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Digital Highway in Rhodes, New South Wales, Australia | Internet marketing service



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Digital Highway

Locality: Rhodes, New South Wales, Australia



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25.01.2022 Put your business plan into practice. A short-term marketing practical actions taken today is the best preparation for tomorrows new challenges!



25.01.2022 Many people are entering social media and websites every day and at different times. The first visit doesn't mean selling, much less substantial interest. Just as in the real world, the virtual world is also full of beautiful displays, beautiful designed products, services and products that solve problems, and people need time to mature ideas and interests. To create attention, you will need to develop great copywriting and content. The calls and prompts of your ad, web page..., social pages, etc. will trigger much interest by internet users if it is well structured. When people are approached with a commitment to fix a problem, there will undoubtedly become a curiosity in solving the need in their minds. The way you demonstrate this, whether reasonably, emotionally or doing branding itself is what you can use to stimulate the person's desire.

25.01.2022 Using Digital Marketing you have the possibility to invest in advertising without wasting resources. The idea is to use all of this metrics information as a guide to know the real results, personalise your strategy and invest your budget wisely without waste it.

25.01.2022 If billions of people are browsing around the web, this is one more reason why your presence online may allow your potential clients to find you. If you're already online, are you being effective in that environment?



24.01.2022 Marketing, in general, is nothing more than the construction of the relationship between companies and target audience in which both parties win. It is about fulfilling existing desires and needs or even creating new ones to attract the public to a specific product. It is much harder to measure campaign results offline when compared to online. Actions in the digital environment are done on different channels, the goal there is to be where the client is every day, i.e., on Google, Facebook, Youtube, emails, etc. There are a lot of tools to understand this and to measure in detail their path before they reach your website and many other rates such as ROI - Return of Investment according to your goal.

24.01.2022 Online sales are on the rise and with good practices and a solid strategy, any company can achieve satisfactory results!

23.01.2022 The digital experience is a critical component for any business striving to succeed in todays environment. We will help you to find out the right process and technology to grow your business. We will be responsible for making your online marketing process more professional.



22.01.2022 3 Reasons why your company need to use email Marketing. Theres a lot to be gained from using email marketing. It allows you to: Drive sales and Keep your business top of mind with customers Build an audience and increase brand awareness... Share business-related content, including news, inspiration, and promotions Dont underestimate the power of digital marketing!

22.01.2022 Have you ever browsed a website, scroll down and give up after 2 minutes? Lots of times, right? This is what you do when searching online, as do many other people. What you want now goes beyond hitting the target audience, is to get them to find out More About You, Buy Your Products, Generate Leads!

22.01.2022 Did you know that your Ad Campaigns are not effective if you dont choose the right audience? Wondering how? Start with the individual target, including demographics, online behaviour, purchase history, repeat purchases and loyalty.... So, choose your audience wisely and rock on the ads.

22.01.2022 How to ensure your business is delivering results in isolation time? Talk to a professional at no cost.

21.01.2022 We take a data-driven approach and online marketing strategies to help business connect with their audience. Get found digital. Bring potential customers to your business. If your audience doesn't know your products or services, you won't sell them. Our services are focused on your business needs, and our purpose is to increase your sales through the Internet.



20.01.2022 If you sell products online, you should be using Instagram shopping. Rather than directing customers from your Instagram account to your website, Instagram shopping allows them to select and purchase products easily from the app. Read More

19.01.2022 Retain the clients you already have, strength relationships and maintain consistency when engaging online. Do you know that it is much more effective, cheaper and easier to make a sale to an existing customer than to capture a new one?

19.01.2022 There is no cake recipe! All actions will depend on your business objectives. The more you know how people search actively online and which channels they use, the more you can reach them as well. Click on the link below if you want to receive more information about Digital Marketing.... https://www.thedigitalhighway.com.au/

19.01.2022 On the internet you don't bet high to wait for people coming to you, it's the opposite >you understand your audience's activities and what they like. Through a variety of tools, you collect the data they display, and you show your campaign to these right people. It's even possible to adapt every dollar of your budget to the best possible execution at the time, or even pause campaigns in real-time when necessary.

17.01.2022 Based on brainstorming and strategy planning, our goal is to increase your sales through digital marketing solutions for small businesses in a connected and competitive world. We provide the right digital marketing strategy to help you identify and connect with your target customers. What matters is to increase your sales! Get in contact with and now and take your business sales to the next level.

17.01.2022 LEARN TO INSPIRE ACTION ON INSTAGRAM. Be in the know with tips and tricks to help you grow your business. Learn about Instagram, from Instagram. Read More

16.01.2022 Understand the competitor's strategies. The strategy defines what actions will be taken in pursuit of the objective. Here it is decided, for example, whether your online store is giving attention to a specific item, or which platform will be used. Keep an eye on what the competitor is doing! It is not enough just to know the "opponent", but also yourself. To use digital marketing as a competitive advantage, you must also consider yourself in the equation.... Therefore, apply all the above searches in your own company. Check if your goals and strategies are well defined and understand your strengths and weaknesses. You may be surprised by what you discover.

16.01.2022 Tip of the Day! A plethora of people click and likes your ads for nothing. They fill the sign-up form even they havent read what you are offering. Wondering how to get rid of this user behaviour? ... At the end of your form, add a checkbox and make it compulsory for the users to check it while they fill and submit the form. Benefit? It ensures that the users have read the form clearly, and they already know what they are doing.

15.01.2022 Do people know you exist? What happens when you can't open your store to your customers? You must get to them! People don't go after what doesn't show up or isn't spoken about. Even if it doesn't result in sales in the first moment creating your exhibition is essential whether it is physical or online, so you can be seen and recognised by your target audience.

15.01.2022 If youre just getting started with digital marketing, lookalike audiences are a great way to use customer information that youve got (like an email list from a past promotion) to grow your online presence super quick. A Facebook lookalike audience is a segment of users who share characteristics (like their age or hobbies) with people whove already engaged with you, meaning theyre much more likely to be interested in your business. Read more

14.01.2022 Social media commands the attention of billions of people and cuts across every income level and social class. If youre looking for your customers, theyre on social media. The challenge is that most of the things marketers and businesses do on social media are interrupting them... Read more

13.01.2022 Take advantage to the digital environment to levarage leads. Nowadays people spend more time using social networks, researching and taking courses. In other words: They are increasingly present and attentive to the different media and applications available to make their daily lives easier. They want to know better prices, features and innovation. Your target might be someone who is already looking for what you're offering!

12.01.2022 Email marketing is one of the most effective ways to share the news of your business and promote your products/services with your customers. You can use email marketing platforms to schedule and automate email marketing campaigns, maintaining a great relationship with your ongoing customers, prospects and leads. If you want to grow any business online, you ought to use digital marketing platforms. Visit our website to know more about our services.

12.01.2022 Investing according to your budget is one of the reasons why digital marketing is more advantageous than traditional marketing when you want to reach out specifically to people you think are your target audience. The power of digital marketing is that you can set the exact segmentation!

12.01.2022 As online shopping continues to be the norm during Covid (and perhaps after it), Google has embraced the reality in several ways. Read more

11.01.2022 When youre just starting out, it can be a struggle to find simple advice about where you should be advertising your business online. The digital marketing world can be noisy, after all, and everyone has an opinion. Your friend tells you that Google Ads is just too expensive. The blogs all say Facebook is for old people. Youre hearing from others that you simply must be on Instagram. And LinkedIn is dying, right? (Everybody knows it, right?) Read more

11.01.2022 How important is a landing page? A landing page is a destination to which the customer is directed when performing an action. You might be offering downloadable material, a service quotation, registration for courses, e-commerce, etc. If the page your target goes to is directly a sales one, its there where all the information about the good or service must be found. Landing pages are important because they limit the number of decisions a visitor can make, allowing you to lead them to the outcome you desire.

11.01.2022 Your business needs leads to succeed. But where do you start? Lead generation techniques are digital marketing strategies used to attract and engage prospective customers to a business, and consequently, expand the businesss customer base. See more

11.01.2022 A Google My Business account lets you show up in search results when people are looking for you online. Its free, which makes it an affordable marketing tool for small and big businesses alike. Read more

11.01.2022 Since launching in 2016, TikTok has amassed hundreds of millions of users and billions of downloads worldwide, making it one of the most popular apps on the market. The short-form video app is encouraging brands and marketers to become involved in the community with the launch of TikTok for Business. See more

10.01.2022 Start building your marketing strategy with free and paid solutions on Facebook, Instagram, Messenger and Audience Network, and connect the right people with your business. Read More

10.01.2022 4 general reasons why people do not hire your service or buy your product: They don't trust in your business or are not sure what it is about; They don't trust in themselves, or they don't think your product/service will do them any good (then, they may not be your target); Cost x benefit is not worth it at the moment;... They don't prioritise, or they don't know you exist. People only hire what they are seeing: you as a small, medium or large company, store or service self-employed provider have your shop window and are open doors for people to come to you. What happens when that's not possible? You must get to them! Even if they can't see you now, which other display can you use right now?

10.01.2022 The best way to maintain sales growth is to measure results. Today, companies can have access to all data related to their activities.

10.01.2022 Should you make an infographic? A video? Blog posts? Should you make [type of content] sounds like a yes or no question. But to come up with the right answer to that question, you need a lot of other information. Read more

09.01.2022 As many businesses are creating and strengthening their digital presence, we're building new tools to help make online shopping seamless. Thats why were launching Facebook Shops and investing in features across our apps that inspire people to shop and make buying and selling online easier. Read more

09.01.2022 How many promotional emails do you read every day? If you're like most people, its probably only a few if any, plucked out from the 50 you receive just within the early morning hours. See more

08.01.2022 Facebook is testing a new set of tools that will allow business pages to send marketing emails through the Facebook platform. Business pages on Facebook may soon have the ability to send marketing emails with a new set of tools that are currently being tested. See more

07.01.2022 Google Ads is rolling out promoted pins to smart campaign advertisers and making them completely free to use for the next few months. Through September 2020, smart campaign advertisers with a Google My Business listing will not be charged for clicks, calls, or sales generated from promoted pins. Read more

06.01.2022 Did you know that segmenting your online campaigns simply and strategically can be the key to improving your sales? An easy-to-navigate website, effective service and post-purchase communication is essential nowadays, and you can do even more than that to reach the right people.

06.01.2022 As COVID-19 spreads rapidly, so too is the pandemic chatter throughout all news, digital and social spheres, bringing with it much uncertainty in the community. The knock-on effects of this have trickled through to every facet of society, with social media being no exception. The way that we consume and rationalise content online has now changed. Read more

04.01.2022 Understand now where and in what situation your audience is to create an action for them! These specific people identify with your branding in any place, time or circumstance, after all, maintaining consistency will reaffirm your brand’s value. Be aware we are here to make this job easier for you.

02.01.2022 Working with clients that arent a great fit can feel a lot like a dysfunctional relationship. Everyone is unhappy, no one feels understood, and try as we might, things rarely ever turn out good on the first try (or second, or third). So, you fall back on the same old question. Read More

02.01.2022 Get people to visit your website or app. Learn how the Traffic objective encourages people to discover your business online. Read more

02.01.2022 Being in times of crisis, uncertainties and even some occasional doubts happen with all the business owners around the world. This moment is very important to do a self-evaluation of your activities. Here at Digital Highway, we use several tools and experienced professionals who solve these important details. Using our systems, we help our clients with everything they need.

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