Anthony Kirby | Businesses

Anthony Kirby

Phone: +61 478 771 010

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25.01.2022 Ive been working hard to get this finished, and youll be able to grab yourself a copy very soon. I know youve already seen and heard from everyone else, so when that doesnt work for you - give the simple version a go instead Keep shining #differencemaker, the world needs you now more than ever.... Kirby

25.01.2022 Coming very soon...

25.01.2022 What would 2 new clients mean for your business and cash flow? Heres the sales training she used... for free! theexpertblueprint.com/video

24.01.2022 I never realised how tranquil the library was. Thanks for the reminder @laurencosgraveco !

23.01.2022 Starting my day with 9 holes. What does your #perfectaverageday look like ?

21.01.2022 I was just editing a podcast and I came across an old piece of music that I started 'back in the day'. I love producing music, I even studied it when I finished up at school. It's only a short little segment but I hope it brings you some joy like it did for me just now.... What brings you joy that you've forgotten about? Have an awesome day #differencemaker. Shine Your Light. Kirby

20.01.2022 Hey #differencemaker Dont for a moment think your people arent ready to buy. They still need solutions. ... The problems dont just disappear because of the Rona. They just shift positions in the clients mind. Why not be the distraction they need right now. Show up - I dare you Kirby ps. If you need help implementing your sales and marketing strategy take a look at this: http://theexpertblueprint/innercircle

19.01.2022 Took my girl out for a Day-Cation. Great to escape the grind and spend a few hours talking about life and what wed like to see and do together.

19.01.2022 Hey #differencemaker, I'm still here, wishing you the best through these interesting times. You're in my thoughts, and I hope that you are bearing up well with this ever changing environment we find ourselves in.... Be mindful and allowing of the disruption to your normal schedule if you've got kids around with school closures, allow yourself some time to workout and keep your energy positive. Most of all - stay safe and remember to reach out to those around you who might be struggling. I'm keeping my social footprint to a minimum right now, because there is enough noise without me adding to it. Reach out to me if you've got any questions about how you can maintain your income and lead flow right now. I'm happy to extend my help wherever possible. Stay well, stay safe - keep shining your light. Kirby

19.01.2022 Weekend with this little munchkin. Apparently watching the Power Rangers is top priority

18.01.2022 Im with you... The one who doesnt buy into the hustle but instead favours diligence, commitment and remembering the people we do this for The one who goes waaaaayyyy beyond whats expected from clients so you bring them ever closer to a result that makes them ecstatic... The one who loves embracing your creative side and doing something because it brings you total joy and happiness The one who loves pumping the tunes and bringing it when it matters, and then throwing on some gym gear to eat popcorn and chill with the kids on Friday night The one who knows when to say thats not my lane and let someone walk away - because its the right reflection of your self values The one who stands fiercely loyal for what you believe in for yourself and others The one who knows theyre in this game for a reason and youve committed to learning, failing and continuing until you make progress The one who feels it when I say youre a #differencemaker - because its a way of living not just a way to make a living With you, and for you.... lets do this!

18.01.2022 Whats on your agenda today? Im heading to Bundaberg for a quick client visit. You?

17.01.2022 Good morning #bundaberg

16.01.2022 Doing the school run could consist of watching mind numbing videos while I wait.... OR, I could dust off this classic 1966 marketing bible (again!)

16.01.2022 Mental health day... golf, beer and serenity

13.01.2022 I just dropped an EPIC training for you #differencemaker, No need to give your email address or wait for a fake 'live' webinar to start. Just a massive value packed vid to help you sign up some clients.... Enjoy, and let me know if it helps in the comments/message. Appreciate you, keep shining your light - the world is waiting for you. Kirby p.s. if you want to chat you can book a call with me at kirbycall.com

12.01.2022 Hey, Just wanted to share this with you. There are 4 ways to tell the world what you do. ... Each will bring with it a deeper level of conversation. Essentially - you want people to get curious enough to ask another question about 'how' you do what you do. 'Bare Claim' ========= This is the simplest form of marketing. example: 1. Lose Weight 2. More Money 3. Better Relationship 'Basic Claim' ========= This is the most classic marketing headline still used today example: 1. How to lose weight without giving up chocolate 2. How to make more money without working harder 3. how to improve your relationship with high quality questions 'Extended Claim' ============ This is what you see 90% of the time on your newsfeed and on the cover of print media. Examples: 1. How to lose weight without giving up chocolate in less than 30 days 2. how to make more money without working harder this year 3. how to improve your relationships with high quality questions in less than 6 minutes per day Now this is where you have to think 'systems'.... The 'Unique Claim' ============== The power of this claim is that people need to ask 'how' to understand it... And that causes them to dig deeper into your offer (which is what we want, right?) Examples: 1. How to lose weight in less than 30 days with the simple three ingredient, fat burning breakfast smoothie 2. Make more money this year using the 'profit waterfall' prospecting system that gets 14 new leads per week 3. Improve your relationship in less than 6 minutes using the 'yes dear' 3 question framework. These are silly, to the point examples - please use them as an example only. I just wanted to show you how each one looked in a basic form. Do me a favour, go look at your 'message' and if you have a system or process that is proprietary to your business, use it in your marketing! If you don't yet have proprietary IP, think about how you could develop it to create a point of difference. Was this helpful? Kirby

12.01.2022 Recording more content for The Expert Blueprint. You got it yet? theexpertblueprint.com

12.01.2022 Get in! When your client knows the power of a good offer this is what happens. 934 orders... and a nice little increase in sales %

11.01.2022 McDonalds is the smartest marketing machine in the world. Heres why. Essential services here in Australia include grocery stores, and grocery stores are largely being excluded from any lockdowns globally.... Today Maccas announced you could drive through for essential grocery items bread and milk. Talk about protecting the downside. They potentially get to stay open even when the other restaurants are closed.

10.01.2022 The 3 Problems Most Coaches Have... How To Solve Them

10.01.2022 Let's do a business health check quickly... See how you score. (10 points for each Yes answer) 1. I have a written 90 day plan... 2. I can describe my client's problems and desire in so much detail that they say 'oh my god you're in my head' 3. I have 5-10 high value content pieces on social media that position me as the authority in my space (this is content everyone else would refuse to give for free) 4. I have a lead magnet which gives my clients the next step and it is delivered automatically without me 5. I have a formula for creating offers and sales copy that my ideal client finds impossible to resist 6. People can book to speak with me online and pay for my products or services without my involvement 7. I am running ads that get me the results I want 8. I have a webinar/on-demand training that shows my unique process to potential clients so they know the steps required to get results 9. I am happy with the sales revenue I am creating 10. I convert at least 2 in 4 sales calls within 14 days of the sales conversation What was your score? <30 - you're in the game, and with a clear strategy you'll lift that frustration you're feeling right now 30-60 - Nice one! You've probably had some results but now you're wondering how to make it consistent (it's exhausting chasing everyone, right?) 60-80 - Let's go! It's time to solidify with a few little tweaks to your system and really bedding down the things that make you and your service offering unique. 80-100 - Time to scale up, buttercup! If you'd like to chat about what's next, I'd love to grab a virtual cuppa. Go to kirbycall.com and choose a time that suits you.

09.01.2022 The Perfect Average Day I used to think it was all about owning my own office, building things and making more money than I could spend. One day that all changed. ... The illusions we believe to be success mean nothing on our final day here on this planet. What matters most is this... If I could sketch out the perfect average day of my life what would it look like... and what choices do I need to make now to start living it. I love having my little home office snuggles and listening to Harvey sing songs into my microphone. I love being there for the school pick ups I love sitting down in the morning and enjoying some chat with Rameka over a cup of tea. No money can ever feel as good as happiness feels. Make sure you build your business to suit your life, not your life to suit your business. Ask yourself what matters and work feverishly to get more of into your daily life. You got this #differencemaker

09.01.2022 Had the best time with Rameka tonight at the engagement party of our great friends Alex and Gemma Take time to reach out and celebrate the bond you have with others, it matters. Have the best weekend #differencemaker

09.01.2022 Some days just feel hard. Today is one of them. Im doubting myself, and second guessing myself. It has been happening all day today.... Right now I feel like the people I can help dont value my expertise. Like theyve seen so much other stuff they just dont believe what they see or hear any more. It kind of sucks, because here I am with my little family putting everything on the line to help people. And I dont ever want to be like everyone else just taking money and not thinking about the end result. That just doesnt seem right to me. I really care about this, about you. It matters to me. But today Im wondering if its all worth it. Hopefully tomorrow changes that for me.

09.01.2022 Charlie and I got in a little cheeky round of golf this afternoon. Hope youre having an awesome weekend whatever you are up to - and staying healthy amidst all of the chaos being thrown your way right now.

09.01.2022 One sure fire way to market yourself is to use current events or relevance marketing. Like this Ps. Have you watched Tiger King yet? Is it any good?

06.01.2022 Get what you came for ================= 2 years ago I spoke at an international conference in Hawaii. This was 72 hours after I had emergency surgery in Australia.... I was on heavy pain medication and I had to inject myself every 4 hours to prevent blood clots with the long haul flights. It would have been easy for me to cancel. Maybe I should have in hindsight. But I worked hard for this opportunity. How often are you doing the work and giving up just before you reach your goal? What could you do this week to really make sure you get what you came for. Its yours if you want it. Keep shining bright #differencemaker. Kirby ps. I think that was the last time I wore a suit to speak.

05.01.2022 "I just signed up 2 clients to my 3 month coaching program after watching Kirby's vid'... Yep - if you sell any form of coaching or service and you want to sign up more clients then this week's video is straight FIRE for you. At 11 minutes it's everything you need to know to sign up more coaching clients.... If you'd like to talk about growing your coaching business let's jump on a sales free call together: kirbycall.com

04.01.2022 Nice to see the country turning green again after the recent rain. What a difference to the last time I was here around 4/5 months ago.

03.01.2022 Editing my second book The Expert Blueprint. This line, for me, is everything. Deliver on your promises. Get people results. Leave everyone better than you find them....... Thats how you stay in the game. Hope youre doing well out there #differencemaker. Keep shining. Kirby

03.01.2022 I just finished 4 videos breaking down my lead generation and sales process... If youre wanting some more coaching clients (or clients for any service based business in reality) you can watch them here. theexpertblueprint.com/video... Nothing particularly fancy, just some solid info I thought you could use without it being all difficult to do. Let me know what you think, Kirby

01.01.2022 3 big mistakes that could be hurting your coaching biz. 1. Youre in love with your product and the market doesnt want it. Dont be afraid to make changes to your offer if there is no desire for it. Youll know theres desire if you offer something valuable and people take it up.... If your lead magnet isnt getting opt-ins or you struggle to get people to pay you for your coaching then chances are you need to work on the value and desirability of your offer. Serious coaching business results come from listening and not getting caught up in what you think the market wants from you. 2. Being vague about who you are helping. Im a life coach doesnt let your market know you can help them. Dont make it more difficult for them to work out how you can help. Spell it out. I love helping X to achieve Y in Z timeframe. Remember people buy outcomes not titles. The more specific, the better the cut-through. 3. Going in for the ask before you give If this sounds familiar go change it right now... Ive learned a really great skill and I want to show you how it works .... Ive only got 5 free calls so act quick Switch up your thinking. Instead try this... Heres a video explaining how you can do X, its only short but I hope it helps. Guess what happens next.... they make progress and then they trust your credibility. Then the ones who are ready to take another step will say hey, I loved that video it really helped me and you can ask them if theyd like to jump on a call Feels so much nicer and value based. Anyway - your doing a great job, just remember that the stuff your learning from the big names in the industry works for them because theyve got a massive email list, solid social following and they got onto things before everyone else did. Stick with the basics. They take a little longer to build up momentum but they work Hope this helped you, Kirby

01.01.2022 If you think your message isnt good enough for people to take notice then heres a reminder that it is. Heres a video of a guy taking divots with his golf shots. Look how many views it had in 22 hours. 4,300 people watched him dig holes with his golf shots.... Keep going #differencemaker, you have to show up to blow up