations #socialmedia

07.01.2022 Let us help you perfect your website content to reflect your brand identity! As copywriters, we know how to produce high-quality content tailored to your business. Well-written website content will reflect your brands persona and successfully deliver a key message to your audience. What you can expect from our web content: Keyword-rich and optimised for search engines Incorporates the right headings and call-to-actions to boost search engine ranks... Provides your customers with content directly appealing to their needs Establish your brands personality and character across all pages Get in touch with us for more info! #perthcopywriting #copywriting #websitecontent #brandidentity

07.01.2022 Fun fact: You don’t usually want to write tons of words down to get your point across. Fun fact: You actually don’t have to. Whatever you have to say can be explained simply. Don’t overwrite for the sake of putting more words down on the page. Because FUN FACT: everyone is pretty tired (especially on a Friday) and would appreciate things being said in the fewest amount of words possible (especially on social media). ... #FunFactFriday #perthcopywriting #tipsandtricks

07.01.2022 Tuesday Tip! Tell a story Storytelling is one of the most effective and engaging measures of copywriting. People listen and pay attention when they hear an exciting story. Stories have the power to move people, make them laugh, prompt thinking, and inspire change. ... Stories are memorable and have the ability to capture people’s hearts. Next time you’re struggling with writer’s block, get creative by involving storytelling techniques in your writing. Change your headline from Learn the Ins and Outs of Storytelling to The Gamechanger the Day I Learnt About Storytelling. Happy Tuesday everyone xx #TipTuesday #tellastory #storytelling

07.01.2022 Reading reduces stress by 68%. Take a few minutes out of your day to read a novel, a self-care book, or a motivating biography. Even listening to an audio book will provide that calming escape we all need (especially when there are still 3 days left till the weekend). #humpday #perthcopywriting #selfcare #funfact

06.01.2022 Happy International Womans Day

06.01.2022 While data is important, its easier for people to relate to stories than to facts, thats why we read books, watch movies, binge-watch television shows, and keep up with reality and celebrity news. We want to know what comes next in the story. Take your readers on a journey !

04.01.2022 Fun fact: You don’t usually want to write tons of words down to get your point across. Fun fact: You actually don’t have to. Whatever you have to say can be explained simply. Don’t overwrite for the sake of putting more words down on the page. Because FUN FACT: everyone is pretty tired (especially on a Friday) and would appreciate things being said in the fewest amount of words possible (especially on social media). ... #FunFactFriday #perthcopywriting #tipsandtricks

04.01.2022 Are you currently utilising a style guide for your brand A style guide is a set of rules and principles that describes the visual design and writing requirements of an organisation. What are the benefits?... 1. Ensures consistent branding 2. Allows for quick recognition of your brand 3. Not only reduces cost but saves time with designing and writing phases 4. Is a professional reference for staff #perthcopywriting #digitalmarketing #contentcreation

04.01.2022 Social media can be filled with news a lot of which isn’t great news. Is your content upbeat? Is your content bringing a smile to the faces of your followers? Sometimes that’s what people need above anything else, a post that will bring a little light and positivity into their day. Make content that is upbeat, draw people in and make them excited for the dosage of inspiration, happiness or humour they get from your business.... #positivity #perthcopywriting #spreadjoy #goodnews

04.01.2022 TIP TUESDAY! Building an engaging blog is an amazing way of boosting the awareness of your business and showing off your expertise. Your blog should be focused on what your business specialises in. Are you a florist? Write about how to arrange flowers, write about different flowers around the world, which flowers are the best for winter weddings, why corsages are tradition. The list is endless. This goes for any business in any industry. ... Having a blog that you contribute to frequently will boost your ranking on Google if you utilise the right keywords which will give you opportunities to connect with new customers. In addition, your blog will distinguish you from your competitors and allow you to stand apart from the crowd by showing your extensive knowledge of your industry. Get blogging today! #Blogging #PerthCopywriting #SeoCopywriting

03.01.2022 Don’t underestimate the effectiveness of consistent blog writing. Blogs are a great way to communicate with the public in a light-hearted, easy-going manner. The best blogs are simple to follow with a bit of humour, wit and charm. If you’re wanting to expand your media platforms, consider starting a blog channel! What you write about it entirely up to you. A few ideas could be why you started your business, any interesting personal experiences you’d like to share, and tips and tricks on a topic of your knowledge. Why not give it a crack? #perthcopy #perthcopywriting #perthbusiness #perth #copywriting #copywritingtips #copywritingservices #contentwriting #contentcreation #content #smallbusinessperth #blogging #publicrelations #socialmedia

03.01.2022 Have you heard of Sir Arthur Conan Doyle? The author of the immortal Sherlock Holmes series? How about Harper Lee? The author of the Pulitzer Prize winning novel To Kill a Mockingbird? Did you know neither of these individuals worked as a writer? They had separate occupations but had a passion and a story to tell. ... Writers can come from anywhere and so can incredible words. #writerslife #perthcopywriting #inspiration #keepwriting

03.01.2022 SEO copywriting is slightly different to regular copywriting SEO is all about creating the perfect balance between good content and keywords that Google ranks higher on their search engine. One of the biggest benefits of effective SEO is that more traffic can be directed towards your brand. Check out this awesome article which gives you tips on how to write great SEO copy https://www.semrush.com/blog/seo-copywriting/ #perthcopy #perthcopywriting #perthbusiness #seo #seokeywords #perth #contentwriting #contentcreation #content #publicrelations #smallbusinessperth #blogging #seocopywriting

02.01.2022 Great copywriting should: 1. Make your target audience excited about what you have on offer 2. Exude the essence of your brand voice and personality so readers can see what youre all about! 3. Leave people feeling eager to start a business relationship with you, or even better 4. Ignite action! ... Perth Copywriting provides top-notch copywriting services that will assist you with all of this. We specialise in words that convert whilst closely collaborating with our clients to ensure YOUR brand and YOUR message is shining through all of the work that we do. Visit perthcopywriting.com.au to further explore the ways we can help your business. #TipTuesday #perthcopywriting #copywriting #b2b

01.01.2022 Are you wanting to make a big change in life (like changing careers or starting a business) but feel stuck on the path youre on now? Youre not alone, dreams are scary. They often involve taking a risk and investing time and money into yourself. Heres a reminder from someone whos been in your shoes: ... The risk is worth the reward and there is nothing better to invest in than yourself and your passions. #motivation #taketheleap #perthcopywriting #investinyourself

01.01.2022 Tuesday Tip! Tell a story Storytelling is one of the most effective and engaging measures of copywriting. People listen and pay attention when they hear an exciting story. Stories have the power to move people, make them laugh, prompt thinking, and inspire change. ... Stories are memorable and have the ability to capture people’s hearts. Next time you’re struggling with writer’s block, get creative by involving storytelling techniques in your writing. Change your headline from Learn the Ins and Outs of Storytelling to The Gamechanger the Day I Learnt About Storytelling. Happy Tuesday everyone xx #TipTuesday #tellastory #storytelling

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